https://padlet.com/chitra23/cs2ug5wigzw3yxc0 by The Business Backer (Creative Commons) en-us 2021-08-09 18:21:08 UTC 2025-10-08 18:03:09 UTC hello@padlet.com https://padlet.net/icons/png/1f4bb.png chitra23 https://padlet.com/chitra23/cs2ug5wigzw3yxc0/wish/1673203562 It should answer these questions from your reader:

• What is this about?
• Why should I read this? 
• What’s in this for me?
• What am I being asked to do?

]]> 2021-08-09 18:22:03 UTC https://padlet.com/chitra23/cs2ug5wigzw3yxc0/wish/1673203562 chitra23 https://padlet.com/chitra23/cs2ug5wigzw3yxc0/wish/1673203845 2021-08-09 18:22:20 UTC https://padlet.com/chitra23/cs2ug5wigzw3yxc0/wish/1673203845 chitra23 https://padlet.com/chitra23/cs2ug5wigzw3yxc0/wish/1673204215 2021-08-09 18:22:45 UTC https://padlet.com/chitra23/cs2ug5wigzw3yxc0/wish/1673204215 chitra23 https://padlet.com/chitra23/cs2ug5wigzw3yxc0/wish/1673204353 2021-08-09 18:22:53 UTC https://padlet.com/chitra23/cs2ug5wigzw3yxc0/wish/1673204353 chitra23 https://padlet.com/chitra23/cs2ug5wigzw3yxc0/wish/1673204433 2021-08-09 18:22:58 UTC https://padlet.com/chitra23/cs2ug5wigzw3yxc0/wish/1673204433 chitra23 https://padlet.com/chitra23/cs2ug5wigzw3yxc0/wish/1673204500

Is the main message clear?

Is it audience centric?

Have you followed the pyramid principle?

Call to action should state:

• What the action is
• By whom it needs to be done
• By when
• Alternatives if they can’t meet the above criteria

]]> 2021-08-09 18:23:02 UTC https://padlet.com/chitra23/cs2ug5wigzw3yxc0/wish/1673204500 chitra23 https://padlet.com/chitra23/cs2ug5wigzw3yxc0/wish/1673204594 You can state your pronouns in the sign-off]]> 2021-08-09 18:23:09 UTC https://padlet.com/chitra23/cs2ug5wigzw3yxc0/wish/1673204594 chitra23 https://padlet.com/chitra23/cs2ug5wigzw3yxc0/wish/1673204686 2021-08-09 18:23:15 UTC https://padlet.com/chitra23/cs2ug5wigzw3yxc0/wish/1673204686 chitra23 https://padlet.com/chitra23/cs2ug5wigzw3yxc0/wish/1673204748 2021-08-09 18:23:19 UTC https://padlet.com/chitra23/cs2ug5wigzw3yxc0/wish/1673204748