Advertising tools and instruments by Ioana Mudure-Iacob https://padlet.com/ioanajacob/c6q5qzdxypccpqlu How do companies communicate to their customers? What channels of communication do they use? en-us 2020-11-19 09:15:27 UTC 2024-11-20 06:58:29 UTC hello@padlet.com Print advertising ioanajacob https://padlet.com/ioanajacob/c6q5qzdxypccpqlu/wish/940481672 ad/advert/advertisement in

-newspapers

-fliers, brochures, leaflets

-posters

-billboards/hoardings

-banners

-calendars

-magazines



]]> 2020-11-19 09:16:57 UTC https://padlet.com/ioanajacob/c6q5qzdxypccpqlu/wish/940481672 Online advertising-social media ioanajacob https://padlet.com/ioanajacob/c6q5qzdxypccpqlu/wish/940482372 -social platform advertising: reels, polls,stories made by influencers/micro-celebrities, respondiang via comments on social media threads

-pop-up ads, online banners- pay-per-click advertising, sponsored ads

-sponsorships

  • celebrity endorsement


]]> 2020-11-19 09:17:12 UTC https://padlet.com/ioanajacob/c6q5qzdxypccpqlu/wish/940482372 TV and radio advertising ioanajacob https://padlet.com/ioanajacob/c6q5qzdxypccpqlu/wish/940482758 commercials broadcast on

-TV (local and national)

-RADIO

-podcasts

-cinema



]]> 2020-11-19 09:17:21 UTC https://padlet.com/ioanajacob/c6q5qzdxypccpqlu/wish/940482758 Elements of an ad/commercial ioanajacob https://padlet.com/ioanajacob/c6q5qzdxypccpqlu/wish/1872704792 -name of the company

-title/ headline-->slogan

  • colours

  • script+ characters

  • jingle/soundtrack

  • eye-catching images/graphics

  • proof of reliability

]]> 2021-11-07 13:16:00 UTC https://padlet.com/ioanajacob/c6q5qzdxypccpqlu/wish/1872704792