HCD Perspectives by AmritaVishwaVidyapeetham

Apple magic mouse:

2021-08-19 09:49:46 UTC

I feel this is a well designed product because, its wireless but its chargeable while other wireless mouses work on batteries.Also its battery life is more . We can use this mouse with tablets too. And it has a feature that when we swipe the mouse the screen moves. We don’t have to have a scroll button instead just swipe up and down to scroll. It is also sleek and stylish to look.
BY:
HARSHAVARTHINIE.M
CB.EN.U4CCE19033
B.TECH-COMPUTER AND COMMUNICATION ENGINEERING,(3rd YEAR)

TATA NANO:

2021-08-19 09:52:03 UTC

People generally buy high end cars to show their financial status in the society. Since nano was termed as cheapest cars people didn’t want to be tagged like that so refused it.people thought to rather buy a luxury 2-wheeler insteadof going for a cheap 4-wheeler. Even though it is compact to drive in traffic it lacked travel comfort . During the first two years, several Tata Nano cars were reported to catch on fire due to faulty wiring.Since it is light weight the stability while increasing speed was a problem. Since the company wanted it to be a cheap car they ended up giving poor quality materials which also ended up as a disadvantage. This is why it ended up being a failure
BY:
HARSHAVARTHINIE.M
CB.EN.U4CCE19033
B.TECH-COMPUTER AND COMMUNICATION ENGINEERING,(3rd YEAR)

Spoons

2021-08-19 09:56:12 UTC

A Spoon
I feel a spoon is the simplest yet the most useful item to be ever created. I think it's well designed because there are literally no flaws in the design of this product. There is no way in which we can update this design without complicating it.

Pavani Gaddam
CB.EN.U4CSE19344
Computer Science Engineering

GTA series

2021-08-19 09:57:26 UTC

Grand Theft Auto (usually abbreviated GTA) is a series of games that incorporate driving and action gameplay styles. Created by the British developer Rockstar North GTA games are set in vast, predominantly urban "sandbox" environments, and feature protagonists involved in organized crime.

I think this as a well designed product because developers invest their time and resource to come up with some new things always For e.g. GTA five which was introduced in 2013 but still have great graphic quality and storyline. While when compared to competitors like Ubisoft with Far Cry series have repetitive stories and mission so being a gamer I will say GTA is a well designed product.

By:
Shivang Jaiswal
CB.EN.U4ELC19051
B.Tech - Electrical and Computer Engg, Coimbatore(3rd Year)

Cheetos flavored lip-balm

2021-08-19 10:02:12 UTC

Cheetos flavored lip-balm
Cheetos flavored lip balm was a fail because it actually tasted like Cheetos. People didn't want the pungent smell of cheese anywhere close to their mouth just like onion/garlic.

Pavani Gaddam
CB.EN.U4CSE19344
Computer Science Engineering

Premier smokeless cigarettes

2021-08-19 10:07:14 UTC

R.J. Reynolds US second largest tobacco company introduced these smokeless tobacco product in 1988 they intended to get a safer way of using cigarette but users didn't found it safe and even smokers missed the elements like MOKE,BURN & the FLICK. Another issue reported was about the chemical like taste which one user described as burning Plastic.
Reynolds sunk close to $1 billion into the product before pulling it off the market within a year.This is how the product failed badly.

By:
Shivang Jaiswal
CB.EN.U4ELC19051
ELC-Coimbatore

Opera

sam2211joe — 2021-08-19 10:08:38 UTC

Opera is a very under rated browser. I’ve seen features which no other browser has offered such as quick access of social medias like WhatsApp and Instagram on side bar with a built-in music player connected to top music apps, and a very important feature, if we want to send a link or a message from mobile to pc we mostly use social media or cloud but opera has a special feature called flow specifically for that purpose. Additionally, opera offers a secure VPN system. We can pop out any video that is playing in the browser which is very useful when it comes to multitasking.

BY:
SAM JONATH D
CB.EN.U4ELC19048
ELECTRICAL AND COMPUTER ENGG.

Signal:

2021-08-19 10:09:10 UTC

I personally feel signal is a great app for security reasons. It is a communication app that supports messaging, voice and video calls, and more. The best part about this app is it’s privacy policy, it sends encrypted text, image, audio, and video messages for individuals and groups. It can also be used for encrypted phone calls between Signal users for mobile users so that only the intended receiver’s device can actually read the message. This keeps third party services and even Signal from seeing the content of messages. More ever it doesn't let the user take screenshots of the chats. Since it is an open source platform, it is under security checks regularly, making it a popular choice for people wanting to use a messaging app with enhanced messages privacy and security. The only information Signal claims to collect is telephone number but even that it cannot link back to your identity. Signal has a smaller userbase, but it's likely more secure than Telegram or WhatsApp.

-Nidhi Bharat Chhajer
CB.EN.U4ELC19033
Electrical and Computer Engineering

Alienware gaming laptops:

2021-08-19 10:13:57 UTC

Alienware’s case design combines a long life span with naturally textured beauty that can withstand normal wear and tear. Considering the amount of gaming power, it has a top-notch GPU and CPU. It also has an excellent cooling system to manage thermal efficiently. Therefore, I consider this as a well-designed gaming laptop.
BY:
B.Shree Ragaventhra
CB.EN.U4MEE19045
Mechanical Engineering Department

Mongoose Bat

2021-08-19 10:36:28 UTC

Mongoose bat is a bat which has a longer handle and smaller hitting surface.
It became famous as Matthew Hayden weapon of choice, but two years since making its debut, the mongoose bat has vanished from the scene as batsmen have finally realised that Twenty20 is not just all about smacking the ball.

The Mongoose bat has three times more wood at the bottom than the conventional bat; allowing the batsman to hit the Yorkers and also the low tosses with full force and power.
The bat has a 33% shorter blade and 43% longer handle than that of the conventional bat.
Mongoose Bat is lighter than the regular bat
The structure of the Mongoose bat enhances the sweet spot by 120%.

So where did Mongoose Bat go?
Despite having so many benefits on the field, the craze of the bat did die off. And all of this happened when batsmen like Suresh Raina reviewed the bat and felt that bat is not fit in case of defensive strokes. The enhanced sweet spot turned out to be a disadvantage to the batsmen as they were unable to execute defensive strokes; resulting in slip or front catches.
Other batsmen also confirmed that bat does not give any backpack in case there is an uneven bounce. According to them, you can either hit the ball or incur the risk of getting injured because this bat was not of defending nature. So all in all, there was no governing against the use of bat but despite that batsmen resorted to using the conventional bats over the Mongoose bat as they involved lesser risks.
So due to structure it is very difficult for batsman to defend the ball and cricketers stopped using this bat
BY:
Chereddy Ravi kiran reddy
CB.EN.U4ELC19011
ELC-Coimbatore

DYSON VACUUM CLEANERS

saisrisharanya — 2021-08-19 10:38:06 UTC

Dyson vacuum cleaners are well-designed products, primarily because they are a range of cord-free vacuum cleaners.
Most of them come with high suction power, capturing nearly 99.97% of the dust particles as small as 0.3 microns.

These vacuum cleaners also contain six stages of filtration (HEPA filters) that capture dust, pollen, and allergens.
They also have high integrity seals that prevent the particles from leaking back into the air.

Reasons why Dyson Vaccum Cleaners are well-designed:

1) Unique Ball Technology

One of the features that sets Dyson apart from other vacuum cleaner brands is its special and unique ball technology.
The ball rotates effortlessly in every direction while providing a sturdy design that keeps the vacuum upright, regardless of how it’s pushed or pulled.
This technology reduces fatigue for the user and makes it comfortable and easy to use.

2) Dust Ejectors

Another interesting feature of Dyson vacuum cleaners is their dust ejector that slides down inside the dust bin.
The ejector pushes the collected dirt and the debris as it goes, which means the user need not put his/her hand in the dust collector to ensure that it is properly emptied.

3) Versatility and Ease of Customization

The various models of vacuum cleaners designed by Dyson fit the needs of many homeowners and some commercial establishments, as they are compact and lightweight sticks, that are easy to store. The canister vacuums are for a larger capacity and the cordless hand vacuums are for hard-to-reach places.

The Dyson vacuum cleaners are also durable, resilient, and have a long lifespan.

By:
CVS Sai Sri Sharanya
CB.EN.U4MEE19055
Mechanical Engineering

Spotify:

2021-08-19 10:40:10 UTC

Spotify is one of the most popular music streaming services. I think that it is a well-designed product because at its core Spotify serves the purpose it was created for and that is to provide a way for consumers to listen to music from the web without having to download or buy songs.

It caters to a user's listening preference by recommending songs similar to previously liked ones and creates curated playlists. Spotify has a great user interface that is easy to navigate and has a very appealing design.

Though one may argue that the frequent ads non-premium users are subject to can get quite annoying, I think Spotify provides a wide range of interesting and useful features for those availing the free service, and listening to ads is just a small price to pay for that.

Swetha Manukonda
CB.EN.U4CSE19355
Computer Science and Engineering

Nokia Lumia - WIndows phone

2021-08-19 10:42:37 UTC

People generally use phone's on a regular basis and with the advent of cheap internet the smartphone craze boomed even more in India. One such product to be released was the Nokia Lumia jointly manufactured by Nokia and Microsoft.
The phone had come up with a Windows 8 as operating system. While the competitor Android had about 1.4 million apps , the Windows store had only 200,000 apps.
While the windows, was a market leader in Desktop operating they were not able to translate their success in phone section and failed to optimize a operating system for a handset due to which issues such as lag and phone hang were pretty common. One of the main reasons for its failure was that developers were not willing to publish apps on the windows store due to it's small user base and lack of revenue.

BY:
Vighnesh Shankar
CB.EN.U4CCE19061
B.Tech : Computer and Communication

Frito-Lay WOW! Chips

2021-08-19 10:57:15 UTC

PepsiCo subsidiary Frito-Lay introduced WOW! Chips in 1998. The marketing claim was a compound called Olestra allowed for a fat-free potato chip. While WOW! Chips were an initial success in their first year. Sales slowed when the unpleasant side effects of olestra, such as diarrhea and cramps, came to light. Olestra's molecules were too large to be digested by the body, passing directly through the digestive tract unabsorbed. To add to the product’s problems, the Food and Drug Administration established labeling requirements for all products containing olestra to carry warnings of abdominal cramping and loose stools. Because of these factors WOW! Chips sales dropped down rapidly.

BY:
Sai Satvik Arvapalli
CB.EN.U4CSE19410
CSE

DISCORD

2021-08-19 11:04:22 UTC

There are a few reasons why i feel discord is a well designed product. Some of them are:

It is more than texting. It has features that let us you organize your chats, live stream, and video call.
It is helpful in enhancing communication between community members. It has already a dedicated set of servers for special interests one might have. For example: I am a part of the public manga community.
It had great moderation tools. Social Media can be really toxic these days. But Discord makes it easy to moderate thousands of messages. Thus creating a welcoming and safe space.
Discord's ability to create a 'voice channel" where all the community members can join for a voice/video communication.

As of December 2020, the service has over 250 million registered users and over 140 million monthly active users.
BY:
Chereddy Ravi Kiran Reddy
CB.EN.U4ELC19011
ELC-COIMBATORE

Apple Newton

2021-08-19 11:12:58 UTC

The Newton, Apple's personal digital assistant, was released in 1993. The Apple Newton could take notes, manage contacts, manage calendars, send faxes, and translate handwriting into text.

Newton featured a pen-based touch screen for loading additional programs. Users could even link the Newton with Macs to load additional programs. Despite all these features, Apple sold only 50,000 units in the first four months and was eventually discontinued in 1998.

Several reasons contributed towards the product failure. Some of them are:

1. Users were given a very small amount of space, only about 140Kb.

2. Newton's handwriting recognition was meant to be a remarkable feature, but it often failed to determine the whole words the user wrote, and translated those words into random and strange sayings.
Although Newton's performance improved over the next five years following launch, the product still had a reputation for poor performance from its launch.

3. Newton had three different models, each with a different price point. None of them were considered 'affordable.'

Newton was supposed to be a major new revenue generator for Apple, competing with the Apple II and Macintosh. Instead, it became a 90s meme.

- Tejaswi Velaga
CB.EN.U4CSE19259
Computer Science Engineering

GOOGLE'S NEXUS Q

saisrisharanya — 2021-08-19 11:16:23 UTC

Nexus Q is a digital media player developed by Google. It was unveiled at the Google I/O developers' conference on June 27, 2012.

This media streamer was designed to connect to your home theater and be controlled remotely by phone apps.
It had no interface of its own, other than the ability to rotate the top of the sphere for volume and tap it for play/pause.

This shot-put-like orb was particularly unique because it didn't fit into any traditional mold of home theater equipment. It was big, matte black, spherical, and heavy.

An LED ring changed colors to give you status information.
It is considered to be one of the weirdest Android devices ever made but it eventually led Google to make far better products.

It cost a lot but offered very limited features as it couldn’t play anything from non-Google services, and the video buffering speed was also not that good.
It also looks like a bowling ball and is wildly overbuilt for the very few features that it is able to offer.

From a nerdy and a techie perspective, this ball actually ran on the then state-of-the-art Android 4.0 Ice Cream Sandwich.
It was also packed with connectivity: Wi-Fi, ethernet, micro HDMI, optical audio, and banana plugs for analog audio.

But, despite all this it was only able to do three things:
Played Google Play Music, Google Play Movies & TV, and YouTube.

This product was canceled indefinitely in January 2013.
But Google learned from its defeat. The Q then laid the groundwork for Google’s much more affordable and successful - Google Chromecast.

By:
CVS Sai Sri Sharanya
CB.EN.U4MEE19055
Mechanical Engineering

AMD ZEN 3 - CPU

2021-08-19 11:26:04 UTC

CPU (Central processing units) is the brain of the computer that does all of the computation. The two major players today in the market are Intel and AMD. When it comes to gaming computer's Intel had a huge lead compared to AMD in terms of performance.

When the ZEN -3 CPU was launched by AMD it bought along unmatched performance and efficiency at a very competitive price. These new CPU's had more cores, higher clock speed and a higher transistor density when compared to it's Intel counter parts. This made the new ZEN-3 CPU's 20% faster while drawing 50% less power compared to the market top performers. They also introduced a feature called resizable BAR which enabled the CPU to fully access GPU's high speed memory. This gave a huge performance boost of upto 37% when it came to gaming.

As on July 2021 , AMD ZEN -3 CPU's are the obvious choice for Gamers and content creators who require the highest performance from their PCs.

BY:
VIGHNESH SHANKAR
CB.EN.U4CCE19061
B.Tech Computer and Communication

GEM PAPERCLIP

2021-08-19 12:09:35 UTC

Paperclips are instrument that are designed to hold number of papers together. Though there are many designs of paperclips, this design is an absolute standout from others because of its simplicity. This design is almost weightless and does not occupy any space. It almost sticks with paper and does not hang out. The production takes nothing but three turns of a very small piece of iron. With such effortless production, it offers it's best in being the paperclip for generations. Holding Papers in a solid and easy manner for generations. It is said that this design was introduced in the concluding years of 19th century and has never changed even amidst so much technical and cultural advancements and upgrades. This proves my point.

Being a widely used instrument, I am very sure that gem paperclips will still be used in the future.

BY:
Vishnu Sankar P
CB.EN.U4ECE19259
Electronics and Communication

WHEEL

tharunnrajh26 — 2021-08-19 12:28:06 UTC

Wheels first appeared in ancient Mesopotamia, modern-day Iraq, more than 5,000 years ago. They were originally used by potters to help shape clay. Later, wheels were fitted to carts, which made moving objects around much easier.Another clever idea came with the invention of the axle, a rod that passed through a hole in the center of the wheel. Turning the axle turned the entire wheel, saving both time and energy.

The reason they are the best product is just because they are flawless. It exists over a 5000 years and will count till the dooms day

THARUNNRAJH A L
CB.EN.U4EEE19143Electric
and Electronic Engineering

Windows 11

2021-08-19 12:47:19 UTC

The new OS comes with a clean design. It has rounded corners with a centered Start menu and taskbar . The interface is now updated such that a lot of things which were in Windows 10 now can be more easily accessed and there are many innovative features like now we can split the tabs in 2 or 3 or 4 parts according to our choice as Windows 11 gives us the option whereas this was a tiring task in Windows 10, and here multitasking becomes more efficient . It is moving to be more like macOS in terms of look and feel. Also Windows 11 has a beautiful user interface , It gives us a greater variety of choices for themes than before . You now get AutoHDR and DirectStorage features that are said to help you improve your gaming experience on the device. By the way I am using the beta release version of Windows 11 and it is not released yet . So I think it is a well designed upgrade for windows and everyone will love it when it gets released later this year .
Name - N K V Sudharsan
Roll no- CB.EN.U4ECE19033
Dept - Electronics and Communication

Pan Am :

2021-08-19 12:51:42 UTC

Pan American World Airways, commonly known as Pan Am, was the principal and largest international air carrier in the united states from 1927 until its collapse on December 4, 1991. As it was one of the biggest airline company many of the terrorist associations hijacked these flights.

The airlines lost the basic trust in the security of their customers. People started associating Pan Am as a major target for terrorists. Despite the company’s constant promises of commitment to increasing its airline’s security, the public was simply not willing to fly with Pan Am anymore. Ultimately the company stood helpless to reinforce the diminishing relation with its customers and people in general. After three years of flying with empty seats since the Pan Am flight 103 disaster, in 1991 the company went bankrupt and shut down. It resulted in the ultimate failure of the aircraft
BY
B.Shree Ragaventhra
CB.EN.U4MEE19045
Mechanical Engineering

Google Allo

2021-08-19 12:59:49 UTC

Google Allo, a messaging app from the tech giant Google was released on September 2016. It was released to compete with Facebook Messenger and WhatsApp in which it did not succeed. Though having a very attractive and user friendly interface that included stickers, selfie replies, tagging people in group-chats ( it should be noted that these features were not in WhatsApp during 2016). It was google who introduced incognito chats. (important selling point of telegram today) Allo had an excellent feature that included search engine in group chat that allowed users to share the results during their discussions. It also had games to play with friends.(The one that inspired Hike Messenger) This app operated with both phone numbers and email ids. Allo was the starting point of the famous "Google Assistant".

With so many distinct features, the reasons that it failed is that it was not simple.(WhatsApp and Messenger were simple back then) People got irritated by so many features and options given to them. Most of them preferred a lightweight simple messenger app like WhatsApp. The other main reason is that people started worrying about their privacy as Allo was not end-to-end encrypted and the google searches made from app were stored in the servers. People started panicking as news started spreading on the cyber crimes that started peaking on government surveillance. Allo did not have a chat backup system and only had a mobile phone version of the app. The web version was not developed. The feature of sharing documents was missing. (PPTs, PDFs, DOCs, etc..) Another reason is that the marketing and advertising was not good. A percentage of people remained unaware of the product's launch. All this constituted it's defeat against WhatsApp and Messenger. These cons can be sorted out easily if google had thought but they never did. I was one of the people who enjoyed using this app when it existed. With all the features it had, I always thought that Google Allo was way ahead of it's time. Allo was shut down at March 2019.

By:
Vishnu Sankar P
CB.EN.U4ECE19259
Electronics and Communication

Touch Screen:

2021-08-19 13:14:10 UTC

Have you ever thought how difficult it would have been if touch screen wasn't introduced. Opening an application in your phone and using your keypad to control the gestures, seems very tough right.The touchscreen enables the user to interact directly with what is displayed, rather than using a mouse, buttons, or other such devices. When you touch your screen, an electric circuit is completed at the point where your finger makes contact, changing the electrical charge at this location. Your device registers this information as a “touch event.” Touch screens are used on a variety of devices, such as a computer and laptop displays, smartphones, tablets etc. It has become one of the simplest interfaces to use, for a large number of applications. So, if you are using your mobile to view this, just think about the amount of science behind it.

Name - Anchuri Chetan Chandra
Roll no - CB.EN.U4ECE19104
Dept - ECE

LG Smartphones

2021-08-19 13:17:38 UTC

LG were unique and powerful in their own way but could never make their name . Ever thought why ?
LG said that it would wind down the entire mobile phone business by July 31st of this year, but the inventory of some of its existing phones may still continue to be available after that. For the past 6 years , LG's smartphone business was in shambles , even though the company tried really hard fighting its rival Samsung and Chinese companies but was not able to even gain meagre profits . The amount of loss that the company was facing then was no longer tolerable as all hopes were gone . Also during the time of its downfall, it did launch a variety of exciting products including the LG G Flex, which had a self healing back, LG G8X ThinQ with a detachable dual screen, and the recently launched LG Wing with a rotating display. However, those innovations didn't help the company gain against the likes of other tech giants like Apple and Samsung . Unlike its domestic rival Samsung, LG has reportedly found it hard to secure stable chip supplies and other components for its smartphones. This added hassle of bringing devices to market, and doing so at a loss, is likely to have been a major factor in LG’s cut-or-continue decision. It further highlights the incredible advantages of scale: major component suppliers such as Qualcomm would cater to the likes of Apple, Samsung and Xiaomi first .
Name - N K V Sudharsan
Roll no- CB.EN.U4ECE19033
Dept - Electronics and Communication

Jio Fi

2021-08-19 13:52:32 UTC

According to me this is one of the finest product related to the internet system. It was designed very nicely where we can keep it in our pocket and use internet also. We can take it anywhere any place. As the india has more jio networks so probably we will get signals from everywhere except few places. It can , not only used by single persons , It can be handled by any Number of persons . The net bandwidth also will be fine with this jiofi where we can use this with large devices also.

By:
U Krishna Viswas
CB.EN.U4ELC19056
Electrical and Computer Engineering.

CAR

2021-08-19 14:06:27 UTC

Car is most important in our life, Some people buy it because it provides show off their status and others because of their needs.
It has a lot of benefits. It is really Safe, we can have Privacy during our travel, it really time-saving And there are lot more. For example, If there is an emergency we need not wait for public transports or taxi and waste time, But we can travel via car. Even going for a trip, nowadays booking a train or plane tickets is complex (we need to provide mobile number then we get otp and we have to fill in our details and lot more regulations to be followed) and following the plan accordingly is really hard for people. Instead, we can travel in our flexible time and reach the destination soon.

BY
NAME - Sharmila S
ROLL NO- CB.EN.U4ECE19148
DEPT - Electronics and Communication

Zoom

2021-08-19 14:12:00 UTC

Starting From the lockdown Everyone started Using This Zoom for their meetings,classes etc.. But So many people faced so many issues regarding this zoom. Coming to the netweork side. This Zoom consumes a lot of data unless if you have wifi or anything else.It is also not securable compared to the other apps. After a specified time the meeting will stop where again we need to create another meeting.

By:
U Krishna Viswas
CB.EN.U4ELC19056
Electrical and Computer Engineering.

Jawbone Fitness Tracker:

2021-08-19 14:27:02 UTC

Jawbone, which was founded as AliphCom in 1999, originally developed military-grade audio hardware before moving into the consumer market with its popular Bluetooth-enabled wireless speaker. Jawbone diversified once again in 2011 when it unveiled its fitness-tracker wearable.

Despite the popularity of Jawbone’s Bluetooth speakers, the company was beset by problems for more than one year prior to its closure. Jawbone struggled with inventory shortages and a series of high-profile executive departures, and customer service standards deteriorated as its legal battles wore on.

Wearable company Jawbone was once valued at more than $3B. However, intense competition in the wearables market and a protracted legal battle with dominant incumbent FitBit resulted in considerable financial losses that ultimately sank the company.

By:
Name: C Harshini Reddy
Roll No: CB.EN.U4ECE19061
Branch: ECE

Amazon fire phone:

2021-08-19 14:28:26 UTC

Did you even know that Amazon had launched such a product? It was one of the greatest failures of Amazon. The Fire Phone was supposed to compete with high-end devices like Apple’s iPhone and the Samsung Galaxy. But consumers apparently didn’t like it. Here are the reasons for its failure:
- Too expensive
- Small App store
- Late to market
- New features not being very useful or interesting(3D effect and firefly)
The Fire Phone did not bring anything additional compared to the competitors who dominated the market. To compete with the entrenched companies then, they need a killer feature. They thought Firefly was it. They were incredibly wrong.

Name - Anchuri Chetan Chandra
Roll no - CB.EN.U4ECE19104
Dept - ECE

Sony Airboard

2021-08-19 14:39:41 UTC

The Sony Airboard attempted to be iPad before the iPad even existed. This was launched in 2004 and had some pretty impressive features includes internet access and the ability to stream in TV wirelessly. Only because of the price approximately $1,300 did not attract many customer at 2004, so they discontinued only 4 years after launch.

BY
NAME - Sharmila S
ROLL NO - CB.EN.U4ECE19148
DEPT - Electronics and Communication

Extension boards:

2021-08-19 14:43:35 UTC

A great functional product, the utility of an extension board is undeniable as it connects all your electrical and electronic devices simultaneously, and also protects them from electrical surges and spikes. The increase in usage of electrical and electronic appliances or gadgets by several family members at home or people in an office, at the same time, has made extension boards a must.

Besides the obvious use of providing multiple slots for powering electric or electronic gadgets, these boards also come in handy as extensions for areas that are far away from power sockets. Plus, nowadays there are the more advanced ones that have USB ports that can connect to the devices, and also charge the devices having the USB power sources such as smartphones and tablets. You can choose an extension board as per the number of slots, LED display indicators, USB port availability, cord length, response time for it to restart in case there is a power surge and absorption rating.

By:
Name: C Harshini Reddy
Roll No: CB.EN.U4ECE19061
Dept: ECE

Refill Pens

2021-08-19 14:51:32 UTC

According to me this product is something that created a revolution in the history,
More than 95% of the world's population use refill pens ranging from Reynolds (Rorito) to Parker,
It also has a range of varieties-Gel, Ballpoint, Rollerball, etc..
Once the refill gets over you could always replace it with a new one, its leak-proof and this saves
our time, money and is also environment friendly.
BY:
GAUTHAM SUBRAMANIAM K
CB.EN.U4EEE19110
Electrical and Electronics Engineering

Air Purifying Mask

2021-08-19 15:38:58 UTC

I feel like these air purifying mask are very important during this pandemic situation(Corona).It helps in eliminates harmful chemicals from indoor environments & hazardous asbestos particles, relieves symptoms of asthma,
neutralizes Unpleasant Odor, reduces the chances of Airborne Diseases

The lack of ventilation in homes has spurred the demand for air purifiers. They decrease indoor air pollution levels, but their filters have a threshold. Some filters are effective for two to three months, while others can work for a longer period of time. Keep checking the air filter indicator so you change filters at the right time, and continue to enjoy a clean indoor environment .I think it is a well designed product in my Perspective
By:-
GANTA.SUPRIYA
CB.EN.U4CSE19617
CSE-F Coimbatore

E.T. The Extra-Terrestrial Videogame

2021-08-19 15:59:39 UTC

In the early 1980s, a videogame based on Stephen Spielberg’s Raiders of the Lost Ark became a huge hit for Atari. When Spielberg's next film, E.T., became a box-office winner, Atari got the call to gamify it, too.
But negotiations dragged on so long that development time was cut down to a mere five weeks so the game would be ready to ship for Christmas 1982. The Raiders game had taken 10 months to design.
The E.T. game turned out to be terribly confusing, difficult to play and an all-around disaster. Of the 4 million units sold that Christmas, 2.5 million were returned, and an untold number ended in a landfill. These are the the reasons behind this product failure .

By:-
GANTA.SUPRIYA
CB.EN.U4CSE19617
CSE-F Coimbatore

Parle's Hippo

2021-08-19 16:34:12 UTC

Parle's Hippo toasties were a wheat based snack. They were baked not fried, had a superb marketing strategy and were everywhere in the market soon after they were introduced in 2009 in a variety of flavours.

During that time, the trend of "healthy" snacks had made its way in India with snacks like Aliva, baked lays , Monaco smart chips etc. and the trend had caught up fast. Many theories around the internet say that Hippo toasties could not survive the competition and thus the product died down. However, it is hard to believe so and also Parle kept quiet on the issue and never disclosed why they had to discontinue their product.

By:
G.THEJAS PHANI KUMAR
CB.EN.U4CSE19619
Computer Science Engineering

2021-08-19 17:08:10 UTC

Have you ever taught that a watch can save a person's life,

Recently Apple Watch saved a 78-year-old man's life after he fell unconscious. When he didn't respond to the alert, the watch notified emergency services.
There are certain features that which can be more helpfull for the aged people.for example ,checking blood pressure and oxygen,ECG,Heart rate notifications etc.

The company has developed the watch in a way that it can do what your other devices can't because it's on your wrist. When you wear it, you get a fitness partner that measures all the ways you move, meaningful health insights, and a connection to the people and things you care about most.
In my perceptive it is a well designed and eco friendly product .

By:
G.THEJAS PHANI KUAMR
CB.EN.U4CSE19619
Computer Science Engineering

Lock and Key

2021-08-19 17:22:49 UTC

This form of product is been available from ancient civilization times,which symbolize security.Every lock has its own patterns of key.A typical key is a small piece of metal consisting of two parts: the bit or blade, which slides into the key way of the lock and distinguishes between different keys, and the bow, which is left protruding so that torque can be applied by the user.It paved way to many new products based on current trends.Right from app lock to bank lock this product idea is same, but differs with different mechanism and looks.It paved way for the current privacy in phones by setting passwords,patterns and face recognition.

Snekha L
CB.EN.U4ECE19162
Electronics and Communication

Google Glass

2021-08-19 17:27:16 UTC

Google Glass did cause quite a stir. It was a bold attempt to bring the world a step further into the information age,but the execution and development weren’t. The built-in camera raised piracy concerns. The Google Glass could be recording or taking a photo at any time. People who uses power glasses or having any sort of eye problems cant switch to it .It got very little progress two years after its release. This led to the confusion of whether the Google Glass was an actual finished product or still just a prototype. Because it’s a foldable device, it has a few design particularities that will make it easy for debris to damage the display, either by coming in contact with it directly, or by squeezing inside , via the hinge mechanism.The screen bezel has a gap (above) that can allow tiny particles of dust to make their way inside the screen. In a long run it affects health ,as it is a digital screening device.

Snekha L
CB.EN.U4ECE19162
Electronics and Communication

PUBG

2021-08-19 17:31:15 UTC

(PUBG) lit the world on fire in 2017. It sold millions before it even left Early Access on Steam, and kicked off the battle royale gaming craze we’re experiencing right now.
The Mobile version of PUBG has pretty much all the features of its PC counterpart, with a few exceptions. The game only offers PUBG’s original map, Erangel — an abandoned, vaguely Eastern European 8km x 8km island. Everything from the PC version of this map — from the abandoned military base to the burned out nuclear power plant — has made it to the Mobile version of the game.
FINAL REVIEW:PUBG Mobile is fun, but it’s not as tense as its PC counterpart. The stakes feel lower, and it misses out on a lot of what makes the PC version of the game so special — In essence, it feels a little hollow.

By:
Sandeep Chandra.M
cb.en.u4cse19633
Computer Science Engineering

FAU-G

2021-08-19 17:32:19 UTC

The much anticipated Fearless and United Guards or FAU-G Mobile game dropped on Google Play on India's 72nd Republic day as per schedule but unfortunately failed to match up to our and many others' expectations. ... FAUG's main campaign puts players in the shoes of an Army soldier in the Galwan Valley.
So far, there are only two strategies involved. One is if you lack in energy level, then, you can try out these two strategies- Say for example, you are at point B killed the enemies and down in energy level then either you have to recharge yourself at the bonfire of point B before moving ahead to point C or if the bonfire is not available at point B then return back to point A, to regain energy and then come back to B point to move forward to point C. Secondly, if five people are attacking, first kill the one with Club or Axe or Spear, grab their weapons and use it to kill others.
Final Review: Overall, the game graphics and audio are decent. The developer needs to ace up the gameplay for the other two modes along with the up-gradation of weapons or else it will not be able to engage the players in the long run.

By:
Sandeep chandra.M
cb.en.u4cse19633
computer science engineering

Bisleri Pop

2021-08-19 18:04:03 UTC

Bisleri Pop was launched in early 2016, almost 22 years after Chauhan sold Thums Up and some of his other brands to Coca-Cola. The drink had four variants — Limonata, Fonzo, Pina Colada and Spyci. Some of these were exact replicas of Coca-Cola's offerings such as Limca and Coke, without differentiation.

Reasons for failure, Tough being the giant in mineral water they failed to be successful in capturing the market in soft drinks. Competitors like Coca-cola and Pepsi are deeply penetrated in the market. Even pricing of these products were slightly high.

By:
KONIJETI AKASH
CB.EN.U4CSE19627
Computer Science Engineering

Whirlpool's IntelliFresh Refrigerator

2021-08-19 18:15:34 UTC

Whirlpool's IntelliFresh Refrigerator Recently launched into a market and it was well designed and successful product. it's having An eye-catching design. premium steel finish, sleek chrome and feather touch UI on the outside and metal-clad air tower, infinity shelves with a chrome tint and premium door bins on the inside.

There is plenty more when it comes to features in this refrigerator like the Intellisense Inverter Technology and -24 Degree Coldest Freezer. It have a fridge at the top, and the freezer compartment at the bottom. No more bending down to pick up fruits and vegetables. it's ergonomically designed to make your normal food items more accessible and visible at eye level while your freezer compartment remains at the bottom and it has Advanced Adaptive Intelligence Technology that adapts the cooling based on multiple inputs based on sensors – on load, door opening frequency, seasonal and outside temperature variations, which ensures optimum cooling inside the refrigerator and long-lasting freshness. And it also friendly storage features like Customizable space, sturdy shelves, large bins,Large Bottle Rack
We are using this refrigerator in my home It's really Amazing and well designed product

By:
KONIJETI AKASH
CB.EN.U4CSE19627
Computer Science Engineering

Microsoft Zune

2021-08-20 05:25:31 UTC

In 2006 Microsoft came up with the Zune, a product that was supposed to rival the iPod. However, Zune failed to convince consumers that it was equal to iPod. In 2011 Zune players were discontinued.
Apple launched the portable iPod music players in 2001. It took Microsoft a full 5 years to launch a competitive product to the iPod. Even though Zune was launched with serious budget, it never got more than single digit market penetration. Zune team spent huge sums of money and a lot of time chasing after Apple’s iPod until 2015 when it gave up on Zune and the associated music streaming service.

Why it failed?
While Apple had been running iPod & iTunes commercials for years, Microsoft Zune was aggressive on advertising to compete with Apple. By the time Microsoft figured it out, Apple had already moved on to the mobile phones that were fully integrated with iTunes and can offer music player.

By:
Thejaswini S
CB.EN.U4CSE19462
Computer Science Engineering

BOOK

2021-08-20 05:55:39 UTC

Think about it, what if a book dosen't exist at all. How will you preserve anything without a book. You would say we can do it with the help of technology like tablet etc. But think about olden days where today's technolgy doesn't existed at all. How they stored things which we are studying now as a history.
It started with development of writing and it evovled through various inventions like paper, printing press and today's E-book. Earlier in 3rd mellennium clay tablets were used. They were used until 19th century in countries like Germany, Chile, Philippines.
In Egypt papyrus was used as a medium for writing surfaces .papyrus books were in the form of a scroll several sheets pasted together, for a total length of 10 meters or more.
paper was invented in China around the 1st century CE. In today's generation whole our education system runs through books. we can share our knowledge to our future generation . It may be updated to E-books,tablet,etc... but the importance of the book remains same and many are still using books . That's why I consider this as well designed product.
Kovid Ravi
cb.en.u4ece19242
Electronic and communication engineering

Memory card reader

2021-08-20 05:57:19 UTC

A memory card reader is a device that can read flash memory cards and transfer their contents to a computer or any connected devices. Flash memory cards come in various types and formats, providing removable storage for digital equipment like camcorders, cameras, MP3 players and cell phones.

Why it is a good design?
Without a memory card reader, a person has to directly connect the physical device that uses memory cards to the computer. This is usually done with USB cable. The advantage of a reader is that memory cards can be read directly on the computer without attaching the device. This greatly simplifies using, storing and organizing the cards. It also saves batteries and wear-and-tear on the digital device. A multiple card reader will accept a variety of formats, making it useful for all of your memory card needs.
Thus it is one of the well designed products used by millions.

By:
Thejaswini S
CB.EN.U4CSE19462
Computer Science Engineering

Rubik's Cube

2021-08-20 06:25:03 UTC

I think Rubik's cube is one of the best innovations ever made. It is a puzzle in the form of a cube well designed with multicolored squares. The puzzle is all about a player who attempts to twist and turn the cube so that each face has squares of the same color. One of the advantages of Rubik's cube is it improves problem-solving skills, patience, and memory.
As you solve, it may take hours to complete the puzzle. It prepares you for events in the future that are time-consuming.
As you solve, our brain cells are activated to identify opportunities and accomplish the task within less time. So this helps in improving concentration.
It trains our brain to memorize and helps in mapping all the steps involved to solve the puzzle. So the more you practice, the faster and easier you solve.
In conclusion, Rubik's cube helps in decluttering the mind and building process.
By:
Kalluri Jayasree
CB.EN.U4CHE19008
Chemical Engineering

Segway PT

2021-08-20 06:30:32 UTC

Segway is a two-wheeled battery electric vehicle invented by Dean Kamen. This was launched in 2001 and had grabbed a lot of attention among citizens. People were curious to try it. However, this product couldn't last long for years and had failed to gain market acceptance. The reasons that contributed to the failure of this product are:
This was considered to be a dangerous vehicle since many segway users lost control and fell off. While some users were lucky enough to simply have a segway fall, many had experienced severe injuries.
Secondly, this product was expensive. The cost of the product was somewhere around $5000 and people felt that the company would have a strategized pay-per-use pricing model instead of charging a one-time hefty price.
Though the product works well, it lacked support context. There was no proper infrastructure to support this product.
This product was considered to be unsafe as it cannot be controlled at all times.
Summing up, though the product was launched with high expectations thinking this would be the future of transport, this couldn't meet the demands of people. The whole thing of Segway was a risky experiment and most people criticized its design calling it 'troublesome' rather than cool.
By:
Kalluri Jayasree
CB.EN.U4CHE19008
Chemical Engineering

CRICBUZZ

2021-08-20 11:39:31 UTC

I think Cricbuzz is well designed app. With this app we can get the lives scores, ball to ball commentary and stats in between of the game. If any player or team reached any milestone it will show that to us. And also the top comments from the fans which are aptly suited for the situation are also given in it.

Not only International matches , it also shows the league matches and national matches and Women matches updates are also given in it.

In it we can see the review videos of the cricket expects and in the latest update we can watch the video of some balls which are like boundaries and wickets if we have premium.

In this app we can see the statistics of the ongoing series or league. We can also see the ICC rankings of all the players. If we click on the respective player it will show us the details and their previous records.

Finally it is a well designed app and accepted by many of the cricket fans.

By:
DARAPUREDDY VENKATA NAGA DURGA SAI
CB.EN.U4CSE19611
COMPUTER SCIENCE ENGINEERING
COIMBATORE

MySpace

2021-08-20 11:56:04 UTC

I think MySpace is a failed product.
MySpace, a website that was once the dominating social networking until Facebook came onto the scene. Funny enough, in 2005 Myspace CEO Chris DeWolfe actually met up with Facebook founder Mark Zuckerberg to discuss business together. Mark offered to sell Facebook to Myspace for $75 million, which Chris ended up saying no to.

Because of the growth of Facebook, MySpace started seeing a decline of their users and decided to change its niche. The flexibility and free expression allowed on the myspace platform was once its biggest differentiator had become the most common reason for users leaving.

In 2011 the company changed its focus from social networking to entertainment and music only. But later that year MySpace fired nearly 500 employees after a sustained loss of users.

The Main reason behind its failure is the Facebook. Users are more likely to switch to that and MySpace has didn't updated itself. As being in competition it has to keep updating itself but MySpace didn't. So this is the reason behind its failure.

By:
DARAPUREDDY VENKATA NAGA DURGA SAI
CB.EN.U4CSE19611
COMPUTER SCIENCE ENGINEERING
COIMBATORE

RoboVac

2021-08-20 12:36:37 UTC

As the name itself says, it is a Robotic Vacuum used in many conventional ways.
Sensors located on or near the vacuum's shock-absorbing bumpers allow it to steer through these obstructions without getting slowed down. When the bumper impacts an object, the sensor is triggered and the robot vacuum knows to turn and move away until it finds a clear path. The movements can also be controlled through phone if we are at a distance from RoboVac.
By this, I can conclude that it is more of a novelty item designed at it's best to serve users.

------------------------------------
- K S Vinaya
- CB.EN.U4CSE19028
- Computer Science Engineering
- Amrita University, Coimbatore

Ez Squirt Ketchup

2021-08-20 13:05:44 UTC

Having abnormal colors such as purple, blue and green was not well received by most of the people and was a big flop for Heinz. All the sales happened on these ketchups were mostly by the parents of children aged around 7-10. Later, it became a known fact that artificial colors we used in the process which started harming the body in various ways. Children would mix the colors and when they were mixed, it made a very disgusting brown color which their parents didn't like. It was also seen unappealing. So the overall product was a fail and Heinz discontinued the product soon after.

------------------------------------
- K S Vinaya
- CB.EN.U4CSE19028
- Computer Science Engineering
- Amrita University, Coimbatore

Minimalist 10% Vitamin C Face Serum

2021-08-20 13:08:48 UTC

For people who are new to skincare, this is a Vitamin C face serum. Vitamin C serum is well-known for its illuminating and brightening properties. It helps in dealing with dull, pigmented & sun-damaged skin. But not every vitamin C serum provides the desired results & some are just a part of the marketing gamble. This is a greatly designed product according to me, because, primarily, it works amazingly great for my skin and I am of sensitive skin type. It made wonders to my skin. I didn’t face any dullness at all. It is capable of working upon uneven skin tone & slight acne marks. Secondly, it claims to give out a 'brightening' effect, rather than a 'whitening' effect which indicates that the brand does not promote skin whitening/ the 'fair skin is beautiful' stereotype. It comes in a dropper glass bottle coated with a black film to prevent the serum from oxidizing. The dropper is easy to use and dispenses only the required amount at a time. This product contains ethyl ascorbic acid, nothing but Vitamin C, 1% N- Acetyl glucosamine which hydrates the skin to promote healing. This product is fragrance-free, oil-free, and alcohol-free. And thus, overall, it does a great job and so a very well designed product.

Brave browser

2021-08-20 13:12:45 UTC

Personally I think Brave browser is well designed. As it claims, it is thrice faster than Chrome, in loading pages & saves 33% memory usage of your computer. Therefore, culminating less battery consumption, no short of disturbance to other background running programs .Another major advantage is blocking advertisements and trackers. Easy to import information like passwords, bookmarks, etc. from old browser to Brave.

By:
-Rama Subramanian M
-CB.EN.U4MEE19132
-B.Tech Mechanical (3rd yr), CBE

PVC pipe

saidheeraj3010 — 2021-08-20 13:36:01 UTC

PVC pipe is a fantastic product made up of polyvinyl chloride this material does not get corroded easily and can sustain any weather condition. The pipe structure made varies with application and its designed in such a way that the pipe sustains the fluid pressure and is designed keeping in mind the fluid dynamics. The outer edge is thick in size to fit another pipe.
BY:
Sai Deeraj. D
CB.EN.U4ELC19046
B.Tech - Electrical and Computer Engineering,(3rd year)

Mamaearth

2021-08-20 13:54:45 UTC

Mamaearth is a beauty brand or rather a business. This brand is definitely not worth the hype or the popularity it is getting, right now. This is not a well-designed product, because, it focuses mostly on the marketing gamble, rather than the wellness of the customers. I get to see infinitely many advertisements which makes me skeptical about the brand. Advertisements are necessary to reach several people but too many advertisements and paying off YouTubers and skincare influencers to give out positive reviews and not honest ones, is nothing but a marketing strategy. This gives out an idea of not really caring for the customers or the buyers. Moreover, they don't seem to fulfill what they claim. I have tried out a few products from this brand, both skincare, and hair care products but they made no difference to my skin or hair. Mamaearth does not disclose its complete list of ingredients, whereas it is a buyer's right to know the ingredients. And thus. overall, I feel Mamaearth is not a well-designed product/brand.
By
Samyuktha. T. H
CB.EN.U4CCE19048
Computer and Communication Engineering.

Elevator

2021-08-20 14:10:51 UTC

Personally, I feel that elevators are a remarkable invention. They help to transport people as well as heavy goods on different levels of a building very easily and efficiently. They are the reason that today engineers are confidently building tall sky scrapers without the fear of access. They serve such a wonderful purpose by working on a simple and basic principle. I cannot possibly imagine the chaos that would occur if elevators weren’t present. I feel that there is no comparison between the conventional method of stairs and elevators when it comes to emergency situations. Elevators can be easily accessed by each and every human being. It is a life safer when it comes to the working of Hospitals. Moreover, numerous variations of elevators have been developed to serve different purposes. There are different kinds of elevators for construction and industry purposes.

To summarize, I just want to say that there are a bunch of products that are very well designed and make our life a lot simpler. And I genuinely feel that the great invention of elevators is certainly one of them.

Lakshmi S
CB.EN.U4CIE19018
Civil Engineering, ASE Coimbatore.

SUITCASE

2021-08-20 14:13:24 UTC

Sometimes I wonder how difficult it would have been to travel without these suitcases. The idea of providing wheels in the bottom is very innovative. Wheels unable the movement to be very easy and swift. Imagine how cumbersome it is to carry luggage without these wheels. Moreover, this suitcase helps to accommodate another small bag on top of it and we have to just drag it. Also, there is no size limitation. We can find various sizes in market. It is a nice attractive luggage bag which leaves a great impression on others as well. The major point is it doesn’t have many constraints, in fact no constraint. May be now anyone can ask me it’s really tiresome to carry suitcase when it comes to stairs, but now there is no place without elevators and more better options. So, it isn’t a great deal to move this luggage along with you. On all this can be a well-designed product.

Supraja P
CB.EN.U4CIE19035
Civil Engineering

laserdisc

saidheeraj3010 — 2021-08-20 14:15:39 UTC

Laserdisc players entered the market third, after VHS and Betamax. While the video quality was a major step up, it lacked the key functionality of being able to record TV programs. So to most consumers it was a pretty clear case of not wanting to pay more for a machine with fewer uses. For the majority of people the quality of videocassette was “good enough,” especially when it meant they could both record their own tapes and rent or buy pre-recorded movies and shows. This was preferred by people who were into music and people who want to listen in high quality.
By
Sai Deeraj. D
CB.EN.U4ELC19046
Electrical and Computer Engineering

Volkswagen

2021-08-20 14:34:50 UTC

Volkswagen’s diesel cars were failed in U.S, because it offended the U.S emission rules by installing software, which showed up fake readings. Even though it agreed to pay penalty, and also offered to get back its car. But it lost its name and trust.
I see, lack of integrity is the cause of failure. "Integrity is the choice between what’s convenient and what’s right", it means a lot.

By:
-Rama Subramanian M
-CB.EN.U4MEE19132
-B.Tech Mechanical(3rd yr),CBE

E-Book Readers

2021-08-20 14:37:42 UTC

Electronic devices have made our life much easier. TV's, phones, laptop, bluetooth speakers, smart home devices etc. has made our day today tasks easier and these products are easy to use also. Here is one such device that has changed our life.

E-book readers are electronic devices that allows user to read any book any where at any time. Unlike physical books, external light source is not needed as these devices provide inbuilt light. World wide supported formats for E-books are mobi and epub because these allow the user to change the font size and type, and much more things. That's one of the beauty of these devices. The devices also support PDF formats in which the texts cannot be formatted.

As these devices are thin and light these devices can be used any where at any time. As the book size of these E-books are very small, with a free space of 4GB thousands of books can be stored. This eliminates the problem of carrying multiple books .

These E-readers use E-ink technology. which removes the problem of bluelight, so they are not harmful for our eyes. As E-ink does not use much power these devices can last long on single charge. On Kindle basic with 2 hrs of reading each day it can last for 10 to 15 days.

Some E-readers like Amazon Kindle have dictionary built in. So users don't need a separate physical dictionary or don't need internet to search for meaning. It also has inbuilt vocabulary builder in which u can see all the words that u have seen the meaning for.

This is why I find this product to be well designed.

Adithya Krishnan
CB.EN.U4ELC19003
Electrical and Computer Engineering (ELC)

SHEIN

2021-08-20 15:28:33 UTC

Shein is a clothing brand which is practically based in China. In recent times it gained huge popularity among women all over the world including India. It sells fashionable and trendy cloths at a very reasonable rate. It has a wide variety of selection too. All of these are indeed the main reasons for attracting such a large number of women. But sadly, the quality of products delivered by shein is horrible. It lasts only for a couple of washes and is indeed a brand with no originality just making first copies of famous branded products. Apart from all this, being a fast fashion brand shein has set up multiple factories in developing countries like India and Bangladesh and makes people work for about 10 to 12 hours in a day at a very low wage. Moreover, the mass production of cloths leaves heaps and heaps of waste products and creates a global concern for the environment. On top of all this, shein got banned in this year by the Government of India for privacy and security concerns.

Because of all this I strongly believe that Shein is an utter failure in terms of quality as well as integrity. It could have made a lot more profit and soared greater heights in India if it would have managed to keep its products up to our expectations.

Lakshmi S
CB.EN.U4CIE19018
Civil engineering, ASE Coimbatore.

ORKUT

2021-08-20 15:48:01 UTC

Orkut was google’s first step towards social media and initially it was extremely successful. Orkut had one special feature called as crush list where people can customize themes on this platform. This could be one reason which helped orkut to easily ahead many competitors. But eventually there was a great fall due to many reasons. Not everyone will prefer to post their pictures or videos which is open to all the public. This is something very basic which orkut didn’t ensure. Further, the server couldn’t support when many users access this media simultaneously. It used to get very slow. The redesigns were very complicated and irrelevant. Users found facebook more user-friendly. In addition to all these, orkut never tried to revive itself. All these reasons lead orkut to shut down in 2014. According to me this design can be marked as a failure which couldn’t reach out the public needs very appropriately.

Supraja P
CB.EN.U4CIE19035
Civil Engineering

Pepsi Blue, PepsiCo (2002)

srivathsaan11 — 2021-08-20 16:04:18 UTC

Introduced in 2002, Pepsi Blue was supposed to compete with Vanilla Coke. Despite heavy spending on advertisements, the product didn’t catch on. One of the problems was the color; the use of Blue 1 food coloring is banned in some countries. Pepsi discontinued the product in 2004, though it is still available in some countries.

SRIVATHSAAN.N
CB.EN.U4CCE19035
B.Tech Computer and Communication Engineering

POWER BANK

srivathsaan11 — 2021-08-20 16:36:21 UTC

They are small portable device that can supply power . They are rechargeable. They have the capacity to charge multiple devices(mobile,tab,small gadgets etc) at the same time.

SRIVATHSAAN.N
CB.EN.U4CCE19035
B.Tech Computer and Communication Engineering

Google Lens

2021-08-20 17:06:06 UTC

This AI-powered technology uses your smartphone's camera to not only detect and understand objects in front of the lens, but to also give you functions such as scanning, translation, shopping, and more through the support of deep machine learning.
The Lens application provides a range of features such as translation, smart text selection, smart text search, homework search, etc.

By
Tejaswi Velaga
CB.EN.U4CSE19259
Computer Science Engineering

CYBERPUNK 2077

tharunnrajh26 — 2021-08-20 17:33:32 UTC

Probably the most anticipated release of 2020, that took 7 years of work and millions of Euros for CD Projekt Red to get to the market.

But for a lot of people jumping into the Cyberpunk 2077 found the game riddled with bugs, with little resemblance to what had been promised by developers and even some reviewers.Sony and Microsoft removed the game from online stores and are giving refunds to anyone who bought it.

THARUNNRAJH A L
CB.EN.U4EEE19143
Electric and Electronic Engineering

White Coke

sam2211joe — 2021-08-20 18:33:33 UTC

Coca Cola is a very successful brand in the field of soft drinks, people love Coke though they know that it is bad for health, even with so much popularity among people Coca Cola had a failure product which is white coke.
This shows how much exterior and color matters so much for a product, the usual color of coke is red, according to tests red color associates with sweetness, apparently customers didnt feel the same level of sweet in white coke, this explains why coke in white can failed.
The point of white coke is a fundraising action for endangered polar bears, even though the intension was good people didnt like it as much they did the red one, but the content was exactly the same.
This shows how even a small aspect of a product can bring the whole design down.

SAM JONATH D
CB.EN.U4ELC19048
Electrical and Computer engineering(ELC).

Electric scooter

2021-08-20 18:38:52 UTC

Electric scooters are clean, fast and agile way to get around the city. There are many advantages offered by this way of driving through large cities:

Lower maintenance cost among many other differences with gasoline engines: The electric motor does not need to spend time or money on maintenance tasks such as oil changes, filters, etc. Because it runs on battery.
Environment-friendly:
Electric scooters have ultra-quite chain operated the motor that ensures noise-free rides. As the motor runs with chain, there is no threat of smoke.
Smoothness:
A powerful motor, rear brake, hand operated acceleration control and inflatable tires with appropriate width and diameter are combined to give you a pleasant experience. They are safe for kids.
Time:
In busy cities, time is the issue and these sleek vehicles can help you save a lot of time on the road. They're portable and can access anywhere, so, you will have no trouble taking a short cut through the subway, a shopping mall or a park. You just need to recharge the batteries for a given amount of time, and that's it. Your scooter will save your precious time otherwise spent in heavy traffic, gas stations and parking lots.

Name -Yarasi Nikitha
Roll no-CB.EN.U4ECE19160
DEP-ELECTRONICS AND COMMUNICATION ENGINEERING

CRYPTEX

2021-08-20 19:34:42 UTC

Secrets, be a group of variables or numbers, are something that is said not to be fallen in the wrong hands. Throughout the human era, various secret info’s have been passed down by great minds, generation-by-generation which are banished for the regular human eyes, cause if, in the wrong hands, the whole world order can be changed by that single piece of information. Hence the device, Cryptex was forged. “For a man with honor, the cryptex will be opened; if been a greedy one, hence shall the secrets be dissolved forever”.

The Cryptex is described as a stone cylinder comprising "five doughnut-sized disks of marble [that] have been stacked and affixed to one another within a delicate brass framework"; end caps make it impossible to see inside the hollow cylinder. Each of the disks is carved with the entire alphabet and can be rotated independently of the others to create different letter-alignment combinations, including but not limited to words, initialisms, and anagrams. It uses the science of cryptology to protect information on the contained scroll or codex. The number of potential combinations is between 234 (279,841) and 264 (456,976).

The cryptex works "much like a bicycle's combination lock", and if one arranges the disks to spell out the correct password, "the tumblers inside align, and the entire cylinder slides apart." In the inner compartment of the cryptex, secret information can be hidden, written on a scroll of thin papyrus wrapped around a fragile vial of vinegar as a security measure: if one does not know the password but tries to force the cryptex open, the vial will break and the vinegar will dissolve the papyrus before it can be read.

It is a well-designed product because of its false safe, which destroys the secrets hidden in the canister forever. Better destroyed than be in wrong hand these secret info’s. Moreover, due to the large no. of potential combinations, the probability of giving up in cracking the code is high, and one who is true to his honor can only open the safe.

Mithesh E
CB.EN.U4MEE19222
3rd-year Mechanical C

Bose audio sunglasses

2021-08-20 19:40:39 UTC

These audio sunglasses are high-gloss rectangular and cat eye sunglasses flaunt polarised lenses, premium craftsmanship and lifelike sound and acts as a personal music system .
Reasons for failure :
1)They are very expensive in India.
2)They are badly designed as it is not comfortable for all types of heads .
3)If you use for longer time ,it may cause headace due to the pressure on temples.
4)Leaks sound like sieve, everyone around can hear thus causing privacy issues .
5)Even the tint on the polarised lenses is weak as anything.
6)They fail to deliver on virtually every front and have to manually connect.

Name-Yarasi Nikitha
Roll no-CB.EN.U4ECE19160
DEP -Electronics and Communication engineering

The N-Gage

2021-08-21 02:42:34 UTC

The N-Gage is a smartphone combining features of a mobile and a handheld game system developed by Nokia. It's Developed by Nokia, announced on 4 November 2002, and released on 7 October 2003. The original N-Gage was described as resembling a taco. The N-Gage also included MP3 and Real Audio/Video playback and PDA-like features into the system

This was unsuccessful, partly because the buttons, designed for a telephone, were not well-suited for gaming
While there are numerous reasons, why the N-Gage failed

The awkward shape and controls,
Poor selection of games,
Bad Functionality, and
short battery life.

- Srikar L
- CB.EN.U4CSE19054
- Computer Science and Engineering

Sony Xperia phones

2021-08-21 02:56:07 UTC

The company Sony, which is popular in the television, digital camera, headphone and of course the gaming console market, has failed to make a mark with its line of smartphones. Sony has a great range of smartphones with exciting features but they fail to bring in sales and the reasons for this are cost and advertising.

The Xperia lineup of Sony smartphones are very expensive and are considered to be premium phones. This was a part of the company’s strategy as they ventured into the mobile market, they wanted to be the ‘Apple’ of android. But Apple’s brand value speaks for itself and it is of course its own competitor. Android however offers a wide range of smartphones from various companies allowing consumers to simply buy a model that offers a similar experience for a cheaper price.

Sony’s poor advertising and their fallout with phone carriers in the US also meant that there was little chance of their products reaching its target audience. This, along with slow development and little innovation meant people losing interest quickly and fewer sales.

Swetha Manukonda
CB.EN.U4CSE19355
Computer Science and Engineering

VIRTUAL BOY

2021-08-21 05:13:51 UTC

The Virtual Boy initially sold for $179.99, but, less than a year later, the price dropped to $99. Two months after that, it was discontinued. In its short lifespan, the Virtual Boy reportedly sold only 770,000 units, 140,000 of which were from domestic sales in Japan.So what happened?
The Virtual Boy quickly morphed from an idealistic set of lightweight goggles to a bulky headset. The console had to be weighed down with metal plates to ensure the' brains of gamers were protected from EMF radiation. To offset the weight, Nintendo developed a stand for the Virtual Boy. Unfortunately, the console's final design had a significant flaw: Users had to lean forward while playing, which says caused neck pain.
To make matters worse, the Virtual Boy's screen was limited to a red and black color palette. The colours, combined with the 3D effect, caused eye strain and reportedly still does. For liability reasons, Nintendo issued warnings that the Virtual Boy might cause headaches, nausea, and seizures. This didn't surprise rival manufacturers since the tech behind the Virtual Boy was demoed to numerous companies, including Sega. Every business except Nintendo passed on the 3D tech because it made kids throw up and lose their balance.
If a console physically hurts its users, it isn't long for the world.

A.G.N.V.AKSHAYA
CB.EN.U4ECE19203
ELECTRONICS AND COMMUNICATION ENGINEERING,ASE COIMBATORE.

HP Touchpad

2021-08-21 05:17:33 UTC

HP was eager to compete with the iPad when it released the Touchpad in 2011 with a huge event and expensive advertising. However, it soon became clear that HP had rushed the release of its product with a poor operating system and lots of bugs. Stores soon faced excess inventory and were forced to slash prices. HP eventually discontinued the Touchpad and took a loss of hundreds of millions of dollars.

1) Too Slow to Market Channel partners at HP’s Americas Partners Conference 2011 in March were clamoring to get their hands on HP’s Touch Pad tablets for their end customers that wanted a tablet that supported Flash. But customers were tired of playing the waiting game. Many opted for iPad before Touchpad’s launch date on July 1.

2) Too Few Apps While Apple’s App Store and the Android Marketplace claimed hundreds of thousands of apps, WebOS only had 6,000 to start with.

3) No 3G/4G Support at Launch HP promised that later versions of the device would support 3G and 4G but the first generation supported only Wi-Fi, a limitation when pitted against other tablets.

4) No Support for Storage Cards Promoted as a security feature, HP made the decision to not support external storage cards. There are no slots. That left users hitting just 16Gb or 32Gb of internal memory – not very much.

5) Pricing Too High With the market leader, iPad starting at $499, HP was foolish to price its Touch Pad comparably. iPad had already established itself as the device to beat on functionality, style and price. It didn’t have better functionality or style. Price was its only option.

6) Exclusive Software Relationships Touch Pad shipped with Kindle preinstalled and Citrix supported, but the company said it did not plan to initially support either VMware’s desktop virtualization or other eBook formats. That was likely at turn off for buyers who preferred the other software.

BY :
Ande Akash
CB.EN.U4CCE19008
B.TECH -- COMPUTER AND COMMUNICATION ENGINEERING (3rd Year)

Boat stone spinx2.0 Bluetooth speaker:

2021-08-21 05:57:09 UTC

Boat stone spinx2.0 Bluetooth speaker is used for many audio purposes such as house party speaker and its also used by students for online classes.

Its easy access seamless controls lets you to control your playlist in a user friendly way.
Its a portable one such that it elevate the vibes with Stone SpinX2.0 360° stereo sound.
Keep the vibes lit at for extended durations with the 2000mAh Lithium Battery that offers a playtime of up to 8 hours. Charging Time : 3.5 Hours and its cost ranges from Rs.2500 - Rs.3499.

According to myself, its a well designed for the teenagers who likes to hear music and rock the house parties.
BY:

R.NAWIN BALLAJEE
CB.EN.U4EEE19031
ELECTRICAL AND ELECTRONICS ENGINEERING, ASE COIMBATORE.

BLADELESS FAN

2021-08-21 06:12:24 UTC

A bladeless fan, as the name suggests, has no visible blades and emits air from within a ring-like hollow.
A bladeless fan has blades hidden in the base. It is based on the air-multiplier technology and can generate an impressive airflow within the room.
The compressor in the base of the fan draws in air and directs it towards the ring. Then the air is pushed out through 16-mm slits. The end result – smooth, unhindered stream of air!
Power Consumption Of A Bladeless Fan:
Bladeless fans work on a simple mechanism – to suck in air and push it out. Hence, they do not consume a large amount of electricity and are energy efficient. So, you won’t have to worry about your mounting electricity costs!
Benefits Of A Bladeless Fan Over Standard Fans:
Bladeless fan is the newest trend in the fan industry. It is very powerful as it multiplies the air flow coming out, thus, offering much better cooling. A bladeless fan has many advantages over conventional fans.

Since it is devoid of external blades, it is safer than a conventional ceiling or table fan as there is no fear of cutting yourself with it.
The hollow tube of the fan makes it easier to clean. While the blades of a conventional fan collect dust easily, it is not the case with a bladeless fan.
It can be controlled by a remote. So, you don’t need to adjust the speed of the fan manually every time.
It is significantly lighter than a conventional fan. Thus, it can be moved from one place to another very easily.
The blades of a conventional fan first chop the air before it reaches you, thus, causing buffeting. There is no issue of buffeting with a bladeless fan since it has no blades.
It is appealing to look at. Sleek and elegant, these fans have a unique design that can blend in very well with the furniture in your room.

The best thing about bladeless fans is that they are very quiet. Rooting on the air-multiplier technology, these fans draw in a large amount of air and amplify it to a great extent. So, you can imagine how awesome these fans are at cooling. Not only do they consume less power, but they happen to be very powerful machines with added perks of mobility and safety. They have been crafted in a way that significantly reduces the turbulence in the airflow through streamlined paths, thus, giving out a powerful and smooth jet of air.

A.G.N.V.AKSHAYA
CB.EN.U4ECE19203
ELECTRONICS AND COMMUNICATION ENGINEERING,ASE COIMBATORE.

Boat airdopes 441

2021-08-21 06:33:08 UTC

FEATURES:

TWS Airdopes 441 offers true wireless experience with the latest Bluetooth v5.0
The earphones are tuned for powerful bass.
It has the IWP (Insta Wake N’ Pair) Technology, meaning as soon as one opens the charging case lid, the best earbuds power on and enter connection mode.
It is IPX7 rated for resistance against water and sweat to provide a carefree listening experience.
It helps to stay Plugged in

for long with up to 5 hours of
sound per charge.

Its power-packed 500mAh charging case ensures 4 times the charge for the earbuds.
It has an operating distance of 10 meters.
The outer part of each earphone is a touch sensitive zone.
It's possible to control playback (single-tap), answer calls (single-tap when the phone is ringing), skip to the next or previous track (double-tap on the left for previous track, on the right for next track) and invoke the voice assistant (long-press on either side) on your phone. These gestures are preset and non-customisable.
The Boat Airdopes 441 is priced at Rs. 2,499 in India.

These features made boat airdopes 441 to be well designed and also user friendly.

SINDHEYA K
CB.EN.U4EEE19050
ELECTRICAL AND ELECTRONICS ENGINEERING

Bulb:-

2021-08-21 06:43:58 UTC

There Is Nothing Without Light. though if we had eyes we need Light to see. One of the greatest inventions. Bulb was first exprementelly inviented In 1802, by Humphry Davy. later in 1879 Thomas Alva Edison had finally invented his first high resistance, incandescent electric light.

A Bulb had changed the world a lot. We had Natural Light,which was only for 12hrs a day.
But due to Artificial Lighting we are able to use the light for 24hrs a day.

Time

Time Being The Most Valuable Part Of Over Life.
A Person Can work 15-18 hrs a day. Which Gives More Amount Of Productivity we need.

Name -SURAJ SAI.VEGUNTA
Roll no-CB.EN.U4ECE19157
DEP:- ELECTRONICS AND COMMUNICATION ENGINEERING

ONIDA

2021-08-21 07:09:04 UTC

1. Internal management issues
The conflict between brothers Sonu and Gulu Mirchandani and brother-in-law Vijay Mansukhani over the control of the Onida group destroyed the brand equity.

2. Failed Advertising
The main cause of Onida’s failure could be attributed to the frequent change in advertising agencies. As a marketer, the ownership of the brand should lie with the Company and not the agency. But what is seen is that the brand managers ‘outsource’ the strategy to the ad- agency.

3. New Entrants in the Industry
With the opening up of the economy, many Korean brands such as LG Electronics and Samsung made its way into the Indian market.

4. Aging customer base

The consumers of Onida have grown older with changing times but the brand has failed to evolve itself to meet the needs of the current generation. Onida has attained brand amnesia and has forgotten what it really stands for.

5. No After Sales Service Provided

Onida did not pay much attention to the problems faced by the clients. Neither did it have a good after-sales service team in place to deal with the complaints. This created great dissatisfaction amongst the consumers which ultimately had an impact on their sales.

BY :
K. SAMBA SIVA RAO
CB.EN.U4MEE19216
B.TECH-- MECHANICAL ENGINEERING(2 ND YEAR)

Open face helmet - Earless type

2021-08-21 07:11:26 UTC

However, the secondary safety protection of an open-face helmet in a crash is low, but these type of helmets does not covers the ears. Also it has many disadvantages:

The chin bar area hits the ground in 19.4% of crashes! So open-face helmets will not protect your face.
Another disadvantage is that you have to wear glasses to protect your eyes.
You usually need to wear a face mask to protect your face from sunburn, windburn, rain, cold, bugs, stones and other highway detritus.
While they may be lighter and therefore less fatiguing, the noise and wind can have their own fatiguing effects on a long ride.
It doesn't cover the lower back region of head during accident where this region is directly linked to spine of the body.

according to me, this is considered to be a failed product for above reasons.
BY:

R.NAWIN BALLAJEE
CB.EN.U4EEE19031
ELECTRICAL ELECTRONICS ENGINEERING, ASE COIMBATORE

Tookapic - photography

2021-08-21 07:13:29 UTC

This is something, I would even say more than just something - if I could just find the right words to describe this. Tookapic is a web app that can help you work on a new habit. The Photo-a-day Project, designed by polish designer Paweł Kadysz is filled with stunning photos and features a well-crafted interface. Grab your camera, soldier!

k samba siva rao
CB.EN.U4MEE19216
B.TECH - MECHANICAL ENGINEERING

Airtel Network

2021-08-21 09:21:20 UTC

Airtel is only about cheating customers and making false claims. It is spending on false advertisements that they offer high speed and good connectivity.

However, for customers it is a extremely poor experience. Things have not improved even after repeated complaints. There service engineers for Digital TV and mobile do not care of taking care of customer. They only do customer phone calls but no action on the ground.
whereas their competitors set a benchmark for airtel and importantly they are user friendly they excel in various aspects like

Jio remains top in 4G Availability and 4G Coverage Experience
Vi jumps into the lead on Download Speed Experience

Chethan SG
CB.EN.U4MEE19013
Mechanical Engineering

AutoCAD

2021-08-21 09:50:44 UTC

AutoCAD is a computer-aided software program created by Autodesk that enables drafters, architects, engineers, and other experienced professionals to create two dimensional and three-dimensional models of solid surfaces.
so why it is a well designed product?Professionals across many industries use AutoCAD to do everything from designing and creating different buildings, constructions, and infrastructure. AutoCAD enables companies to design and plan projects virtually. AutoCAD supports a powerful yet easier workflow that works corrects and helps the users to execute the commands effectively and precisely.

Accurate and reduces error. prior calculations
workflow and easy data transfer
saves money and time by virtual designing.
commands and layering features.

By
Chethan SG
CB.EN.U4MEE19013
Mechanical Engineering

Wired Earphones

2021-08-21 09:55:13 UTC

Wired Earphones are undoubtedly 21st Century's best invention. There hasn't been a person who haven't heard about them . These are used by people of all ages.

Wired Earphones offer the best quality of music with no latency when compared to Bluetooth earphones
These come with the low cost which makes it a great product.
They have slim design that come with the ear-fit and with the ruber tips to give us painless hearing
Today's earphones are attached with 3.5mm golden jack which gives the best output and also 3.5mm is a universal jack for connecting as all the phones and laptops are having it.
Wired Earphones doesn't require any kind of charging or battery.
Now-a-days, for people who find the wire as a problem , earphones are coming with untangled wires.

So, to sum it up wired earphones is a successful product. To meet with the customer's specifications ,they are evolving day by day with more features which gives a user-friendly experience.

Yaswanth Sai Prasad Yellamilli
CB.EN.U4ECE19260
Electronics and Communication Engineering

Chevrolet Cars in India.

2021-08-21 10:16:03 UTC

Chevrolet cars are one of the car companies which have failed to establish it's brand name in India. There are several reasons for which they have failed.

GM Motors ( which owns Chevrolet) failed to understand and develop it's market in India.
Despite it's pathetic image in Indian Market , it also imposed heavy servicing costs for the vehicles.
Other than Technical errors their technicians and engineers can't solve anything core related.
All products are which were launched in India are completely failed because of its poor quality and cheap interiors , High maintenance, lots of issues
Chevrolet Service Centers literally looted money from thr customers in the name of spare parts and other stuff.
It is also having the low re-sale value.

After all the efforts, GM Motors stopped its services in the year 2017 after it's efforts failed at expanding it's market value

Yaswanth Sai Prasad Yellamilli
CB.EN.U4ECE19260
Electronics and Communication Engineering

YouTube

2021-08-21 10:24:50 UTC

YouTube, as we all know, is an online video streaming platform with a massive user base of 2 Billion people across the globe.

YouTube is the leader of creator economy movement ever since this term surfaced. Creator economy in a nutshell is - getting paid for being able to capture the attention of others.

YouTube, when seen from one side, is a ground to earn big money by expressing your specific knowledge in a creative way. From the other side, as a viewer, it can be your go-to place for entertainment, learn a skill or whatever genre of videos you are interested in. Whether you are a creator or a viewer, it is a great place to be present to provide or obtain value, entertainment and education.

Let us all use this great product for a great cause and not lose our attention by craving cheap dopamine hits.

B Prakash
CB.EN.U4ECE19206
Electronics and Communications Dept.

Colgate Kitchen Entrees

2021-08-21 11:19:20 UTC

Colgate is one of top selling brands for toothpaste. In the recent past it has done a great job of selling toothbrushes and dental rinse, which is just an extension for dental care products, which makes sense.
But the company decided to use the same name to sell food products, called Colgate Kitchen Entrees.
Colgate launched Kitchen Entrees, a line of frozen food products, in the US in 1982. They hoped to capture the growing market for ready-to-eat meals.
Did they think consumers would eat their Colgate meal, then brush their teeth with Colgate toothpaste? But connecting the taste of food and toothpaste was not a good idea. Kitchen Entrees flopped with customers, who got very confused about Colgate’s brand image. Using the same name was not a good idea and the food products failed.

By :
Mythili Kandregula
CB.EN.U4EEE19119
Electrical & Electronics Engineering

Asus Zenfone 8:

2021-08-21 11:37:00 UTC

I consider this to be the most elegantly engineered/designed smartphone of this year because it has all the fundamental things right. Most of the smartphones these days are made bigger so that it can accommodate all the goodies and it is all of a numbers game these days. Companies just add a bunch of useless stuffs and markets them as first or the best in the segment. (Eg. the addition of a third or fourth camera which basically is useless just to show off that their product have 4-5 cameras). But this product, the Zenfone 8, has the latest and the most powerful snapdragon 888 processor, 120 hz AMOLED panel with 1080p resolution. As the size is just 5.9 inches 1080p is more than sufficient and a higher resolution display would be a overkill. It may come with just two camera system but still it has the best that Sony could offer (IMX 686 sensor) with optical image stabilization. and also because of its comparatively smaller display and also a efficient chip the 4000mAh battery is a whole lot sufficient for a full day. The team has done a great job without complicating things and also the have achieved what they where thinking to create - 'A phone which is big in performance, compact in form factor'.

By:
Sandeep Kumar. R
CB.EN.U4MEE19237
B.Tech - Mechanical Engineering (3rd year)

iPhone

2021-08-21 11:45:09 UTC

The iPhone is a smartphone made by Apple that combines a computer, iPod, digital camera, and cellular phone into one device with a touchscreen interface. The first-generation iPhone came preloaded with a suite of Apple software, including iTunes, the Safari web browser, and iPhoto.

Apple's brand promise is two-sided–their guarantee to create products based on seeing the world a little differently, and their promise to inspire their customers to do the same.

They always try to their utmost quality, latest version iPhone was made of aluminum and ceramic shield which is 4x stronger than normal glass.

iPhone 12 came with an A14 bionic chip which is the industry-first 5nm technology chip.

iPhone 12pro is the first phone that came with LiDAR scanner "AR at speed of light".

iPhone is designed to protect your information. Face ID data doesn’t leave your iPhone and is never backed up to iCloud or anywhere else. iOS shows you an app’s privacy practices before you download it. And the list goes on.

It always shows you which app recently accessed the camera, mic, and location.

Apple provides layers of protection designed to ensure that apps are free of known malware and haven't been tampered with. Other protections help ensure that access from apps to user data is carefully mediated.

Apple uses a technology called Data Protection to protect data stored in flash storage on the devices that feature an Apple SoC such as iPhone, iPad, Apple Watch, Apple TV, and a Mac with Apple silicon.

Apple's closed ecosystem makes for a tighter integration, which is why iPhones don't need super powerful specs to match the high-end Android phones. It's all in the optimization between hardware and software.

iPhone 12 is the first phone that can record video in Dolby Vision's high dynamic range. 'Le Peintre' short film shot entirely on iPhone 12 Pro.

------------------------------
By:
CHINTALA ROHITKRISHNASAI
CB.EN.U4CSE19013
Computer Science and Engineering

KINGFISHER AIRLINE

2021-08-21 12:47:05 UTC

The premium and world-class airline group founded by VIJAY MALLYA was based in Bangalore and boasted of 400 flights per day once. But it mired in some controversies and had to bear the brunt of customer complaints such as lack of delegation, misbehaviour, unnecessary burning of fuel and lack of attention from the owner who was busy handling another business. It had to shut down completely hence.
Because of all this reason I believe that kingfisher airline was a failure.

ROHITH KISHNAN
CB.EN.U4CIE19030
CIVIL ENGINEERING

Skoda Kushaq

2021-08-21 13:30:20 UTC

Let's talk about Skoda-the brand for a moment before diving into the mentioned product. Skoda is a subsidiary of Volkswagen Group which is one of the leading automobile manufacturers in the world.

Despite being known for their robust build quality and best-in-market engines, they just hold less than 2% of market share in India. In order to tackle their pathetic situation, VW Group had come up with a campaign called "India 2.o" which included expansion of their service networks and localisation of parts that help bring down the vehicles' cost.

Skoda Kushaq is their first launch as part of "India 2.o" with 95% localisation. Kushaq was expected to be aggressively priced and take the company closer to their ambitious goal of 5% market share.

Skoda launched the much awaited Kushaq on June 28, 2021. To everyone's surprise, it was priced on par with the rivals, didn't include diesel powertrain, lacked gimmick features to attract buyers. When it comes to sales chart, it continues to attract only the niche buyers.

Clearly, Kushaq doesn't seem to align with VW Group's "India 2.o" project. Its evident that they had done a poor market research. No matter how good the product is, if it doesn't tick some basic boxes, it is prone to failure.

B Prakash
CB.EN.U4ECE19206
Electronics and Communications Dept.

BABY LOTION

2021-08-21 13:54:33 UTC

Taking care of your baby is the first priority when the new born is born and welcomed into the world. New born skin is sensitive to dryness and irritation because it is quite delicate. Even though an excessive amount of moisturizer is not required for the baby, but the skin still gets dry, especially after baths and may need a baby lotion to compensate for the lost oil after bathing or due to dry air. therefore i consider this as a well designed product.

ROHITH KISHNAN
CB.EN.U4CIE19030
CIVIL ENGINEERING

Reliant Robin

2021-08-21 14:10:08 UTC

The Robin, a two seater car by Reliant motor company was first manufactured in 1973 and was in production till 2002. It was a quite famous car at the time of recession in America and the sales was boosted during the 1970s fuel crisis as it was affordable, economical (as the car was completely built of fiber glass and it weighs at just around 450-500kgs it was fuel efficient and also had a engine which is just 748cc) and a person with motor cycle license can drive it. so it was considered as a good alternative to motorcycle. It was also given the nick name of the 'plastic pig' for its quirky design and the fibreglass body. Although this car was very famous for the above mentioned reasons. I consider it a design failure as the chance of the car being toppled or rolling over is high as it has a three wheeled design and a high center of gravity. One of the main purpose of a car is long distance commute, but it is quite impossible in the Robin.

By:
Sandeep Kumar. R
CB.EN.U4MEE19237
B.Tech - Mechanical Engineering - (3rd year)

Google Nexus One

2021-08-21 14:28:46 UTC

Google Nexus One was officially announced on January 5^th, 2010 by Google. The software, Android 2.1, brought relatively minor or aesthetic changes like live wallpapers and extra home screens. Main problem for its Fast Rise and Fall was due to its direct launch on T-Mobile exclusively. T-Mobile, being a good partner for Google, was also the smallest of the big four wireless networks. No matter how good the phone is, you can’t count on people switching to a different (especially not a smaller) network for it. Google also had some extra problems due to their inexperience as a retailer–users were often unable to talk to a real human at Google for support, and customer service was widely regarded as lousy. Requests were done by email, often taking several days to return an answer.

The Nexus One isn’t a bad phone by any stretch–it was certainly the best on T-Mobile, and one of the best during that decade. But it’s still dead. It was doomed by hype, by poor marketing choices, and by failure to live up to expectations of the smartphone revolution.

Mithesh E
CB.EN.U4MEE19222
3rd Year Mechanical C

Camera

2021-08-21 14:45:37 UTC

Nothing can be great than watching the moments after they happened. Yes this can be happen only because of cameras. In this earth ,camera is the only device which can stop a moment and capture. I my point of view ,I feel that cameras are the best design ,because of there features.

Coming to the classification of the cameras. Compact digital camera , this camera is user friendly and also know as a point and shoot camera. This camera is smaller and lighter which helps in capturing the scenes easily. Other variant in camera is Digital SLR camera ,which takes the quality of the picture to the other level. This camera can deliver the best resolution pictures and videos as they are having very advanced sensors, manual settings , and wide range of interchangeable lenses.

Mirrorless cameras are the latest in the professional cameras but instead of this DSLR is preferred because they are having high collection of the lenses. Cameras also place a major role in the security purpose , closed circuit television which is commonly know as CCTV . In every security area the CCTV is used ,where 360 degree cameras are used commonly ,they can be accessed through mobile .Other than this Phone camera is also useful in a major manner, they can be a scanner ,organizer , navigator ,tutor and much more with the help of other apps .

Now a days camera is used in every field. People would always want to save their memories in the shape of pictures that will last forever, allow you to remember people, places and things. On this day we can't even imagine world without camera .

By:
Mythili Kandregula
CB.EN.U4EEE19119
Electrical & Electronics Engineering

GOOGLE PLAY STORE:

2021-08-21 15:09:37 UTC

The world’s largest app store, Google Play is the Google’s digital distribution service. Hosting around 3 million apps in 2020, Android app store boosts 2.5 billion active Android users. With 2+ billion active monthly users, Google app store is a brand itself.115+ billion downloads in last 12 months, are proof of growing popularity of Google android app store.

Google Play is also a platform for mobile developers, companies and businesses to put their app “out there”.
Once an app is out of mobile programming process, it’s time to deploy it on a platform which has wide reach to end-users.
Google app store provides its platform to anyone who wants their app to be available for download.
Deployment of android apps on the Google Play console is the other dimension that we are talking about.
Google has taken extensive measures to ensure that the deployed code for the Android apps is “clean”.
After-all, they want the available apps to have a certain level of credibility.

BENEFITS OF GOOGLE PLAY :

There are several types of categories and even recommendations based on current preferences and downloads.Users get suggestions as to the kind of mobile apps, that they may like or want to download.The best part for users is the ranking, which is provided by other users regarding their experience with the Android app.Mobile users can even provide their reviews and feedback.This helps mobile apps in getting ranking from users.Instead of going on dubious websites to install an app, users feel safe in knowing that the available app under Google’s platform, is secure to download and install on their smartphones.

BY:
GOKAVARAPU SAI AMARESWAR
CB.EN.U4ECE19011
Electronics and Communications Engineering, Coimbatore

KETTLE

2021-08-21 15:10:26 UTC

I personally feels that kettle is a good and well designed electronic device. It is used to make hot beverages. We can make tea , coffee , boil water at certain temperature ,we can also boil an egg ,cook rice etc. It makes the boiling more efficient than stove top and microwave .We can boil a water with in 5-6 minutes. This is innovative design that allows you to pour the water easily. Also, the reusable and removable Perforated Stainless Steel Filter strains the water while you are pouring it out, ensuring the water is free of impurities .

BY:

DASARI YESHWANTH
CB.EN.U4ECE19008
Electronics and Communications Engineering, Coimbatore

HASSLEBLAD 500C CAMERA

2021-08-21 15:12:36 UTC

During World War II the Swedish government tasked Victor Hasselblad with designing a camera that mirrored a German aerial surveillance camera recovered from a downed plane. This camera was refined over the following years, eventually spawning the iconic 500C in the late 1950s. Such was the popularity of the camera, it became the anchor product for the Hasselblad company for the next four decades, and was used by NASA during the Apollo missions to the moon.^{NAME-: VARUN GUPTHAN
ROLL NO-: CB.EN.U4CHE19028
DEPARTMENT-: CHEMICAL}

Facebook Portal

2021-08-21 15:13:20 UTC

Facebook Portal was released in 2018 as a standalone device designed to help people hold better video conferences. With computer vision AI and an auto-zoom feature, the Portal was able to follow people as they moved to better frame the video shot.

The device was released just 8 months after the Cambridge Analytica scandal that embroiled Facebook, and consumers were suspicious of adding a Facebook camera to their living rooms. As Recode put it in its October 2018 review, “Facebook could improve video calls. The question is whether people will let it.”

The answer so far has been a resounding “no.” Facebook initially said that the devices wouldn’t collect data for ad targeting, but reversed this statement shortly afterward, acknowledging that data from the devices could be used to inform the ads Portal owners see on other Facebook properties. Sales remained “very low” through the device’s first year, according to Fast Company, with some sources suggesting Facebook shipped as few as 54,000 units of the product’s first iteration.

Facebook released a smaller, second-generation version of the device in September 2019. It remains to be seen whether global social distancing in the wake of the Covid-19 outbreak will spark a surge in sales.

Facebook delayed the release of the original Portal from May until December last year because the company was embroiled in data-privacy scandals and feared the public might not be in the mood to accept a Facebook camera in the living room. It's unlikely the public's mood has improved much since then.

-------------------------------
By:
CHINTALA ROHITKRISHNASAI
CB.EN.U4CSE19013
Computer Science and Engineering

NETFLIX

2021-08-21 15:35:53 UTC

Marc Randolph and Reed Hastings founded Netflix on August 29, 1997 in Scotts valley in California. Randolph worked as a marketing director for Hastings's company, pure atria. Randolph had co-founded Microwarehouse, a computer mail-order company; Borland international later employed him as vice president of marketing. Netflix's early growth was fueled by the fast
spread of DVD players in households; in 2004, nearly two-thirds of United States
homes had a DVD player. Netflix capitalized on the success of the DVD and its rapid expansion into United States homes, integrating the potential of the
Internet and e-commerce to provide services and catalogs that bricks-and-mortar retailers could not compete with. During the worldwide Covid-19 Pandemic in 2020 when many cinemas around the world was closed, Netflix acquired 16 million new subscribers, which almost doubles the result of the final months of 2019.In January 2021, Netflix's subscribers hit 200 millions based on its Q4 2020
earnings report.

NAVEEN ADITIYA B
CB.EN.U4CSE19232
Computer Science and Engineering

HIKE MESSENGER

2021-08-21 16:22:52 UTC

Hike within a few months of its launch in Dec 2012 by Bharti Enterprises, caught user’s fancy (users which comprise mostly youth below age 30) almost immediately. Millions of users got on it, 70 M by the end of Oct 2015. WhatsApp was picking up slowly but surely in India at the time. India being a huge market, there was undoubtedly enough space & scope for another company to succeed.

FALL OF HIKE:
Hike lost its way in recent years as it tried and failed to become a WeChat-like super app for India. The company rapidly grew its workforce from 140 employees to 380 in 2017, and then sliced it down to 120 again the next year. At the same time, Hike, much like most other Indian Startups, had no focus on profitability for years after its inception. It was only in 2020 that the company finally woke up to Monetisation. During this time, WhatsApp’s scale became too big to match. Not only in India, WhatsApp currently enjoys a leadership position across the globe. German app Telegram is still a distant second with 500Million Users around the world. Signal reaches an even smaller audience, recently hitting 50 million Downloads on Google play Store.

NAVEEN ADITIYA B
CB.EN.U4CSE19232
Computer Science and Engineering

SAMSUNG GALAXY NOTE 7

2021-08-21 17:03:06 UTC

It was launched after the mobile galaxy note 5 in 2016. It was launched with many expectations , trying to appeal to people’s desires for bigger screens, more user-friendly and comfortable phones, easier for their users to navigate between screens.
The launching of mobile phone itself a big mistake.It launched around mid august in USA and Australia. It got many pre- orders from korea that made shortage in production. After few weeks of launching this product I phone it's new product Iphone 7. This caused extreme pressure and to accelerate it's product in market they launched mobile phones without testing them and quality assurance analysis on the phones and the batteries.
After this launching these products they recieved many reports on phone performance According to Time Magazine Samsung received over 90 reports from U.S. users, that the phone batteries were overheating. For more specifics, Time reveals that “26 reports of burns and 55 reports of property damage. A man in Florida says his vehicle caught fire when the Galaxy Note 7 smartphone charging inside his SUV burst into flames.” This even lead the largest airlines to take action, and to instruct all of their passengers to keep their Note 7’s off until they get off the plane.
Samsung found that what caused the phones to overheat was a defect in the design of the phones batteries,that made the electrodes of the battery pliable which produced short circuits and caused the phones to overheat, and eventually catch on fire and explode.
BY :
KOVID RAVI
CB.EN.U4ECE19242
Electronics And Communication Engineering

Pen drive

2021-08-21 19:08:33 UTC

Pen drives are most often used to move documents or files from one computer to another, much as you would use a CD or floppy disk, but pen drives tend to be smaller, more portable and have more capacity than most removable disks.

A pen drive is a portable Universal Serial Bus (USB) flash memory device for storing and transferring audio, video, and data files from a computer. A pen drive usually has a large storage capacity and provides quick data transfers.

Run applications like Firefox, Chrome, OpenOffice, and more, with just your USB flash drive and any computer

Their small size and affordable price makes these drives increasingly popular peripherals. Pen drives are primarily used for data transfer, secure data storage in application and software files.

----------------------------------
By:
Manchikalapudi Lohitha Chowdary
CB.EN.U4CSE19129
Computer Science Engineering, ASE, CBE

Google+

2021-08-21 20:33:00 UTC

Google+ was launched in 2011 and competing with Facebook and Twitter, it was Google's fourth attempt at a social network. It had many of the features typical of social networks, with the ability to post photos and status updates on individual feeds. Google boasted that millions of people had signed up within weeks of the launch.

What went wrong?

"Issues with an unwieldy and changeable UI [user interface], being the latecomer versus giants like Facebook, a disjointed user experience, and rumours of internal disagreements about how Google+ would be leveraged" all affected the platform.
Google+ operated a strict real-name policy and banned people who used pseudonyms or screen names, often locking them out of other Google services such as Gmail.
Unusually, it also went after brands and businesses that set up profiles, deleting their pages.
App reviewers on the Google Play store were also required to have a Google+ account.

What killed Google+?

In April 2014, the founder of Google+, Vic Gundotra, left the company and changes came swiftly.
Successful features such as Hangouts and Photos were separated from Google+ and run as independent services. Google started to disentangle Google+ from its apps such as YouTube and Google Play, much to the delight of video- and app-makers.
In 2015, Google+ had a makeover designed to focus on "communities" but this also failed to ignite interest in the platform. In the end, it was the discovery of two data breaches that spurred Google to close the platform.
In 2018, it admitted bugs in its software meant the private information of up to 52 million members had been accessible by third-party developers.

Hereby I conclude that all these reasons lead to the failure of Google+

----------------------------------

By:
Manchikalapudi Lohitha Chowdary
CB.EN.U4CSE19129
Computer Science Engineering, ASE, CBE

Picassa

2021-08-21 20:46:55 UTC

What was Picasa?

Picasa was first released in 2002, as a tool to catalog and edit photos.
In 2004, Google acquired the company and began offering both Windows and Mac OS native apps for free.
Picasa Web Albums was a well-known feature of Picasa that allowed users to share photo albums with friends and family.
In 2016, Google decided to shut down Picasa and Picasa Web Albums.

Why did the product fail ?

As stated by Google, the decision to shut down Picasa was part of their efforts to focus on Google Photos, a newer photo-sharing/storage service.
"After much thought and consideration, we’ve decided to retire Picasa over the coming months in order to focus entirely on a single photo service in Google Photos.
We believe we can create a much better experience by focusing on one service that provides more functionality and works across mobile and desktop, rather than divide our efforts across two different products."
From 15th March 2016 onwards, Picasa’s desktop app stopped receiving updates (but it continued to work).
As for Picasa Web Albums, it was shut down on 1st May 2016.

--------------------------------
By:
G Sriaadhith
CB.EN.U4EEE19014
Electrical and Electronics Engineering
ASE,Coimbatore.

Royal Enfield

2021-08-21 21:20:28 UTC

What is Royal Enfield?

Royal Enfield motorcycle, child company of Eicher motors, is one of the most popular brands in the Indian market.
Over the years, the Royal Enfield has gained a substantial share of the market and is currently leading in the segment that it operates.

Why is it considered to be a well-designed product?

The brand
Royal Enfield brand is the oldest two-wheeler brand in the world, even older than Harley-Davidson.
The brand has now gained a cult following due to its unique features.
The vintage body design, lasting impression of the thumping exhaust and their unique styling leaves an impression on most of the onlookers.
The Royal Enfield brand is now known for its brotherhood people do get influenced by them on the road.
Much more reliable
The modern-day Royal Enfield motorcycles have become much more reliable than what they used to be in the past.
All Royal Enfield motorcycles are now made in a world-class manufacturing facility in Chennai with the use of advanced robotics.
The new Unit Construction Engine (UCE) is much more advanced than the older cast iron AVL engines and they do not break down as much.
Royal Enfield Class now gets a 3,000 km service interval, which is at par with the other motorcycles in the market.
Has become easier to ride
The modern features like an electric starter, disc brakes have made it much easier to ride than the previous generation Royal Enfield bikes.
Owning a Royal Enfield in earlier days required skills but not anymore. They have become much more conventional too.
Earlier, the gear-lever was put on the right-hand side but now it has been shifted to the left-hand side, making it much easier to use.
This also attracts a lot of buyers who stayed away from the brand.
More spending power
The Royal Enfield motorcycles are quite expensive.
While the economy is growing, the spending power of the youths is also increasing.
People who would have settled for a much affordable bike in the past due to limited funds are going out and getting what they want.
The increased spending power means that the young ones are getting the products that they always liked.
Updated showroom line-up
Royal Enfield may take a lot of time to come up with all-new engines, products and updates but the brand keeps on launching an updated product every now and then.
Now, these products may not be radically different from the current line-up but they keep the brand in news.
Innovation
Royal Enfield may be termed as an obsolete brand by many critics but they are one brand who have entered a few all-new segments in India.
Royal Enfield launched the first affordable café racer of India known as the Continental GT.
The bike did not become very popular but it did keep the onlookers on their toes.
It was an attractive product. Royal Enfield then launched the Himalayan, India’s most affordable adventure motorcycle, that again created ripples among the enthusiasts.
Events
Royal Enfield actively participates and organizes events all through the country that keep the customers engaged.
Events like Ridermania, Himalayan Odyssey, REUnion and even international events like Tour of Tibet are organized by the brand regularly.
This creates a massive social media presence and keeps the customers engaged. No other brand in India engages with the customers like Royal Enfield.
Major dealership expansion
Royal Enfield sales network has multiplied in recent years.
It used to be a very limited number a few years back but with the major sales network boost, the Royal Enfield motorcycles have become much more accessible to the people.
Customization
Royal Enfield is the most customized motorcycles in India.
Even the brand itself releases factory custom models and to promote customization, they have even tied up with moderators and have showcased their products in the showrooms.
No other brand in India is open about customization yet.
This gives the youngsters and bikers a chance to be highlighted from the rest in the traffic. Customization is also one of the main reasons of Royal Enfield’s popularity in India.

--------------------------------
By:
G Sriaadhith
CB.EN.U4EEE19014
Electrical and Electronics Engineering
ASE,CBE.

Bluestacks

2021-08-22 04:42:54 UTC

What is bluestacks?
It is an android emulator designed for windows operating system to facilitate the usage of android applications and(mostly) games on PC.

Bluestacks has met with great success due to its purple cow approach on product design. Though during its first launch getting criticized heavily that why anyone would play mobile games on pc ...the problem of incompatibility of numerous mobile phones for high-graphics games and reduced processing power of handset processors encouraged users to rely on Bluestacks...

Morover the recent trend of influence of PC games on high-end mobile games increased bluestacks user base.

Bluestacks is the lightest and indeed high performing mobile gaming platform for windows.

-------------------------------------------By:
K.S.Revanth
CB.EN.U4ECE19244
B.TECH ece
ASE,CBE.

Samsung Fold

2021-08-22 05:34:56 UTC

What is Samsung fold?

Samsung fold was an innovative design combining the compact smartphone dimensions with tablet-like operating experience with its foldable screen design..

Though it was an innovative design it ended up in failure on achieving its end goal of user satisfaction

Reason for Samsung Fold's Failure:

1. It doesn't achieve 0 degree position of screen
2.Since the gap between two screens is 10mm the phone cannot be folded completely.
3.it failed to provide both smartphone and tablet like experience .
4.A Cost of 150000 for this design was too high and thus it failed to get good customer base.
5.since foldable screen design makes thickness of phone two fold it weighs heavy
-------------------------------------------------------------By
K.S.Revanth
CB.EN.U4ECE19244
b.tech ece
ASE,CBE

Crompton Anti-Bac LED

2021-08-22 05:50:24 UTC

The world's leading lighting company came up with an idea which caused several outbursts among the doctors community,
Crompton Anti-Bac LED, the product promises to kill the bacteria wherever the light falls.
Many doctors were opposed to this for two major reasons,
1.The LED actually emits a slight amount if UV light, so they were afraid of the prolonged exposure to UV-light.
2.Overly protective environment could have degrading effects on a person's immunity.
So, the product only barely exists in the market right now and its no surprise if it goes extinct from the market.
BY:
GAUTHAM SUBRAMANIAM
CB.EN.U4EEE19110
Electrical and Electronics Engineering

Padlet

2021-08-22 06:24:41 UTC

Padlet is a great place for gathering ideas, sharing them and modifying them later. Users can add links, YouTube videos, files and images to Padlet notes. They can move and arrange them. A link to a Padlet can be shared and Padlets can be embedded into webpages.
Padlet is completely safe and transparent. It does not sell or rent your personal information to any third-party for any purpose.
Padlet consists many amazing features which includes:
1) Collaborative notetaking - While listening to a presentation, students can work together to add notes to a Padlet to produce a resource they can refer to later. This also works with staff meetings!!
2) Event planning - If the user is planning a class party or a field trip, all of the information can go on a Padlet, including photos of the destination, a list of who’s bringing what, links to pertinent websites and more since all the information can be easily viewed by others, confusion will be out of the box.
3) Class document hub - User can upload important class files to a Padlet so that students can go there to download them any time.
4) Poster presentations - Replace poster boards with Padlet. Students can add images, information and links and embed them in a class website.
5) Research resource gathering - Students (or groups) can create their own individual Padlets to hold ideas, sources, etc. for research. That way, they won’t lose important papers and everyone will have access if someone’s absent!

------------------------------------
By:-
K.V.S.N NAKUL
CB.EN.U4EEE19023
Electrical and Electronics Engineering
ASE,CBE

Coors Rocky Mountain Spring Water

2021-08-22 06:26:53 UTC

Between the 1970s and though the 1980s, bottled water became increasingly popular. Coors became interested and could easily get into it by using the same water that was used in every can of their already popular beer. So in 1990, Coors released their take on bottled water with flavors like Original, Lemon-Lime, and Cherry. Easy access to the product and with a name everybody already knew, Coors Rocky Mountain Sparkling Water thought they has just a little room to fail.

Bottled water, however, was not becoming popular because it was trendy , bottle water was marketable because of the health aspect. People believed that drinking tap water was dirty and unwholesome.

Coors had a pretty loyal fan base for their beer, and they assumed that their beloved beer drinkers would be excited about buying their new product. So they marketed towards their customers and slapped their big “Coors” logo on each bottled. But this confused their patrons, as they did not want water, they wanted beer. This also turned other potential customers away, as they want water but it is made by Coors so it might have alcohol in it.!

Coors Rocky Mountain Sparkling water had the potential to be a flourishing product if they had done their research and marketed their product in the right way and to the right consumers.

By
M YASASWINI
CB.EN.U4EEE19123
Electrical and electronics engineering.

Gillete's Razor

2021-08-22 06:43:42 UTC

Gillette shook up the world of shaving by introducing a razor that gave men the option to get a shave in the convenience of their own home. King C. Gillette and his amazing razor were the first disruptors to the Grooming Category as well as the Barbershop industry. It is one of those very few companies that have survived for more than 120 years which includes more than 7 revolutions and 2 World Wars.

The Gillette Strategy

This model was based on a very simple philosophy wherein they said, ‘Let’s sell the razors at an ultra-cheap price with low margins and then sell blades at a higher margin.

So that, when the customer keeps buying the blades we can have a recurring profit from each customer.

Basically, in one line it meant, “Give them the razors and make them come back for blades”.

So Gillette started selling razors at an ultra-cheap rate to compete with the competition and sometimes, they even sold it at a loss, just so that they can get people into the “Gillette Ecosystem”.
-----------------------------------
By:-
SHASHANK SHEKHAR PANDEY
CB.EN.U4EEE19042
ELECTRICAL AND ELECTRONICS ENGINEERING

DH 106 Comet, de Havilland (1949)

2021-08-22 06:44:08 UTC

DH 106 Comet is the world’s first commercial jetliner first took off in 1949 as a prototype and debuted commercially in 1952. Though it was promising as a comfortable, pressurized passenger cabin, the Comet suffered a number of catastrophic failures within a year, including structural failure.
Gerry Bull, a former British Overseas Airways Corporation (BOAC) engineer, performed the preflight inspection of the comet and believed that the comet was fit for flight. The flight took off from Rome to London and was crashed into the sea killing 36 people and injuring many more.
The failure was a result of metal fatigue caused by the repeated pressurization and de-pressurization of the aircraft cabin. Another fact was that the supports around the windows were riveted, not glued, as the original specifications for the aircraft had called for.

The Comet was taken off the market and tested. The company eventually launched an improved Comet 2, Comet 3 and Comet 4, but sales never recovered from the initial setback.
------------------------------------
By:-
K.V.S.N NAKUL
CB.EN.U4EEE19023
Electrical and Electronics Engineering
ASE,CBE

WELCARE MOTORIZED TREADMILL

2021-08-22 06:52:17 UTC

WELCARE WC6100M is a 2/3.75 HP DC motorized treadmill which serves for multipurpose.

Specifications and Utilities:

The Walking Area of the product is 1265 x 410 mm and speed range vary from 1 - 14.0 km/hr which is designed as a one-touch speed option. There is also an option for inclination up to 12 Level which gives an intense steep climb experience. The product weighs around 110 kg but is foldable which makes it highly portable as far as fitness equipment is concerned. It also contains a 5" LCD display window with Orange Backlight which allows the user to keep track of their daily achievements. It is also attached with a Hi-Fi Stereo MP3 audio input which can be used to connect other devices like mobile phones and even listening music through the in-build speakers. The drive technology used is PWM Drive Technology with a cushioning of 3 in 1 Shock Absorption Device (Helix Spring + Silicon Pad + PU Castor). It also contains a highly sensitive hand pulse, speed control and incline control in handrail hydraulic folding with lock device which makes the product safer and more sophisticated. It additionally contains a vibrator massager which can be used to reduce belly fats.

Security:

Humanity shutdown design with both emergency stop and soft stop: The emergency stop consists of a thread connected with pin in one end and magnet in the other. If the person falls while using the product, who will in turn pull the magnetic end along with him, the product senses the situation and invokes emergency stop. This feature makes the product more trustable in terms of safety

Fitness, being the most important aspect of every person’s well-being, it isn’t possible for everyone to search for a gym or fitness grounds in their circumstances. Thus, this well-designed product comes handier for current generations.

- DHANUSHREE K G
CB.EN.U4CSE19420
Computer Science Engineering

General Motors’ Ignition Switch

2021-08-22 07:10:25 UTC

It was a year that anyone who owned a General Motors (GM, $35.17) vehicle or GM stock would like to forget. Faulty ignition switches that could shut down the engine without warning, thus disabling power steering, brakes and air bags, were linked to at least 124 deaths and more than twice as many injuries. The defect impelled GM to recall 30.4 million cars worldwide.

General Motors said the recall cost $4.1 billion in 2014. Among its expenses, it spent $2.8 billion to repair recall vehicles, $870 million to settle death and injury claims, and $900 million in a settlement with the Department of Justice. It also took a charge of $874 million to account for the costs of future recalls.

GM stock lost about 15% in 2014 – a year in which the broader stock market gained more than 11%. And it wasn’t exactly an opportunity to buy low. Shares have essentially been dead money ever since.
-----------------------------------
By:-
SHASHANK SHEKHAR PANDEY
CB.EN.U4EEE19042
ELECTRICAL AND ELECTRONICS ENGINEERING

MICROSOFT BOB

2021-08-22 07:22:02 UTC

Before Alexa, Siri and even the meme-ified Clippy, there was Microsoft Bob and his rad pad. Microsoft Bob released by Microsoft in March 1995 was actually intended to be a simple, easy-to-use OS interface at the time. It attempted to overlay real-world physicality onto the digital interface, aligning logical computer actions with their real-life counterparts. You could, for instance, click on an image of a pen and notebook to get to the word.

Despite its simple appearance, Bob required more processing power than most home computers had in 1995. Bob manages to keep you busy, at least for the first half an hour in which you can explore the house and get familiar with the things (applications) inside. The first room you see after entering the house is the Public Family Room. Different items are present and Bob will open the respective application after you click one of them. Bob allows you to customize the rooms, you can see the doors on the left and right side. It is easy to move items in the room. Thus, there were so much of unnecessary stuffs for the user to notice and remember. It was also considered too expensive and poorly designed, and was overshadowed by the release of Windows 95 later that year. Bringing the nerd-faced Bob into existence was a much-needed thing for Microsoft, people were shifting towards the more visually appealing and user-friendly Mackintosh. Bob was discontinued roughly a year after its release.

Critisisms:
Though Bob is long gone, he left one enduring blight on the Web: Comic Sans, perhaps the worst font of all time, was created exclusively for Bob

- DHANUSHREE K G
CB.EN.U4CSE19420
Computer Science Engineering

The Naruto anime

2021-08-22 07:22:20 UTC

Considered to be one of the best anime series out there even after close to two decades from its release, Naruto is peak shounen. Shounen is nothing but one of the many genres that anime are based on and is also the most popular one out there. Premiering in 2002, Naruto is considered as the "Big 3" of shounen anime, and rightfully so. It has all the ingredients required to provide the viewer with a once-in-a-lifetime experience. Amazing fights? you got it, well written and iconic characters? yep, beautiful animation? yes indeed, emotional moments that make you shed a tear? yes again, important life lessons that inspire you? definitely. Naruto indeed has everything to make you feel like you're watching a masterpiece. The only drawback (that too, not exactly a major one), is the number of fillers (extra episodes) it has. But that also is up to the viewer on whether he/she wants to watch them. But I can guarantee one thing, choose what you might, you will not regret watching this.

Pranav Balasundaram
CB.EN.U4EEE19127
ELECTRICAL AND ELECTRONICS ENGINEERING

The Tokyo Ghoul anime

2021-08-22 07:23:01 UTC

If there is an anime that deserves the title of "wasted potential", it has got to be Tokyo Ghoul. Spread over four seasons and close to 40 episodes in total, the anime is synonymous with failure in the anime community. Not to take away the fact that the opening to its first season, "unravel" is one of the most iconic openings ever, and the season finale had an amazing fight, there is pretty much nothing that works in its favor after that. The series quickly manages to go downhill after its second season, adding too many characters without proper backstory and trying to fit in way too many chapters from its manga(the Japanese comic book version of the anime) into each episode, and skipping important parts would prove to be the undoing of the production house. This only led to the viewers having a huge feeling of confusion as to the plot, eventually abandoning the anime altogether. It is now a widespread opinion that it's best to read the manga rather than watch the anime, which is extremely sad considering that this anime had all the potential to be at the top.

Pranav Balasundaram
CB.EN.U4EEE19127
ELECTRICAL AND ELECTRONICS ENGINEERING

2021-08-22 08:33:22 UTC

Telegram is free forever and you can easily download it from play store, it has no premium content, no subscription fees. It can be used on multiple devices.
Telegram provides a large amount of storage to save or downloads files, and it is providing cloud storage because we can store or save files on cloud. It has no adverting, and of course it is totally free, there is no usage cost company asking after certain period, it is more suitable to use and faster than other communication methods at one time. Telegram is more security providing messaging application than any other messenger application and basically you can see its security and privacy encryption technique which are example of its security by using secret chat feature.

User can share photos, videos, audio as part of their messages, it is highly authentic messaging app and you will not lose a large amount of data until you upload or download bigger files, chatting requires only bytes of data, and personalization of telegram is very nice provides by backgrounds and sounds.

-Pradhumna Guruprasad
CB.EN.U4ELC19036
Electrical and Computer Engineering

MI Phones

2021-08-22 08:36:01 UTC

Mi phones are really getting more popular among people. Their strategy, price and specifications are incredible and they have done it too. But still there are some flaws to be rectified over all in Mi phones.

Software update
Mi phones are getting software updates even from 4-year-old phone to the latest one but it is too slow. After some months of Oreo source code release, Xiaomi released Nougat based Software update to their gadgets. They need to be faster

Heavy Customization
Due to heavy Customization of ROM MiUi, there are some problems which arise frequently such as RAM management and Memory problems. This was taken into action and somewhat optimized in the 9th version of MiUi. But still there are rooms for bug like app support, native browser freezing, Slow down problems etc. They need to take actions on that.

Hybrid Sim
I trust still there is a need for SD cards in phones so that Xiaomi need to provide dedicated SD card slots their phones. Until a basic budget phone comes with 64GB internal memory at least there should be SD card slot with dual sim support.

Camera Quality
Still Xiaomi is struggling in camera quality of their phones. Now it is improved when comparing with old days. But still there is a room for it. Mostly in mid-range and budget phones. Also, they have to improve selfie camera performance.

-Pradhumna Guruprasad
CB.EN.U4ELC19036
Electrical and Computer Engineering

PLUMEN 001 LED

2021-08-22 08:43:10 UTC

This unique and dynamic light bulb is the first-ever designer low-energy light bulb. It has an attractive and eye-catching look. A place is appreciated and enjoyed by the ambiance it gives to us. The better the ambiance, the better we feel to hang in there. People, often assume good ambience is hard to achieve in a normal household. Well, PULMEN 001 LED proves it to be wrong. this unique bulb is low-power consuming and is cheaper. Long-lasting, durable and cost-efficient. This bulb not only fulfills these but also adds an extra aspect of beauty. The shadows cast by these bulbs vary according to the perspective of the viewer, this adds a delightful touch of ambient, suggesting playfulness, style, and artistry.

Considering, all the aspects mentioned above I believe this product is a well designed one. Its efficiency and artistry will please us and makes our homes and workplaces fun, cheerful and peaceful.

BHAVANA KANNA VADUPU
CB.EN.U4ELC19010
Electrical and Computer Engineering

Givson Acoustic Guitar

2021-08-22 09:07:40 UTC

Acoustic guitar is a fretted musical instrument that has six strings. I consider guitar to be well designed product because the music produced from all the six strings vibrates like magic.

Acoustic guitar is structured in such a way, where we could divide this into three parts namely, the headstock, the neck, and the body. The headstock has the tuners. The neck has the frets and strings which are attached to the tuners. Then, the hollow drum part is called the body. The vibrations produced by the strings are heard through the hole in the body. Moreover, the body contains the bridge where the strings are inserted into.

The hallow part of the guitar gives the feel of a drum and the string’s vibrations goes straight to the heart. The frets are arranged in such a way that the frequency can be changed according to the sound that we want. Moreover, guitar is easy to carry when we are on a trip. Lastly, the music produced from the guitar is harmonious and melodious that we feel peaceful and blissful. Hence, guitar is a well-designed product.

VIGAASINY.K.P
CB.EN.U4ECE19059
Electronic and Communication Engineering

Announcement Cards

2021-08-22 09:22:29 UTC

The 2017 Oscar mistake is a good example for bad typography and design. In the incident , the presenter was unable to identify the fact that a wrong card was handed over to him. It is because of bad design of the announcement cards.
The announcer announces in this fashion, "The Oscar for the best picture goes to _____". Now lets look at the design of the card.
The card had the event title ,"Oscars" in the top and was in big font which is not of any use for the announcers. The "Best Picture" was in the bottom , written in
small font. The wrong card that was handed over to him was for 'Best Actress', It had the actress name and film name in the same font style and size causing the confusion.
Here is a better design suggested by Designer Benjamin Bannister, He wants the "Best Actress" or any such title to be on top in regular font , then followed by the actor/actress/crew name in large font in the center. Followed by the film's name in regular font below the actor name. Then the event's name should be in the bottom most part in small font.
Similar design fails has also affected other events like 'Miss Universe 2015' and in our daily life too like in medicine bottles , where the company name and code numbers dominate the eye leaving out important details like caution and usage which is printed in small unreadable font style and sizes.
--------------------------------------------
By:
Shanu.S
CB.EN.U4ELC19050
Electrical and Computer Engineering

IKEA

2021-08-22 09:22:45 UTC

Furniture store business is not considered as a scalable business in general, but this Swedish store has over 400 stores worldwide and generates revenue of over 40 billion dollars. They are famous for its, "Do it yourself " products.
Unlike other furniture stores that deliver the product in one complete piece, IKEA delivers its furniture in parts in small boxes which later must be put together by the customer to make the complete product . This was a clever and profitable move by the company and the consumers loved the idea as well.
It saved the company a lot of space and made it easy to stack its product parts on top of each other in transport and warehouse. This saved them time, space and cost .
The customers loved it as well, it gave them a satisfactory feel as if they made the product themselves. The customers could also just transport the parts in their car easily unlike other furniture that require a minitruck .
IKEA's store has a unidirectional pathway that pushes the visiting customers to visit the entire store even if they come to buy just one product . This even pushed the customers to buy more products than they came for.
This intelligent business and product model made IKEA a furniture market giant.
--------------------------------------------
By:
Shanu.S
CB.EN.U4ELC19050
Electrical and Computer Engineering

COSMOPOLITAN YOGURT

2021-08-22 09:23:10 UTC

Cosmos yogurt is a range of dairy products launched by women's glossy cosmopolitan. The product was removed from shelves due to a fall in sales by the publisher National Magazine Company. It is widely believed that the lack of understanding of the product and the low estimation of its enemies caused the decline of this product. It was available in a wide range of low-fat yogurts, fromage frais, and soft cheeses. Despite the huge range, the product couldn't survive in the market for long.
The product was out of the shelves within 18 months of its release. Looking back we realize that this happened as a result of the companies inefficient marketing. It restricted its audience to women who read the magazine and planned only to attract them. They failed to understand the difference between selling an inked paper to a highly consumed dairy product. The yogurt almost got no advertisements. This can be termed as pure negligence of the company. Moreover, the company assumed "People love our magazine, they will love our yogurt". Thus resulting in the downfall of the product.

BHAVANA KANNA VADUPU
CB.EN.U4ELC19010
Electrical and Computer Engineering.

Doodhwala

2021-08-22 09:25:09 UTC

This company came into existence in 2015.
It was hyperlocal milk and grocery delivery platform.
The company was engaged in selling a wide variety of products like milk and fruits.
The aim was to serve the basic, daily needs of people before 7 am.
The company believed that operations were strong.
The delivery cost was Rs 3, which appealed greatly to the users.
Despite effective marketing strategies, Doodhwala struggled to retain its existing customers when Big Basket started to expand its operations and capture markets across the country.
With the loss of its existing customers and a lack of adequate funds to run the show, Doodhwala eventually shut down its operations.

^{Name-: Varun Gupthan
Roll no-:CB.EN.U4CHE19028
DEPARTMENT-:CHEMICAL}

Amazon logo

2021-08-22 10:05:08 UTC

I personally like the Amazon logo design not just because, the logo might seem to be designed just to be stylish and good looking, with the orange arrow there to accent the black lettering. But look at the placement of the arrow. Notice how it's pointing from "a" to "z".This isn't an accident. This is to display Amazon's message: We sell everything from A to Z. Further, the arrow looks like a smile, showing their goal of making their customers satisfied. So not only does the logo look modern and stylish, but it sends exactly the message that Amazon wants to send.

Rohith V S
CB.EN.U4MEE19041
Mechanical Engineering

Air Pods

2021-08-22 10:11:30 UTC

AirPods deliver an unparalleled listening experience with all your Apple devices. Every model connects effortlessly and packs rich, high-quality sound into an innovative wireless design. It's a super handy and well designed Product. It connects seemlessly and its very convenient.

By:
Manit Maini
CB.EN.U4ELC19029
Electrical and Computer Engineering.

Mahindra Reva

2021-08-22 10:19:37 UTC

Reva was written off as a failure many months after its global launch. While poor consumer response hit sales at home, poorer product reviews by motoring magazines abroad dented demand in export markets such as the UK.

Signs of resurrection came nearly a decade later when the world's largest car maker, General Motors, forged an agreement with Reva to develop electric vehicles for India. In 2010, Anand Mahindra-led Mahindra & Mahindra (M&M) bought 55 per cent stake in RECC, forcing it to dissolve its American partnership.

By:
Manit Maini
CB.EN.U4ELC19029
Electrical and Computer Engineering.

Dove dishwashing liquid

2021-08-22 10:39:52 UTC

Dove name was successfully used to introduce as better for your skin than soap. Dove dishwashing liquid, launched years later, failed. The advertising promised it would "soften hands while you do dishes", but the harsh detergent image muddied the brand.

Rohith V S
CB.EN.U4MEE19041
Mechanical Engineering

MATLAB

2021-08-22 10:59:16 UTC

MATLAB^® combines a desktop environment tuned for iterative analysis and design processes with a programming language that expresses matrix and array mathematics directly. It includes the Live Editor for creating scripts that combine code, output, and formatted text in an executable notebook.

MATLAB^®designed specifically for engineers and scientists to analyze and design systems and products that transform our world. The heart of MATLAB is the MATLAB language, a matrix-based language allowing the most natural expression of computational mathematics.

Millions of engineers and scientists worldwide use MATLAB for a range of applications, in industry and academia, including deep learning and machine learning, signal processing and communications, image and video processing, control systems, test and measurement, computational finance, and computational biology.

MATLAB^® has come a long way since the simple calculator that started it all. It is a living ecosystem supporting all aspects of technical computing. We will continue to strengthen existing features as we carefully add new ones. It's goals are always ease of use, power, and speed.

MATLAB^® is well designed because is regularly utilized by apply autonomy engineers for scripting or quick prototyping with out and out arrangements being created in C++. From most mechanical technology designing positions either Python or potentially MATLAB is utilized as a scripting apparatus. This applies to PC vision also, beside executing article following on OpenCV a scripting exchange would be required too. It is a higher age language of which doesn't produce item document to keep running on any framework. It's better use for explaining logical, designing, look into issues. Furthermore, concentrating scholarly hypotheses or creating for experts or PhD.
-------------------------------------------
BY:-
NIVAS.S,
CB.EN.U4CHE19014,
CHEMICAL ENGINEERING.

Sony Play Station

2021-08-22 11:10:43 UTC

PlayStation
> Category: Video game console
> Total sales: 344 million units
> Parent company: Sony

When Sony released the PlayStation in the United States in 1995, its 32-bit processor was the most powerful available on the console market at the time. Sony sold more than 70 million PlayStations worldwide by the time the PlayStation 2 was released in 2000. The PlayStation 2 also sold very well in the U.S. and abroad. Sony released the PlayStation 3 in 2006, and it sold 80 million units to retailers by November 2013. The latest generation, the PlayStation 4, has been wildly successful thus-far, already selling 7 million units as of April.

The CD technology in the Play Station range of products has enabled the games to hold more information. And bigger space, allows bigger and better games.
It took us out of that 80's arcade style games to today's photorealistic 3D games. Sony has not stopped there with its great innovation technology.

By:
Aditya Sampath
CB.EN.U4ELC19004
B.Tech - Electrical and Computer Engg. Coimbatore(3rd year)

HD DVD

2021-08-22 11:14:09 UTC

Company: Toshiba
Year introduced: 2006
Description: Media storage/playback device
Blu-ray’s succession of the DVD was not preordained. Before Blu-ray was the dominant medium for video playback, it was competing with Toshiba’s HD DVD. Essentially the same product, HD DVD was effectively taken out to pasture when in January 2008, Warner Bros. announced it would only support Sony’s Blu-ray format. Toshiba was not the only loser in the battle against Blu-ray. Millions of Americans found themselves stuck with HD DVD players and laptops after the dust settled.

By:
Aditya Sampath
CB.EN.U4ELC19004
B.Tech - Electrical and Computer Engg, Coimbatore(3rdyear)

Google Currents

2021-08-22 11:18:48 UTC

Google Currents was an app developed by Google that provided subscribers with electronic access to full-length magazine articles. Google released Currents in December 2011 and discontinued it in November 2013 when it introduced Google Play Newsstand, which combined the features of Currents and Google Play Magazines into a single product.

Google partnered with more than 150 publishers in order to provide electronic access to full-length magazine articles. Content was optimized for smartphones and tablets, allowing users to intuitively navigate between words, pictures and videos on both large and small screens. Currents also worked offline and offered Google+ integration.

Google Currents Producer was a web-based self-publishing platform released along with Currents through which publishers could customize the presentation of their content on Currents. Publishers could also associate their account with Google Analytics in order to increase their awareness of consumers’ content preferences, device use, and geographic distribution. It is not well designed because once users choose the launch the Google Play Newsstand app, the Currents app is automatically removed from their smartphone's app drawer. The Play Store page even removes the 'Open' button so users are left only with the option to uninstall.^{------------------------------------------------------------------------------------}BY:-
NIVAS.S,
CB.EN.U4CHE19014,
CHEMICAL ENGINEERING.

K-Cup :-

2021-08-22 11:39:19 UTC

K-Cup pods are widely used in Keurig Machine.Keurig Machine was also called as Keurig Coffee Makers.

In present world coffee and tee are the second most drinking liquids.
It was invented by Keurig Dr Pepper. It was found in Massachusetts in 1992. ... It launched its first brewers and K-Cup pods in 1998.

Aim

It was targeting the office market. As the single-cup brewing system gained popularity,every one purchased it more and more.
the idea of meachine was assume, but there was a draw back which lead the K-CUP idea to a greate failure , Keurig Machine needs K-Cup to make coffee .

Drawback's

K-Cup are made with plastic. there are different kinds of flavors.
people were addicted all the flavors.once the K-CUP was used then it cannot be recycled.
as per the survey held on 2013 the amount of waste produced by K-CUPS on the earth can cover 3 rounds around the earth.
Due to more amount of plastic raising in the world, the inventor of the K-CUPS had sell the compeny to others, and left the idea.later the K-CUPS had dispersed.
So i considered it as a failure product.

Name -SURAJ SAI.VEGUNTA
Roll no-CB.EN.U4ECE19157
DEP:- ELECTRONICS AND COMMUNICATION ENGINEERING

Sennheiser HD600

2021-08-22 12:44:58 UTC

"The best headphone since sliced bread," they say.

There are many great headphones in the market today, but the Sennheiser HD600 is one that deserves its OWN hall of fame. Released way back in 1997, this product has been so well designed, that the same headphones that were produced in 1997 are still being sold without any design changes or improvements.
These headphones are so timeless that even though its company went bankrupt and disbanded, the product still goes on with the same demand and the same price adjusted for inflation.

In this hi-tech era, where gadgets expire or get outdated in 1-2 years, the HD600 has a lot of consumers who are still using the same headphone they bought in 1997. At a time when headphones were coming out with plastic construction, HD600 was majorly constructed in Metal. The drivers inside the headphone were so scrupulously designed that they easily lasted 25 years of abuse. Its open back They went with a dynamic driver: simple yet the most durable. Even today designing a headphone of this calibre use much advanced and complicated drivers such as planar magnetic, electrostatic etc. But the HD600 pulled it off with a simple dynamic driver at a price of 8 times cheaper than its competitors of the same quality. Many companies over the decade tried to emulate Sennheiser, only to fail.

Sennheiser found a very good sweet spot for high precision good music while keeping the dynamic driver. The headphones are completely open back, giving an specialized acoustic airflow. The simple engineering made the parts easily replaceable and user-repairable, which is a rarity in the 21st century. They used very light voice coils to bring an excellent transient response. With meticulous engineering, staying loyal to is customer base without bringing cheap alternative parts and passion for perfect sound, these old pair of headphones hold a special place for audiophiles. They prioritized the customers over profit, and the rest followed.

Dhiviya M
CB.EN.U4CCE19017
Computer and Communication Engineering

Casio FX-991EX Scientific Calculator

2021-08-22 13:01:53 UTC

Today we find almost all the students using a scientific calculator for their studies. It not only makes the calculation faster but also solves many complicated calculations which a normal calculator fails to do.

The Casio FX-991EX has a sleek design and the panel on the front comes with a carbon fiber like design. It has a high resolution screen. Another brilliant feature is that it generates QR codes which are input into calculator by a simple operation. For all the features it offers, the Casio FX-991EX is one of the most affordable scientific calculators in the market right now.

ROHITH RENIL
CB. EN. U4CIE19031
3rd year, Civil Engineering

Coca Cola Blak

2021-08-22 13:10:33 UTC

We all know that Coca Cola is a very well established company. But that does not mean that all its products are successful. One such product, which turned out to be a huge disaster, is Coca Cola Blak- basically a coffee flavoured aerated drink. The primary reason for its failure is its horrible taste. The company introduced this drink for coffee lovers but the idea of an aerated coffee drink could not be accepted by many. The drink had medium calories (45 calories) and was introduced mainly for people in their 20s and 30s but the flavour trends were not in the company's favour at that time.

ROHITH RENIL
CB. EN. U4CIE19031
3rd year, Civil Engineering

Folding Cot

2021-08-22 13:10:54 UTC

Whether you are planning to go camping or organizing a picnic with family, a portable folding cot can help you get some rest when you feel tired after a long walk or running after your kids. Not just outdoors, a folding cot can be used indoors as well. On a breezy evening, you can open the cot and place it in your verandah or garden and simply enjoy the moment of solitude.

If some guests have suddenly decided to stay over at your place post-dinner and you don’t have a spare bed, your folding cot can come to your rescue. Because they take little space, you can simply fold the cot the next day and keep it in a corner.

A folding cot is lightweight and easy to carry. If you are someone who is constantly on the move, a folding cot may even be a better option than a permanent bed for regular use. These cots usually fit into a car/van trunk, which makes them easy to carry. You don’t have to spend too much time or effort to set them up—most of them can be assembled the way you unfold a folding chair.

By
M YASASWINI
CB.EN.U4EEE19123
Electrical and electronics engineering

Tape dispenser

2021-08-22 13:15:57 UTC

If you have used a tape which I imagine you have, you can relate to the sensation of being well into doing something and suddenly losing the end of the tape and never finding it again. The Tape dispenser makes life easier it is also quite easy to understand, durable, effortless, and I would dare to say, timeless for as long as we need to close boxes with tapes. So I feel the tape dispenser is the simplest yet the most useful and well designed product.

BY:
Sai Satvik Arvapalli
CB.EN.U4CSE19410
CSE

XIAOMI MOBILES

2021-08-22 13:26:27 UTC

XIAOMI is a well known in Mobile industry. There are many big Mobile Companies like Samsung ,Iphone, Realme, Huawei.But this company which launched in 2010 now rules the market in India with 28% of market share.
It was dominated by Samsung and it is still hard to believe that a company within 3 years has become number one just by selling their phones online
But the company stood as rock because of its strategies.

The main motive of Xiaomi is to give Quality products at low prices
Understanding the demand of customers. Indians badly needed smartphones as internet was expanding like never before and Xiaomi took the advantage of this by launching products according to the needs of smartphone users.
Timing is also very important in business, as making and selling products which are outdated is of no value. Xiaomi kept launching new products with new features but kept the price range as low as possible
The flash sales created a sense of scarcity every single time which creates adds to the urge of buying that.

PATURU YASHWANTH REDDY
CB.EN.U4ELC19034
3rd Year, Electrical and Computer Engineering

Ethereum

2021-08-22 13:43:20 UTC

It is one of the few engineering marvels of 20^th century. It is basically a decentralized currency there is no
one who controls the flow of Ethereum in the block chain we don’t pay hell lot
of money for transferring funds from one person to another. No one can take
access of your Ethereum wallet even the government can’t. This is an
impenetrable system No one can hack or take control of the system.
Ethereum is working based on proof of stake that means if you want to corrupt
the blockchain then you must hold more than 50 percent of total worth of Ethereum
which is 369 billion dollars approx. You can also run your Decentralized
application in Ethereum’s blockchain. There not even one theft or hacking in it
this shows how impenetrable the system is where as banks in India loss almost
88,553Rs per hour for the past 3 years.

Reference: https://timesofindia.indiatimes.com/india/banks-lost-rs-88553-an-hour-to-cybercrime-in-last-3-years/articleshow/59747797.cms

By:
Nikhil Jeikar P M
CB.EN.U4CSE19443
Computer Science

Cadbury bytes

2021-08-22 14:02:51 UTC

This the snack which most of us enjoyed when we were kids this was launched as a completion to Frito lays and pringles but in India sweet snacking is not a convention we considered sweets as dessert but not as a snack. This resulted in a drastic loss for Cadbury so they pulled the plug on bytes.

By:
Nikhil Jeikar P M
CB.EN.U4CSE19443
Computer Science

Windows Vista

2021-08-22 14:14:04 UTC

Introduced in 2007 as a follow-up to Windows XP, the Windows Vista operating system was everything its popular predecessor . Many were excited for its release, but their joyful enthusiasm was not met with a great product.
Why did it failed?

Vista was slow ,Vista alone had 50 million lines of code, 10 million lines more than its successor, Windows 7. Because of the excessive amount of bloat and code, it was very slow on devices at the time.
Incompatibility issues Incompatibility was huge. When XP was released, it combined the Windows 9x and the NT Softwares. This meant that you had the powerful hardware, software, and driver support from 9x and the stability of the NT line.
Windows XP was heavily rooted

PATURU YASHWANTH REDDY
CB.EN.U4ELC19034
3rd Year , Electrical and Computer Engineering

Unmanned aerial vehicle :

2021-08-22 14:59:33 UTC

Drones are more formally known as unmanned aerial vehicles (UAVs) or unmanned aircraft systems (UASes).

A drone is a flying robot that can be remotely controlled or fly autonomously through software-controlled flight plans in their embedded systems, working in conjunction with onboard sensors and GPS.
They have been continuously been evolving since the beginning of the last century with exceptional growth over the previous ten years.

Drones serve a variety of purposes, such as recreational, photography, commercial and military.

Photography and filmmaking: Twenty-five years ago filmmakers had to hire a helicopter full of equipment to capture footage that is now easily achievable with a $500 drone.
Agriculture
In the US more than 30% of farmers are using drone technology and the number will hop over 60% by end of next year. It is extensively being adapted to accomplish scientific advances in agriculture. The commercial business represents the fastest growth opportunity, projected to reach $13 billion between 2016 and 2020.
BCG estimates the industrial drone fleet in Europe and the US to be $50 billion by 2050 and more than 1 million units.
Commercial use cases include 3D mapping, delivery, inspections, data transmissions, and video collection.

Drones are widely used these days and they are perfect to accomplish tasks in a wide range of fields efficiently and that makes it the best product. Drones are also commercially beneficial.

By
A Sri Rajita
CB.EN.U4EEE19103
Electrical and electronics engineering

Juicero press

2021-08-22 15:35:20 UTC

Juicero was a company that made a device called the Juicero Press, a fruit and vegetable juicer.
The Juicero Press was Wi-Fi connected and used proprietary, single-serving packets of pre-juiced fruits and vegetables sold exclusively by the company by subscription.
The San Francisco-based firm received $120 million in startup venture capital starting in 2014.
Juicero offered pre-sold packets of diced fruits and vegetables that users plugged into the $400 machines, which then transformed the contents into juice.
The company was roundly mocked when the users found that they could easily squeeze the packets, which costed $8 each, with their hands and turn the contents into juice at a faster rate than the expensive cold-press juicer machine.
Customers quickly dismissed the idea of an unnecessary kitchen gadget that they viewed as extremely overpriced.
The company had shut down less than six months after it started.

SINDHEYA K
CB.EN.U4EEE19050
ELECTRICAL AND ELECTRONICS ENGINEERING

BAR CODE SCANNER

2021-08-22 15:35:28 UTC

A barcode scanner, additionally called a retail location (POS) scanner or a value scanner, is a gadget used to catch and peruse data contained in a barcode. The scanner contains a light source, a light sensor and a focal point that makes an interpretation of visual motivations to electrical ones. They likewise contain decoder hardware dissecting the scanner tag's picture information given by the sensor and sending that substance to a PC.

A barcode scanner works by coordinating a light emission across the scanner tag and estimating the measure of light that is reflected back. The dim bars on the scanner tag will mirror less light than the blank areas between them. The scanner then, at that point changes over the light energy into electrical energy, which is then changed over into information by the decoder and sent to a PC.

2D bar code
A laser scanner can either be handheld or fixed and shouldn't be near the barcode to peruse it viably. The scanner utilizes an arrangement of mirrors and focal points that permit it to peruse barcode paying little heed to their position and it can undoubtedly peruse up to 24 inches away from the standardized identification. A laser scanner might perform up to 500 sweeps each second, to decrease the chance of blunders. Concentrated long-range scanners are fit for perusing a barcode up to 30 feet away.

The usual kind of scanners used to scan single dimensional barcodes are Charge Couple Device (CCD) scanners, laser scanners, pen wands, image scanners and laser scanners.

BY
NAME- P.ANAND GOPI SAI KRISHNA
ROLL.NO:-CB.EN.U4ECE19238
DEPT:-ELECTRONICS AND COMMUNICATION ENGINEERING

Hero Honda Street

2021-08-22 15:35:41 UTC

Hero Honda Street was the first venture of Hero Honda to the the scooter category. Street is not a scooter but a step through bike. The product category lies between a Scooterette and Scooter. Street launched in 1997 died a slow and quiet death.
The product was launched as a step thru bike was not entirely new product category. There was a step thru bike running in the Indian roads named Bajaj M80.

Name :- Gowtham G Dev
Roll No :- CB.EN.U4EEE19113
Branch :- EEE

Toyota corolla

2021-08-22 15:40:26 UTC

40.7 million corolla's, that's the amount corolla that has been sold since its introduction in Japan in late 1966 the model was an instant hit and moved to other countries such as the US by 1968. Be it in terms of reliability, relatively low gas mileage, design, or affordability it was far ahead of its time so much that's the 11th generation of the ride is still available in the market even after half a century making it the most sold car model ever.

Karthik S
CB.EN.U4CIE19016
Civil engineering

Oreo watermelon

2021-08-22 15:44:43 UTC

Watermelon Oreo cookies were limited-edition cookies that came out in the summer of 2013, it consisted of 2 golden Oreo cookies with watermelon flavored filling, although those who tried it stated it to be really good with a subtle flavor many couldn't take in the combination of watermelon and cookies and not so later after it's release it became one of the biggest flop in the Oreo franchise till date.

Karthik S
CB.EN.U4CIE19016
Civil Engineering

Vodafone-Idea

2021-08-22 15:54:00 UTC

Vodafone-Idea has been in the industry for decades and has sufficient experience in deploying new technology. But with the 4G transition, both were stormed by Jio's instantly available 4G infrastructure. The carrier relies on conventional technology for voice calls while Jio had deployed VoLTE (voice over LTE) since the beginning.

This gave Jio a huge lead in terms of call quality and operating expenses were lower. Adding to this, Jio was the first operator in India to make phone calls completely free because they came bundled with the 4G data pack. Vodafone-India couldn't immediately offer this without taking a hit on operating expenses.

Integration of Vodafone India and Idea's network hasn't been a smooth journey as well. There have been multiple outages and customer complains about frequent call drops, slow data transfers and poor coverage. Moreover, Vodafone-India cannot even improve or invest in improving its service offering now because of huge debt and the absence of working capital.

It can be concluded that the merger was short-sighted and lacked direction. Instead of solving each other's problems, they ended up consolidating them. Right now, winning hearts of loyal customers should be a priority to prevent an exodus, but the company is busy concentrating on network integration.

VIGAASINY.K.P

CB.EN.U4ECE19059

Electronic and Communication Engineering

Debit Cards

2021-08-22 15:54:12 UTC

No Debt – With a credit card it's easy to purchase anything you want, even if you don't have the funds. With debit cards, the money comes directly from your bank account, so you avoid spending more money than you have. Plus, you don't have to remember to pay the credit card bill once a month.
No Application Necessary – If you have poor credit it can be difficult to be approved for a credit card and the interest rate will likely be sky-high. Debit cards require no application or minimum credit score, and most just require you have a checking account.
Fees – Although some checking accounts have fees associated, they are significantly less than most credit cards. Avoiding late fees, annual fees and interest charges can save you a bundle.
Identity Theft Protection – Anyone can steal cash from your wallet, but it's much harder to steal money from a debit card. The thief would have to know your pin, and if you report your card missing in a timely manner the bank will cancel it so nobody can use the card.
Eliminate Checks – Writing checks is time-consuming and is quickly becoming an antiquated payment method. Many vendors no longer accept personal checks, and even if they do it takes quite a bit of time for the purchase to be reflected in your bank account. You also have to keep careful records to ensure you're not going over your available balance and accruing overdraft fees. It' only takes a moment to complete a purchase with a debit card, and your available balance is reflected in your account almost immediately – it's a win-win.
Eliminate Cash – You don't have to carry around cash if you regularly use a debit card. If you do need cash you can always stop by an ATM and take out however much you need or get cash back when you make a purchase at most stores.

Name :- Gowtham G Dev
Roll No :- CB.EN.U4EEE19113
Branch :- EEE

Swiss Army Knife

2021-08-22 16:25:12 UTC

When you think about functionality of any product, the first thing that comes to mind is the Swiss Army knife. It is such a well thought out product for people who live in the outdoors without easy access to basic tools. Instead of carrying around a bunch of tools, the Swiss army knife combines all of this into a pocketable tool. This product is such a success, that its maker Victorinox makes 10 million knives a year. The utility of this knife is extremely appreciated by people who go to the outdoors and live there. This serves as immense value to them.

That is why such a product can survive even in the face of hard competition and counterfeits for over 135 years. This is no small feat. Such an accomplishment can only be achieved solely on the product’s merit. It has of long list of functions, some of which are mentioned below. Such a combination of functions in a pocketable format makes a hugely successful product.
· Large blade

· Small blade

· Nail file / nail cleaner

· Wood saw

· Fish scaler / hook disgorger / ruler in cm and inches

· Scissors

· Electrician's blade / wire scraper

· Pruning blade

· Pharmaceutical spatula (cuticle pusher)

· Cyber Tool (bit driver)

· Pliers / wire cutter / wire crimper

· LED light

· USB Flash drive

· Magnifying lens

· Phillips screwdriver

· Hoof cleaner

· Shackle opener

· Can opener / 3 mm slotted screwdriver

· Keyring

· Reamer

· Multipurpose hook

· 2mm slotted screwdriver

· Chisel

· Corkscrew or Phillips driver

· Mini screwdriver

· Tweezers

· Toothpick

· Pressurized ballpoint pen

· Stainless pin

Digital clock / alarm / timer / altimeter / thermometer / barometer

BY SHREYAS NAGESH
CB.EN.U4ELC19052
BTech - Electrical and Computer Engg.
(3rd Year)

Shaving Cartridge Razors

2021-08-22 16:32:08 UTC

Cartridge Razors were developed in the 1960s and are now the most common form of shaving in developed countries. I think it is well-designed because designed to have a more ergonomic shape at both the handle and head including commonly a pivoted head which keeps the blades angled to the skin at a predetermined angle through the shaving motion the concept is very similar to that of the double edge razor. However, here the entire head assembly (known as a cartridge) is removed and disposed of, not just the blade. Also, it is common for these cartridge heads to have multiple razor blades set into them, commonly between two and five blades.

SHANMUKHA SRIRAM JEERI
CB.EN.U4MEE19139
Mechanical Engineering Department

Blackberry

2021-08-22 16:39:11 UTC

Blackberry was one of the leading mobile phone companies in the early 2000s. It almost enjoyed a monopoly for many years. It was a status symbol, like how the iPhone is today. But at the turn of the new decade in 2010, it started to lose ground and its position as the top dog in the mobile phone industry. This was because the company was overconfident about its product and turned a blind eye to its competition. The competition started offering new technologies like touchscreens in their products, but Blackberry did not focus their R&D on this new trend in technology. They believed in the loyalty of their customer base and did not even imagine that they would lose so much ground so quickly. Slowly customers moved to fancier products while Blackberry was left behind in this new wave of mobile technology. This was their biggest mistake which caused their collapse from their top position in a matter of few years.

BY SHREYAS NAGESH
CB.EN.U4ELC19052
BTech - Electrical and Computer Engg.
(3rd Year)

The mosquito killer lamp

2021-08-22 17:12:18 UTC

The mosquito killer lamp can release the light wave of 365 Nm in length, specially designed for attracting mosquitoes.

Why it is a failure?
It just attracts the mosquitoes and traps in this lamp but it is not been killed, so once we open the lamp all the mosquitoes inside the lamp escapes from the lamp. There is no use of just trapping the mosquitoes. It is just named as mosquito killer but it does not kill it.

Oviya H
CB.EN.U4CSE19445
Computer Science and Engineering (CSE)

POLAROID CAMERA

2021-08-22 17:15:46 UTC

The Polaroid Corporation was founded by American scientist Edwin H. Land in 1937, but it wasn’t known as a leader of instant photography then (as it is today).Using a Polaroid camera encourages the photographer to carefully consider the composition of their shot, before pulling the trigger. This means that you can get a higher consistency of quality images, with fewer mistakes. During World War II, the innovative company designed and manufactured many products for the armed services, including an infrared night viewing device and colored filters for rangefinders and periscopes, which is an object that lets you look around walls, corners, or other obstacles.
In this DSLR age, we are so used to shooting multiple frames, selecting the better ones and then discarding the rest. We often forget or don’t bother with proper composition practice in our urgency to capture the moment. We allow photographs to happen through trial and error, until we eventually achieve the perfect shot.Using a Polaroid camera inspires the photographer to go back to basics, and to take the time to carefully consider proper compositional practice, to follow aesthetic principles such as the Rule of Thirds, and to accurately assess our use of light and exposure settings.
The Impossible Film Project has breathed new life into thousands of previously obsolete Polaroid cameras. The high quality of their range, as well as its environmental sustainability compared to the original Polaroid format, means that it is a dependable and reliable brand.
The Polaroid’s self-framing prints are both a trademark of the brand and a charming aesthetic element all on their own. The ability to creatively caption these images, and the range of frames available offer an undeniable appeal.
DSLRs, with their massive sensors, allow for an amazing clarity of vision and detail. However, the resulting images are often overly brutal, and unflattering. This can be particularly problematic in portrait photographs. The Polaroid’s charming soft focus look occurs because the Polaroid mechanism is essentially a compromise between light and film speed. This softer aesthetic is what makes the Polaroid image so appealing.
Most people don’t realize that you can still get film for old cameras, and that film is still a viable option in the modern day. When you use a Polaroid, and buy Instant Film you are supporting a movement that respects and aims to perpetuate analogue and vintage traditions in photography, so they can be continued to be experienced by future generations.

Name - M. Venkata Sucharitha
Roll no - cb.en.u4ece19133
Dept - Electronics and Communication Engineering.

Super Mario Run:

2021-08-22 17:21:09 UTC

Super Mario Run is a 2016 platform video game developed and published by Nintendo for iOS and later Android.
Super Mario Run attempted a more conventional video gaming pricing model, but that turned out to be a poor decision in the long run.
Reasons for failure:

Super Mario Run is free to download, but the majority of the content in the game is gated behind purchases. The first few levels are free, but the player needs to purchase the rest for $10/£10 to unlock the rest.
The problem with this method was that the mobile gaming market is packed with competition and most of the biggest names don't charge the player anything at all.
The Game Underperformed It took Super Mario Run two years to pass the sixty million dollar mark in gross revenue. The mobile market is one of the biggest in the world and Super Mario Run had the potential to bring in so much, but sixty million dollars is a drop in the bucket compared to the money brought in by games like Candy Crush Saga, Puzzle & Dragons, and Clash of Clans.

The game was not successful due to the strategic failure of charging their users while their competitors are not and the competition eventually didn't guarantee the investment returns which led to the failure of the super Mario run.

A Sri Rajita
CB.EN.U4EEE19103
Electrical and electronics engineering

Electric Cars

2021-08-22 17:33:32 UTC

An EV is a shortened acronym for an electric vehicle. EVs are vehicles that are either partially or fully powered on electric power.

Why I say it well designed?
Electric vehicles have low running costs as they have less moving parts for maintaining and also very environmentally friendly as they use little or no fossil fuels (petrol or diesel).EVs can be charged at home overnight, providing enough range for average journeys. The biggest advantage of an electric vehicle is its green credential. Electric cars are 100 percent eco-friendly as they run on electrically powered engines. It does not emit toxic gases or smoke in the environment as it runs on a clean energy sources.

Oviya H
CB.EN.U4CSE19445
Computer Science and Engineering (CSE)

AIRTAG

2021-08-22 18:01:34 UTC

Apple AirTag is a small electronic tracking device launched by Apple for tracking and locating anything in the FindMy Ecosystem with iPhones. AirTag appears to be a small coin like device, which comes equipped with Apple Designed U1 chip using Ultra WideBand (UWB)Technology .

It provides a private and secure way to easily locate items that value most. It helps to track and locate a lost item with its vast Find My Network, all while keeping location data private and with end-to-end encryption.

It is deigned in a stainless Steel that is precision-edge polished and is IP67 Water and Dust resistant. It has a built in speaker that plays sound to help locate AirTag when lost nearby. The Name for the AirTag can be customized as per your wish like “keys, wallet, handbag’ etc.

If you lose something with an AirTag attached to it, you'll get a notification with the location when someone with an iPhone or Mac comes within Bluetooth range of it. If you happen to lose that object, the airtag would function a lot like find my phone .It would help you to identify where your lost object is. Even if you put an airtag on your dog and your dog runs in a forest and there is no one with any Apple device near your dog, then you can’t find it. They are also reasonably priced, $29 for 1 airtag, and $99 for 2 airtags.

Name: Dasharna Meka
Roll no : cb.en.u4cse19164
Computer Science and Engineering [CSE]

GOOGLE GLASS

2021-08-22 18:03:07 UTC

The creators neglected to obviously characterize what progression they were accommodating their objective clients. When Google Glass was delivered, it didn't give significant advantages to its first clients, a selected gathering who paid to be the early adopters. Its two fundamental capacities permitted you to rapidly take pictures or look through the web yet with a few hour battery life it was basically impossible that Google Glass could rival quicker processors and prevalent cameras that didn't appear to be socially inadmissible to utilize and wear openly. Google Glass didn't gave sufficient progression to clients contrasted with more seasoned innovations making the item a supplementation to their every day lives.

FAILURE:-

The creators neglected to clear characterize what progression they were accommodating their objective clients. When Google Glass was delivered, it didn't give significant advantages to its first clients, a select gathering who paid to be early adopters. Its two fundamental capacities permitted you to rapidly take pictures or look through the web however with a few hour battery life it was basically impossible that Google Glass could rival quicker processors and predominant cameras that didn't appear to be socially unsuitable to utilize and wear out in the open. Google Glass didn't give sufficient progression to clients contrasted with more established advancements making the item a pointless supplementation to their day by day lives.

Google Glass enhanced little advancement to clients therefore it was an item without any worth.

BY
NAME- P.ANAND GOPI SAI KRISHNA
ROLL.NO:-CB.EN.U4ECE19238
DEPT:-ELECTRONICS AND COMMUNICATION ENGINEERING

Cadbury SPIRA

sadhukarthik30 — 2021-08-22 18:20:35 UTC

Spira's development can be traced back to 1984 and it was born with two important traits. First, the new production process allowed chocolate to be produced in a variety of ways and without the need for a mold. Second, the company has seen weaknesses in its product mix with very few ‘linear’ products and limited youth appeal. Of the three possible products shipped forward from the concept phase, a twisted bar with a section that crosses the cart to the cart called 'Rollers' was considered the most successful. Further refinements, changes in the introduction, and change of name eventually led to the emergence of Spira's product, which was targeted at the market at 15 to 24 years of age.
The chocolate was successful enough to gain a 6.3% market share and the number two chocolate position, but it proved impossible to produce sufficient quantities to keep up with demand at this stage

Sadhu Karthik
CB.EN.U4MEE19136
Mechanical engineering

Soildworks Software

sadhukarthik30 — 2021-08-22 18:20:37 UTC

Solidworks is an easy-to-use modular parametric design, which means you can easily edit the design at any stage of the construction process. It is a highly productive 3D CAD software tool, with its integrated analytics tools and design automation to help promote physical behavior such as kinematics, dynamics, stress, deflection, vibration, temperature, or fluid flow to suit all types of design. SOLIDWORKS provides a user-friendly interface at all times and in writing processes that flow logically from start to finish. In addition, SOLIDWORKS has its own tutorials and a lot of good setups that make design faster and less stressful.

Therefore I consider SolidWorks to be well-designed CAD software.

Sadhu Karthik
CB.EN.U4MEE19136
Mechanical engineering

HOVERBOARDS:

2021-08-22 18:21:09 UTC

Hoverboards have become one of the hottest news stories this holiday season, and not just because they're selling like mad. According to the US Consumer Product Safety Commission, there have been 12 incidents in the United States where the lithium ion batteries in these hoverboards reportedly caught fire as of December 2015, destroying bedrooms and even entire homes. In July 2016, the CPSC updated that number to at least 60 reports of hoverboard fires totaling over $2 million in property damage.
The fires have started in all sorts of different circumstances, too. According to owners and witnesses, some of the hoverboards exploded while charging, others while riding and one while it was simply sitting near a kiosk in a Washington shopping mall. (There have been several other hoverboard fires reported in the UK, and at least one in Hong Kong.)

BY:
GOKAVARAPU SAI AMARESWAR
CB.EN.U4ECE19011
Electronics and Communications Engineering, Coimbatore

Mobile ESPN

2021-08-22 18:21:16 UTC

Mobile ESPN, introduced in January 2006, was one of the biggest flame-outs of "mobile virtual network operators," or MVNOs, in the past decade, which also included Amp'd Mobile, Helio, Disney Mobile, and others.

Reason behind failure :-
Early results for Mobile ESPN were disappointing. Initially, ESPN was reported to have projected as many as 240,000 subscribers for the service, but the Wall Street Journal reported that Mobile ESPN had fewer than 10,000 subscribers. Merrill Lynch analysts considered Mobile ESPN to have "failed" and recommended that investors urge ESPN owner Disney to discontinue the service. It was estimated that Mobile ESPN and Disney Mobile combined would lose $135 million over the 2006 fiscal year. ESPN had initially reaffirmed its commitment to the product, stating that they expected that price cuts in handsets, increased marketing efforts, and other incentives for customers would prove to be successful. However, on September 28, 2006, ESPN announced it would be discontinuing the service to take effect by the end of the year. Those who had subscribed to long-term plans received refunds from ESPN.

BY:
DASARI YESHWANTH
CB.EN.U4ECE19008
Electronics and Communications Engineering, Coimbatore

Air fryer

cbenu4ece19257 — 2021-08-22 18:28:55 UTC

Fast foods and deep fried foods are the major reasons for health issues like obesity and hypertension. Air fryers reduces that stress. It helps us to deal with the food cravings in a healthy way .Less or almost negligible amount of oil is used. It cuts calories by 70% to 80% and has a lot less fat. Also when compared to oven ,it reduces the cooking process. It uses rapid air technology which cooks the food uniformly.

BY:
VATTIKUTI BHANU SAHITHYA
CB.EN.U4ECE19257
B.TECH- ELECTRONICS AND COMMUNICATION ENGINEERING(3rd YEAR)

3D -Television

cbenu4ece19257 — 2021-08-22 19:03:39 UTC

ESPN launched 3D television to provide extra edge to enhance the fan’s viewing experience . But ESPN 3D shut down three years later due to limited viewer adoption of 3D services to home.

WHY DID IT FAIL?

firstly, viewers had to have a dedicated TV to enjoy 3D content which proved to be unnecessary expense to many.
3D image often appeared too dim and had narrow viewing angle which created eye strain.
And it was replaced by 4K,8K and OLED TV's

in conclusion, we can say that 3D television was ahead of its time and both companies and public were not able to do enough justice to the product

BY:
VATTIKUTI BHANU SAHITHYA
CB.EN.U4ECE19257
ELECTRONICS AND COMMUNICATION ENGINEERING(3rd YEAR)

Sporks

2021-08-22 19:03:51 UTC

A spork is a combination of a spoon and a fork. The spoon portion of the spork is very shallow, and it cannot be used to scoop or hold liquid, whereas the fork portion is not long and sharp enough to slice through food. The main purpose of the invention of the spork was to reduce the amount of plastic used, but since it cannot be used properly, it is a waste of materials.
BY
SOURABHI G.S
CB.EN.U4ECE19152
ECE-B

PIKAPLANT SELF-WATERING TRAY TABLEAU

2021-08-22 19:03:59 UTC

Pika plant Tableau is a concept design of an automatic plant watering tray. It waters herbs and houseplants in a wet-dry cycle using zero electricity, just like nature intended. Tableau makes growing leafy greens, bright florals, and tasty herbs super easy.

A Kickstarter project still in the course of crowdfunding, the automatic house plant watering tray, Tableau, would be a fantastic addition to any household filled with greens and kept by frequent flyers (or lazy folks). Even for someone like me who has a tendency to over-water my plants, causing their premature demise. Tableau functions without electricity, using a unique irrigation system designed by Pika plant. The modern, simple and clean style of the Tableau makes it an irresistible product to have and compels you to grow plants just for the sake of having Tableau.

MANDALA HARIKA
CB.EN.U4CIE19021
Civil engineering

2021-08-22 19:25:02 UTC

Flash, Quibi, Hangouts: Time and again, various software products have brutally failed. But Skype holds a special place given our situation. Launched in 2003, Skype had a near 20-year head start to dominate the video-conference market. The verb 'Skype' officially made it to the Oxford Dictionary in 2013. But now the platform is virtually nonexistent.

At its inception, Skype was a simple peer-to-peer video calling client that needed no maintenance costs such as servers of bandwidth. Appropriately, Skype was also free to use for consumers and no revenue was generated. But Skype was also heavily funded by big-time venture capitalists under the pretext that Skype would eventually add paid services to their product.
In just a year, Skype built a user base for millions of people. The software was lightweight, easily installable software. In 2005, Skype was acquired by eBay for 2.6 billion dollars. After the failure of integrating eBay and Skype, eBay sold 70% of Skype to a private investment firm. Skype, then, was growing fast and steady as usual and captured almost 40% of the market.
All changed in 2011 when Microsoft overpaid and bought Skype for a whopping 8.56 billion dollars. It was Microsoft's largest acquisition next to LinkedIn. Although Skype was running great, the overpriced acquisitions resulted in a loss of 700 million dollars in debt.
To keep up with the debt, Skype brought in many paid spin-offs like Skype for Business and premium accounts. Windows tried integrating Skype with their Nokia Lumia lineup and Windows Live Messenger in hopes of turning a profit. Unfortunately, Lumia never took off and the latter was discontinued.
While Skype was undergoing constant rebranding and dealing with mergers, other video conference platforms like FaceTime, Messenger grew rapidly.
Since Skype went through a lot of hands, it got bloated. Under Microsoft, they removed the peer-to-peer part that Skype was known for and replaced it with a central server.
Finally, when it came time to shine during the pandemic, Skype was complex, bloated, and unreliable. It lacked a lot of features that the competitors had adapted to in accordance with technology and user demand.
Skype gradually lost its customer base as the team was busy trying to turn a profit. Its customer experience deteriorated and like a slow death, Skype became a lost cause. Skype for Business became the new Microsoft Teams.

Dhiviya M
CB.EN.U4CCE19017
Computer and Communication Engineering

Spectacles

2021-08-22 19:36:03 UTC

Although there are alternatives like contact lenses, spectacles are used by most people. They're a very basic model and comfortable. Spectacles also have many features like anti-dust, blue light filter,anti-scratch, anti-fog, photochromic, etc. whereas contact lenses have many restrictions like exposure to extreme temperatures, usage hours, etc. Spectacles are also cheaper and suitable for all age groups.
BY
SOURABHI.G.S
CB.EN.U4ECE19152
ECE-B

Roomba

2021-08-22 20:25:20 UTC

Roomba is a robot vacuum cleaner which is powered with sensors. The bot can clean almost every nook and corner by itself. The balance which it possesses is also good. The sensors are so good that once it detects a step, the bot cleans the close proximity to steps so that it doesn't fall down and rotates back. Once it cleans the entire area, it automatically turns off.

Name : Anush Karthik S
Roll number : CB.EN.U4CSE19205
Department : CSE

Apple's Pippin

2021-08-22 20:37:20 UTC

In 1996, Apple released their first and only gaming console, Pippin but the product was poorly designed because of lack of idea. Apple wanted to compete with Nintendo at that time and they took a big risk in this product. It backfired them because Apple were not able to release many games like Nintendo did in that period. The product also sold very less in number because the price was almost twice to that of Nintendo's gaming console. They discontinued this console in a year.

Name : Anush Karthik S
Roll number : CB.EN.U4CSE19205
Department : CSE

Google Voice Assistant

2021-08-22 20:50:12 UTC

Google assistant is a virtual assistant which is developed by Google, empowered with Artificial Intelligence. It is available on both smart phones and smart home devices. It supports text or voice entry in any language. It lets to complete a number of tasks after waking it up with the words “OK GOOGLE” or “HEY GOOGLE”. It’s a well designed product and user-friendly which gives us the conversational interactions very smoothly.

Google Assistant is a well-designed product. It controls our devices. It can also access information from our calendars and personal information, finds information online starting from restaurants, routes, news and weather report etc. It can also control music. We can even set reminders or make appointments, open apps. Google assistant also helps in real-time translation of languages. Google assistant is in leading as compared with other voice assistants. Even today it is also being implemented on many devices such as cars, televisions and also on wired headphones and airpods. As this product brings a vast number of uses, many innovations are going on to update this product at greater heights.

A. BHANU PRAKASH
CB.EN.U4ECE19111
ECE-B

BOAT AIRDOPES 131-wireless earbuds

2021-08-22 20:56:48 UTC

It is completely a wireless product with optimum Bluetooth V5.0 developed by BOAT.
it is designed for HD sounds and Headphone type is in-ear.
The current price of this boat airdopes 131 is 1299/- in India.
These Ear-dopes supports all the Bluetooth versions and these are well designed.

FEATURES:
*It has a battery capacity of 650mAh.The battery capacity of Airdopes 131 is 40mAh for each earbud.
*It takes 2 hours time to get fully charged.
*It is having a operating distance till 10M.
*it is having a frequency capacity of 20hz to 20 khz.
* A single press on the multi-function button allows the user to accept and reject calls easily. This
multi function button is case sensitive.
*Airdopes 131 supports Type-C charging.
* A user can double tap to connect with Google & Siri and activate the voice assistant.
*These Airdopes 131 are not water resistance.

It is firstly made for mobiles and laptops and still the innovations are going on to make this product more efficient.

MADDALA.VAMSI KRISHNA
CB.EN.U4ECE19132
DEPARTMENT: ECE

Post-it Notes

2021-08-22 21:38:27 UTC

As everyone knows the story of the humble Post-It Note, and how it represents an idea’s ability, many people would even hold up Post-It Notes as a symbol much like the lightbulb( symbol for an idea).

This design came into being by accident! While trying to create a high strength adhesive for planes in 1968, Spencer Silver accidentally created an adhesive that was pressure sensitive and perfect to peel away without leaving residue.

However, they had the unique characteristics of being incredibly strong and resisting breaking, and sticking at a tangent to the surface

- Srikar L
- CB.EN.U4CSE19054
- Computer Science Engineering

CHROMEBOOK

2021-08-22 22:07:58 UTC

This product is a failed product because
*If you love Microsoft Office products, a Chromebook is probably not for you.
*Chromebooks typically only have 32GB of local storage.
* A CD/DVD drive is quickly becoming a thing of the past with new laptops, but if you really need one, and use it regularly, you should know that you won't find one on a Chromebook.
*The Chromebook might not have the horsepower you need because there are no offline editors like iMovie, Premiere Elements.
*You can print on a Chromebook without too much difficulty, but depending on the printer you have, it might not be as easy as it used to be because you are required to use Google Cloud Print.
* Similarly, if you are a heavy user of Photoshop, Photoshop Elements, or other Adobe desktop software solutions, you will need to look for an equivalent online application.

Things like Pixlr, or the online Photoshop Express Editor, are perfectly good for casual family photo editing, but they lack the fuller feature set of Adobe's premiere editing products.

MADDALA. VAMSI KRISHNA
CB.EN.U4ECE19132
DEPARTMENT: ECE

Blackberry Z10

2021-08-22 22:44:37 UTC

Blackberry z10 is touchscreen supported mobile developed by Blackberry. It is the first released smartphone in the year 2013. It comes with 4.2 inch display along with 1280 * 768 resolutions that it can make. It supports 1080p clarity and has a removable battery.

Reasons for its failure:-

Absence of Home button or back button, Everything will be present on screen.
Working of Operating system in Blackberry version 10 is minimal.
Poor battery life
It doesn’t have much applications available as android store have.
It supports android but there will be a lag in running android application on Blackberry mobile.
Mobile weight is heavy and there is no QWERTY keyboard.
Bluetooth sharing is not efficient.

A. BHANU PRAKASH
CB.EN.U4ECE19111
ECE-B

SPRING

2021-08-23 01:53:44 UTC

Yet the spring is the most simplest design. But it's usage is in countless field. It's function is to store and release energy in short span of time. They are made of alloys based on iron. I liked the simplicity in its sprial design which serves multiple purpose in our daily usages. Spring was first invented in 1763 by R.Tradwell. Ever since the inventions of coil springs, springs have been used in everything from shoes to trampolines and help make the car industry what it is today. Springs are used in every type of device and machinery. Cost of manufacturing, storage and maintenance is highly economical. So, I consider the spring as my best designed product.

S.SRIRAM.
CB.EN.U4MEE19243.
MECHANICAL ENGINEERING DEPARTMENT.

SWEAT POWERED WEARABLES:

2021-08-23 02:13:54 UTC

Researches from UC San Diego Jacobs School of Engineering have developed a thin and flexible strip which could generate power from the finger tip sweat. finger tips were chose because , finger tips produce produce more sweat than the other body parts. and also it the only region which is well ventilated when compared to others parts of our body. Since ventilation is the most important criteria for the better working of electronic gadgets, finger tips were chose. an experiment shows that with 10 hours of sleep we could produce 400 millijoules of energy which is large enough to power smart watches. The design of the product is light weight, thin and extremely flexible. So by considering the design and abilities of the gadget, we could say that sweat powered wearables is one of the best designed product in this current technology.

By:
S.Sivaram
CB.EN.U4MEE19143
Mechanical Engineering Department

DOLO-650

2021-08-23 02:21:47 UTC

DOLO-650 ,the dose for people who cannot afford to fall sick....
Dolo 650 tablet contains paracetamol as its active ingredient.It works by blocking

the formation of certain chemicals responsible for fever and pain and is the first line therapy for any uneasyness.
I consider this to be a well successful product because, it has reached world wide and atleast two tablets always stays in everyone's bag. Taking these tablets with proper food, does not cause any diziness and you are allowed to continue your work...Eventhough there are some limitations regarding its dosage and other health issues, this is one of the best selling products.
-BY
S B KAVYA PREETHA
CB.EN.U4ECE19021
B.TECH [ ELECTRONICS AND COMMUNICATION ENGINEERING,(3rd year)]

WALKIE-TALKIE SKYSCRAPPER:

2021-08-23 02:30:42 UTC

The walkie talkie skyscraper in London is the concave shaped building, covered by glasses for their attractive look. The building looks good and beautiful for our eyes, but it is the worst design in the view of engineers. The concave design concentrates the sunlight on the street below. So that, the cars were parked in the street straight below to the blinding begins to melt due to the large amount heat produced in the concentrated region. people residing in that area used to boil water using the concentrated sunlight. Due to this, no cars will be parked in that region. Because of this issue, this skyscraper gets the name' building which melts car' by the local residence.

by:
S.Sivaram
CB.EN.U4MEE19143
Mechanical Engineering Department.

Nike FuelBand

2021-08-23 02:38:33 UTC

In mid 2000's, Nike plays the major role in the athletics and fitness digital revolution.But, in the year 2014 the company exiting the wearable technology device market with the failure of its FuelBand.

In the year 2006, Nike decided to enter the digital revolution and took its first big leap into the digital world. It decide to have partnership with apple to develop the Nike+ initiative. Their concept is to gather the data from sensor in the shoes which allow the user to track his/her historical activity. Nike+ would evolve to continue to bring many valuable features like running course mapping and music integration.

In 2012, Nike entered the wearable segment of activity tracking with Nike+ FuelBand. The band allows te users to set their fitness goals,monitor the progress and compare themselves with other through Nike+ online community and phone application.

Sadly,three years after launch, they discontinued because of the complex business in digital world that was completely different from manufacturing and selling sectors. The product failed because of the name "Fuel" which greatly confused the customers to understand the linkage between fuel and fitness. They also can't retain the highly talented employees. With all these loses, they can't fight with competitors like FitBit.

S.SRIRAM.
CB.EN.U4MEE19243.
MECHANICAL ENGINEERING DEPARTMENT.

AIBO

2021-08-23 02:58:45 UTC

AIBO(Artificial Intelligence Robot) was a robotic dog by Sony that could respond to 100 commands and speak. Sony released the product in 1999 and continued releasing AIBO in different forms of animals but the model was a drastic failure that Sony ceased supporting the robotic creatures in 2006. Citing the disappointing sales , where the company was able to move only 1,50,000 in the time frame, they stopped providing repairs for AIBO products and did not provide any customer support or repair for the older AIBO robots after the last AIBO model in the series- ERS-7M3,2013. It costed around $2900 and was not able to make it up at the market level amongst the other electronics giant.

-By
S B KAVYA PREETHA
CB.EN.U4ECE19021
B.TECH -[ELECTRONICS AND COMMUNICATION ENGINEERING,(3rd year)]

Google Drive

2021-08-23 03:02:13 UTC

In my view Google drive is well designed because drive is an easy choice to store large files and also we can keep back up of our important files , documents , photos and many more

We also have option to work on documents in real time with other team members . We can also keep our files well organized and we can also share this to others easily.

We can also restrict others if we are sharing files to others like we can only share a particular folder to only person to whom you want to share .New intelligent file suggestions and organization with Priority and Workspaces . It is also compatible with such Google apps as Docs, Slides, Sheets, or Forms.

So by this we can know that drive has many advantages so in my view Google Drive is well designed.

BY:
Medam Vaishnav
CB.EN.U4CSE19228
BTECH-COMPUTER SCIENCE

TUPPERWARE CONTAINERS

2021-08-23 03:10:53 UTC

I feel it's a well designed product because of following reasons:-

1. Tupperware Storage Containers are BPA Free:-Tupperware containers are safe for health. Free from BPA, Tupperware storage containers do not leach harmful cancer-causing chemicals into your food.

2.Innovative Design:-Tupperware containers are constantly changing with time. The innovative designs, bright colors and unique seals keep the freshness of the food locked in.

3. Reusable Ability:-Tupperware containers are reusable and are designed to last long

BY:-
SV SATYA SHREYANSH

CB.EN.U4ELC19043
ELECTRICAL AND COMPUTER ENGINEERING

STANDARD 2000

2021-08-23 03:16:20 UTC

For those who don’t know, Standard was also an Indian automobile manufacturer in Chennai which was making cars until it’s closure in 1988. One of its rides was the standard 2000. The car was launched in 1985. It offered features like electric windows and air conditioners which were considered a luxury at that time. It was powered by a massive 2.5lt engine that delivered 82hp at a peak torque of 147 NM.

Standard 2000 design and engine were very powerful and it was considered a luxury vehicle. But the car couldn’t stay in the market for long because of the company’s demise in 1988 and hence failed to make an impact in the market.It’s very difficult to get a glimpse of this car on the roads of India .And it is very expensive at the that time for common people.Back in time was considered one of the most affordable luxury cars priced at Rs. 2.2 lakhs.

BY
P.MANOJ KUMAR GUPTHA
CB.EN.U4ECE19237
B.TECH ECE
ASE,CBE

Dumbbell

2021-08-23 03:31:59 UTC

This is a dumbbell which is the most innovative gym equipment. After the most inspiring innovation of dumbbells which changed the face of the human well-being. This literally opens a new window for the exercises and activities required for the human well-being. Actually the dumbbells are well designed and just because of its perfectly designed physical shape and the well balanced weights that it can offer this is considered the most successful. Actually for a person who is traveling itself can carry this , a couple of them in their bag and they can use just a pair of dumbells for doing the whole complete body work out rather than going to a gym. Now there are new upcoming innovations which are comming through just based on the dumbbell technology. Now we can add up to a final statement that all human beings buys a pair of dumbells in their life time atleast on the belief that it makes them fit and strong.
By:-
Avin Reji. C
CB.EN.U4CIE19003
Civil Engineering

COMPUTER MICE

2021-08-23 03:36:14 UTC

A computer mouse is a hand device that detects two-dimensional relative to a surface. This motion is typically translated into the motion of a pointer on a display, which allows a smooth control of the graphical user interface of a computer.

The first public demonstration of a mouse controlling a computer system was in 1968. Mice originally used two separate wheels to track movement across a surface; one in the X-dimension, and one in the Y. Later, the standard design shifted to utilize a ball rolling on a surface to detect motion. Most modern mice use optical sensors that have no moving parts. Though originally all mice were connected to a computer by a cable, some modern mice are cordless, relying on short-range radio communication with the connected system.

In addition to moving a cursor, computer mice have one or more buttons to allow operations such as selection of a menu item on a display. Mice often also feature other elements, such as touch surfaces and scroll wheels, which enable additional control and dimensional input.
by
NAME:P.MANOJ KUMAR GUPTHA
ROLL NUMBER:CB.EN.U4ECE19237
DEPARTMENT:ECE

Meditation Cushions

2021-08-23 03:37:24 UTC

Meditation practices excites us the most, as it takes care of our mental health !

It's a delicate art of doing nothing and letting go of all efforts.

Let me introduce this
" Meditation Cushion " to you,
This is a well designed product which increases our comfort, helps us keep motivated to meditate.
It helps to reduce pain and discomfort. The best thing is that, we can take it anywhere.

Relax in your true nature.

By:
K Tharun Reddy
CB.EN.U4ECE19129
Electronics and communication engineering.

Apple Magic Mouse

2021-08-23 03:39:45 UTC

Apple's magic mouse 2, whenever runs out of power, must be overturn to access the lightning charging port underside. Due to this bad design we're not able to use it while charging. This may be a disturbance when we're seriously working and the mouse runs out of charge. we may have to put it in charge and look for another mouse or wait for it to completely charge. How much ever the features maybe, this particular design spoils them all.

J.Sathgurunathan
CB.EN.U4MEE19213
Mechanical Engineering

Samsung Galaxy Beam

2021-08-23 03:43:39 UTC

We know that Samsung company is famous for its electronics but the thing which was released by Samsung was a disaster because Samsung released Galaxy Beam into market in 2012. First every one was excited by hearing news like that would allow you to display things like pictures or games on your walls or garage door. The commercials showed people loving the grainy, poorly lit photos that the Beam would project onto other surfaces, but none of that advertising hype crossed over into real life.

The Beam was overpriced and used a version of Android that already obsolete. Consumers weren’t sold on the gimmick either, as most people’s reaction to a projector in their phone was “when am I ever going to use that?” Never. The answer is you’ll never use it. So the Beam sold poorly. But it wasn’t enough to convince Samsung to kill the projector phone altogether, though. They released a second Beam model in 2014, but aimed it squarely at the Chinese market, not North America.

By:
Medam Vaishnav
CB.EN.U4CSE19228
BTECH-COMPUTER SCIENCE

Bicycle

2021-08-23 03:49:58 UTC

A bicycle is one of the best designs in human history. Though the design is constantly upgraded the basic structure has never been changed. Completely powered by human will, the bicycle is a green technology. It can be used to carry minimal loads, and reach optimal speeds, each and every person will have used a bicycle atleast once in their life.
J.Sathgurunathan
CB.EN.U4MEE19213
Mechanical Engineering

Glass Stairs

2021-08-23 03:49:58 UTC

The transparency of this staircase creates a very vulnerable situation for women wearing dresses or skirts. This can be especially awkward if people happen to be standing under the staircase or walk by and glance up, which makes this a bad designed product.

The prevalence of camera phones and accessibility to the internet makes this even more distressing for women.

By:
K Tharun Reddy
CB.EN.U4ECE19129
Electronics and communication engineering.

Instagram

2021-08-23 03:59:59 UTC

When it comes to ease of usage, engagement and market penetration, Instagram is at number one and the reason for this is the integration of features that are popular in various social media apps making Instagram more relatable and convenient to use. Instagram can be multifaceted social app as it has features like stories (snapchat), messaging (Facebook), Visual Microblogging (Twitter), Filters (B612), reels (TikTok) and community (Reddit). All these are well integrated in UI design making to easy to use. Instagram is fun to use and is very popular among the younger generation.
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Himavanth Ravindran Kammari
CB.EN.U4ECE19219
ELECTRONICS AND COMMUNICATION ENGINEERING

MG electric vehicle

2021-08-23 04:00:51 UTC

MG zc ev is an electric vehicle where it run purely based on the electricity without any kind of fossil fuels
Also this model presents us smart features as well as the best performance coming to engine as it is electric vehicle maintanance will be low campared to other types

Electronic Stability Control improves the car’s stability by detecting and reducing lack of traction. Also it has different kind of sensors to avoid all kind of accidents safety measures are good to have a ride

So, i think this model is well designed to have a safety and ecofriendly ride

By

Koppisetti sri sai sampath
Cb.en.u4cce19031
CCE

ULTRABOOK

2021-08-23 04:03:21 UTC

Intel launched the Ultrabook in 2011.Ultrabooks were made available to the masses, but the outcome wasn’t quite as expected. Ultrabooks failed miserably in the market.

Reason of failure:-

Ultrabooks were flawed in their design and build. They lacked certain basic features and were very slow in comparison to their rivals. They were essentially made with multiple flaws, which were initially responsible for convincing people against buying PCs.Keeping in mind the intense competition in the market, as far as computers are concerned, ultrabooks weren’t priced in such a way as to attract the attention of consumers.

BY:-
SV SATYA SHREYANSH
CB.EN.U4ELC19043
ELECTRICAL AND COMPUTER ENGINEERING

Be My Eyes!

2021-08-23 04:04:49 UTC

A very simple and powerful idea using a smartphone camera. The app connects a person with a visual impairment to people with sight. When the blind or low vision user requests assistance through the app, be my eyes sends a notification to several volunteers. The app works by pairing the blind or low vision user with a sighted volunteer based on language and time zone. The audio connection allows the user and the volunteer to solve the task together. It's a really novel rethink of how we might use technology and idea of "micro Volunteering" In ways that are more inclusive and useful.

By
SUKKA NANDANA
CB. EN. U4ECE19156
B. Tech: ELECTRONICS AND COMMUNICATION ENGINEERING.
(3RD YEAR)

Use and throw pens

2021-08-23 04:05:49 UTC

Use and throw pens are firstly pure plastic where you can use for only one refill after we need to throw them which is no use for us also this increases the plastic waste across the world . And also these pens have highly defective probability like ink spills .

So i feel this kind of model is not good even it is low cost and commercial in our society

By
Koppisetti sri sai sampath
Cb.en.u4cce19031
CCE

Estee Lauder’s Lack of Diversity

2021-08-23 04:11:17 UTC

In January of 2018, Estee Lauder sent a very clear message to the world as to who their customers were, when they released their new line of foundation which was called the “Double Wear Nude Water Fresh Makeup SPF25.” The line, which had 30 shades, had maybe eight that could be used by people of color.People thought these products were overrated and dint attract customers for house and office use as it was too much to wear on.
Ruwayda R
CB.EN.U4EEE19133
EEE-B

Motorola Phone blocks

2021-08-23 04:12:22 UTC

This is motorola phone blocks. This was such a great idea, but due to some dots and mistake this might be the greatest blunder. The phone is made in such a way that the user can replace each and every product and customize the phone as per the spec they need. Not just for a spec, while at the same time we can replace the broken products also.

The phone was made in a kind of manner that the customer who once bought the phone will not be having a need to change this phone for any of his upcoming needs in the future other than the mobile design. The mobile phone can be updated but just the specs. The idea was made and when they started to execute they realized other smart phone brands dosen't need such a kind of phone in the market at the same time the pieces that costs to get replaced was too high on comparison with other kinds of normal smartphones. Which completey changes the whole idea of why the phone was made. The company stopped the smart phone far before getting expanded further more at the end.

By:-
Avin Reji. C
CB.EN.U4CIE19003
Civil Engineering

Amazon Kindle

2021-08-23 04:14:33 UTC

Almost after 8 years of Launching the Amazon Kindle in the market many companies started to manufacture the Kindle which promoted E-learning among the people worldwide.
Even though there was a tough competition , Amazon focused in developing a Kindle with new features and In 2016 Amazon launched its all new kindle with different variants.
Kindle played an important role in creating paperless environment and now Kindle is a mandatory things in Readers travel bag.
The most used and demandable kindle in market is Kindle Paperwhite( Wi-Fi).
The design, finishing and the quality of Kindle Paperwhite( Wi-Fi) makes the user to feel like handling the books and this device is majorly used to enhance
the travelling experience.
The LED display is positioned on the sides which makes the product more convenience.
Kindle Paperwhite( Wi-Fi) is worth for the bedtime reading in dim lights or dark and this device comes with 4GB internal storage which helps the reader to store thousands of e-books.
The most useful option in Kindle is downloaded e-books are linked to Amazon account which helps the reader to re-download the e-book even if its deleted in the device.
By using this kind of devices we can make our environment as paperless.

Referred :
https://www.indiatoday.in/technology/buying-guide/story/which-kindle-all-are-great-but-only-3-worth-buying-331366-2016-07-26

By:
R. Nagaraj
CB.EN.U4CSE19640
Computer Science Engineering.

Pedestrian Countdowns!

2021-08-23 04:17:50 UTC

Pedestrian countdowns are supposed to reduce accidents. But they in fact increase accidents. As a pedestrian, the numeric countdown timers on crossing signals make life so much easier. No more are we doomed to grapple with the uncertainty of what exactly that orange "Don't walk" hand means - is it "dont walk (the light is turning now) " Or is it really saying "Don't walk(unless you can cross the street in less than 12 seconds) ". You know when to walk briskly, and when you can take your time. Unfortunately what makes pedestrians safer may have the inverse effect on traffic. Drivers, too can usually see the seconds counting down and some of them decide to speed up to beat the lights. Others, naturally, see only a few seconds left on the clock and decide to slow down - leading to a lot of rear endings.

By
SUKKA NANDANA
CB. EN. U4ECE19156
B. TECH: ELECTRONICS AND COMMUNICATION ENGINEERING.
(3RD YEAR)

Face Mask

2021-08-23 04:28:59 UTC

Face mask a product that everyone now-a-days and without which people doesn't feel to move around the people. Let us think of something imagine six billion lifeforms almost of 700 different species ready to attack on you. Uff that is a bad scene this is as same with our mouth where six billion bacteria of 700 different species. The way to stop it spreading the bacteria is using a mask. For these reasons I feel it is considered super simple but well designed. An example it is useful is Japan where there are very high population and they follow all the social distancing, face masks as they are inherently suited in their culture. So I feel mask is well designed.
BY:
K. Sai Prashanth
CB.EN.U4CSE19218
Computer Science and Engineering (3rd Year)

FAU-G

2021-08-23 04:42:08 UTC

FAU-G this is the game that gave a hope that it will compete the PUBG after the boycott China started in India. And this gave people that it is gonna be more good than PUBG but it failed to reach or match with PUBG and this let down the interest in playing it. The game has an proper storyline but failed in implementing it. Graphics were good. They should have made more effort as they tried to replace with the much more advanced or interesting game.
BY:
K. Sai Prashanth
CB.EN.U4CSE19218
Computer Science and Engineering (3rd Year)

Arduino UNO

2021-08-23 04:43:27 UTC

The Arduino UNO board is an open source single board microcontroller that is connected to Arduino IDE via a B type USB cable. It communicates using STK500 protocol and can be powered by the USB cable or an external battery source. It has 14 digital I/O pins and 6 analog I/O pins.

The Arduino UNO board is inexpensive compared to other boards. The cost of Arduino UNO R3 board is just Rs. 550/-. Error debugging is very easy in this environment which makes it easy to do projects in this platform. As this board is an open source tool, a large number of people use it and is very easy to troubleshoot the board to detect errors in it. This IDE operates on any Operating System. To get started with this board, you do not need any pre-requisite knowledge.

S SHRIKAR
CB.EN.U4ECE19144
B.Tech - Electronics and Communication Engineering (3rd year)

Shoe Cover Machine:

2021-08-23 04:52:53 UTC

Shoe Cover Machine is an incredible gadget that automatically covers the bottoms of your shoes when you step on it. It acts like a mini-shrink wrapping machine for your shoes – it’s great for jobs where shoe covers are required or maybe just to keep things clean.
These can be used in hospitals,companies and many places.
Ruwayda R
CB.En.U4EEE19133
EEE-B

Play Station

2021-08-23 04:54:26 UTC

The PlayStation is a home video game console developed and marketed by Sony Computer Entertainment. It was first released on 3 December 1994 in Japan, 9 September 1995 in North America, 29 September 1995 in Europe, and 15 November 1995 in Australia, and was the first of the PlayStation line of video game consoles.

The PlayStation reads games from a CD-ROM/XA disc with a laser. The games come on proprietary CD-ROM/XA discs that are read by a laser, just like regular CDs. When a game is put in the console, the following happens: While the disc is spinning up, the console loads portions of the operating system from ROM into RAM.

PlayStation is more popular is because it is far more reliable and modern. Till now Sony has launched 5 versions.

Sony has faced competition from Microsoft's gaming console, the Xbox. The Xbox is positioned as the vehicle for delivering not just a gaming experience, but a whole gamut of entertainment avenues through Microsoft's MSN network.

The custom integration of the PS5 console's systems lets creators pull data from the SSD so quickly that they can design games in ways never before possible.

Take on special in-game challenges in supported PS5 games, and share your results with friends on PS5 to see if they can do better. If your friend beats your high score or time, you will get notified and get a chance to beat them right back.

PlayStation 5 comes with 2 types
PS5 console
PS5 Digital Edition

Features:
HDR technology
8K support
4K-TV gaming
Ultra-high-speed SSD
Integrated I/O

Sony's PlayStation 5 has been seemingly impossible to buy since its release last year, in part due to a chip shortage caused by the coronavirus pandemic. But according to Sony's CFO, the company has now secured enough chips to meet its production goal for the year.

----------------------------
By:
SUNKAVALLI VINAY KUMAR
CB.EN.U4ECE19052
ELECTRONICS AND COMMUNICATION ENGINEERING

FRENDSTER

2021-08-23 04:56:20 UTC

Friendster seemed like a fun place to hang out, with all the right bells and whistles to lead the way.
It offered social gaming and it gave users reasons to keep coming back to its platform. What it seemed to have missed creating, instead,was an actual social network. If one had to point out a major point that made Facebook soar, and that Friendster and other similar sites didn’t catch up with, was the presence and the emphasis put on the social news feed feature.
Gaming is fun, but only until a certain point, while social interactions - of any kind, really - are always sought after by people. By making the news feed the central part of its platform, Facebook ensured that people always had new things to interact with that somehow was still connected to them or their circle of friends. It offered a never-ending stream of new posts and pictures to like or comment on and it shifted away from the previous focus which was to curate and polish one’s own profile, which was exactly still one of Friendster’s focus. User use and registration declined and the company struggled to regain influence and shutdown.

Name - M.Venkata Sucharitha
Roll no - cb.en.u4ece19133
Dept - Electronics and Communication Engineering.

Samsung 'Safety Truck'

2021-08-23 04:57:08 UTC

-> Samsung Safety Truck

Samsung Electronics Argentina unveiled to the public the first Samsung Safety Truck, screen-equipped trucks, a technology for trucks that seeks to prevent road accidents in overtaking situations on roads.

Samsung Safety Truck leverages two built-in front cameras and a specially-designed Ingematica transportation software platform to capture and film the oncoming traffic and sends the image to a video wall made out of four exterior monitors located on the back. This enables the driver stuck behind the vehicle to have a better understanding of whether it is safe to overtake or not and evaluate more accurately about their passing potential.

Most of these accidents occur on two-lane roads and particularly in situations of overtaking; so this kind of technology could indeed prove something of a boon for drivers; saving their lives.

____________________________________

- Divesh Kosuri
- CB.EN.U4CSE19422
- C S E
- Amrita University, CBE

Knife

2021-08-23 05:01:23 UTC

The knife is the most basic design that is being used starting from making breakfast at home to critical operations by doctors. Also, it is very easy to use. It has various designs but the same structure is followed that is blunt on one side and sharp on the other. As it stands, I don't see any flaws here and any changes would complicate and make the design difficult to use.

V. Trishal Sai Srinivas
CB.EN.U4EEE19146
Electrical and Electronics Engineering

Head Blade - Head Shaving Razor

2021-08-23 05:07:33 UTC

A good amount of hair in men is considered to be "good looking" and anything less than the regular amount on our head is considered to be a parameter of ageing and loss of youth. Men often are body shamed for being half bald. Many have considered that going fully bald is better than being half bald. But again they were ashamed to go to the public saloon to get their hair shaved regularly. They had to use a regular razor at the home.

Todd Greene had the same issue and felt the trouble. He came up with an idea that attracted so many men and became an instant favourite.

The Head Blade Company designed the Head Blade. The design is similar to a Hotwheels Car that you can run over your head except it has a blade. The design was very carefully crafted that the number of cuts and accidents were almost zero.

The company now has around four to five models of the head blade, which has won a lot of awards over the years including the IDSA Silver Award for Design Excellence, 2000, Red Dot Design Award, 2017.

I consider this to be a simple yet genius creation which definitely has proven to be a success

Bavesh Ram S
CB.EN.U4ECE19109
ECE - Coimbatore

APPLE’S BUTTERFLY KEYBOARD

2021-08-23 05:11:29 UTC

It was specifically designed to allow for thinner laptop bodies but in doing so, Apple reduced the travel of the keys to 1mm, at the cost of it being uncomfortable and loud to use. Major complains were about sticking keys that would either not work at all or would type two letters at a time. It had huge reliability issues and any repair to a single key required to swap out the whole keyboard making the repair costs pricey than it needs to be. Apple prioritised form factor over functionality making it a bad design right off the bat.
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Himavanth Ravindran Kammari
CB.EN.U4ECE19219
ELECTRONICS AND COMMUNICATIONS ENGINEERING

Exynos

2021-08-23 05:16:15 UTC

Exynos, formerly Hummingbird, is a series of ARM-based system-on-chips developed by Samsung Electronics' System LSI division and manufactured by Samsung Foundry. It is a continuation of Samsung's earlier S3C, S5L and S5P line of SoCs.

The Exynos phones are slower, have worse battery life, worse camera sensors and processing, get hotter and throttle faster, etc., it adds. It's true that Samsung's Exynos variants traditionally underperform in comparison to Snapdragon versions.

It's the main cause behind the overheating issues of the 990 and is over 2 TIMES slower than the Adreno 650 of the Snapdragon 865. Placing the Mali at an Adreno 630 level, a 2 years old GPU. 3: The ISP (Image Signal Processors) equipped by the Exynos 990 is a piece of steaming garbage.

When it comes to RAM speeds, the Exynos is much faster because it has a smaller semiconductor that can handle a lot of memory at faster speeds. On the other hand, Snapdragon has integrated LTE support and they were the first ones to introduce 5G integrated modems in their SoCs.

Some of Samsung’s most loyal fans feel that they’re paying the same amount of money for an inferior product just because they live in a market where the Snapdragon variant is not sold. If you’re not aware, the Snapdragon 865-powered Galaxy S20 models are sold in select markets like the United States, China and South Korea. The Exynos variant is sold everywhere else.

Samsung statement:

It’s true that Samsung’s Exynos variants traditionally underperform in comparison to Snapdragon versions. The company launches Exynos variants of its phones — especially flagships such as the Galaxy S and Galaxy Note series — in markets such as Asia and Europe. Meanwhile, the same Samsung phones are launched in North America with Snapdragon processors.

-------------------------------
By:
SUNKAVALLI VINAY KUMAR
CB.EN.U4ECE19052
ELECTRONICS AND COMMUNICATION ENGINEERING

BlackBerry PlayBook

2021-08-23 05:24:26 UTC

The BlackBerry PlayBook is a mini tablet computer that was initially released in April 19, 2011, and was the first device to run the BlackBerry Tablet OS. It supports upto 1080p video playback quality.

For native email and calendar applications it always requires a BlackBerry, which is a problem. There isn't much to explore in this PlayBook than compared to the android smartphones. There aren't much apps available as the android operating system has, and also has a very poor battery life. They aren't as faster as android OS (they have frequent glitches), and have a very slow processing speed. They do not have a complete android support.

S SHRIKAR
CB.EN.U4ECE19144
B.Tech - Electronics and Communication Engineering (3rd Year)

Windows Vista OS

2021-08-23 05:25:02 UTC

Windows vista operating system was launched in 2007 by Microsoft corporations in order to replace its existing operating system.
This OS was released with lots of expectations but post release scenario made the Microsoft corporations to face a huge loss.
Windows vista is too slow as it had 50 million lines code which was more than Windows XP OS which gained a positive feedback among the users than Vista.
Windows vista was also been a challengeable to hardware manufacturers as it made the computers to work slow.
Due to all these negative comments Microsoft was pushed to change their marketing strategy. Finally, Microsoft corporation said GOOD BYE to Windows Vista.

By:
R. Nagaraj
CB.EN.U4CSE19640
Computer Science Engineering.

MotorCycle Airbag Vest

2021-08-23 05:33:01 UTC

-> MotorCycle Airbag Vest

Even though the Motorcycle airbags are designed to save lives, but bagged up the same amount of drawbacks. They were designed to save the person from an accident, but they have started creating a problem when tested.

The product failed for the following reasons-

The vest being huge to wear all the time and for many people, it wasn't the easy choice to wear.
The Motorcycle airbags, as they are being very close and packed around the body, friction and power burns, detached retinas, suffocation, and impact deaths as a result of the explosive force resulting from the rapid deployment of a properly functioning airbag.
Airbags deploy at 200 miles per hour, the force of the airbag can damage soft tissue or break bones in the chest area.
There were some fault time airbag explosions where the vest opened up at wrong times for extreme brake impacts
This product being expensive, not all the riders are not willing to purchase it.

____________________________________

- Divesh Kosuri
- CB.EN.U4CSE19422
- C S E
- Amrita University, CBE

Samsung EVO Plus 32GB micro SDHC

2021-08-23 05:33:07 UTC

This Samsung EVO plus 32GB is a UHS (Ultra-high speed) SD card with over 95MB/S of speed. It is compatible with most gadgets and comes with many protection layers. The compatibility of this SD card is increased by providing an adapter with it. It will work with any cell phones, android tablets, DSLR cameras, or tablet PC’s too. This product comes with a 10-year limited warranty in case of any dispute or dysfunction. This can capture images or videos in a large amount. You don’t have to worry about running out of space again because this 32GB sd card is more than enough to record full HD videos for 4-5 hours, HD videos for 6 hours, and up to 7500 images as well.

BY:
NAME - MANIKANTA RAJANALA
ROLL NO - CB.EN.U4ECE19143
DEPT - ECE

Kanoa Wireless Headphones, Kanoa(2015)

2021-08-23 05:40:02 UTC

Many companies dread negative reviews, but it’s rare that a single bad review can tank an entire company. Yet this is essentially what happened to, Konoa, a manufacturer of wireless headphones that ultimately never saw the light of day. Kanoa’s problems began in 2015. Despite having met its crowdfunding goals, the company could not produce a prototype that matched the standards it had promised backers. After essentially starting over from scratch in 2016, Kanoa sent a pair of its headphones to an influential YouTube technology reviewer Cody Crouch, also known as iTwe4kz.

Crouch’s video was a scathing analysis of the product’s many failures. It shows the headphones repeatedly failing to connect to Crouch’s phone, and the charging case not charging the headphones’ battery even when connected directly. However, the final nail in Kanoa’s coffin was Crouch’s claim that the company tried to bribe him with $500 for a more favorable review. Four days after Crouch posted his review, Kanoa ceased operations. Very few of Kanoa’s backers received refunds of their pledges.

BY:
NAME - MANIKANTA RAJANALA
ROLL NO - CB.EN.U4ECE19143
DEPT - ECE

NOKIA 3310

2021-08-23 05:47:31 UTC

Do you know what is the toughest material in the world ? or the most resilient one? No, it is not diamond, but the Nokia 3310. Over the years Nokia 3310 showed it can survive many things, even a direct hit of the bullet.
This is the reason why it became one of the most sold products in the world with 126 million sold.
Recently a YouTuber named kreoson conducted a test of charging a smartphone and Nokia 3310 with one million volts. In that test, the smartphone became unfunctional in seconds but Nokia 3310 worked 100% as it is.
-Ch. Bringesh
CB.EN.U4ECE19161
Electronics and Communication Engineering

Thumbs up pet bottle.

2021-08-23 05:54:34 UTC

A good design is what helps us in your daily life. “A good design is as little design as possible. A good design is the one which reduces the efforts of people i.e. it is the form and the color which we notice first in a product.
A good design is discoverable and easy to understand. For example if we take thumbs up pet bottle it is simply designed and can be carried anywhere without efforts. We generally feel exhausted when travel outside. We feel like drinking soft drinks. People used to hesitate to buy a drink bottle because the quantity is more than sufficient but now we have pet bottles so we have nothing to hesitate , we buy them to relieve our thirst.

BY:
DURGA PRASAD SEETHINI.
CB.EN.U4MEE19112.
MECHANICAL ENGINEERING DEPARTMENT.

Barbie

2021-08-23 05:56:42 UTC

Barbie is a well known toy amongst young girls across the world, almost every toy store has an entire section dedicated just for these dolls, however Mattel has seen a downfall of sales over the years. Various reasons can be thought of that might have caused this downfall.

Arrival of better toys in the market:

The upcoming of Legos into the market took away a huge share of interest off these dolls. Lego has quickly found favor with its consumers, whose focus on educational child’s play lends itself well to the brick makers. Toymakers must shift their emphasis accordingly if they are to capitalize on pockets of growth, which the company struggled with.

A more digital world:

In a time when children are, increasingly, turning to mobiles, tablets and consoles for their after-school fix, the need for barbie dolls fell. Although a few other companies were able to find a way to handle this change, Mattel faced a drop in its sales.

Body types portrayed by barbie dolls:

Over the years, the issue of barbie dolls promoting a particular body type as more beautiful than others arose. This rising issue was quickly picked up by other competing doll companies who instantly started making dolls of various skin tones and body types with the quote everyone is beautiful, which led to the shift of buying dolls from companies than Mattel.

Rise of other dolls by the same company:

With the success of Mattel’s own Monster High brand, Barbie’s appeal begun to wear thin with consumers who are, increasingly, favoring escapism over perfection. In contrast to Barbie’s flowing blonde locks and doe-eyed smile, the Monster High brand is a Gothic take on the traditional alternative and one that celebrates difference ahead of uniformity. The brand is sapping the life from the world’s most popular doll, and, in only its first three years on the market, sales have surpassed the $500m mark and are slowly eroding Barbie’s market share.

Nidhi Bharat Chhajer
CB.EN.U4ELC19033
Electrical and Computer Engineering

Colgate Lasagne

2021-08-23 06:01:31 UTC

In the year 1982, Colgate was having so much success in selling the oral hygiene products and this is when they decided to extend their business to frozen noodles which gained popularity then. But it failed miserably because they cannot prevent their customers from the feeling of their food tasting like toothpaste.

And their strategy of extending the business quoting," Eat the frozen noodles of Colgate brand and later brush with the same brand" started effecting their toothpaste business as well. Because customers did not like their toothpaste and their food are of the same brand.

So I think this is one of such case where a brand fails miserably because of its own brand image.

DONE BY:
AVSS JAGAN
CB.EN.U4CSE19603
BTech- CSE-F

MICROWAVE OVEN

2021-08-23 06:03:19 UTC

In my experience, the main reason people purchase microwaves is due to their convenience
Microwaves cook food faster than conventional ovens and won’t make a mess in the process . And, for the health conscious, microwaves allow you to relish healthier food. Steam your veggies without losing all the nutrition in boiling water.
Microwaves also ensure that you’ll never burn your food again. You don’t have to keep checking on your to make sure it’s not over or under cooked because you can set the time and temperature and leave it to do its thing.
Microwaves are also very economical and consume much less energy than both gas burners and conventional ovens, which is an added bonus for the efficiency conscious.

CHINTHAKUNTA GAYATHRI REDDY
CB.EN.U4CSE19608
COMPUTER SCIENCE(CSE)

Google glass.

2021-08-23 06:06:58 UTC

Sometimes products that look great on paper fail to deliver to customers. These products had all the promise and the world and failed for a number of reasons.
It seemed like the device of the future: using voice commands and having information displayed directly into your field of vision. Google Glass debuted in 2012 and was touted as the future of AI. However, almost immediately it was criticized for an unfashionable design. There were also privacy concerns because Google Glass allowed users to record video without anyone noticing, which led to it being banned in many public areas. Not to mention the high price tag of $1,500. People weren’t willing to overlook the flaws for the high cost for a product they didn’t want to wear and didn’t think they needed. Google officially ended Glass in 2015 after years of disappointing sales.

By:
DURGA PRASAD SEETHINI.
CB.EN.U4MEE19112
MECHANICAL ENGINEERING DEPARTMENT.

MICROSOFT HOLOLENS

2021-08-23 06:07:35 UTC

Microsoft HoloLens, known as Project Baraboo are a pair of mixed reality smart glasses developed and manufactured by Microsoft. The HoloLens is a head-mounted display unit connected to an adjustable, cushioned inner headband, which can tilt HoloLens. Using multiple sensors, advanced optics, and holographic processing that melds seamlessly with its environment, these Hololens can be used to display information, blend with the real world, or even simulate a virtual world.

Reasons why I think HoloLens is well designed

· Innovation - The product was designed with ergonomics in mind: Users can adjust the head size, the head band and glasses. The weight is distributed throughout the crown area to prevent the pressure on the nose and ears. This is a key difference from most VR headsets – like the HTC Vive – which are heavy, cumbersome products.

· Usefulness – The product has varied applications in architecture and home design for better envision of the projects, during heart transplant surgeries, to design new car models, to train doctors without using cadavers, manufacturing elevators and escalators, empathy training, projected directions, etc.

· Microsoft HoloLens is a complete wireless independent headset in itself. Users are not required to attach it to a smartphone or PC to enter VR mode.

· The resolution (1268 x 720 px) is really high. HoloLens can be connected to the power supply to the charging port by using the included Micro USB cable. The battery life is an average of 5.5 hours.

· Cost – The cost of Microsoft HoloLens is comparatively low with respect to other virtual reality headsets like Oculus Rift, HTC Vive or Samsung Gear VR.

· Environmental friendly – Materials used in HoloLens like Acrylic, Polycarbonate are light-weight recyclable materials and does not lead to pollution.

SITHARA J P
CB.EN.U4CSE19148
Computer Science Engineering (CSE)

Apple Air pods Max

2021-08-23 06:08:50 UTC

Air pod max was launched by Apple in the year 2020 which costs 60k. It has all the features as any other headphones in the price range of 20 to 25k and also little more. But the features does not justify the price at which it is sold for.it is a good earphone but not worth the money

First thing is its heavy. Even though its durable is heavy due to its metallic body. Due to this comfortability of the headphones is a concern.

For its price battery life could be much better. Apple claims its battery life to be around 20 hours, headphones that are sold for half its price have battery life around 35 to 40 hours.

Many customers have also complained about condensation problem. Customers claim that there were water drops in the driver and that they did not use the headphones in humid environment. This is because the metal part of headphones is always cool, so even in normal environment due to this cool body water gets condensed and form water drops inside the headphones.

So I think this product is not well designed for the price it is sold for.

Adithya Krishnan
CB.EN.U4ELC19003
Electrical and Computer Engineering(ELC)

Microsoft Tablet PC

2021-08-23 06:09:50 UTC

Microsoft tablet pc is one of the disasters in the products of Microsoft.

The size of a legal notepad and half the weight of most of today's laptop PCs, the Tablet PC is a full-powered, full-featured PC that runs Windows XP and combines the power of desktop computing with the flexibility and portability of a pen and paper notepad.
It was touted to run Autodesk's CAD software, versions of Microsoft Office

it was expensive typically $2,000. Despite that price tag, it couldn't really replace a desktop or laptop. It only found use in niche markets.

And finally, the reason, why it was a big failure, is the stylus(pen-like that is used to operate the screen).

Ch.bringesh
CB.EN.U4ECE19161
Electronics and Communication Engineering

OnePlus Watch

2021-08-23 06:10:40 UTC

OnePlus spent a good few months this year hyping up the OnePlus Watch. They showed us that it looked like any other high-end Samsung or Apple Smartwatch. That it had a beautiful OLED Screen. And that it cost only INR 15,000. It was going great until people realized it's not actually a smartwatch. It doesn't run apps, it cannot run music the way other watches do.
All they did is take the inside of a fitness tracker like Mi's Mi Band which costs only INR 2,300 and make it into a smartwatch form-factor.
People easily realized the whole smartwatch thing was a gimmick and way over-priced.

JAIMIN JOSHI
CB.EN.U4MEE19214
Mechanical Engineering (MEE)

Halogen Bulbs:

2021-08-23 06:12:12 UTC

1) Halogen bulbs uses approximately 5 times the energy than LED bulbs.
2) The CO2 emissions are actually created when the light bulb consumes energy.
3) These bulbs get dangerously hot when left on for a long period of time.
4) It can get hot enough to start a fire if it comes into contact with something flammable.
5) It got banned to reduce the CO2 emission caused by halogen bulbs.
By:
M.S.RATHIKA
CB.EN.U4CHE19018
CHEMICAL ENGINEERING DEPT

The Reliant Robin - Three-Wheeled Car.

2021-08-23 06:15:22 UTC

The Joy of riding a car is from the luxury and comfort that most public transports might not provide us with. Some find riding a car to be adventurous and fun.

In pursuit of simplification and revolutionizing the Automobile Industry, Reliant Motor Company came up with the Reliant Robin.

As expected the design was revolutionizing and accepted by the people and is the first mass-produced three-wheeled car.

But that quirky car model was not successful in safety or luxury.

The car very easily flips over in shallow turns, the car wasn't stable on roads and the weight distribution was terrible.

This is easily one of the worst automobiles design and did not impress the audience. The Reliant Robin was never reliant at all.

Bavesh Ram S
CB.EN.U4ECE19109
ECE - Coimbatore

OnePlus Wireless Bullets Z

2021-08-23 06:19:32 UTC

There are multiple earphones in the present day market but this thing is the best and unique among them.

Here's why:

There are specs which are common from other earphones and there is this thing which I very much liked and is user friendly i.e., Magnetic Control. It's the thing which made me buy it and which made it unique from other earphones. It is an option where when both the earphones connected together makes it off and when removed/not together makes it turn on. Quite interesting and good feature. It is very useful and turning on/off becomes more easier. There are other features like 10min full charge with OnePlus charger which is great and water resistant too.

By,
D. Bhargav Sreenivas,
CB.EN.U4CSE19612,
Computer science department,
Amrita Vishwa Vidyapeetham,
Coimbatore.

McDonald's pizza

2021-08-23 06:29:10 UTC

McDonald’s goal with their pizza was to capture the dinnertime crowd. Burgers were seen as being a lunch/later afternoon choice — but everyone had pizza for dinner.

McDonald’s started work on their pizza in 1986, so they could seemingly take over the entire fast-food world.

Fall back of mcpizza:

The failure of McDonald’s pizza ultimately came down to the time issue. You go to a fast-food restaurant to get food as quickly as possible — and pizza did not lend itself to speed. The prep and cooking time could take upwards of 11 minutes. If the restaurant was busy, you could wait even longer.
Then there was the cost issue. The pizzas ranged in price from $5.99 to $8.99 for a 14-inch pie. Converted for today, this is around $12 to $18. That’s a lot of money for a fast food item.
Then there was the drive-through issue. If you ordered the large pizza, the box was too big to fit through the drive-through window. The windows also had to be reconfigured to accommodate the new, larger item.

CHINTHAKUNTA GAYATHRI REDDY
CB.EN.U4CSE19608
COMPUTER SCIENCE(CSE)

POP UP CAMERA

2021-08-23 06:31:10 UTC

Pop-up camera is the latest smartphones camera features where we get an advance feature where the pop-up selfie camera lens opens in the time of taking selfie. Pop-up camera opens a pop-up lens at upper part of the mobile and clicks the photo.

But there are so many reasons contributed
towards the product failure .some off them are
1. No water resistant

Basically, the phones having this feature lacks water resistant. There is not a good working of water-resistant features in mobile because to use this features phone have to open a separate lens to use, from there water may get inside the device.
2.Damage of sliding

Regular and frequent use of the pop-up features may damage the capacity of slide for performing the tasks
3. Uncertainty

In some time while taking selfie, the phone may fell down and may crack and broke the pop-up lens.

4.Battery consumption

Due to the use of advance mechanical software process it consumes a battery more than normal selfie click.

-Meda Lahari
CB.EN.U4ECE19134
ECE Department.

MICROSOFT TEAMS

2021-08-23 06:32:27 UTC

In my perspective Microsoft teams is well designed because it allows upto 20,000 users to join a meeting. And many companies like infosys etc. are using the application for their meetings because participants can be restricted(from other organizations). If its zoom the person anyone with link can join so there will be no privacy for the meeting.
File upload limit for teams is 250gb. Its best application in my view to share the files privately to one person. It is having good emojis and gif for chatting also.
It is having a good controls for the meeting so that organizer can restrict the participants to disable other participants and also we can add meeting into our calendar so that it reminds us. And easy to use.
In these ways i think Microsoft teams is best application for private meetings like office meetings etc.

Amrutham Varshit Purna
CB.EN.U4CSE19203
COMPUTER SCIENCE ENGINEERING
(CSE)

AUDI E-TRON:

2021-08-23 06:35:01 UTC

Audi is car maker company where the maximum shares holds by Volkswagen. As all car makers are focusing in the up coming future that is on Electric vehicles. Audi also had the focus on it. It developed an EV two years back with the hard work of four years. Although Audi can access the Volkswagen platforms but they decided to modify the Audi Q5 platform. This is the big step of there success as Audi Q5 is a well designed platform and have high stability that is liked by all through the world. Audi mainly concentrated on range, performance and design. These main three thing that brings the success. The beautiful looks, cuts on the body and high ground clearance bring E-TRON more success in terms of aerodynamics and practicality. It uses an camera instead of mirrors to get more aerodynamic which have display to doors. The feature are just like any other Audi cars but engine under hood is replaced with high performance electric motor. As all the EV's are very silent, we cant say whether motor is on or not. So in order to keep away that feeling Audi introduced artificial sound that bring us feel like a normal car. As range is bigger issue in EV's E-TRON is equipped with regenerative braking which helps in charging the Batteries when we are not accelerating the motor. E-TRON have two motors for front and back axles. Both combines to give maximum power of 360HP and in boost mode it offers 406HP. The climbed range is 400km in a single charge but in real life situation and owners review it give around 300km in boost mode and goes up to 350km in normal speed of 80-100kmph.
This is why I think its an well designed product. An EV with all normal and Extra boost and feature is really a good thing.

MANYAM KRISHNA TEJA
CB.EN.U4CSE19226
COMPUTER SCIENCE AND ENGINEERING(CSE)

PURPLLE Shopping app:

2021-08-23 06:38:44 UTC

In this age of internet era, online shopping has become a part of many women's life. Purplle is an Indian website for skincare and make up products at affordable price range. It has a user friendly and easily accessible portal. They have categorized everything perfectly. You can shop by categories and brand wise. The other unique aspect of purplle is its beauty assistant feature which helps you choose your products wisely.
ORDERING:
The ordering process is super easy, be it saving products to wish list, adding products to cart, checking out and making payment.
PAYMENT METHODS:
Purplle has various payment methods including card payments, net banking, wallet cards and COD.
By:
M.S.RATHIKA
CB.EN.U4CHE19018
CHEMICAL ENGINEERING DEPT

Ola Electric Scooter

2021-08-23 06:41:58 UTC

Ola entered the electric market with a bang by launching the new S1 and S1 Pro scooters. The scooters have been priced competitively. The S1 Pro has been priced at INR 1,29,999 whereas the S1 has been priced at INR 99,999.
Ola S1 Pro provides a range of 181 km which is much higher than the competition(Ather 450x, priced similarly, has a range of 116 km). Top speed on the Ola S1 Pro is 115 kmph which is quite good (Ather 450x at 80kmph).
Ola S1 Pro looks like it's from the 90s in terms of design which gives Ather the upper hand in the area, but Ola's bigger form-factor and higher under-seat storage makes up for the point loss.
Ola Electric also announced that it's going to set up 1,00,000 charging stations across 400 cities in India, which is a tall claim. However, it has said that it will set up 5000 charging stations across 100 cities in it's first year.
Ola trying to bring up it's own ecosystem is going to help it a lot and with the superbly designed first iterations of electric scooters coming up in India, EVs are going to be as common as flies near a sweet shop.

JAIMIN JOSHI
CB.EN.U4MEE19214
Mechanical Engineering (MEE)

BlackBox

2021-08-23 06:43:33 UTC

A black box is a type of electronic recording device that is installed in aircraft to aid in the investigation of aviation accidents and incidents. Flight data recorders are the technical term for black boxes. Generally, we all know why it is very important Box in aircrafts.

Most aircraft are required to have two black boxes, the cockpit voice recorder (CVR) and the flight data recorder (FDR), which record information about a flight and aid in the reconstruction of events that lead to an aircraft accident.

This is a well-designed product in my opinion (in every aspects), because The recording devices are kept inside a unit that is typically made of strong materials such as steel or titanium and is also insulated from extreme heat, cold, or wetness. To protect these black boxes, they are installed near the tail end of the aircraft, where the impact of a crash is usually the least.

Pranav Vikirtan Dhayanithi
CB.EN.U4MEE19230
Mechanical Engineering

Pond's Toothpaste

2021-08-23 06:45:48 UTC

Pond's company is best known for it's beauty care and skin care products. But company decided to increase it's market share and decided to produce it but consumers were unable to accept pond's logo on a toothpaste not only that but also the taste of the toothpaste is very much similar to Colgate that consumers couldn't even able to find that whether it's Colgate or pond's Toothpaste. I think that it's a failed product because it is not at all unique and not a good idea to go for a toothpaste product for the beauty care company. Finally I think that, This was a very bad call from the pond's company for their business extension idea.

By,
D. Bhargav Sreenivas,
CB.EN.U4CSE19612,
Computer science department,
Amrita Vishwa Vidyapeetham,
Coimbatore.

WINDOW MOBILE - NOKIA

2021-08-23 06:49:28 UTC

Nokia is the first brand that was in the market when we heard of the early mobile phones. For a decade, Nokia remained in the market and introduced new models of the phone every now and then. It catered all segments of society by providing the phone with different price ranges. Millennial would be able to relate with me better. With a glorifying history of the company, it gets hard to realize that Nokia is no more relevant in the mobile phone industry.

This post focuses on the reasons why Nokia failed after enjoying unrivalled dominance in the mobile segment for several years. The ferocious and mighty telecom giant Nokia was well known for its products' hardware and battery life. For years, it was the talk of the town. User satisfaction with Nokia’s mobiles was globally recognized. The company launched the first internet-enabled phone in 1996 and by the start of the millennium, Nokia also released a touch-screen mobile prototype.

This was the start of a revolution in the mobile phone industry. The Finnish giant was the largest cell phone maker in 1998. Nokia overtook Motorola, a move that was hard to predict.

So, what exactly happened if all was going well? It wasn’t a single factor but a myriad of reasons, most of which resulted from Nokia's resistance to change. We present to you the 6 Main Reasons that the downfall of Nokia.

Here are 6 Reasons Why Nokia failed -

The Resistance to Smartphone evolution
The Deal with Microsoft
Nokia's Failed Marketing Strategies
Moving Too Slow with The Industry
Overestimation Of Strength
Lack Of Innovation in Products

by:
Mandala Harika
CB.EN.U4CIE19021
Civil engineering

Power Rangers 2017 (Movie)

2021-08-23 06:53:13 UTC

The film was released on March 24, 2017 and grossed over $142 million worldwide, making it a box office disappointment. It is the first movie in 20 years since Turbo: A Power Rangers Movie.

Power Rangers grossed $85.4 million in the United States and Canada, and $57 million in other territories, for a worldwide gross of $142 million, against a production budget of $100 million.

The film lost the studio an estimated $74 million, when factoring in all revenues and expenses. It had an average rating of 5.3/10.

What l believe that led to this failure was that: (My point of view)

Power Rangers (2017 Movie) lacks the cartoonish fun of its TV predecessor as well as the blockbuster action of its cinematic superhero competitors. Power Rangers doesn't quite pull off everything it wants to, but it was at least entertaining to me in the theatre.

Pranav Vikirtan Dhayanithi
CB.EN.U4MEE19230
Mechanical Engineering

Theodolite

jayajp316 — 2021-08-23 06:55:30 UTC

Theodolite is a one the wonderful instrument used to determine the both vertical and horizontal angles with help of this engineer can able to calculate the height with in less time out any problem with minimum accuracy and we can triangulate the position of the objects in particular situ where we want to find. we can able to carry easy by hand and maintenance also less.

Panditi Veera Venkata Jaya Prakash
CB.EN.U4CIE19044
Civil Engineering(CIE)

The Rafale Jet(IAF)

2021-08-23 06:56:47 UTC

The most advance fighter craft which joined IAF last year is Rafale aircraft. The best designed fighter craft which is 15 meter long and 5 meter high weighing 24,000 kg. It has a load carrying capacity of 9,500 kg. It has a speed of 1.8 mach which is 1.8 times the speed of sound. It has a range in excess of 4000 km. It has a maximum thrust of 7.5 tons making this one of the most agile fighters in the sky today. It featured in Republic day parade and culminated the fly past by carrying out the "Vertical Charlie" formation. It was flying at a speed of 900kmph carrying out "Vertical Charlie".

In my opinion, this is the best addition to the mighty Indian Air Force to defend any air attacks from our neighbor-hood enemies China and Pakistan.

DONE BY:
AVSS JAGAN
CB.EN.U4CSE19603
BTech-CSE

Recliner Chair

2021-08-23 07:00:18 UTC

I personally feel recliner chair is well designed product because:
We can't get comfortable when we sit down.
Most of the time, we end up propping ourself up with cushions or lay down. But this comes with its own set of challenges. It’s even more of a palaver trying to get up from the laying down position.
Unfortunately, there is no easy recipe to preventing back injuries, and techniques that work for one individual may fail for another. As a result, chairs should be as adjustable as possible to allow users to find what works best for them. While some basic tenets apply to everyone, some people simply need to sit in different positions. By using recliner chairs, it is possible to find the best sitting position for your unique build. Many people find that they need to take more pressure off of their back muscles and hips to work comfortably. Reclining chairs allow office workers to redistribute some of their weight across their backs when in a reclined position.
Benefits of Using a Recliner Chair.

Comfort – For me, its all about comfort. When I sit down, I want to be able to rest in comfort not to be constantly jiggling myself to get comfortable. I hate being propped up with cushions and having to move them every few minutes. I want to be able to put my feet up without laying down.
Relieves Pressure – A huge benefit of using a recliner is you can take the pressure off your joints. Because the chair can be manoeuvred at the touch of a button, you decide the most suitable position not the design of the chair.
Mobility – Another benefit, for me anyway, is that when I get up from being stuck in a static position, I find it difficult to walk. If I’ve been in one position for any length of time, I get stiff. Walking while my joints are stiff is uncomfortable. Recliners can reduce stiffness, aiding your mobility.

So, I think recliner chairs are well designed products.

-Meda Lahari
CB.EN.U4ECE19134
ECE Department.

THE FAN

cbenu4ece19038 — 2021-08-23 07:00:26 UTC

The fan is mans' attempt to harness nature's "wind " which is very successful in a small way and has become an essential part of our lives. It is a well-designed product because fans do not reduce air temperature or relative humidity,

unlike air-conditioning equipment but instead, create a cooling effect by helping to evaporate sweat and increase heat exchange via replicating a natural event.

1) MECHANICS

An axial fan is a type of fan that causes gas to flow through it in an axial direction, parallel to the shaft about which the blades rotate. The flow is axial at entry and exit.

The fan is designed to produce a pressure difference, and hence force, to cause a flow through the fan. This proves to us that a very small change in angle and a little bit of thought into a design can make all the difference that it needs.

2)ENERGY CONSUMPTION

A normal commercial home fan uses about 80-90 watts/hr, On the other hand, an average 1.5 ton an air conditioner uses 1709 watts/hour making it nearly impossible to power it via green energy such as solar.

3)INDUSTRIAL USAGE

We must realize that's fans aka cooling blowers are also used in large scale production industries .It is impossible to run huge machines without exhaust fans because the excess heat permanently damages the machinery; sometimes also the product itself.

Fans keep the system cool and running. The feedback mechanism prevents the machinery from running in excess heat. An industrial fan can be built according

to purpose thus making infinite possibilities for a design.

3)COMMERCIAL USAGE

Commercial fans are predominantly used in humid and tropical households. They are cheap to purchase and install. They come in various sizes, patterns, colours, and shapes to adjourn individual tastes.

As an ad on they can be controlled remotely thus smartening up the household multiple folds.

5)HEALTH BENEFITS

· Some research has shown having a fan on during the night lowers the risk of sudden infant death syndrome (SIDS) in babies .In one 2008 article published in the Archives of Paediatric Adolescent Medicine Trusted Source, researchers found the fan to use during sleep was associated with a 72 percent reduction in SIDS risk. More ever Fans may help circulate stale air and freshen up a room.

· This can make your bedroom less stuffy and prevent unpleasant odors. Thus keeping your allergies in check.

· In one study trusted Source involving 40 new-born babies, researchers found that 80 percent fell asleep within 5 minutes of being exposed to white noise produced by a fan compared to 25 percent of the babies in the control group.

· Being too hot at night can prevent you from falling or staying asleep. And too much sweating may lead to a loss of important minerals that your body needs.

One just must wonder how much a rotating motor with a blade can do ? The simplest of simplest technologies can make a difference. We must learn to appreciate the

existing technology and everything it can be modified to. The possibility is only limited by one's imagination. I would like to conclude by noting that a fan has very simple mechanics behind it but has been very useful.

PRATHANA MAHENDRAN
CB.EN.U4ECE19038
ELECTRONICS AND COMMUNICATION ENGINEERING

MI LUX Transparent TV

2021-08-23 07:02:55 UTC

Transparent OLEDs have only transparent components (substrate, cathode, and anode) and, when turned off, are up to 85 percent as transparent as to their substrate. When a transparent OLED display is turned on, it allows light to pass in both directions. A transparent OLED display can be either active- or passive-matrix. This technology can be used for heads-up displays. A 55” piece of glass is bonded to the display using UV-curable glue to protect the panel. Then, a thin metal frame runs the perimeter of the glass to give it rigidity.

While you may not want a transparent TV at home (even though it looks cool), the race is on to put selfie cameras behind the screen on smartphones. There have been prototypes, but their image quality left much to be desired – making displays.

Previously, has a high pixel density of mobile displays is an obstacle. It would be interesting to see if the experience gained from designing a transparent TV would help the company resolve that issue.

It cannot be mounted on the wall. It does come with a 5.7mm thick frame placed on a circular base, where the TV has to be placed. Although the transparent display looks incredibly neat and aesthetically pleasing, this smart TV might not be for you if you value image quality above everything else. Depending upon the room lighting, the picture on the screen could be affected to a varying degree and it probably wouldn't be the best idea to keep it in front of a window or in a super bright room.

Sravan kumar reddy
CB.EN.U4ECE19153
Electronics and communication engineering.

Mahindra Verito Vibe:

2021-08-23 07:03:33 UTC

Mahindra and Mahindra(M&M) an Indian car maker company which mainly uses SUV type of cars in manufacturing. But to step into Hatchback, crossovers and sedan types of cars it want an company to coordinate with it. Then Renault the global car maker wants to combine with M&M to step into Indian market. With there alliance they are ready to develop sedan and crossovers in the name of both companies. As M&M have great network of dealership in India maximum number of cars are sold under M&M. But there come the point where India car market is highly on hatchbacks and crossovers area. The design of M&M verito vibe is basic and engines and performance is not up to the latest crossovers like Hyundai i20 , Maruti Suzuki swift and Honda amaze. So over all the design and performance is not at all good in comparing with its Rivals. The M&M verito vibe went with only 615 units in the year of 2015. M&M stops the manufacturing of Verito vibe in 2016 and learnt a lesson that to get into the segment of hatchbacks, crossovers and sedans it should have more eye attracting design and powerful engines. M&M is great and unbeatable in the segment of SUV's but the new segment made the company in trouble with the alliance company and both company decided to withdraw the alliance. And then Renault made alliance with Nissan. So M&M then onwards make their own SUV's segment better and better.
This is why Verito vibe is failed car from M&M.

MANYAM KRISHNA TEJA
CB.EN.U4CSE19226
COMPUTER SCIENCE AND ENGINEERING(CSE)

CYBER PUNK

2021-08-23 07:05:31 UTC

After great success for PUBG, many gaming company's tried to release same kind of games.
FIRST-
There are so many bugs and glitches when they released and also very bad frame set for gaming.
SECOND-
The constant immersion-breaking T-poses
THIRD-
It was marketed as a game changer in video games. And also a totally different experience when they compared with another games.
This game might be failed due destruction of CD Projekt Red’s but main reason they marketed in wrong way and said its best game ever which expectations of users increased a lot and it didn't reach the expectations with above first reason mentioned.

AMRUTHAM VARSHIT PURNA
CB.EN.U4CSE19203
COMPUTER SCIENCE ENGINEERING
(CSE)

Xiaomi’s Transparent TV

2021-08-23 07:06:19 UTC

Mi TV LUX Transparent Edition is the world’s first mass-produced transparent TV. With an edge-to-edge transparent self-luminous display transmitting images that seem to be suspended in the air, this TV ushers in a new way to consume visual content previously only seen in science fiction films.

But, transparent TVs are pretty useless for anything with dark colors, so it hardly sounds like an adequate replacement for your existing TV. It's marketed as having no bezels and is intended to look like a simple slab of glass when turned off, but offering the illusion of floating images when turned on. It also contained multiple dead or stuck pixels, which is even more obvious on a transparent panel. Unsurprisingly, the transparency also proves distracting when watching TV. Finally, it seems that masking the transparency with a dark background generated the best image quality; negating the TV's party trick somewhat.

Its not sure what is so special about this TV. It doesn't seem to do anything particularly interesting.

Jayasubiksha V
CB.EN.U4EEE19117
Electrical and Electronics Engineering.

PREMIER

2021-08-23 07:11:52 UTC

When anti-smoking campaigns began to gain steam in the 1980s, RJ Reynolds spent $325 million on a new product that was smokeless cigarettes. People weren't buying them because they didn't work. People were concerned about the safety of the product and were missing the feeling of lighting an original cigar that is the smoke, the burn, and the flick. On top of that, the public reported a chemical taste that was similar to burning plastic. So four months later, they were gone. It could even be said that the idea went...up in smoke.

V. Trishal Sai Srinivas
CB.EN.U4EEE19146
Electrical and Electronics Engineering

A CORSET

cbenu4ece19038 — 2021-08-23 07:12:27 UTC

A Corset is a tightly fitting undergarment worn by men or women to support a weak or injured back. But because of a high set beauty standard, it has been modified to use as an accessory is generally tightly worn against a women's abdomen to make her look thinner thus prettier. But this very small piece of spandex doesn’t come with its costs.

This is probably the biggest disadvantage of wearing a corset top. A lot of women find that corsets are simply uncomfortable because they are meant to be worn tightly. Wearers will complain that their movement feels restricted and that they can't breathe fully and wearing it for very large periods can cause unprecedented health troubles.

An advantage of wearing a corset is the fact that it can help promote a healthy weight. The flip side of this is the fact that corsets can impact your digestion. This is because corsets restrict your stomach, ribs, and chest. The added pressure can lead to digestive problems and even acid reflux for more sensitive wearers. Some women have trouble breathing deeply when wearing a corset.

The main reason why I feel that a corset is one of the worst ever made discoveries is because it makes people accept and expect abnormal things from the human body. It just doesn’t allow one to be happy or satisfied with one's body.

Using it for a weak spine or to correct a posture is perfectly normal but women especially teenagers are having very unhealthy side effects. One has not been educated to accept one’s body as it is and the consequence of using such products for prolonged periods. It has now become a fashion necessity forcing a lot of other women to resort to corsets. It has been around for 100s of years but I think now people should just make an educated guess.

PRATHANA MAHENDRAN
CB.EN.U4ECE19038
ELECTRONICS AND COMMUNICATION ENGINEERING

Foot Operated Dispensers

2021-08-23 07:22:43 UTC

Foot Operated Dispenser is a tool used to control the spread of corona virus from an infected person to others while using the same sanitizer bottle.

The most significant advantage of foot-operated sanitizer dispenser is the hands-free usage. The spreading of germs / viruses by means of touching the pump of sanitizer bottle by a large amount of people is almost reduced to zero by means of this dispensing machine.

It is user-friendly and does not require any high-end skills nor does it require massive amount of strength for operation purpose.

Almost all parts required for the manufacturing of this dispenser can be obtained from the industrial waste discarded by fabrication, construction, production, manufacturing factories.

This machine is portable and does not require much space. It can easily be placed in cramped-up places.

This machine entirely works on mechanical mechanism. It does not require any power source or battery cells for operation. It is also cost efficient.

Jayasubiksha V
CB.EN.U4EEE19117
Electrical and Electronics Engineering.

BURGER KING’S SATISFRIES

2021-08-23 07:25:06 UTC

In 2013, Burger King introduced a new menu item to the US market called satisfries. The product was an alternative to their traditional french fries which contained 40% less fat and 30% less calories. The company achieved this by frying the chips in a less porous batter and this meant that they absorbed less oil when fried.

When introducing and advertising Satisfies, Burger King made assumptions about the market like their customers wanted a healthy alternative, their customers were willing to pay more for a healthier menu item, great taste would be enough to influence customers to purchase a healthier choice.

Reasons for the failure:

· Satisfries were more expensive, costing $1.89 for a small order, compared to $1.59 for Burger King's regular fries.

· Satisfries may also have been a victim of bad timing, as they were released at a time when Americans are consuming less potatoes as they were focused on their carbohydrate consumption, according to The Wall Steet Journals.

· The public is unlikely to perceive fast-food french fries as a healthy choice.

· Burger King failed to attract nutrition-conscious diners through Satisfries. While they believed that the US market would be willing to switch to a new item on the menu because it was healthier, the resulting sales indicated that there were other factors such as price which were more important to consumers than calories.

· A small order of Satisfries has 270 calories, compared to 230 calories for a small order of McDonald's fries. Because there was only a slight difference in the amount of calories consumed.

· Moreover, its weak brand positioning, bad marketing decision, wrong social media advertisements, and lack of product differentiation among others, resulted in the failure of Satisfries.

Some disappointed customers nicknamed Satisfries the "saddest fries".

Satisfries are dead at 5,000 Burger Kings and on life support at 2,500 others. The product was launched to cater to what seemed like a specific consumer demand -- healthier products -- but ultimately it seems people who eat fries are not going to change their habits to save a few calories. The concept of taking an indulgent food and removing some of the guilt isn’t new, of course.

SITHARA J P
CB.EN.U4CSE19148
Computer Science Engineering (CSE)

DOCOMO

2021-08-23 07:26:39 UTC

CDMA companies, including Tata Tele, fell short of marketing the technology and went for bottom-of-pyramid subscribers. Tata chose a costlier and better optimized technology and made it a poor man's technology in India. So they had to pay out bigger subsidies, leading to poor financials.

S S Shivashanker
CB.EN.U4EEE19039
Electrical and Electronics Engineering

Yahoo!

jayajp316 — 2021-08-23 07:27:56 UTC

Yahoo
Yahoo was a failure and lead to heavy losses.The major drawbacks were hiring wrong ceos and they named their company as a media company.They also refused to buy facebook.
Yahoo Rejected various Microsoft Acquisition offers and yahoo discussion of entering the mobile was much less than google so these are the main causes for its fall.

Panditi Veera Venkata Jaya Prakash
CB.EN.U4CIE19044
Civil Engineering(CIE)

Hyperloop

2021-08-23 07:28:47 UTC

Hyperloop is an ultra-high-speed ground transportation system for passengers and cargo proposed as a concept by Elon Musk, CEO of Tesla and SpaceX, in a white paper back in 2013.

The system consists of sealed and partially evacuated tubes, connecting mobility hubs in large metropolitan areas, and pressurized vehicles, usually called pods, which can move at very high speeds, thanks to contactless levitation and propulsion systems as well as to the low aerodynamic drag. With this system, the door-to-door travel time on medium-range distances can be considerably reduced compared to current connections.

Moreover, with fully electric operations the system aims at being climate-neutral.
The high speed of the capsule (almost at the speed of sound) may cause dizziness to the passengers traveling due to vibration and jostling.

The initial cost of investment to have the system in place is very high. Long vacuum chamber manufacturing requires more technical skills. Moreover, this is costly and also risky to maintain.
Land use rights will be a concern for the deployment of the project.
It has a very high risk to life when something wrong happens to the system.
It has limited space on the train and hence people can not move freely.
As the hyperloop uses steel for the track, it expands and changes shape when the outside temperature is changed. This may destroy the track of hyperloop technology. This needs to be considered while designing the system based on the environment of the location where it is being deployed.
The installation requires the cutting of a large number of trees. This leads to environmental loss.

Sravan kumar reddy
CB.EN.U4ECE19153
Electronics and communication Engineering.

Triangular pencils

2021-08-23 07:30:53 UTC

Pencils are things we use almost on a daily basis. I feel the triangular shape is a very minor change for the better and is easily overlooked. This provides a better grip and is more comfortable while using it for longer periods of time.

S S Shivashanker
CB.EN.U4EEE19039
Electrical and Electronics Engineering

Wooden Braille Alphabets:

2021-08-23 07:37:13 UTC

Named after its creator, Louis Braille, Braille is the world’s most popular tactile reading and writing system. It uses combinations of raised dots to spell out letters and punctuation. Around the world, people who are visually impaired read braille with their fingertips and can write it using a Braille writing slate.

This braille panel is a great way to start teaching braille as the letters, numbers, and dots are laser engraved (recessed, not raised) so one need not have to worry about them fading away or rubbing off. This braille learning board is perfect for the Classroom and Homeschooling and one of the best ways to incorporate the language in the curriculum.

BY :
M A Aishwarya
CB.EN.U4CSE19631
Computer Science Engineering (3rd year)

ALUMINUM COOKWARE

2021-08-23 07:41:56 UTC

Why are Aluminium Utensils a failure of the millennial generation? What could be the possible reasons behind deploying aluminium in cookware?

These are the questions that you may or may not have ever asked. As an answer to these questions let us first explore the history behind this cookware. Let me disclose a relevant fact here that many of us are still unaware of, “earlier aluminium utensils were used in jail to serve food because it meant causing slow death to the jail inmates”. This might sound weird, but aluminium is a slow poison and that is the reason behind its deployment in cookware. Unfortunately, common people adopted it as it was cost efficient without knowing its ramifications.

Now I’ll tell you why I consider it to be a failed product,

While cooking, it is mandatory that the food should get contact of air and sunlight, else it will act as a slow poison. While cooking in a pressure cooker the grains get broken and thus becomes soft whereas we mistake it to be have got cooked. In the process, the molecules get damaged and out of 100% of the micro nutrients which was originally present in the food, only 13% of these micro nutrients are left after cooking. Essentially what is left is worthless and unusable by the body. Diabetes, Bronchitis, TB, Asthma, Cancer etc. 48 ailments have been directly traced to aluminium cookware by modern scientists at CDRI / CSIR labs. Eventually bringing the hard times to our living.

I hope that this post was an eye-opener for you all.

REFERENCE:
YouTube videos of Dr. RAJIV DIXIT, an Indian social activist and an ardent promoter of Swadeshi Movement on “SUTRAS BY MAHARISHI VAGBHATA”

BY~

NAME: GAYATHREE ELANJELIAN

ROLL NO.: CB.EN.U4ECE19062

DEPARTMENT: ELECTRONICS AND COMMUNICATION ENGINEERING (3^RD YEAR)

Google Maps

2021-08-23 07:53:24 UTC

Although Google Maps is widely used and has a lot of advantages, it has few major disadvantages. Firstly, many times it has flaws in the location data, often leading to suggesting the longest route and does not take us to the destination at the right time. Secondly, few remote locations may not be there in Google Maps.

Street View images can spot belongings momentarily exposed through windows or open doors. Burglars have used Street View and satellite images to find affluent neighbourhoods or homes that are easy to break into or to identify parked cars that might contain expensive possessions.

Lastly, Google Maps Limits Its Features when we don't share our Search History and mainly it does not work offline.

BY :
M A Aishwarya
CB.EN.U4CSE19631
Computer Science Engineering (3rd year)

EARTHEN COOKWARE

2021-08-23 08:27:15 UTC

Have you ever wondered why grandma’s recipes are mouth-watering? How chefs at five-star hotels bring in rich taste to the cuisine?

These are the questions that you may or may not have ever asked. As an answer to these questions let us first explore the secrets of grandma’s cookware: the “CLAY POTS”. Let me disclose a relevant fact here that many of us are still unaware of, “The ash left after a dead body is burned contains all the eighteen micro nutrients - the same as the soil which no other natural thing contains”, that is why earthen utensils are considered to be the best suitable for cooking.

Now I’ll tell you why I consider it to be a well-designed product,

Researchers at the CDRI Lab in Lucknow have found that after cooking food in Clay pots 100% of the micro nutrients originally present in the food are still there, which is possible with no other cookware materials. Foremost health benefits of clay pot cooking come from its ability to circulate steam throughout cooking. This provides plenty of moisture and enables us to cook with less oil and fat. While it is known that “the longer an item takes to ripen in the field, the longer it will take to cook at home”, thus slow cooking process retains all the nutrients of the food and hence the rich taste is brought in the food. Since clay is alkaline in nature, it neutralizes the pH balance of the food. Surprisingly, it also contains the essential water-soluble Vitamin B12. Also, we know that reheating the food always leads to loss of nutrition whereas cooking in a clay pot retains the temperature for a longer time relieving us from the worry of reheating.

A study shows that Chronic diabetics who started doing all their cooking in clay pots - sugar levels came down from 480 ODD to 180 ODD in less than a year. Nature has designed everything with an enormous attention to detail, making our living healthy.

So now you all might have realized the fact that "in the world full of trends GRANDMA’S SECRETS are always a timeless classic".

REFERENCE:
YouTube videos of Dr. RAJIV DIXIT, an Indian social activist and an ardent promoter of Swadeshi Movement on “SUTRAS BY MAHARISHI VAGBHATA”

BY~

NAME: GAYATHREE ELANJELIAN

ROLL NO.: CB.EN.U4ECE19062

DEPARTMENT: ELECTRONICS AND COMMUNICATION ENGINEERING (3^RD YEAR)

Apple Airpods

2021-08-23 10:37:04 UTC

Apple revolutionised the Wireless Earbuds market with the AirPods just like they did when they launched the iPod back in November 2001.
Every other earbuds on the market right now has some if not a lot of resemblance to these AirPods. This is because in Apple's words "It just works". The design is seamless, classic and iconic. It is highly functional and it's integration into the other apple products is exceptional which makes it the go to product for any Apple user looking for a pair of wireless earbuds.

By:
D Vishal Reddy
CB.EN.U4CSE19213
Computer Science Engineering

Apple HomePod

2021-08-23 10:47:09 UTC

This is probably one of the very few times apple got something wrong, The Apple HomePod.
When you look at the product head-on it doesn't seem that bad but when you consider the products rivalling the HomePod that's when things get tricky. Apple marketed it as high fidelity speaker with sound quality rivalling speakers that are priced much higher but where Apple fell short is with respect to it being a smart speaker. The speaker was not that "smart" mainly because of Apple's virtual assistant Siri which is far behind when compared to industry leaders like the Google Assistant or Amazon Alexa. As a result Apple decided to discontinue the HomePod after 4 years.

By:
D Vishal Reddy
CB.EN.U4CSE19213
Computer Science Engineering

Engineer’s Low-Cost Harvester Clears Stones, Makes Land Cultivable in Hours

cbenu4ece19118 — 2021-08-23 10:48:58 UTC

In 2016, K Deepak Reddy graduated with a degree in mechanical engineering from Hyderabad and returned to his native village Borancha in the Sangareddy district of Telangana.

One day, while out and about on errands, he came across a vast farmland that was lying vacant. “The land areas had been empty since my childhood days. When I started making frequent visits to the area, I realised that no crops had grown there for years,” he says.

Deepak tells The Better India that he asked farmers nearby why hundreds of acres of land had remained barren for years, and was told it was due to the large amounts of stone debris, which had made it unfeasible to carry out any farming activity in the area.

“I also learned that removing stones from the land required huge expenses, and marginal farmers with 5-7 acres of land could not afford to spend thousands of rupees for the task, in addition to the investment required for agricultural activity,” he explains.

Moreover, even if the farmer is ready to invest that kind of money, removing these stones and rocks from the farmland demands at least five or six years and recurring costs. “The surface layer has 60% of the stones. However, it takes another few years to remove the rest via multiple cycles of seasonal ploughing and tilling of the land,” he says, adding that this activity can only be conducted during summer months, when the soil is dry.

Helping the farming community

“I achieved 90% success with my fourth prototype and applied for the Telangana State Innovation Cell and Make Room India’s initiative, i2E (innovation to entrepreneurship) lab. The mentors guided me to create a commercially viable product and helped me receive a grant of Rs 10 lakh from NIDHI Prayas, thus allowing me to launch my startup Bhaumya Innovations,”

Agriculture is the most healthful, most useful and most noble employment of man."

G.V.SAIAYYAPPA PATNAIK,
CB.EN.U4ECE19118,
ELECTRONICS AND COMMUNICATION ENGINEERING-ECE

Dabur Red Paste

2021-08-23 10:49:00 UTC

Dabur Paste has the power of 13 a ctive Ayurvedic ingredients like Laung,Pudina & Tomar among others that keeps all dental problems away and has been clinically tested for reduction in plaque and bad breath.
It is a success since it has a effective formulation, to maintain oral hygiene and affordable for consumers
AMRITHAA A S
CB.EN.U4ECE19003
ECE-A

Google Maps

2021-08-23 10:59:55 UTC

Google maps is a real-life application which we use quite often. Google Maps is a web mapping platform and consumer application offered by Google.
The reason why I thought it was well-designed is it uses popular machine learning algorithms to predict the traffic and detect the estimated time of travel exactly by finding the shortest path to travel.

By
Sowmya Boyalla
CB.EN.U4CCE19054
Computer and Communication Engineering.

self-propelled forage harvester (SPFH)-(Machine Communications)

cbenu4ece19118 — 2021-08-23 11:10:10 UTC

The automation methods described above generate massive amounts of data. However, the data are not limited to on-vehicle storage or even to on-the-go decision making. Inter-machine communication greatly increases the potential of these systems.

In the last few years, the commercial application of telematics devices on machines has been increasing in agriculture, thus empowering a closer connection between farmers and dealers in managing machine uptime and maintenance services. Other applications for machine communication systems include fleet and asset management.

In addition, inter-machine communications are expanding machine system data applications, such as diagnosing and prognosticating machine health. Inter-machine communications can also include implements and tools (e.g., monitoring seeding rate in tractor implement applications). Functionally, a modern, high-end agricultural machine system is effectively a mobile, geospatial data-collection platform with the capacity to receive, use, sense, store, and transmit data as an integral part of its operational performance.

As we strive for higher TFP levels, these high-end applications are moving toward systems with increasingly advanced ICT capabilities, including data communication management from machine to off-machine data stores. Other ICT capabilities under development include vehicle-to-vehicle operations management in the field.

It is clearly within the vision of the industry to develop advanced capabilities (such as those listed below) that leverage these ICT innovations:

• machine knowledge centers that enable improved design, faster problem resolution, and higher system productivity, increased uptime, and lower operat-ing costs

• stores of agronomic knowledge that can lead to optimization of farm-site production systems

• stores of social knowledge related to customer or consumer value-drivers

As ICT continues to penetrate production systems, a massive network is being developed of machine systems that are platforms for value creation—well beyond productivity from agricultural mechanization intended for the farmer or the farm site. These systems are collecting and managing information with potential value in downstream value-chain operations that use crop or drive systems to achieve environmental sustainability.

Conclusion:

Agricultural mechanization will be a key factor to achieving our TFP goals and feeding a growing planet. Looking ahead, agricultural machines will become data-rich sensing and monitoring systems that can map the performance of both machines and the environment they work on with precision resolution and accuracy, and this capability will unlock levels of information about production agriculture that were heretofore unavailable.

GVSAIAYYAPPAPATNAIK,
CBENU4ECE19118
ELECTRONICS AND COMMUNICATION ENGINEERING

A self-propelled forage harvester (SPFH)-System Automation and Control

cbenu4ece19118 — 2021-08-23 11:15:02 UTC

System Automation and Control :-

It is also possible to use sensing of soil or crop properties—such as controlling the cut-length of a self-propelled forage harvester (SPFH)—as part of a combination of techniques to increase machine system productivity. In this example, the cut-length is the section length into which a tree, or forage plant, is cut. When an SPFH is operated with static cutting settings, independent of the size of the forage plant, it can consume a significant amount of energy in cutting forage for ensiling (storage in silos).
Machine Communications :-

In the last few years, the commercial application of telematics devices on machines has been increasing in agriculture, thus empowering a closer connection between farmers and dealers in managing machine uptime and maintenance services. Other applications for machine communication systems include fleet and asset management.

Conclusion :-

Agricultural mechanization will be a key factor to achieving our TFP goals and feeding a growing planet. Looking ahead, agricultural machines will become data-rich sensing and monitoring systems that can map the performance of both machines and the environment they work on with precision resolution and accuracy, and this capability will unlock levels of information about production agriculture that were heretofore unavailable.

GVSAIAYYAPPAPATNAIK,
CBENU4ECE19118,
ECE-ELECTRONICS AND COMMUNICATION ENGINEERING

USB Connector

2021-08-23 11:15:21 UTC

A USB Connector is used to connect the computer and any other device like mouse, printer, etc.
I don't tell that this product is a complete failure but few small things can be modified because every time I use a USB cable I will try to distinguish between the top and bottom of the USB connector which makes users try both sides for a successful plugin. It is not a big problem but it happens quite often to everyone. If a small change is made during the design it would really help to be successful in the first attempt.

By
Sowmya Boyalla
CB.EN.U4CCE19054
Computer and Communication Engineering.

Drinking Water Fountain

2021-08-23 12:14:51 UTC

This is a Drinking Water Fountain that is still available at some big shopping malls. Although its purpose is to provide you with water and a free easy way to stay hydrated. But I think it's a bad design because some people do not understand how to use it properly and cover the whole faucet with their mouths and as you can probably guess it is very unsanitary, and in these pandemic times, you don't need to think about it.

In their defense, a lot of drinking fountains have really low water pressure, forcing people to lean in closer to catch anything at all. To make matters worse, other drinking fountains sometimes have really high water pressure, so if you lean in expecting the first kind, you get an enthusiastic blast in the face instead.

And those aren't even the only design flaws. Have you ever tried to fill up a tall water bottle at a standard drinking fountain? If so, I hope you're not a pessimist, because no matter how you look at it, that thing's going to be half empty.

SHANMUKHA SRIRAM JEERI
CB.EN.U4MEE19139
Mechanical Engineering Department

Uber

2021-08-25 05:39:47 UTC

Uber Technologies or better known as uber is an application that provides a variety of services to make our day-to-day life a lot simpler. The most common services that are provided by uber are ride hailing and food delivery. Uber allows us to book cabs as well as rickshaws anytime, anywhere. All we need is to fill in the pick up and drop off destination details and our ride will be on its way. It has also proved to be safer alternative for women all around the world.
We collectively feel that the idea of Human centered design can be best conveyed with the example of Uber. Talking about the history of Uber, it all started in Paris in the year 2008 when two friends, Travis Kalanick and Garrett Camp, were attending the Le Web, an annual tech conference on a winter night. They were really tired and were unable to get a drive back home. That’s when the idea popped up “What if you could request a ride from your phone?".
After the conference, the entrepreneurs went their separate ways. Both of them had sold their start-ups at that time. But finally came together and moved forward with the idea and bought the domain name UberCab.com. Initially the service was tested with 3 cars, and with time they progressed.
Today, Uber is considered as one of the most popular application mainly due to its ease and simplicity. It is the world's largest ride sharing company. It is operated in more than 600 cities worldwide. All because of their simple approach of design solely based on user needs. Hence we feel that Uber is definitely one of the best example to showcase a successful Human centered design.

Reference:
1. https://www.investopedia.com/articles/personal-finance/111015/story-uber.asp
2. https://www.uber.com/en-PK/blog/facts-about-uber/

Team Youva
1. Amjala Shri Rajita: CB.EN.U4EEE19103 (Electrical and electronics engineering)
2. Anchuri Chetan Chandra: CB.EN.U4ECE19104 (Electronics and communication engineering)
3. Ande Akash: CB.EN.U4CCE19008 (Computer and communication engineering)
4. Amruthram Varshit Purna: CB.EN.U4CSE19203 (Computer science engineering)
5. Chowdavarapu Bringesh: CB.EN.U4ECE19161 ( Electronics and communication engineering)
6. Kalluri Jayasree: CB.EN.U4CHE19008 (Chemical engineering)
7. Lakshmi S: CB.EN.U4CIE19018(Civil engineering)

Colgate motion toothbrush

saidheeraj3010 — 2021-08-25 14:30:30 UTC

Colgate-Palmolive’s toothbrush, Acti-Brush, was innovative in the 1990’s, but since then, competitor’s toothbrushes have surpassed Colgate’s on the market. Colgate-Palmolive hired Altitude, a design consulting firm focused on human-centered designs, to create a new toothbrush model.
the Altitude team extensively researched the audience, and then developed the Motion, a new, slimmer, high-powered toothbrush with oscillating heads and an arcing neck. The entire product, from superficial features to performance, centered around one critical question: will this serve our user’s needs? Ultimately, the Motion was successful by solving a user’s problem needing a slender toothbrush that could still deliver on performance the industry hadn’t previously addressed.
the altitude company is now known as accenture
Reference:
1. Rough design of brush using hcd
https://ibb.co/TMKFY3x
Image courtesy of Altitude Inc.
2.1st successful electric toothbrush
placed in museum of design in plastics
https://www.modip.ac.uk/artefact/aibdc-004513
3.company's growth
https://investor.colgatepalmolive.com/news-releases/news-release-details/colgate-prepares-bring-new-consumers-powered-toothpaste-segment

Team League of legends
1. Sai Deeraj.D:
CB.EN.U4ELC19046(Electrical and Computer Engineering)
2.K. Tharun Reddy
CB.EN.U4ECE19129(Electronics and Communication Engineering)
3.Nawin Ballajee.R
CB.EN.U4EEE19031(Electrical and Electronics Engineering)
4.Rama Subramanian.M
CB.EN.U4MEE19132(Mechanical Engineering)
5.Sai Prashanth
CB.EN.U4CSE19218(Computer Engineering)

Heinz Tomato Ketchup Bottle :

2021-08-25 15:13:55 UTC

Back in 1991, before Heinz came up with their human-centered designed product, ketchup bottles used to look like the first half of the image. People faced difficulties in lifting the bottle up and then squeezing the product out of it, especially with one hand. Since it was usually a glass bottle, it was heavy, too. This is when Heinz purchased the inverted bottle design from an American designer, Mr. Paul Brown, which looks like the second half of the image.

In doing so, he solved a significant pain point for ketchup lovers everywhere: their inability to get the amount of ketchup they wanted out of the bottle without having to wait. This bottle was made out of a plastic material kind and weighed very little. It had great hand grip and holding space. So, it was easy to squeeze the product without much effort. And because of its inverted design, the user will get the last drop from the bottle. And thus, sustainable too.

Four years later, Mr. Brown sold Liquid Molding Systems, Inc. for $13 million. He was able to get out of credit card debt, pay back the loans from his friends and his mother and purchase a Florida vacation home. Today, it’s estimated that around 75% of Heinz’s Tomato Ketchup is sold in plastic bottles, with the upside-down version being a popular choice. Thus, this was a very well human-centered design.

References :

[1] https://uxdesign.cc/human-centered-design-explained-with-examples-707133acf8b4

[2] https://thepatentprofessor.com/this-plucky-inventor-turned-our-world-upside-down/

Team Wings Of Fire :

1. Aditya Narasimhan Sampath - [CB.EN.U4ELC19004] [Electrical and Computer Engineering]

2. Amrithaa A S - [CB.EN.U4ECE19003] [Electronics and Communication Engineering]

3. Darapureddy Venkata Naga Durga Sai - [CB.EN.U4CSE19611] [Computer Science Engineering]

4. Jaimin Joshi - [CB.EN.U4MEE19214] [Mechanical Engineering]

5. Samyuktha T H - [CB.EN.U4CCE19048] [Computer and Communication Engineering]

6. Suraj Sai Vegunta - [CB.EN.U4ECE19157] [Computer Science Engineering]
7. Sindheya K - [CB.EN.U4EEE19050] [Electrical and Electronics Engineering]

Tetra Pak

2021-08-25 16:47:11 UTC

Tetra Pak is a food packaging and processing company which is a subsidiary to Akerlund and Rausing which was found by Ruben Rausing and Erik Akerlund . In 1900s all the food items were shipped, transported and distributed in glass bottles, wooden carts or paper wraps. As the manufacturing these are costly, the commodities were sold at high price. Also these materials are prone to damage and were heavy. So he thought of bring up a solution for it and started his packaging company with Erik Akerlund at the end of 1920s in Malmo, Sweden. This tetra pak was a cardboad with tetrahedron shape, whose design took around 10 years for a perfect way of design. Initially it was intended for dry food products and became the leading manufacturers of food cartons. During early 1940s Rausing started developing packaging for dairy products. This was mainly to compete with distribution of loose milk.

AB Tetra PAK was established in Lund, Sweden. The Akerlund and Rausing had financial troubles in the 1960s and had to sell the company in 1965 but AB Tetra Pak was retained. Slowly the company started making packages for other food items and became the leading packaging company for food products. International expansion or the company began on the 1960s and its global expansion wan during the 1970s.

Today Tetra Pak is famous and is operated in over 160 countries. This includes juice, milk, cheese, ice-cream, beverages etc.. Now, this Swedish company produces around 180 billion packs per year. This design definitely hit the human centric designed which why it became a huge successful company and still producing products for different uses and making lives easier for people till today.

Company website:
https://www.tetrapak.com/en-in

Reference links:
https://www.packagingnews.co.uk/features/comment/history-of-the-world-in-52-packs-9-tetra-pak-14-09-2015

https://en.wikipedia.org/wiki/Tetra_Pak

FALCONS
1. A.G.N.V.Akshya
CB.EN.U4ELC19201
Electronics and Communication Engineering

2. Adithya Krishnan
CB.EN.U4ELC19003
Electrical and computer engineering

3. Chintala Rohit Krishna Sai
CB.EN.U4CSE19013
Computer science engineering

4. Harshavarthinie.M
CB.EN.U4CCE19033
Computer and communication engineering

5. J. Sathgurunathan
CB.EN.U4MEE19213
Mechanical Engineering

6. Ruwayda R
CB.EN.U4EEE19133
Electrical and Electronics Engineering

7. Sunkavalli Vinay Kumar
CB.EN.U4ECE19052
Electronics and communication engineering

WALMART

2021-08-26 10:47:02 UTC

In 1945, businessman and former J. C. Penney employee Sam Walton bought a branch of the Ben Franklin stores from the Butler Brothers. His primary focus was selling products at low prices to get higher-volume sales at a lower profit margin, portraying it as a crusade for the consumer. He experienced setbacks because the lease price and branch purchase were unusually high, but he was able to find lower-cost suppliers than those used by other stores and was consequently able to undercut his competitors on pricing.

In 2006, Walmart announced that it would remodel its U.S. stores to help it appeal to a wider variety of demographics, including more affluent shoppers. As part of the initiative, the company launched a new store in Plano, Texas, that included high-end electronics, jewelry, expensive wines and a sushi bar.

On September 12, 2007, Walmart introduced new advertising with the slogan, "Save money. Live better.", replacing "Always Low Prices, Always", which it had used since 1988. Global Insight, which conducted the research that supported the ads, found that Walmart's price level reduction resulted in savings for consumers of $287 billion in 2006, which equated to $957 per person or $2,500 per household (up 7.3 percent from the 2004 savings estimate of $2,329).

On March 20, 2009, Walmart announced that it was paying a combined US$933.6 million in bonuses to every full and part-time hourly worker.This was in addition to $788.8 million in profit sharing, 401(k) pension contributions, hundreds of millions of dollars in merchandise discounts, and contributions to the employees' stock purchase plan. While the economy at large was in an ongoing recession, Walmart reported solid financial figures for the fiscal year ending January 31, 2009, with $401.2 billion in net sales, a gain of 7.2 percent from the prior year. Income from continuing operations increased 3 percent to $13.3 billion, and earnings per share rose 6 percent to $3.35.

THE STRATEGY USED IN THIS PANDEMIC TIME-:

This decade, as with many other companies, started off very unorthodox and unusual, due to the large part to the corona virus (COVID-19) pandemic, including store closures, limited store occupancy and employment, along with social distancing protocols.

In March 2020, due to the pandemic, Walmart changed some of its employee benefits. Employees can now decide to stay home and take unpaid leave if they feel unable to work or uncomfortable coming to work. Additionally, Walmart employees who contract the virus will receive "up to two weeks of pay". After two weeks, hourly associates who are unable to return to work are eligible for up to 26 weeks in pay. In December 2020, Walmart launched a new service, Carrier Pickup, that allows the customers to schedule a return for a product bought online, in-store or from a third-party vendor. These services can be initiated on the Walmart App or on the website.]In January 2021, Walmart announced that the company is launching a fintech startup, with venture partner Ribbit Capital, to provide financial products for consumers and employees.In February 2021, Walmart acquired technology from Thunder Industries, which uses automation to create digital ads, to expand its online marketing capabilities. In August 2021, Walmart announced it would open its Spark crowdsource delivery to other businesses as a white-label service, competing with Postmates and online food ordering delivery companies.

REFERENCES-:

1) https://corporate.walmart.com/our-story/our-history

2)https://en.wikipedia.org/wiki/Walmart#:~:text=Walmart%20is%20the%20world's%20largest,controlled%20by%20the%20Walton%20family.

3) https://www.thestreet.com/markets/history-of-walmart-15092339

TEAM CLASSIC 7-:

1) SUPRAJA P (CB.EN.U4CIE19035)[CIVIL ENGINEERING] - Collecting information from various references.

2) M YASASWINI (CB.EN.U4EEE19123)[ELECTRICAL AND ELECTRONICS ENGINEERING]-Bringing up ideas to put forth the topic.

3) DURGA PRASAD SEETHINI (CB.EN.U4MEE19112)[MECHANICAL ENGINEERING]- Collecting the apt information for the topic.

4) VINAYAKA SAI AYYAPPA PATNAIK (CB.EN.U4ECE 19118)[ELECTRONICS AND COMMUNICATION ENGINEERING] - Filtering and segregating the information.

5) NAVEEN ADITIYA (CB.EN.U4CSE 19232)[COMPUTER SCIENCE ENGINEERING] - Collecting the information from various sources.

6) BHAVANA KANNA VADUPU (CB.EN.U4ELC19010)[ELECTRICAL AND COMPUTER ENGINEERING] - Bringing up ideas to put forth the topic.

7) VARUN GUPTHAN (CB.EN.U4CHE19028)[CHEMICAL ENGINEERING] - Doing a complete detailed study on the market analysis of walmart.

JIO

2021-08-26 13:50:12 UTC

The founder of Jio, Mukesh Ambani, was asked some time ago how this wonderful idea came about by which he explained that it was seeded by his daughter Isha Ambani. Isha Ambani was a student at Yale in 2011 and was home for the holidays. Due to a lack of internet connectivity at their house, she was unable to submit her coursework and informed her father about the same. That's when he realized that India suffered from poor internet connectivity at that time and the majority of Indians could not afford the prohibitively expensive and scarce data. Since then, Mukesh Ambani has been dreaming of bringing an affordable network service in India.

Since the idea first cropped up, Reliance, which owns and operates the world's largest single location refinery complex at Jamnagar in Gujarat, has spent more than $31 billion to break into India's mobile-phone market. Mukesh Ambani's Reliance Limited began building a network based on high-speed optical fiber, which is much more effective than 4G.The Jio network was the first to offer both 4G LTE and VoLTE services. In 2016, Jio emerged as the nation's No. 4 carrier by offering call services free for life and data transmission at very cheap rates. This was a game-changer by RJIL in the price-sensitive market of India as the prices before that revolved around Rs.250-300 for 1 GB 4G data which went down to Rs. 5 per GB during the initial days. Reliance Jio reached a customer base of 426 million with a gross addition of 31 million users.

Jio has further introduced a variety of products like JioGigaFiber, Jio SmartHome, JioBook, etc apart from affordable high speed data services that can connect homes, businesses, and cars to the internet.

Reference Links-
1. https://www.business-standard.com/article/companies/how-jio-was-born-tired-of-poor-internet-speed-isha-ambani-mooted-the-idea-118031600357_1.html
2. https://startuptalky.com/jio-success-story/

TEAM RESONANCE
Gautham Subramaniam K - [CB.EN.U4EEE19110]
Electrical and Electronics Engineering

CHEREDDY RAVI KIRAN REDDY - [CB.EN.U4ELC19011]
Electrical and Computer Engineering

N. Srivathsaan - [CB.EN.U4CCE19035]
B.Tech Computer and Communication Engineering

SUKKA NANDANA - [CB.EN.U4ECE19156]
Electronics and Communication Engineering

Velaga Tejaswi - [CB.EN.U4CSE19259]
Computer Science Engineering

Kakarla Bhanu Josh Prakash-[CB.EN.U4CSE19665]
Computer Science Engineering

STORY OF DECCAN AIRLINES

cbenu4cse19054 — 2021-08-26 14:00:28 UTC

From Riding a Bullock Cart To Owning an Airline:
The True Story of Capt. Gopinath
Captian Gopinath, the ex-militiary officer, He started Deccan Aviation in 1997 providing chartered helicopter and small aircraft across India.,named deccan aviations. He started his charter company for vip and higher officials in india. Along with an old Army friend he decided to start a private sector commercial helicopter service in 1996. This company is India’s most reputed private Air Charter Company with a presence now in Srilanka also. Many times people would approach Gopinath (at Deccan Aviation) to travel to smaller towns but back away when they found out the price of the charter. He saw tremendous potential for aviation in India if flying could be brought down to a reasonable price (“everyone can fly”).This initiated him to start the airline buisness for low class people in a affordable way.

Air deccan’s strategic plan:

• Offering low fares to stimulate demand.
• Selecting routes to stimulate demand.
• Reducing costs, increasing utilisation.
• Provide a no-frills service.
• Seek high aircraft utilisation.
• Providing a safe and on-time service.
• Increasing ancillary revenues.

The leverage that Air Deccan had over market was that they were the new entrants to the low cost airline market. but it was just the matter of time that there were many new entrants in the airline market.A few of them were Jet Airways and Spicejet that were stealing the market share.Gradually due to rise in fuel costs the Air Deccan had a net loss of 340 crores by the end of June 2006.
Captain Gopinath was getting a lot of pressure from the board to accept the offer by Vijay Mallya as they were undergoing a lot of loss. Later on the Kingfisher ended up taking 26% of stakes of Air Deccan.Air Deccan was then rebranded and its mission and motive were changed . In 2008 Air Deccan was renamed as Kingfisher Red.Soon after this rebranding the founder somehow retained the name Air Deccan Then he decided to re-launch the airline back under the regional scheme UDAN in 2019,but all the services of airlines were suspended in November 2020 due to global pandemic.

Reference:

https://drive.google.com/file/d/1pzbbYZMEl2iYroXflwlDVyxT4I6dch2Y/view?usp=sharing
https://chaibisket.com/air-deccan-reel-real/
https://bharathbabu68.medium.com/what-happened-to-air-deccan-113191c83ab4

Team ZeroBug

1. Shivang Jaiswal
CB.EN.U4ELC19051
Electrical and Computer Engineering

2. Sriram S
CB.EN.U4MEE19243
Mechanical engineering

3. Rajanala Manikanta
CB.EN.U4ECE19143
Electronics and Communication Engineering

4.Meda Lahari
CB.EN.U4ECE19134
Electronics and Communication Engineering

5. Meka Dasharna
CB.EN.U4CSE19164
Computer Science and Engineering

6.Srikar L
CB.EN.U4CSE19054
Computer Science and Engineering

TESLA

2021-08-26 15:38:10 UTC

How TESLA evolved as a successful manufacturing company?

TESLA is an American company which designs, manufactures and sell electric cars and electric vehicle components. Tesla was found in the year 2003, by a group of engineers in order to prove that electric vehicles can do better, quicker to drive more than the gasoline cars. Tesla also develops infinite scalable clean energy generation and storage products. In 2008, Tesla got its attraction for producing Tesla Roadster, which is an electric sports car with S-model with luxury sedan.
The most important promise in this decade is the autonomous car. Tesla already has its name for delivering the best designs. It started to design the cars based on consumer needs where market has never met yet. Now these tech giants are using Human Centric thinking to develop the cars with some superpowers with the best design. In 2016, the company announced that all their future vehicles will be with self-driving capabilities. This announcement shook the public that its terrifying to place our lives in the hands of robots. In 2018, Tesla responded to public doubt announcing the testing phase for its development by releasing the beta-version. The company started explaining the safety features regarding the cameras and the various sensors such as the ultrasonic sensors and so on to make the public aware of its developments.
In 2020, Tesla released an autopilot car in model-S and model-Y containing the hardware 3.0 version. It got many sales with these models especially the model-S. These cars have the traffic light and stop sign control and also the autosteering on the city streets. It has 8 cameras covering all angles and 2 computers. This model was mainly succeeded due to its safety features beyond the autopilot. It has lane keeping assistance and auto-emergency braking which has been a high demand in these models.
Today, Tesla is considered as the most popular in designing the autonomous cars. It always upgrades or improve the things based on the user needs. It's main aim is to achieve the greater safety than that of a human driver. At last, we can say that Tesla is definitely a best example for human centered design.

Citations / References:

Team SPECTACULAR SEVEN :

G Sriaadhith
CB.EN.U4EEE19014
Electrical and Electronics Engineering
Rohith Kishnan
CB.EN.U4CIE19030
Civil Engineering
Bhanu Prakash Allumalla
CB.EN.U4ECE19111
Electronics and Communication Engineering
Sowmya Boyalla
CB.EN.U4CCE19054
Computer and Communication Engineering
Dasari Bhargav Sreenivas
CB.EN.U4CSE19612
Computer Science Engineering
Dhanushree K G
CB.EN.U4CSE19420
Computer Science Engineering
C V S S S Sharanya
CB.EN.U4MEE19055
Mechanical Engineering

ASE, Coimbatore.

Push and Pull door

2021-08-27 06:53:39 UTC

Push or Pull doors were developed by Don Norman. A Norman door is a poorly designed door that confuses or fails to give us an idea of whether to push or pull. It was named after Don Norman, the author of the design of everyday things.

Everyone would have an unpleasant experience while pushing or pulling the doors. It is not our fault it is the designer's fault. If many people result in an unpleasant experience, it is a good sign that it is a really bad door.

Norman does not want to have signs such as push or pull on the doors. Instead, the design of doors should be in such a manner that people must know to push or pull or slide by looking at the nature of the door.

Therefore, Norman used two principles of design that makes objects more intuitive to use. Discoverability - It means that just by looking at the door one should have an idea what could be done with it. A door consisting of a flap can only be pushed.It is intuitive by nature. Feedback - Feedback is some sort of indication that something had happened. It tells whether there was a change or not, or whether our action succeeded or failed.

After using these principles Norman designed doors which had flap for pushing,handles for pulling,it was recognised by the people naturally and ended up successfully in the market.

Reference Links 1)https://michaellutjen.com/blog/norman-doors-centered-design/

2)https://uxdesign.cc/intro-to-ux-the-norman-door-61f8120b6086

3)https://www.ucreative.com/articles/push-or-pull-norman-doors-and-designing-for-humans/

Team Name : The Unknowns

•Snekha L -CB.EN.U4ECE19162 (Electronics and Communication Engineering)
•Shree Ragaventhra B -CB.EN.U4MEE19045 (Mechanical Engineering)
•Paturu Yashwanth Reddy -CB.EN.U4ELC19034 (Electrical and Computer Engineering)
•Manyam Krishna Teja -CB.EN.U4CSE19226 (Computer Science Engineering)
•Revanth K S -CB.EN.U4ECE19244 (Electronics and Communication Engineering)
•Ganta Supriya -CB.EN.U4CSE19617 (Computer Science Engineering)

SANITARY PADS

2021-08-27 12:29:54 UTC

Sanitary Pads, as we know today is one of the vital developments from the perspective of people.

The history of sanitary pads ranges back to usage of unadvisable absorbents that include sand, wood pulp. These were neither hygienic nor efficient. In the first half of the twentieth century, menstruation was an infrequently talked about taboo. In 1920s America, most people tended to make their own menstrual products at home out of cloths and rags like they had done for centuries . Women still suffered. Marry Kenner who experienced as well as witnessed the problems wanted to come up with a solution that may put an end to the mensuration problems.

Companies like Kotex was the first company to manufacture sanitary pads, that were made of wood pulp ,in the market. They were described as ‘too large, too long, too thick and too stiff’ with participants expecting comfort and protection over all else. Thus, Kenner in the 1920s, developed a more advanced yet comfortable version of Sanitary Pads, "THE SANITARY BELT", that was moisture proof and can hold the mensuration towel. But this was rejected by the industries because she was an African-American.

This version of sanitary pads developed by Kenner, later became the predecessor for the sanitary pads, that are in use today. Though she was never profited or recognized for her works, She smiles in every satisfied women.

REFERENCES:

Mary Kenner - Wikipedia

Happy Birthday, Mary Kenner - Science Museum Group

The History of the Sanitary Pad – Femme International

TEAM NAME : THE KOMBO COMBO

MEMBERS:
Vishnu Sankar P (CB.EN.U4ECE19259) - ECE

Himavanth Ravindran Kammari -

(CB.EN.U4ECE19219) - ECE

Panditi Verra Venkata Jaya Prakassh - (CB.EN.U4CIE19044) - CIE

Vengetela Trishal Sai Srinivas - (CB.EN.U4EEE19146) -EEE

Gokavarapu Sai Amareswar (CB.EN.U4ECE19011) - ECE

Adurty Venkata Shiva Sai Jagan - (CB.EN.U4CSE19603) - CSE

LITTLE LOTUS

2021-08-27 13:34:40 UTC

The little lotus
Three million premature babies who die annually worldwide in their first month of life because they lack enough body fat to keep warm. The Embrace is the brainchild of Jane Chen and her partners, Rahul Panicker, Linus Liang, Razmig Hovaghimian, and Naganand Murty. It contains an insert made of a waxlike substance that can maintain a temperature of 98.6 degrees for eight hours. It's simple to use and doesn't require electricity. Chen met her co-founders in a Stanford design class in 2008, where they were challenged to create a medical device that costs just 1 percent of what a typical incubator does, to service impoverished countries.
Embrace released its warmer in 2011 and partnered with nonprofits and hospitals to get it to people in need. To date, the device has helped save more than 200,000 premature babies in Africa, Asia, and Latin America. But Chen knew Embrace needed a reliable revenue stream, so in December, the company launched its first for-profit product, the Little Lotus, a swaddle made of the same temperature-controlling fabric used in NASA spacesuits.
For each Little Lotus sold, the company gives money to nonprofit partners--enough to save a single baby with the reusable Embrace (it covers shipping, logistics, and training costs).

Reference links:
1. https://www.inc.com/magazine/201605/will-yakowicz/embrace-premature-baby-blanket.html
2. https://www.yukti.io/10-inspiring-design-thinking-examples/

Team name: INNOWARD TITANS

Team members:
1. SHARMILA S

CB.EN.U4ECE19148
Electronics and Communication Engineering (ECE)

2. SITHARA J P

CB.EN.U4CSE19148
Computer Science Engineering (CSE)

3. KONIJETI AKASH
CB.EN.U4CSE19627

Computer Science Engineering(CSE)

4. SHANMUKHA SRIRAM J

CB.EN.U4MEE19139

Mechanical Engineering(MEE)

5. U KRISHNA VISWAS
CB.EN.U4ELC19056
Electrical and Computer Engineering(ELC)

6. P.MANOJ KUMAR GUPTHA
CB.EN.U4ECE19237
Electronics and Communication Engineering (ECE)

Duolingo

2021-08-27 13:45:52 UTC

Duolingo is a language learning app that is free and runs on a freemium model.

Onboarding to Duolingo we have different language learning apps but the other apps may not feel comfortable like videocast, and some apps are based on self-learn which makes users feel bored while learning and few users go to institutes that may not create a good environment.

Diversity of Languages within the European Union , inaccessibility and unfeasibility when it comes to learning foreign languages existed in countries like India and China. People who went to study, work or spend leisure time in foreign countries found it difficult to communicate with the locals. The ability to learn a basic foreign language was considered a luxury and required a huge amount of time and dedication. Apps and websites that existed then, had an expensive fee and did not have a good user-friendly experience.

when we go with Duolingo uses video game concepts like badges and streaks to encourage users to continue learning and tracks their activity to determine when they are most likely to engage in a lesson Duolingo has also devised its own free standardized English proficiency.

This app takes inspiration from video games to bring a wider audience and the elements of fun to the activity of learning a new language.

Where did the app come from:-

Duolingo began in 2009 at Carnegie Mellon in Pittsburgh Pennsylvania by Guatemalan Professor Luis Von Ahn and his former student Severi hacker of Switzerland. Von Ahn had already received international recognition for the creation of recapture the human verification system that he may have encountered when registering on websites such as Facebook, Ticketmaster and Twitter the original version of recapture asked users to decipher unclear words by typing what they could read these images were in fact taken from archived copies of the New York Times who paid recaptcha for the digitalization of their pervious issues alowing the company to kill two birds with one stone Von Ahn carried this crowdsourcing bussiness model to juror lingo as users were learning a language they were also contributing translations of simple Phrases from a variety of documents across the internet although Duolingo has now moved away from this twofold business model due to concerns that they were becoming a translation tool and not a learning resources the crowdsourcing model became the inspiration for the educational platform that we know today Von Ahn was aware of the expensive barrier to learning English in his home country and across much of Central and South America and belived in offering a free source of education to those who needed it in october 2011 Von Ahn and his development team raised 3.3 million dollars.

We collectively feel that the idea of Human-centered design can be best conveyed with the example of Duolingo. Talking about the history of Duolingo, Author Tim Ferriss and a Venture capital firm owned by actor Ashton Kutcher a month later the test version was made available and the website soon had a waiting list 300,000 people 2012 saw its release on Apple's App Store and made available the following year in Google play store where it quickly rose to number one education at receiving 1 million downloads in the first three weeks it seems Vernon's project was wetting the linguistic appetites of many 92% of European schoolchildren are currently learning an additional languages to their own and Von Ahn estimates that there 400 million people in China who are learning English the founder has always wanted to keep the app free to everyone and so the free version only makes money from ads the paid version of the app Duolingo+ is purchased by only 2% of total users for $9.99 a month removes ads gives unlimited lives for in-game quizzes and offers several other small perks as time has gone on Duolingo has mirrored public demand and placed greater emphasis on its mobile app using some clever strategies to attract and retain customers.

The app has 4 features within it which make it to become more popular among users.

1. peer to peer mock practice

2. rating others proficiency

3. discussion forum

4. statistics of our learning.

References:-

https://fluentforfree.wordpress.com/2017/03/06/the-pros-and-cons-of-the-duolingo-app/

https://sites.duke.edu/anirudhabharadwaj/product-improvement-duolingo

https://www.youtube.com/watch?v=2_CUQsZWYjE

Team - Concept squads

Members :
1. Manchikalapudi Lohitha Chowdary
[CB.EN.U4CSE19129] - CSE

2. MADDIPATI SANDEEP CHANDRA
[CB.EN.U4CSE19633] - CSE

3. S S SHIVASHANKER
[CB.EN.U4EEE19039] - EEE

4. Shanu S
[CB.EN.U4ELC19050] - ELC

5. Meda Venkata Sucharitha
[CB.EN.U4ECE19133] - ECE

6. Maddala Vamsi Krishna
[CB.EN.U4ECE19132] - ECE

7. Sivaram S
[CB.EN.U4MEE19143] - MEE

Amul

sadhukarthik30 — 2021-08-27 16:02:05 UTC

History

· Amul is an Indian dairy cooperative society based out of Anand that lies in Gujarat. The word 'Amul' is derived from the Sanskrit word ‘Amulya’ which means priceless or precious.

· Founded in 1946, Amul is managed by the Gujarat Co-operative Milk Marketing Federation Ltd. (GCMMF), a cooperative body that comprises 3.6 million milk producers of Gujarat today.

· Amul started India's White Revolution that made India the world's biggest maker of milk and milk products. Amul was founded by Tribhuvandas Patel under the direction of Sardar Vallabhbhai Patel, the first deputy prime minister of India.

· By June 1948, the Kaira District Co-Operative Milk Producers Union Ltd had started pasteurizing milk for the ‘Bombay Milk Scheme’. In 1973, Amul celebrated its 25th Anniversary under the leadership of Tribhuvandas Patel, Morarji Desai, Maniben Patel, and Verghese Kurien.

Business Strategy:

Amul targets India's mainstream market, with no luxury options, and focuses on supplying high-quality products at reasonable costs. As a result, Amul bases its pricing strategy on a low-cost price approach that has attracted a large number of consumers in the past and continues to do so in the future.

The Amul Model is a three-tiered structure that is implemented in its dairy production:

• Amul acts as a direct link between milk producers and consumers that removes the middlemen which helps them offer products at affordable prices.

• Farmers (milk producers) control procurement, processing, and marketing.

• Run by Professional Management

Target Audience:

• Amul has segmented Milk for various industries such as ice-cream manufacturers, restaurants, coffee shops, and many similar industries.

• Further, it has segmented Butter, Ghee, and Cheese for bakeries, pizza, snack retailers, confectionaries, and many more.

• The target audience study tells us that Amul has a strong presence in both business-to-business (B2B) and Business-to-Customers (B2C).

Company Stratage During Covid Times :

Amul turnover grows 2 % despite covid 19 challenges

• The Amul Group turnover, which includes the businesses conducted by the 18 member dairies under the Gujarat Cooperative Milk Marketing Federation (GCMMF), crossed ₹53,000 crores for fiscal 2020-21, a 2-per cent rise over last year’s ₹52,000 crores.

• They focused their attention on enhancing the in-home consumption of their products.

• The consumer pack business of Amul grew by 8.1 percent, while bulk dairy commodities, as well as sales from restaurants and hotels, suffered a decline in 2020-21, due to Covid-19.

• The dairy major launched 33 new products, the highest number of products launched in a quarter.

• During the pandemic, everyone was watching TV to know the latest updates on the pandemic and therefore Amul decided to double their advertising expenditure.

• During the March to June period, Amul saw a 30 percent growth in its cheese category. This growth was despite orders from the HORECA (Hotel Restaurants and Catering) segment falling to almost zero.

Reference

https://iide.co/case-studies/amul-marketing-campaign-case-study/
https://www.nextbigbrand.in/amul-the-case-study-of-the-taste-of-india/
https://startuptalky.com/amul-case-study/

Team - Vita Hominibus

Members:

1. sadhu Karthik
CB.EN.U4 MEE1913

2. Shreyas Nagesh
CB.EN.U4ELC19052

3. Shashank Shekhar Pandey
CB.EN.U4EEE19042

4. N K V Sudharsan
CB.EN.U4ECE19033

5.G.THEJAS PHANI KUMAR
CB.EN.U4CSE19619

6. Oviya H
CB.EN.U4CSE19445

7. Prathana Mahendran
CB.EN.U4ECE19038

INSTAGRAM

2021-08-28 05:40:55 UTC

Instagram is a social media primarily focused on online mobile photo/video-sharing.

• Instagram photos confine to a square shape, similar to Kodak Instamatic and Polaroid images.

• The name “Instagram” is a portmanteau of “instant camera” and “telegram”

• Instagram was founded in 2010 by Stanford graduates Kevin Systorm and Mike Krieger. Initially, Kevin and Kreiger created an HTML5 check-in project called Burbn.

The Burbn app allowed users to check-in, post their plans, and share photos. Although at the time, location-based check-in apps were very popular, the photo-sharing feature of Burbn was very unique.

Users were asked for feedbacks about usability and features they would like to have in Burbn. Based on several feedbacks, the founding team reassessed Burbn and decided to focus primarily on one thing: photographs specifically taken on mobile devices. They carefully studied leading apps in the photography category at that time. They figured out that Burbn must be a platform for people to express themselves with photographs rather than using long texts like in those social medias existed that time. Their intention for the app was that it would be minimalist and require as few actions as possible for the users to express themselves.

They took a step backward and stripped Burbn down to its photo shareability, commenting, and "liking" functions. It was at that time that they renamed their app Instagram, combining the words instant and telegram.

• On October 6, 2010, Instagram was added to the Apple App Store, generating 10,000 registered users within the first few hours of its app life.

• In April 2012, Instagram was added to Android phones and was downloaded more than one million times in less than one day.

Instagram evolved rapidly when Facebook acquired it in 2012. This period was when Instagram was designed not only for media sharing but more than that. The developers started to understand the demands and interests of the users. Detailed planning and analytics made Instagram create this feature called "Instagram Stories" where users can share media which is open to view for a day. This feature was the foundation for their success because many other companies and users felt using Instagram stories is a good marketing strategy and Instagram was extremely quick to address the feature and they have added many tools for ease of access and effectiveness.

Some advancements that were proposed are:-

• Creative Text Editor: Allowed Users to create stylish and decorative contents.

• Feedback System: Companies created attractive contents and questionnaire using the Feedback System that Instagram built. Variety of features like Polls, Questions, Quizzes along with the creative media tools made this system work much efficiently.

• Instagram Live: People and organisations used Instagram Live to stream ongoing and live events.

We all know how potentially addictive the Instagram platform is. It's more because of its features, colors and other elements being cantered around human psychology. Starting with the colors in the Instagram logo, it is of high visual fluency and stands for it being positive and vibrant.

Instagram understands that any user wouldn't want to check about what's cooking in lives of all people they follow. In social medias, often people prioritise on whose life to check on. Your activities on the platform are constantly tracked and the more you use it the more personalised your experience will be. We all love a world that approves our beliefs and interests, don’t we?

Being a mobile-based application, it also uses the science behind notifications, alerts to make users hooked with the platform for more amount of time. We have also seen the platform rolling out updates frequently, after installing which you may not notice any explicit changes in your experience but these updates are backed by strong neuroscientific principles that appeal to your subconscious mind.

References:
https://www.investopedia.com/articles/investing/102615/story-instagram-rise-1-photo0sharing-app.asp

https://izood.net/blog/the-history-of-instagram/

https://www.google.com/amp/s/techcrunch.com/2010/09/20/instagram/amp/

·https://en.wikipedia.org/wiki/Instagram

TEAM OASIS

1. B.Prakash –[CB.EN.U4ECE19206] [Electronics and Communication Engineering]

2. Dasari yeshwanth-[CB.EN.U4ECE19008] [Electronics and Communication Engineering]

3. Anush Karthik.S-[CB.EN.U4CSE19205] [Computer Science Engineering]

4. Jayasubiksha.V-[CB.EN.U4EEE19117] [Electrical and Electronics Engineering]

5. Koppisetti Sri Sai Sampath-[CB.EN.U4CCE19031] [Computer Communication Engineering]

6. Mandala Harika-[CB.EN.U4CIE19021] [Civil Engineering]

7. Rathika.M.S-[CB.EN.U4CHE19018] [Chemical Engineering]

HelloFresh

2021-08-28 06:40:05 UTC

HelloFresh was founded in 2011 by Dominik Richter, Thomas Griesel, and Jessica Nilsson. It was one of the earlier companies in the meal-kit industry. They were initially funded by Rocket Internet, a German start up studio company. They first started delivering meal kits to paying customers in early 2012 and expanded to the Netherlands, UK, US, and Australia the same year. The company delivered a box of fresh food to your door, with easy recipes included.

The founders recognized people have trouble finding time to shop for groceries, and they also struggle to create healthy, affordable meals, so they came up with a solution to both problems. They didn’t come up with an idea unrelated to consumers actual needs. Instead, they recognized a struggle someone was facing and then worked to invent a solution. In this way, it’s arguable human-centered design is a safer and more trustworthy approach to problem-solving.

HelloFresh defined its future corporate strategy by devising a Hackathon: a three-day event tailored-made for the company reflecting its goals, resources, and ethos. The concept behind the hackathon was to bring about an intensive exchange of ideas to develop market-ready solutions in a short time.

Even before the coronavirus pandemic began, business was going well for HelloFresh, the world’s leading supplier of meal kits. And as the pandemic spread globally, business growth accelerated even more. As positive as this looked on paper, it also presented a tremendous challenge for the company's production and supply chain processes. In just four weeks, throughput increased by 25% and efficiency by 10%.

Together with Plastic Bank, HelloFresh has set up three plastic collection centres in Indonesia. Over the next three years, these centres will prevent an equivalent of 37.5 million plastic bottles (1.6 million pounds) from entering the ocean while also supporting vulnerable communities.

References:

https://www.hellofresh.com/about/sustainability?__cf_chl_captcha_tk__=pmd_KtXvvu08LwEBIm9w1q3hv_GCacm_QVvvPJ5m8ebB7MM-1630069161-0-gqNtZGzNAuWjcnBszQf9

https://ennostudio.com/project/hellofresh/

https://www.4flow.com/industries-references/consumer-goods-and-retail/success-story-hellofresh.html

Team: "THE GENZ'S"

Members:

K S Vinaya (CB.EN.U4CSE19028) – Computer Science Engineering
Sai Satvik Arvapalli (CB.EN.U4CSE19410) – Computer Science Engineering
Pranav Balasundaram (CB.EN.U4EEE19127) – Electrical and Electronics Engineering
Sam Jonath D (CB.EN.U4ELC19048) - Electrical and Computer Engineering
Harshini Reddy (CB.EN.U4ECE19061) - Electronics and Communication Engineering
Kovid Ravi (CB.EN.U4ECE19242) - Electronics and Communication Engineering
Rohith V S (CB.EN.U4MEE19041) - Mechanical Engineering

SPOTIFY

2021-08-28 08:00:56 UTC

Like they say there's a song for every mood, but in a practical sense it is not possible to have such a large number of songs stored in any device. Spotify perfectly solves this problem. Spotify is an international online and offline music streaming and media services provider headquartered in Stockholm, Sweden. This was the era when the news of downloading pirated music files came as a bombshell for the whole music industry, prior to the music streaming services got popular. After realizing that music streaming had a huge potential, the Spotify founders, Daniel and Martin brought in this model that works based on the "Freemium" business model approach in 2006.

The secret behind it gaining immense popularity among the music lovers globally is that it caters to a user's listening preference by recommending songs similar to previously liked ones, based on their listening patterns and creates curated playlists. Spotify has a great user interface that is easy to navigate and has a very appealing design. Though one may argue that the frequent advertisements non-premium users are subjected to can be a displease, we think Spotify provides a wide range of interesting and useful features for those availing the free service, and listening to advertisements is just a small price to pay for it. In 2013 Spotify had launched 'Spotify for Artists' which was an attempt to clarify its business model to the artists and help them get the audience statistics and various tools to promote their endorsements in order to earn great buzz.

Utility of Spotify is not only limited to desktops and smartphones, rather all devices starting from the Apple Watch, PlayStation to advanced IoT gadgets like Google Home and Alexa. These are a few examples that support Spotify and there are so many options that have an entire website dedicated to the devices they support.

Today, Spotify enjoys a huge cheering section of about 286 million active users (monthly) due to its user-friendly model that brings contentment to the end user. It is one of the successful companies whose core business lies in music streaming. Currently Spotify is operational across 79 countries. Its huge success is solely due to their model which has been built and is being upgraded for user needs. Hence, it is evident that Spotify had established a successful Human Centered Design.

REFERENCE:

TEAM NAME: PEGASUS

MEMBERS:

1. NIKHIL JEIKAR P M (CB.EN.U4CSE19443) : Computer Science Engineering
2. GAYATHREE ELANJELIAN (CB.EN.U4ECE19062) : Electronics and Communication Engineering
3. ROHITH RENIL (CB.EN.U4CIE19031) : Civil Engineering
4. VIGHNESH SHANKAR (CB.EN.U4CCE19061): Computer and Communication Engineering
5. YARASI NIKITHA (CB.EN.U4ECE19160) : Electronics and Communication Engineering
6. KAKANI SAMBASIVA RAO (CB.EN.U4MEE19216) : Mechanical Engineering
7. AISHWARYA ANAND (CB.EN.U4CSE19631) : Computer Science Engineering

Ikea

roathena7 — 2021-08-28 09:47:03 UTC

History:
Ikea is a multinational group of companies that sells ready-to-assemble furniture, kitchenware, and home accessories. Ikea is the biggest furniture company in the world, with over 400 stores worldwide, selling affordable household items to millions of customers. It was started by Ingvar Kamprad in 1943, who was 17-year-old at the time, in Sweden.
It is a place where all the products required by an individual are available at and each and every product is easy to assemble as well as disassemble as per one’s request.
Like most entrepreneurs, Ingvar Kamprad’s vision started with a spark – lots of them. In 1931, the five-year-old began selling matches, an essential item in every home.
In the Swedish province of Småland where Ingvar lived, the stony land produced poor crops. Farming wasn’t enough to survive. People had to be innovative, creative, strong, and stubborn. Poverty was widespread. People queued for food, for jobs, for everything. Everyone, children included, should waste nothing – not even time.
Ingvar understood his family’s hardship and wanted to help. But rather than doing farm chores, he focused on helping the family finances. Whether or not his small contributions made a difference, his family did the unconventional and supported their little match-selling entrepreneur. The future IKEA founder’s first customer was his father’s mother.

IKEA's Human-Centered Approach:

IKEA includes millions of people who are marginalized and far from the labor market, teaming up with social entrepreneurs who use business as a way to reduce poverty, empower women and tackle social and environmental challenges in their communities is one way of making this a reality.
IKEA is Collaborating with social entrepreneur artisans – mostly women – which gives the possibility to offer tailor-made services and beautiful, unique products to the customers while contributing to jobs for refugees and vulnerable groups. for example, More than 1,000 Indian women at the artisan collective Rangsutra are involved in the co-creation of beautiful, handcrafted textile products for IKEA
The handmade products are sold globally or in selected countries as well as locally, and they are expanding their support to social enterprises outside the IKEA business. All these collaborations are part of their overall initiative called IKEA Social Entrepreneurship.
The social enterprises they partner with are artisan shareholding companies, foundations, and other companies addressing social challenges. IKEA believes improving artisans’ livelihoods is an important step towards helping them gain respect and create a better future for their families and communities.
Together, IKEA co-creates unique products using traditional handicraft methods and materials creating global brands like INNEHÅLLSRIK cushions and PÅTÅR coffee.
To support coffee farmers in the White Nile region of Uganda, IKEA has teamed up with a social business project that buys the coffee beans directly from about 13,000 smallholder farmers. The collaboration makes it possible for them to have a steady income while learning more sustainable farming practices. This means you can contribute to better living conditions in the White Nile region by just enjoying a cup of our high-quality PÅTÅR special edition coffee.
More people have the chance to earn a decent living – and IKEA gets to offer its customers one-of-a-kind products and services. It’s a win-win if ever there was one, this shows the human-centered approach at its best in the case of IKEA
Future plans
IKEA recently announced that it will open new production facilities in Jordan this summer as part of a global plan to employ 200,000 disadvantaged people. The facilities will be operational by August, and refugees will be able to work on rugs, cushions, bedspreads, and other handwoven items.
The new manufacturing facilities are just one of many projects that the furniture conglomerate is working to establish around the world. They have already launched programs to assist Indian women and Sweden's immigrant population, which employ approximately 2,000 people collectively. The ultimate goal of these initiatives is to employ approximately 200,000 people worldwide.
Rather than spearheading the projects, IKEA is collaborating with local social entrepreneur organizations to use business solutions to alleviate poverty, rather than simply distributing aid. This not only helps to provide jobs for people who desperately need them, but it also allows organizations that would otherwise be too small to meet IKEA's supplier guidelines to get their work into stores.

References:

https://youtu.be/fhQt08zBVzw

https://www.ikea.com/us/en/this-is-ikea/about-us/our-suppliers-a-key-to-building-a-better-business-pub3b639e02

https://about.ikea.com/en/about-us/history-of-ikea/from-child-entrepreneur-to-ikea-founder

https://blog.experiencepoint.com/ikea-encourages-customers-to-make-themselves-at-home?hs_amp=true

Team: "Phantom Squad"

Members:
Rohit Sharma(CB.EN.U4CSE19461) – Computer Science Engineering

C. Gayathri(CB.EN.U4CSE19608) – Computer Science Engineering

K. Nakul(CB.EN.U4EEE19023) – Electrical and Electronics Engineering

S. V. Satya (CB.EN.U4ELC19043) - Electrical and Computer Engineering

Dharshika P(CB.EN.U4ECE19215) - Electronics and Communication Engineering

Pranav Vikirtan Dhayanithi (CB.EN.U4MEE19230) - Mechanical Engineering

NETFLIX

tharunnrajh26 — 2021-08-28 15:04:59 UTC

Netflix is a subscription-based streaming service that allows its members to watch TV shows and movies without commercials on an internet-connected device. You can watch Netflix through a variety of devices including Netflix website, smart TVs, game consoles, streaming media players, set-top boxes, smartphones, and tablets. It has a wide range of content along various regions of which most are produced by themselves.

Netflix began offering an online membership administration through the web services ,in 1999. Supporters picked film and TV titles from Netflix's Web webpage; the shows were then sent to clients as DVDs, alongside prepaid return envelopes, from one of in excess of 100 circulation places.In 2006 Netflix dispatched the $1 million Netflix Prize challenge to find out if anybody would improve by 10% its proposal framework, a calculation for foreseeing a person's film inclinations dependent on past rental information.. starting in 2013 with the roundabout show series House of Cards, the organization offered video content delivered explicitly for its web-based feature.

The idea of Netflix started with the ‘Netflix Box’ that offered movies online and were ready go public in 2005 after acquiring movie rights . Then gradually it started moving away from its original core business model of DVDs, by introducing video on demand via the Internet. But in the begining, it could offer no more than about 1000 movies and TV shows. It also bought underrated movies and there was an exponential increase in the number of subscribers that by October 2018, Netflix's customer base reached 137 million worldwide, confirming its rank as by far the world's biggest online subscription video service.

Netflix became an exponential business model because the founders had the ability to look as an outsider at their business model. They were never happy with the way the business model was at a given time but were always looking where the market was headed in 5 to 10 years. The success story of Netflix is their business strategy to make customers addicted to this platform. By creating compelling original programming, analyzing its user data to serve subscribers better, and above all by letting people consume content in the ways they prefer. Netflix started to develop their own shows, based on the analysis of their own customers' data. This way, Netflix understood way better than their competitors what their customers would like next and acted upon this.

Netflix uses very intelligent Digital marketing strategies like few social media posts make people very curious and it gives opportunities for members to watch content anytime, anywhere to watch. Netflix social media team uses it intelligently as social media is a hot favorite in recent years so these people make interesting posts to grab the audience attention mainly, One of the core pillars for Netflix growth strategy is focusing on original content and They focus on mainly building a strong relationship between the brand and its viewers.

Their team knows how to keep you engaged on Netflix with a personalized interface. After you spend some time on Netflix and watch something, they suggest you some more related ones according to what you have been watching with the help of their data-driven system. The content on your home page is totally personalized for you. In this way, you can find more TV series, documentaries, or movies in which you are likely to be interested. In this way, Netflix offers you a unique user experience on its platform. They even do it on their social media accounts.

It’s impossible to talk about streaming TV today without mentioning Netflix. Initially, it was started as an online version of a video store where customers could rent DVD and Blue Ray films over the Internet. Now, it became the one of the top and finest in digital platform. We can see the growth of the Netflix from the above. In this lockdown, growth was highly increased.

URLs:
https://www.themarcomavenue.com/blog/a-case-study-on-netflixs-marketing-strategies-tactics/

https://acasestudy.com › netflix-busi...
Netflix Strategic Management Analysis | Case Study Solution

THE INFINITIES

Pavani Gaddam
CB.EN.U4CSE19344 CSE

THARUNNRAJH A L
CB.EN.U4EEE19143 EEE

Divesh Kosuri
CB.EN.U4CSE19422 CSE

S B Kavya Preetha
CB.EN.U4ECE19021 ECE

P.ANAND GOPI SAI KRISHNA
CB.EN.U4ECE19238 ECE

VAISHNAV MEDAM
CB.EN.U4CSE19228 CSE

SRAVAN
CB.EN.U4ECE19153 ECE

WATER SPRINKLER SYSTEM

2021-08-28 15:27:01 UTC

Water sprinkler is basically a device used for irrigation purposes in agricultural crops, lawns, golf courses, landscapes, and similar areas. These can be used to water cool and control airborne dust. Water Sprinkling is a method of applying water in a controlled manner while recreating rainfall scenarios.

For years the traditional methods such as a moat, chain pump, dhekli and rahat were the basis for irrigation of the crops. But nowadays they are lacking their full capacity and the reasons are that they are not able to follow the rapid change of the outside world. Due to drastic changes in the environment, various problems emerged for the traditional methods. Some of them were:

Imbalance inflow of water caused by wastage of it.
The filling up of excess water caused underground salts to pop up on the surface layer.
Drastic weed growth.
Increase in labor and electricity.
Soil erosion was frequent.
Potential overwatering and wasteful runoff.
The overflowing irrigated water gives insects a place to make their habitat which is harmful to surroundings giving rise to various diseases.
While constructing the colossal irrigation waterways, people lose their residential and commercial lands.

Traditional methods more relied on rainfall in the watering of the crops, so drought was a common issue. The quantity of food produced was less per acre, which, when combined with drought, caused starvation. The quality of the food produced was lower than today. So, to minimize the effort and maximize the effect of irrigation, water sprinklers came into play.

The origin of the water sprinkler goes back to the earliest attempts to irrigate fields and raise crops in areas where there was not enough water. It became necessary to carry water to areas that needed supplemental supplies. But beyond irrigation ditches, aqueducts, and other ingenious methods early people devised to channel water from one place to another, the modern water sprinkler didn’t appear until the late nineteenth century. The invention was the work of a New Yorker, Joseph Lessler who with an idea of human-centered design in the year 1871 filed a U.S patent called “Improvement in Lawn-sprinklers” and described it as “a portable water fountain and sprinkler.” The obvious advantages of these sprinklers were that they automated lawn care by cutting out the time and effort the average person had previously needed to spend manually watering the yard. Because of his innovation, for a country that was already falling in love with its green lawns, this was a breakthrough. What first became a signature item in lawn care soon after became an icon of the world's irrigation system for agriculture.

When the sprinklers were introduced to the world, the impact was not only in residences and industries but also in the agriculture sector too. The outcomes of these were:

Reduction in wastage of water and maximize the yield.
Water Channels were eliminated.
Were used for varied types of soils and is very useful for irrigating crops especially oil, vegetables, and cereals.
It helped the farmers to save the lands by not constructing the check dams or bunds and also crops located at higher elevations were irrigated efficiently which in return reduced the labor charges.
Soluble fertilizers and chemicals were supplied to the crop as required.
It prevented air-borne dust.

The lawn sprinkler system is just as popular today, it comes with new technology and features. An increasing number of sprinkler systems are being connected to computer systems to minimize wasted water and maximize their effectiveness. As we enter a time when water is becoming more precious, the ideology of human-centered design, in the fabrication of the water sprinklers helped in bringing a natural balance in the environment.

References:

Team The_Hydra
1.Pradhumna Guruprasad - CB.EN.U4ELC19036
Electrical and Computer Engineering

2.Mithesh E - CB.EN.U4MEE19222
Mechanical Engineering

3.Vigaasiny K P - CB.EN.U4ECE19059
Electronics and Communication Engineering

4.Gowtham G Dev - CB.EN.U4EEE19113
Electrical and Electronics Engineering

5.Bhuvanagiri Shruthi Sindhura - CB.EN.U4CSE19606 Computer Science Engineering

6. R. Nagaraj - CB.EN.U4CSE19640
Computer Science Engineering

Steiff Stuffed Animals - Teddy Bear

2021-08-28 15:29:11 UTC

With the use of modern technology and modern survey methodologies, Human Centric Designing has drawn the attention of most companies and blooming inventions.

It is quite fascinating to know that a person made use of this Human Centric Designing, roughly 150 years ago, to come up with one of the most popular products ever made.

Marguerite Steiff, Giengen a der Brenz, Germany created the stuffed animal toys and her enterprise designed the Teddy Bear, something which can be found in every household. It is praiseworthy that Steiff had child paralysis, but pursued sewing.

In 1879, Steiff designed a stuffed Elephant that can be used as a pincushion, which later became the most popular children's toy - stuffed animal. The stuffed toy became a favourite among the children and this made her realize how important lovingly designed toys are for them.

The pincushion product was improvised and turned into stuffed animal toys based on two things; These stuffed animals served as a fun and comfortable approach to introduce animals contrary to their wildness, and animals were very popular in circuses.

In 1904, Franz Steiff came up with the idea of adding a metal button engraved with an elephant as a product label, to avoid imitation and to make their high-quality products very distinctive. A brand sign “Steiff - Button In Ear” was developed. Two more tags, an ear tag and a chest tag were added later.

Richard Steiff designed the first soft toy, Bear 55 PB. He took the toy bears to a spring fair in Leipzig, Germany where they caught the eye of an American buyer, who ordered 3000 bears. From then on, the bears became a bestseller in the United States

Margarete was awarded the Grand Prix at the World Exhibition in St. Louis, and Margarete Steiff GmbH was created in 1906, the name of which is still used today.

Now we have plenty of Teddy Bear Museums dedicated to Steiff Enterprise and their Creations.

Japan probably has the most number of teddy bear museums. Some of the popular ones include Izu Teddy Bear Museum, Hida Takayama Teddy Bear Eco Village, and the Yamanakako Teddy Bear World Museum. Some other museums across the globe include The Dorset Teddy Bear Museum in the UK, Den of Marbletown in New York, the Vienna Teddy Bear Museum, the Teddy Bear Museum of Naples, Florida, and the Margarete Steiff Museum in Germany.

References:
https://www.steiff.com/en/i/company-history, https://www.outlookindia.com/outlooktraveller/explore/story/70282/did-you-know-how-the-teddy-bear-got-its-name

Team Invicta - Team 19

Bavesh Ram [CN.EN.U4ECE19109], Shrikar S [CB.EN.U4ECE19144], Sourabhi G S [CB.EN.U4ECE19152] - ECE Department

D Vishal Reddy [CB.EN.U4CSE19213], Swetha Manukonda [CB.EN.U4CSE19355] - CSE Department

Chethan S G [CB.EN.U4MEE19013] - Mech Department.

AIRBNB

2021-08-28 15:39:02 UTC

What is Airbnb?
Airbnb, A San Francisco based company which focuses on lodging, primarily homestays for vacation rentals, and tourism activities, was founded in 2008 by Nathan, Brain and Joe.
Airbnb Plus even offers stays with clean refrigerator, full cooking equipment, stocked toiletries, fast Wi-Fi and members may book both virtual and live
activities with guides, including cooking classes, tours, and meetups.
Airbnb Collections includes Airbnb for Families, Airbnb for Work, and home venues for weddings and other gatherings. Their website is localized into 62 languages.

How it started?:
$In 2007 October, Brian Chesky and Joe Gebbia create the initial concept for AirBed & Breakfast during a conference held in San Francisco. The basic idea was to offer living quarters, breakfast who were unable to book a hotel.
$In 2008 August, to raise some funding on their own, they capitalized the presidential elections to sell cereal boxes which was an instant hit.
$From 2009-10, series of funding by Y Combinator, Sequoia Capital valuated the company at $2.4 million and the website as renamed to Airbnb.
$In 2011 February, Airbnb announced a record breaking 1 million booking since its launch in 2008.
$In 2011 May, international expansion of Airbnb took place after it acquired Accoleo, a small German Company.
From July - October, they raised another $112 million and opened its second international office in London.
$From 2012 -14, international expansion and record breaking bookings took place. And they started collecting a 14% tax for short-term rentals.
$From 2015-16, they launched an app to facilitate communication between guests and hosts and went on to add more features.
$From 2016-2019, they partnered with various startups and developed themselves to be the leading website for hotel bookings.
$In 2020, they announced that they have filed for an IPO. The company was valuated at $100 billion.
$From 2020-21, the pandemic has hit Airbnb hard but they are bouncing back strongly and is currently valuated at $75 billion.

What was their marketing strategy?
Airbnb uses a market mix model of marketing. The essential idea behind the marketing mix model is to release a product or service in the right manner,
with the right price, and at just the right place by using the right promotion tools.
Airbnb’s founders rooted everything in the unique experience of learning to live like locals — even when you’re away from home.

Airbnb’s Goal:
Is to enrich travel by providing accommodations with character. Any ordinary property holder can list their home on Airbnb’s platform,
creating a massive database of distinct home rentals. Instead of living in cookie-cutter hotel rooms, you can enjoy a space with personality and character.

Brand Development Of Airbnb:
1.Airbnb never underestimated its impact of compelling photography and design maybe we can say its one of the main reasons from which we can say that airbnb has its brand.
2.It is known for its innovative content formats and did a better job delivering its services to its customers by fulfilling its brand's promise with smart and accurate formats.
3.Now-a-days there is nothing effective than promoting any kind of brand in social media. They feature host and guest stories on almost every digital channel available.
4.Airbnb stands out from every other similar websites as they build a unique position in the marketplace, and differentiate their offer, has been pronounced emphasis on deep rooted values like multiculturalism, diversity and love of travel.
5.Airbnb allows hosts to upload “House Rules” that guests must follow, and they also provide a set of guidelines for hosts to ensure that the level of hospitality quality is maintained.
6.Airbnb reminds us that creating guides, sending thoughtful emails, and offering guarantees for great service are essential building blocks of trust. The kind that gets you repeat business, recommendations, and loyalty.
7.Airbnb teaches us how to design surprising brand moments that still feel relevant. They are totally unexpected, but certainly still aligned with the brand’s core message

Thinking from a Customer’s Perspective:
When Chesky and Gebbia developed the website for the first time, they thought Why are they coming to the design conference? What would they need to achieve their objectives? How could we help them to realize their trip goals?
The questions helped Chesky and Gebbia to provide a pleasant experience to the customers.
When guests arrived, Chesky and Gebbia presented them with a welcome package that contained a BART pass, city maps, and spare change to pass out to homeless people.
They served their guests breakfasts of untoasted Pop-Tarts and Orange juice. Chesky and Gebbia also took them to their favorite Taco place, Ferry building, and Stanford’s design school.
The guests loved their stay. They realized that they would’ve missed this experience if they’d opted to stay in a hotel. They were thankful to Chesky and Gebbia and became close friends with them.
It shows how selling experience would convert a customer into a loyal one.

Airbnb is one of the best examples of a successful company leveraging user-generated content. They make sure each user gets an amazing experience and Airbnb uses its customers as a Bait, who will surely share their wonderful experience on social media, thereby reducing any investment on advertisement.

REFERENCES:
https://en.wikipedia.org/wiki/Airbnb
https://laurabusche.com/brand-strategy/airbnb-branding/
https://www.molocoads.com/en/blog/the-airbnb-marketing-strategy-helping-guests-feel-right-at-home
https://getpaidforyourpad.com/blog/the-airbnb-founder-story/

Team Vindex
Team members:
1.Vattikuti Bhanu Sahithya - CB.EN.U4ECE19257 - Electronics and Communication Engineering
2.Yellamilli Yaswanth Sai Prasad - CB.EN.U4ECE19260 - Electronics and Communication Engineering
3.Manit Maini - CB.EN.U4ELC19029 - Electrical and Computer Engineering
4.Sandeep Kumar R - CB.EN.U4MEE19327 - Mechanical Engineering
5.Karthik S - CB.EN.UCIE19016 - Civil Engineering
6.Thejaswini S - CB.EN.U4CSE19462 - Computer Science Engineering

Liter of Light

divyasmraman — 2021-08-28 17:15:11 UTC

Liter of Light is an open source product (cum design) that brings affordable solar light to slums in over 15 countries which experience energy poverty. With unforeseen innovation that took place in the grassroots globally,the product has been decorated with numerous awards such as the World Habitat Awards (2014), the Edison Awards (2019) and so on. The Liter of Light is one that could easily pride itself as an epitome of HCD. They understood the simple needs of the people and delivered it with excellence.

Inspiration
The Philippines is an island nation that is highly prone to typhoons and severe storms. Their homes get severely devastated every time a storm hits. So there was a need to have an alternative architecture system that was affordable and easily rebuilt in the event of a subsequent storm. Illac Diaz, a fellow Filipino, joined hands and brainstormed with the inhabitants to bring affordable and permanent solutions for housing and energy. One of the greatest problems that they faced was in choosing the viable raw material for the construction as bricks were not feasible. So, Diaz went to the Massachusetts Institute of Technology for his studies on alternative architecture and urban planning. ^[1] It was there when he came across the idea of bottle-light, which was originally conceived in 2002 by Alfredo Moser, a Brazilian mechanic.^[2] In November 2013, an unprecedented typhoon that destroyed 14 million houses struck the Philippines and poverty became rampant. So, Diaz returned to the Philippines and formed the MyShelter Foundation. ^[3] The locals ran the organization without the help of outsiders. Upon surveying the affected region for resources, they found there was an abundance of plastic bottles that were provided by humanitarian aid during the storm. Thus, the organization came up with the idea of constructing walls using mud-filled bottles. The victims who lost their homes readily offered to fill the bottles of mud and were happy to be a valuable participant in the plan. Unfortunately, after the construction of the roof, they noticed the rooms were dark. And this was when the infamous Liter of Light revolution began.

Ideation
Inspired by Alfredo Moser, Diaz encountered a Eureka moment of applying the Brazilian’s idea of using the water bottles to bring light inside buildings. They also used the same technique to light the inside of shacks in cities like Manila where houses are so tightly packed together and natural light was impossible to penetrate inside.^[4]The response from the localities to this solution was incredibly positive due to its simple and cost-friendly design. Most of the plastic bottles used were recycled 1.5-liter bottles.
After being filled with water and a little bleach (To prevent it from turning green with algae and ensure a high-quality light keeping the water clear for a longer time), the bottle is pushed through a steel sheet that serves as a metal lock to prevent it from slipping. It is then embedded into a corrugated iron roof. A small part of the bottle is left outside while the rest of it protrudes into the house. Sealant is put around the hole made in the roof to keep it waterproof. Using an appropriate durable, leak-proof, space-filling glue that does not melt because of the sun is one of the major challenges for the solution. They involved many local groups in experimenting with different glues that were widely available to find the best solution for both costs and quality. ^[5]It was found that polyurethane and polyester resin were the best solution as it was already available in carpenting shops. The refractive properties of water ensure that the light from the sun that reaches the inside of the bottle becomes Omni-directional, mimicking an electric light bulb and emitting the same amount of light as a 40–60 W incandescent bulb depending on the amount of solar insolation available.
Within months, one carpenter and one set of tools in one community in San Pedro expanded the organization to 15,000 solar bottle bulb installations in 20 cities and provinces in the Philippines and inspired local initiatives around the world. ^[6]Although the liter of light had taken a monumental step already, they made more improvements to the existing liter of light.
A further development (Liter of Light at night) was initiated to provide low-cost lighting at night by upgrading the device with LED bulbs, solar panels, and batteries, making it more useful at night time. In 2012, Liter of Light started offering a package to upgrade to a 1-watt or 2-watt LED light with micro-solar panels and battery to Filipino households with the solar bottle bulbs already installed on their roofs. With a simple circuit panel, drill and soldering, the LED light is put together and inserted into the already installed bulb giving residents another 10 hours of light at night. ^[1]

Implementation
In addition to undergoing a wholesome HCD based ideation phase, the Liter of Light actively involved the consumer and the local people in the installation process of the product. This way, the users were no longer dependent on professionals to deal with maintenance or re-installation of the product. ^[7] Liter of Light also open-sourced their design and made it public. This resulted in many young volunteers and NGOs integrating LoL into their sites. Soon, local people (especially women and disabled people) teamed up, assembled circuits, and sold pre-built solar bottle modules in their shop at a price much lower when compared to their corporate counterparts. ^[1]Thus, a sustainable business model and an economy in itself, which generated employment, was formed. The users also improved the model by themselves through modifying the circuit to accommodate a stronger LED light as per their application needs. There are also plenty of innovative methods implemented by the young locals, such as wireless control of light and automatic day and night sensors.
With the advent of the widespread popularity of solar bottles, corporate companies began to fund and contribute to Liter of Light projects around the world. Pepsi sponsored clean water bottles and volunteers as a part of their Corporate Social Responsibility (CSR) policy. ^[8] Philips provided a customized solar LED card suitable for their use case. SIKA (a specialty chemicals company) supplied them with special UV-light cured glue.

Today, Liter of Light has installed over 300k bottles in over 15 countries. It can be found everywhere, be it, France in Europe or the Sirumalai Hills of Tamil Nadu. ^[9] Liter of Light is an incredibly heartwarming HCD story where the users were not only involved in all phases of the project, but they also went the distance of making a business model empowering the users to take matters into their own hands rather than waiting for technology to come for their rescue.

Change comes from within.

Citations

[1] https://www.world-habitat.org/wp-content/uploads/2016/10/Liter-of-Light-Lighting-homes-and-lives-one-bottle-at-a-time.pdf

[2] https://www.bbc.com/news/magazine-23536914

[3] https://www.loe.org/shows/segments.html?programID=15-P13-00014&segmentID=7, Interview Transcript

[4] https://youtu.be/cQCHvO2H0_0, mini-documentary

[5] https://en.wikipedia.org/wiki/Liter_of_Light

[6] https://world-habitat.org/world-habitat-awards/winners-and-finalists/liter-of-light/

[7] https://youtu.be/wkUUyxYZGsY, TEDx

[8] http://www.pepsicoindia.co.in/en-IN/live/video/lighting-up-lives-pepsi-liter-of-light

[9] https://youtu.be/3woh4b4deAc, Sirumalai Project

Team Blue Robin

Avin Reji. C 
CB.EN.U4CIE19003
Civil Engineering 

Nidhi Bharat Chhajer 
CB.EN.U4ELC19033
Electrical and Computer Engineering

Nivas.S 
CB.EN.U4CHE19014
Chemical Engineering 

Mythili Kandregula 
CB.EN.U4EEE19119
Electrical and Electronics Engineering

Dhiviya M
CB.EN.U4CCE19017
Computer and Communication Engineering

Bandi Kulwanth
CB.EN.U4CSE19208
Computer Science Engineering

Galipelli Aditya Srinivasa
CB.EN.U4MEE19113
Mechanical Engineering