campaign illustration by Ky Lawrence https://padlet.com/molosser/cz8rsz147hh7 :) en-us 2020-03-04 12:08:55 UTC 2024-08-19 20:13:13 UTC hello@padlet.com Briefing molosser https://padlet.com/molosser/cz8rsz147hh7/wish/456072696 objective: to produce an awareness campaign 
outcomes: 
  • a body of work that demonstrates a range of marketing campaign materials. can include pamphlets, stickers, booklets, badges and online material
  • 1x a3 print per group that summarises their campaign theme and invites your audience to investigate your work and open a conversation
  • 2x A4 ongoing reflective journal
  • Group presentation one week prior to the event
  • A body of developmental research from workshops and independent investigations
  • 5 page pdf
considerations
  • communication is vital
  • all team members need to feel valued and can participate in all aspects 
  • time management is key to process. how will you ensure all your team members are managing their time efficiently?
]]> 2020-03-06 21:54:51 UTC https://padlet.com/molosser/cz8rsz147hh7/wish/456072696 MARCH 6TH molosser https://padlet.com/molosser/cz8rsz147hh7/wish/456077164 our given awareness day is zero discrimination day

established in 2014 by the UN, it takes place on March 1st every year with an objective to inform people on the various kinds of oppression going on in the world, as well as encouraging people to spread compassion, peace, love and a movement to change.

previous campaigns
2020: women and girls
2019: to change laws
2018: what if?
2017: rights to health
2016: stand out!
2015: open up- reach out
2014: join the transformation]]> 2020-03-06 22:09:01 UTC https://padlet.com/molosser/cz8rsz147hh7/wish/456077164 MARCH 9 molosser https://padlet.com/molosser/cz8rsz147hh7/wish/456794249 Research day

Day objectives: establish a tagline/specific message 
Research into past lgbt campaigns universally, establish a theme! 
What do we want to say? Do we want to be positive or negative in what we're doing?

  • Taking into consideration the audience
  • Accessible introduction into lgbt history
  • Lgbt media presence

A gay timeline? Important lgbt historical moments

Marianne: aimin go expand outside the forum, handing out outdoor stickers

Different avenues of lgbt campaigns 
  • Protection rights
  • Adoption rights
  • Marriage/relationship recognition
Unconventional methods of spreading art

Idea for art excecution:

  • Pop art
  • Barbara keuger
  • Keith haring, running down subways drawing on walls



Hand on approach, experimenting with displaying art

Group tutorial notes
  • Break the mold, you don't have to be confined to the aesthetics/design that the original campaign has already established. 
  • Collaboration is key to progress
  • Don't lose your message
  • It is a good idea for trial and error with practical creating beyond planning (taking health and safety into consideration)
  • CONSTRUCTION AND LOGISTICS
  • Group time management- ensuring everyone is being productive, keep each other up to date with what you're doing 
  • Take into consideration your access to materials and what would be allowed at the forums 

  • Look at yourself and establish what you want to do and what your strengths are



]]> 2020-03-09 11:17:22 UTC https://padlet.com/molosser/cz8rsz147hh7/wish/456794249 molosser https://padlet.com/molosser/cz8rsz147hh7/wish/457119853 2020-03-09 19:05:35 UTC https://padlet.com/molosser/cz8rsz147hh7/wish/457119853 Wed&thurs- what should we do? molosser https://padlet.com/molosser/cz8rsz147hh7/wish/457525973
Think about what you like to do

Thursday. Come in discussion!
Set things up foreach one of us

Leadership - lucys up for it
Orgnanisation- NOT MARIANNE!!!!!!!!!!!!!!!

Make posters in town - people watching
If making posters, taking into consideration the practicalities

Personal relating to discrimination in norwich

What comes to people naturlally
Tutor feedback
Maybe make it personal to norwich?
Where could we distribute thing
House of daze!!!!!!!
Asking people
Think outside the box! 

Who's going to do what?]]> 2020-03-10 12:33:31 UTC https://padlet.com/molosser/cz8rsz147hh7/wish/457525973 group skills molosser https://padlet.com/molosser/cz8rsz147hh7/wish/459017904 Lucy:
  • Printmaking- Linoprinting and monoprinting
  • Botanical drawings 
Abi:
  • Illustrator, adobe softwares
Marianne:
  • Digital art
  • Creating a narrative 
Milly
Ky
Spencer:


]]> 2020-03-12 10:34:05 UTC https://padlet.com/molosser/cz8rsz147hh7/wish/459017904