Unit 4 Intro to Marketing by Joseph Tarantello

26rspahiu1 — 2025-04-16 13:38:11 UTC

I think this ad is effective since a huge public figure like LeBron is not telling you to drink a Sprite, but asking you if you want one, which makes you question whether you're going to drink a Sprite or not.

Matt

2025-04-16 13:39:10 UTC

I would consider this titleist ad a good ad as it shows off what they sell in action. It shows their golf balls, hats, polos, clubs, and pants in use on the golf course. They even have pro golfers showing off their merchandise like Justin Thomas which makes their brand even more appealing.

Nate

2025-04-16 13:39:29 UTC

I really like this ad mostly because it's entertaining. It has 2 of the best golfers in it and has a funny element, with a competitive game between the 2 that is a little unrealistic. The message of the advertisement is the infamous Nike slogan, "Just Do It". This message inspires people to take action and pursue their goals.

Aria

2025-04-16 13:40:56 UTC

For Chipotle, I think this is a really "good" add because it is a little witty while also highlighting the personality of the company. Its message is that Chipotle supports the local community and its food is made fresh with care. This is more effective and resonates more with customers because they feel more connected to the company. They put this kind of message/joke on their brown paper bags for carryout.

Carolyn

26cdowney — 2025-04-16 13:41:59 UTC

I think this Starbucks ad is good because it is very creative for people who might want to try something new or for people who have not been to Starbucks before. Using zodiac signs also brings an element of fun to buying a product from their because you might discover you like something new. This can attract new customers while also keeping the current ones excited and so they continue to come back.

25mwalker1 — 2025-04-16 13:42:04 UTC

This ad was created during the pandemic. I think it's effective because Kit Kat's slogan is "Have a break, have a Kit Kat" and this ad shows a schedule full of zoom meetings with a Kit Kat break in between. It playfully addresses the monotony of quarantine life while also plugging the product.

maddy

2025-04-16 13:43:10 UTC

One service that I use frequently is Uber, and I feel that this Uber ad is an example of good advertising because it partners with associations geared towards ending drunk driving and drunk driving related accidents. The ad shows that Uber is not only to provide transportation, but it is a company built upon morals of safety and positive decision making. I think this ad is good because the words are simplistic yet bold, making the message of the ad clear to viewers and inspiring individuals to consider Uber the next time they need to go somewhere.

e.l.f Cosmetics (Vivianne)

2025-04-16 13:44:01 UTC

The above link is the e.l.f Cosmetics website, which has numerous commercials for advertising certain products. I think that the advertisements of the products are very attractive and appealing to customers because when you open the website, you are greeted with videos displaying the products. The elements that make the products in the collection of commercials attractive are the colorful layout, video clips of people feeling confident/having fun, and they capitalize on the affordable price of their products. Overall, the graphic design and photography work are done in a creative way, making the makeup and skincare products seem intriguing.

Tom

2025-04-16 13:47:22 UTC

I believe this is a good ad because it effectively displays their new feature and does it in a funny way. It shows a little kid who has been disappointed all day because he for some reason cannot be like Darth Vader and use the force. However when his dad cam home he somehow magically started his car with no one inside it. The kid was left in awe and it was revealed to the viewers that the father started the car with the keys from inside his house. This was a very innovative feature for the time and was perfectly displayed using a funny story.

Hmood

2025-04-16 13:49:22 UTC

I liked this ad a lot because of how the use Kevin harts funny character to portray or advertise their food and he's short so its really funny