According to Current Events, "[...] says Charlotte DeBacker of the University of Leicester in England, who conducted a study on the issue. 'Humans seem to have the tendency to mimic the overall behavior pattern of higher status or more successful [people],' she says. "When Gap sold (PRODUCT) RED T-shirts to draw attention to the AIDS crisis in Africa, celebrities joined the campaign. When the public saw celebrities supporting the cause, they wanted to help too."

As stated, they had mentioned the psychological reasoning behind celebrities and behavior among people. Because humans have adapted to mimicking those of higher status, positive actions are reciprocated onto their fans. The campaign of PRODUCT RED illustrates this study perfectly, as the awareness for AIDS in Africa was endorsed by celebrities, and as a result, their fans had displayed support like a domino effect.

According to Music Education Research, "They argue that role models can be equally self-enhancing and demoralising, and that it is the individual's perceived relevance and attainability of their role model that will help determine the extent in which their admired figure has a positive or negative influence. [...] Findings suggest that, firstly, adolescents that played musical instruments had higher competence beliefs and values for music than those who did not play instruments and, secondly, those who played instruments were more likely to believe that they could become like their role model and wanted to become like their role model than those who did not"

Demonstrated through the findings, adolescents were more catered to figures with a higher status (celebrities / artists). Also, youth who played instruments held higher aspirations and belief in regards to music and connections to their idol. In contrast, the group who didn't proved opposite, feeling less belief towards music and becoming like their role model. In regards to the topic, adolescents who had an aspiration in common to their role model affected how motivated they would be to fulfill their goal, in order to achieve success like their idol.

According to the article, "And it’s not just teen girls who are affected. Research shows that young men also experience body dissatisfaction and depression as a result of viewing media images. And this body dissatisfaction can lead to unhealthy, excessive exercising among male teens." As stated, depending on the media that is consumed, it can take a mental toll on the individual. A prevalent problem in social media is how it can be easily faked, leading to a deceived perception, and false mindset for those to follow.

In contrast, there are celebrities who have utilized their platforms to leave a positive influence for those who idolize them. According to the article, "For example, before reportedly entering rehab after an apparent drug overdose earlier this summer, Demi Lovato released a song about relapse, titled “Sober.” Consequently, the song inspired young people nationwide to open up about their substance abuse and mental health challenges. [...] In addition, pop star singer Ariana Grande has been frank about her battle with PTSD and anxiety following a bombing at a concert venue while she was performing."

Here, the evidence illustrates examples of idols who have opened up their experiences, and have connected to their fans. Displaying a role model that may seem untouchable, yet is just a human just like them.

According to the article, "In addition, few empirical studies have investigated the impact of virtual relationships with a celebrity on social media in fans' real daily life, especially regarding their quality of life and perception of well-being. happiness or well-being (Lee, 2018). [...] . Compared to being exposed in mass media, on SNS pages, the celebrity tends to be quite open with fans and talks candidly with fans like friends, leading to high levels of social interaction and pleasure between the celebrity and fans. Thus, this study verifies how virtual interactions on social media make fans happy in real life."

As stated, the interactions that celebrities have with their fans can be lasting, leaving them with positivity to reciprocate into their everyday lives.

According to the article, "'It’s a lifelong process—not just something that happens in adolescence.' Feeling attached to a celebrity or character can also create a sense of comfort, or what Zubernis describes as a 'secure base or safe haven.' That can help people persevere through the most difficult life challenges."

Branching into the pandemic, the outbreak of COVID-19 affected many mentally, giving people a new environment, all online. To many, this was strange, yet fandoms connected even more through their celebrity, surrounding each other with a community that has the same likings, while being there for each other.

However, there are findings that there have been positive effects from celebrities. According to the article, "[...] it is obvious to see that the impact of idol behavior on fans is enormous. When celebrities do have a positive impact, it will give fans greatly the power of life and mental satisfaction,"

As stated, it illustrates the power that celebrities hold, especially in regards to their fans and their mentalities. Depending on how they conduct themselves, their images are influential, and can play a role in how many people perceive themselves. By being positive, their fans will reciprocate that positivity, not only to the idol, but to society too.