Collaborative Challenge Progress Report by Tejaswini Sood https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j en-us 2022-10-18 16:50:48 UTC 2026-02-08 12:50:54 UTC hello@padlet.com Unpacking the Brief tsood0320221_2 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2345520873 DELIEVERABLES :

1. BUSINESS MODEL CANVAS

Once the idea is finalised, we will decide on the pitch to be focused on. ]]> 2022-10-18 16:52:02 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2345520873 Personal Skills/Strengths tsood0320221_2 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2345527557 Teju: Record Keeping / Documentation /  Research / Consumer Study

Neha: Designing / layout / Ideation / Graphics / Management aspect


Yifei: primary research/ fashion business model/ fashion technology/ video editing


Fiona: Branding/ Creative Direction/ editing/ filming /story telling

Ella: Marketing, Social Media, Business Model Creation, Reaching out for Primary Research.

]]> 2022-10-18 16:55:27 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2345527557 Presenting New Idea emcgarry07202211 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2345627294 2022-10-18 17:48:58 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2345627294 Questions tsood0320221_2 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2345645422 How long do we have to present the entire thing?]]> 2022-10-18 17:59:10 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2345645422 Brainstorming Different Ideas tsood0320221_2 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2345713550 Mind Mapping ]]> 2022-10-18 18:39:26 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2345713550 Transformable Fashion emcgarry07202211 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2345721278 Problems within the industry: 

Business Model:

Research:

How many items:

Design Style:

Forms:


]]> 2022-10-18 18:44:29 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2345721278 npawaskar03202211 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2350949388 2022-10-21 16:10:31 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2350949388 Exploring the Business Model Canvas tsood0320221_2 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2350953294 What is Value Proposition?
Defining Key Activities
Consumer? Audience Identification.]]> 2022-10-21 16:13:38 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2350953294 Designated roles npawaskar03202211 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2352198063 Yini : Video and logo 
Yifei & Ella : Business plan and aspects 
Neha & Tejaswini : Visual boards and technical design aspects ]]> 2022-10-23 10:57:48 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2352198063 Discussions tsood0320221_2 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2356133050 2022-10-25 20:23:30 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2356133050 tsood0320221_2 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2356984860 2022-10-26 09:40:04 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2356984860 History of the Category tsood0320221_2 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2356987762 2022-10-26 09:42:40 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2356987762 tsood0320221_2 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2356988095 2022-10-26 09:43:01 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2356988095 Brand Name emcgarry07202211 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2366389681 Ideas: 
Re-Design 
Re-Make
Redes
CIRCLE
Textilmatic
Enmode
SAMSARA (refers to the endless cycle of birth, death and rebirth in Tibetian Buddhism)
ECODE
Something kind of high end maybe that has 

]]> 2022-11-02 09:58:05 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2366389681 Brand Ethos emcgarry07202211 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2366688042 Up-Cycle
Re-Design
Re-Work
Fabric Types and Quality: Framework
Pricing Framework
Designers: 3 months
Brand Identity: 
Brand Location: Online/Pop-Up/ Design Studio Based



]]> 2022-11-02 13:41:55 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2366688042 Brand Visuals emcgarry07202211 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2366696588 2022-11-02 13:46:24 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2366696588 Brand Visuals emcgarry07202211 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2366698830 Calming. Zen. Texture. Sensory. Flow

]]> 2022-11-02 13:47:39 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2366698830 ReImagined by ECODE emcgarry07202211 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2366723785 2022-11-02 14:00:25 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2366723785 Questionaire emcgarry07202211 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2375535331
  • Questions - ​
  • 1. Gender: Male, Female, Non-binary, prefer not to say​
  • 2. Age group: under 20, 20-29, 30-39, 40-49, over 50​
  • 3. Country of residence​
  • 4. How often will you purchase new garments per month?​
  • 5. How much do you usually spend on garments per month?​
  • 6. Which social media do you use to search new garments the most ? ​
  • 7. Have you heard of transformable garments?​
  • 8. Have you ever wanted to try more sustainable clothing? ​
  • 9. Would you consider Transformable Clothing? If yes please give reasons.​
  • 10. Which of the listed sustainable brands have you tried?​
  • 11. Which category of fashion products will you prefer to buy in transformable fashion?​
  • 12. How could you be persuaded to buy more sustainable clothes over traditional high street or fast fashion?

    • ]]>     2022-11-08 18:50:38 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2375535331     Plan for Week IV emcgarry07202211 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2375550070 *Name of the brand*

    ]]>     2022-11-08 18:59:39 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2375550070     Sequence for the ppt npawaskar03202211 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2394583231
    Video : Fiona 
    Introduction + Brand vision(intro, brand name, logo) + teammate roles : Fiona 
    Design direction & ideation (What? Why?)+ two ranges (premium & core) : Neha and Tej 
    About the products : Neha
    About the service : Tej
    Explorations : Neha 
    Price : Yifei
    Place : Yifei 
    Consumer profile : Ella
    Promotion and marketing strategy : Ella
    Brand positioning : Ella 
    Summary + why to invest in our business idea :  


    ]]>     2022-11-22 18:43:16 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2394583231     Ecode Consumer Survey ypeng0620183_2 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2411381908 Please collect as many responses as possible, We are aiming for at least 150 participants！！]]> 2022-12-06 23:16:27 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2411381908 Brand promotion ypeng0620183_2 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2411385634 The video focuses on the brand's minimalist design aesthetic.
    Scope of application: including but not limited to the brand introduction section and marketing activities]]>     2022-12-06 23:23:09 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2411385634     ypeng0620183_2 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2411387622 2022-12-06 23:26:37 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2411387622 logo 1 ypeng0620183_2 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2411388096  ]]> 2022-12-06 23:27:33 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2411388096 Logo 2 ypeng0620183_2 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2411388621  ]]> 2022-12-06 23:27:48 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2411388621 ecode philosophy ypeng0620183_2 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2411389523 The word ECODE is a combination of ecology and design. We hope that ECODE can carry the power of caring for the environment and society, using creative design and modern language to find a balance between the uniqueness and sustainability. ECODE believes that fashion should never be defined by style. This is why our products focus on giving a second life to old objects and thus reflecting the craftsmanship and design behind them.
    ●

    As a small-scale enterprise, ECODE has chosen London as its birthplace. Our business model is to deconstruct, combine and recreate unsold stock from our partner brands and second-hand clothing from consumers. Committed to our mission of creating sustainable fashion, ECODE will recruit promising designers to work with us on our vision of giving products a new lease of life.
    ]]>     2022-12-06 23:29:17 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2411389523     About the service ypeng0620183_2 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2411389735 •Designers join the team on seasonal basis/free lance​
    •More focus on students, fresh graduates and designers new to the industry. ​
    •Strengthens the concept of individuality of design and promotes stronger attachment to clothing. ​
    •Community building of the designers is an important part. ​
    •On the website, every month there will be a video featuring a designer. This will help the consumer understand the designer's story and form a stronger bond with their apparel. 
    ]]>     2022-12-06 23:29:46 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2411389735     Designer insight 1 ypeng0620183_2 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2411390578 JE CAI said, "My design priorities lie in post-modernism, I prefer to reinvent fabrics and patterns that seem to conflict together and further explore the borderline of the garment. If I had been working with ECODE, I believe I would have explored more of the structuralism and practicality of the garments."]]> 2022-12-06 23:31:11 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2411390578 designer insight 2 ypeng0620183_2 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2411390916 Olivia says: "As I studied Knitwear design, my personal philosophy is the comfort and wearability of the materials themselves. If I had the opportunity to work with ECODE I guess I would concentrate on a combination of recycled fabrics and knitted fabrics and maximising the multi-functionality of a single garment."]]> 2022-12-06 23:31:48 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2411390916 Distribution Channel ypeng0620183_2 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2411399002 WEBSITE MOCK UP]]> 2022-12-06 23:45:24 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2411399002 pop-up store moodboard ypeng0620183_2 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2411399489 As a result of the epidemic, consumer demand for experiential shopping has increased. In contrast to the traditional retail model, which is driven by the number of shops, ECODE will focus on optimising the functions of the shops in an attempt to bring freshness to consumers with a comprehensive immersive sensory experience.
    Given the small initial size of the brand, the offline channel will take the form of a pop-up store. We will be looking to collaborate with shops or department stores that fit the ECODE brand image.
    ]]>     2022-12-06 23:46:06 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2411399489     customer profile ypeng0620183_2 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2411399781 AGE: 25-45
    GENDER: female/male/non-binary
    JOB: Artists, photographers, designers and other trendy culture-related professions
    INCOME: Upper-Middle Income — High Income
    RESIDENCE: central London and surrounding areas
    STYLE: People who have fashion sense, follow the latest fashion trends and focus on quality of life.
    HOBBIES: traveling, value sustainability, keen on social media, opinion leaders
    CONSUME CHANNEL: Online mostly for clothing and accessories
    SHOPPING FREQUENCY: At least 2 times/month
    ]]>     2022-12-06 23:46:38 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2411399781     share powerpoints ypeng0620183_2 https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2411401152 Please do not hesitate to contact (Whatsapp) if you need to make changes]]> 2022-12-06 23:48:53 UTC https://padlet.com/tsood0320221_2/cygcy5whiyu5t56j/wish/2411401152