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      <title>Building evaluation into the campaign – Business School Alumni Network  by Matt Barr</title>
      <link>https://padlet.com/mattbarr1/cl8hblzp2qve</link>
      <description>Made with a little mischief</description>
      <language>en-us</language>
      <pubDate>2019-03-07 10:49:33 UTC</pubDate>
      <lastBuildDate>2025-10-27 16:36:31 UTC</lastBuildDate>
      <webMaster>hello@padlet.com</webMaster>
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         <title></title>
         <author></author>
         <link>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316306406</link>
         <description><![CDATA[<div>If an event is hosted - Can evaluate RSVPs - how many attending the event</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-03-16 15:32:58 UTC</pubDate>
         <guid>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316306406</guid>
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      <item>
         <title></title>
         <author></author>
         <link>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316307703</link>
         <description><![CDATA[<div>Social media engagement - Looking at number of likes etc but also more meaningful metrics such as shares and tags. </div>]]></description>
         <enclosure url="" />
         <pubDate>2021-03-16 15:33:11 UTC</pubDate>
         <guid>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316307703</guid>
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      <item>
         <title></title>
         <author></author>
         <link>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316309973</link>
         <description><![CDATA[<div>When posting Promo SM - measure the impressions being made across platforms (find out which are doing the best).</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-03-16 15:33:33 UTC</pubDate>
         <guid>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316309973</guid>
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      <item>
         <title></title>
         <author></author>
         <link>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316310146</link>
         <description><![CDATA[<div>Newsletter </div>]]></description>
         <enclosure url="" />
         <pubDate>2021-03-16 15:33:35 UTC</pubDate>
         <guid>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316310146</guid>
      </item>
      <item>
         <title>Petition, signatures/donations</title>
         <author></author>
         <link>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316310899</link>
         <description><![CDATA[<div>Latching onto a social movement, BLM, Social Mobility, having an impact internally at UOG or externally in local community</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-03-16 15:33:42 UTC</pubDate>
         <guid>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316310899</guid>
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      <item>
         <title></title>
         <author></author>
         <link>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316314002</link>
         <description><![CDATA[<div>- Social media shares e.g on Facebook<br>- Quote tweets, @s and use of campaign hashtag - What are people saying about the alumni network?  </div>]]></description>
         <enclosure url="" />
         <pubDate>2021-03-16 15:34:13 UTC</pubDate>
         <guid>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316314002</guid>
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      <item>
         <title></title>
         <author></author>
         <link>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316315690</link>
         <description><![CDATA[<div>Evaluation, how people feel after the event or PR experience </div>]]></description>
         <enclosure url="" />
         <pubDate>2021-03-16 15:34:30 UTC</pubDate>
         <guid>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316315690</guid>
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      <item>
         <title></title>
         <author></author>
         <link>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316316588</link>
         <description><![CDATA[<div>click-through/bounce rate on website page regarding your PR piece</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-03-16 15:34:39 UTC</pubDate>
         <guid>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316316588</guid>
      </item>
      <item>
         <title></title>
         <author>charlottelouiseford2000</author>
         <link>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316317230</link>
         <description><![CDATA[<div>how widely spread the information travels via word of mouth, social platforms etc.</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-03-16 15:34:45 UTC</pubDate>
         <guid>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316317230</guid>
      </item>
      <item>
         <title></title>
         <author></author>
         <link>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316320165</link>
         <description><![CDATA[<div>following on from RSVPs - how many of those actually turned up to event (headcount on door, count tickets if presented).</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-03-16 15:35:14 UTC</pubDate>
         <guid>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316320165</guid>
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      <item>
         <title></title>
         <author></author>
         <link>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316320229</link>
         <description><![CDATA[<div>- Number of alumni who have signed up to be part of the network<br>- Number of current students who have engaged with the network in some way e.g. attended an event where a member of the alumni network is speaking. <br>- Perception measurement - Could conduct a survey to compare pre and post opinions on the alumni network. </div>]]></description>
         <enclosure url="" />
         <pubDate>2021-03-16 15:35:14 UTC</pubDate>
         <guid>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316320229</guid>
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      <item>
         <title></title>
         <author></author>
         <link>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316324283</link>
         <description><![CDATA[<div>Understanding location/reach of PR content, Locations where has an article been opened in analytics</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-03-16 15:35:55 UTC</pubDate>
         <guid>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316324283</guid>
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      <item>
         <title></title>
         <author>eleanorj9921</author>
         <link>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316328351</link>
         <description><![CDATA[<div>LinkedIn - see how many people like, comment, send messages based on the event or wanting to connect and network to help with hosting it.</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-03-16 15:36:34 UTC</pubDate>
         <guid>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316328351</guid>
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      <item>
         <title></title>
         <author></author>
         <link>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316329887</link>
         <description><![CDATA[<div>survey sent out to participants of said event - find out what they thought via likert scale</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-03-16 15:36:50 UTC</pubDate>
         <guid>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316329887</guid>
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      <item>
         <title></title>
         <author></author>
         <link>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316334376</link>
         <description><![CDATA[<div>Create a hashtag and see how many people use it in response </div>]]></description>
         <enclosure url="" />
         <pubDate>2021-03-16 15:37:31 UTC</pubDate>
         <guid>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316334376</guid>
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      <item>
         <title></title>
         <author></author>
         <link>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316339716</link>
         <description><![CDATA[<div>if PR event is success - may consider making annual/monthly events similar - thus increasing engagement with the alumni programme. </div>]]></description>
         <enclosure url="" />
         <pubDate>2021-03-16 15:38:22 UTC</pubDate>
         <guid>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316339716</guid>
      </item>
      <item>
         <title></title>
         <author>eleanorj9921</author>
         <link>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316342465</link>
         <description><![CDATA[<div>See how the event has helped with their personal and professional development.</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-03-16 15:38:45 UTC</pubDate>
         <guid>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316342465</guid>
      </item>
      <item>
         <title></title>
         <author>charlottelouiseford2000</author>
         <link>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316343656</link>
         <description><![CDATA[<div>by monitoring views on sm posts, websites, responses to invites of events or newsletters, or observing behaviour/discussions, you can understand some level of engagement </div>]]></description>
         <enclosure url="" />
         <pubDate>2021-03-16 15:38:57 UTC</pubDate>
         <guid>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316343656</guid>
      </item>
      <item>
         <title></title>
         <author>eleanorj9921</author>
         <link>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316347014</link>
         <description><![CDATA[<div>Alumni may get ideas to implement into their companies, based on the PR strategies used or what type of features were part of the programme/event.</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-03-16 15:39:29 UTC</pubDate>
         <guid>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316347014</guid>
      </item>
      <item>
         <title></title>
         <author>charlottelouiseford2000</author>
         <link>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316356898</link>
         <description><![CDATA[<div>understanding of how stakeholders feel about different aspects of PR can influence how PR is used in the future.</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-03-16 15:41:05 UTC</pubDate>
         <guid>https://padlet.com/mattbarr1/cl8hblzp2qve/wish/1316356898</guid>
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