My fearless wall by Hui Fong https://padlet.com/fong8503/cte8posnw881 Made with panache en-us 2017-09-20 02:58:36 UTC 2017-09-20 03:39:27 UTC hello@padlet.com Value proposition: IPhone provides youngsters with various improved features and unique design. This distinguishes it from Oppo which offer high quality pixels camera features. fong8503 https://padlet.com/fong8503/cte8posnw881/wish/189157301





]]> 2017-09-20 03:05:03 UTC https://padlet.com/fong8503/cte8posnw881/wish/189157301 a. Target market segment https://padlet.com/fong8503/cte8posnw881/wish/189158253 Psychographic Segmentation 
[Personality]
- embrace their personality by
customising their phone casing 

Behavioral Segmentation 
[Benefits Sought]
- some people buy iPhone for their camera quality and the security system.

]]> 2017-09-20 03:12:17 UTC https://padlet.com/fong8503/cte8posnw881/wish/189158253 b. why the positioning statement important? fong8503 https://padlet.com/fong8503/cte8posnw881/wish/189158653 Availability
In the market, accessories such as phone case, screen protector are more easily to be find. For example, Consumers can easily find a phone case that reflects their personality. 

Security 
because iPhone who have their own mobile operating system known as IOS that enhance iPhone's users security and privacy compared to Android. 


]]> 2017-09-20 03:15:30 UTC https://padlet.com/fong8503/cte8posnw881/wish/189158653