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      <title>Remake of Visual Claims (Rhetoric) by Iran Maria Razcon</title>
      <link>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy</link>
      <description>Search for an interesting Ad. Something that caught your eye, that you remember, etc. Post the Ad picture here and write their Rhetorical elements of the add as well as the VISUAL CLAIM. Last, vote for the one you like the most.
(Suggestion-Old 60´s ads are very interesting and &quot;misleading&quot;)</description>
      <language>en-us</language>
      <pubDate>2022-03-16 23:13:52 UTC</pubDate>
      <lastBuildDate>2022-05-04 02:57:01 UTC</lastBuildDate>
      <webMaster>hello@padlet.com</webMaster>
      <image>
         <url>https://padlet.net/icons/png/1f4fa.png</url>
      </image>
      <item>
         <title>Example: Vintage Coca Cola Ad</title>
         <author>iranrazcon1</author>
         <link>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2098926286</link>
         <description><![CDATA[<div>Purpose: Promote the product as safe to consume. That healthcare workers approve of this product to continue working and be efficient.<br>Audience: Working-class people. Adults<br>Context: Coca cola is a sugary drink. People have it for energy, in breaks. In their meals.<br>Typography: Red colored coca cola logo, capital letters in blue under the main logo.<br>Claim/Persuasion: Coca cola is&nbsp; safe drink for any person/worker to be more efficient. If nurses, who are healthcare workers, trust it, its a safe drink.&nbsp;</div>]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/1311129289/63caf0d7364c08ea3f0219426be1673e/9_Coke_on_the_Job_Keeps_Workers_Refreshed.jpg" />
         <pubDate>2022-03-16 23:15:09 UTC</pubDate>
         <guid>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2098926286</guid>
      </item>
      <item>
         <title>Mcdonalds ad </title>
         <author></author>
         <link>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2098993740</link>
         <description><![CDATA[<div>Purpose: To promote how good their fries are and how you will eat your order.&nbsp;<br>Audience: anyone in need of good food.&nbsp;<br>Context: Mcdonald's fries are tasty and will satisfy any hunger you previously had.&nbsp;<br>Typography: clearly depicts the logo three times and shows off iconic red and yellow color scheme.&nbsp;<br>Claim Persuasion: to get consumers to go to McDonalds and quickly buy French fries.&nbsp;</div>]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/1534893985/751c06e0a71178e2217f02583e811d3c/Screen_Shot_2022_03_16_at_5_19_15_PM.png" />
         <pubDate>2022-03-17 00:25:47 UTC</pubDate>
         <guid>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2098993740</guid>
      </item>
      <item>
         <title>Draftkings</title>
         <author></author>
         <link>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2098994808</link>
         <description><![CDATA[<div>Appeals by stating it is the Playoffs<br>Audience- Adults who like sports<br>Christmas colors and bold letters to grab the attention<br>Claim: Use draftings and make money watching sports.</div>]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/1467917428/a6076876d0310f6a2d287125d2a1a280/Draftkings.jpg" />
         <pubDate>2022-03-17 00:26:34 UTC</pubDate>
         <guid>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2098994808</guid>
      </item>
      <item>
         <title>Vintage Razor Ad</title>
         <author></author>
         <link>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2098995466</link>
         <description><![CDATA[<div>Purpose: Promote the safety and technology of this "new" razor. The company is trying to show through ironic humor that the blade is this safe.<br><br>Audience: Those who need to shave, parents who want to be able to teach their kids to shave, people who are looking for a newer and safer razor.<br><br>Context: Razors are very dangerous and sharp blades that are used quite often and could be very dangerous, but with this new kind, the danger is no more.<br><br>Typography: Big letters to show off the company name<br><br>Claim/Persuasion: This new kind of razor is so safe and easy to use that even young kids can use it. It uses a picture of a child to ironically bring their claim to light.</div>]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/1631743956/24aede6004bd9b6054051fbb7e2468a4/photoo.jpg" />
         <pubDate>2022-03-17 00:26:52 UTC</pubDate>
         <guid>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2098995466</guid>
      </item>
      <item>
         <title>Doritos Ad</title>
         <author>tschreiber6</author>
         <link>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2098996299</link>
         <description><![CDATA[<div>Purpose: Tempting the audience to have Doritos next time they watch a movie.<br>Audience: Movie watchers<br>Context: Doritos is a good snack for movies. It is using a movie and replacing it with a chip because movies are better with snacks.<br>Typography: Iconic Dorito chip instead of a shark. The blue background makes it look like the Cool Ranch Doritos. The slogan makes it tempting to have one.&nbsp;<br>Claim: Buy Doritos next time you want a snack or are going to watch a movie.</div>]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/1334625298/c4a4d6a51dbe44bc0c0868bbcb1cb152/download.jpg" />
         <pubDate>2022-03-17 00:27:30 UTC</pubDate>
         <guid>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2098996299</guid>
      </item>
      <item>
         <title>Ian - Shell gas ad</title>
         <author></author>
         <link>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2098997714</link>
         <description><![CDATA[<div>purpose: is to promote that shell gas is good for your car.<br>context: shell is good for your car and it wants shells gas<br>audience: younger audience of drivers<br>typography: in bold yellow text and a large logo on the poster<br>Visual claim/persuasion: the car is very happy to see the shell logo</div>]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/1631741110/95eead2467b80dff314b65c85fb58a95/image.jpeg" />
         <pubDate>2022-03-17 00:28:29 UTC</pubDate>
         <guid>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2098997714</guid>
      </item>
      <item>
         <title>Herrera example:</title>
         <author></author>
         <link>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2098997947</link>
         <description><![CDATA[<div>Purpose: to promote the act of getting braces through Smile at the World orthodontics.&nbsp;<br>Audience: people who need or want braces, or know someone who does<br>Context: Smile at the World orthodontics is using COVID-19 as a reason to get braces. Masks cover up the braces, and some people believe braces are not very visually appealing.&nbsp;<br>Typography: Very large blue bubble letters, easy to see on a large billboard.&nbsp;<br>Visual claim: there is an image of a girl with braces, and she looks happy. There is a mask on her face, because she is following COVID-19 protocol and nobody can see her braces, which is also the explanation of this ad. </div>]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/1534894023/d168ca7867315c4dc2fd880340629261/Screen_Shot_2022_03_16_at_5_23_42_PM.png" />
         <pubDate>2022-03-17 00:28:39 UTC</pubDate>
         <guid>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2098997947</guid>
      </item>
      <item>
         <title>Nike Show Ad</title>
         <author></author>
         <link>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2098998016</link>
         <description><![CDATA[<div>Purpose: persuade the audience to buy the shoe<br>Context: Nike is an athletic company that makes many expensive, and popular shoes and other athletic gear. Owned and worn by celebrities.<br>Audience: Consumers in malls, and athletic or shoe stores.<br>Typography: Uses big appealing letters<br>Claim: If you buy/wear these shoes you will be the man, because the "the sneakers will make you the man."</div>]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/1534894378/926cfa189d8391b2e1ac631d27c5482a/shoe.jpg" />
         <pubDate>2022-03-17 00:28:41 UTC</pubDate>
         <guid>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2098998016</guid>
      </item>
      <item>
         <title>McDonalds Ad, Benjamin Goodwin</title>
         <author></author>
         <link>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2098998327</link>
         <description><![CDATA[<div>Purpose: to represent the diversity and universal love for McDonalds products. All in an effort to attract the widest customer base as possible.<br>Context: The acceptance of diversity especially in this day and age, is a very important thing to many people. Whenever companies embrace diversity, it leads directly to a higher customer basis.&nbsp;<br>Audience: Americans of all kinds<br>Typography: It's a great ad because it is able to say so much without there even being a single word in the ad. Because of the colors though, you can tell it's a McDonalds ad without them even having to put their name on it.<br>Visual Claim/Persuasion: It has vibrant colors that are synonymous with McDonalds and therefore may make you hungry, especially with the addition of the two hands reaching for french fries </div>]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/1544693373/4348f2691651a42f4b23847c6e24e514/diversity_ad.jpeg" />
         <pubDate>2022-03-17 00:28:53 UTC</pubDate>
         <guid>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2098998327</guid>
      </item>
      <item>
         <title>Hershey&#39;s Chocolate Ad </title>
         <author></author>
         <link>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2098999372</link>
         <description><![CDATA[<div>Purpose: Promotes Hershey's chocolate bars and their cocoa.<br>Context: Hershey's has one of the largest chocolate factories.<br>Audience: Children<br>Typography: Shows an image of kids gorging themselves in the chocolate covered cake.<br>Claim/Persuasion: They have the world's largest chocolate factories.</div>]]></description>
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         <pubDate>2022-03-17 00:29:36 UTC</pubDate>
         <guid>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2098999372</guid>
      </item>
      <item>
         <title>Vintage Revlon Lipstick Ad</title>
         <author>spinon11</author>
         <link>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2098999747</link>
         <description><![CDATA[<div>Purpose: To sell Revlon Lipstick<br>Audience: Women<br>Context: This ad released during WWII, so likely they were trying to show off that they still had pigments and were appealing to working women<br>Typography: Bright red color to attract eyes, fancy font for the company name to show elegance<br>Claim: Women who are smart use revlon<br><br></div>]]></description>
         <enclosure url="https://wwd.com/wp-content/uploads/2014/07/all-american-ads05.jpg?w=683" />
         <pubDate>2022-03-17 00:29:50 UTC</pubDate>
         <guid>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2098999747</guid>
      </item>
      <item>
         <title></title>
         <author>jcoulolias</author>
         <link>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2098999771</link>
         <description><![CDATA[<div>Purpose:To promote the new line of cars and colors to the market. The advert shows all three specs in a row. They are trying to put an emphasis on the differences between the three best trim models.&nbsp;<br>Context: The M brand is supposed to bring more buyers into the bmw brand. They use the M devision to show their best work.<br><br>Audience: The audience for this advertisement has to be any car buyers from this era. The majority of the buyers were probably on the wealthy.<br><br>Typogaphy: Three words in a row for a fast, drawing hook.<br><br>Visual Claim: The visual aspect to this ad is appealing to car enthusiasts. They are able to get a good depiction of the true size comparison between the three different models. </div>]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/1631741128/f55e5e14bca09ae04bb3da9b4ca6f968/mzealots.jpg" />
         <pubDate>2022-03-17 00:29:51 UTC</pubDate>
         <guid>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2098999771</guid>
      </item>
      <item>
         <title>Covergirl Ad: Adrienne Ndikum</title>
         <author></author>
         <link>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2099001894</link>
         <description><![CDATA[<div>Purpose: To promote Covergirl's newest beauty products during the holiday season.<br>Audience: Individuals who wear makeup.<br>Context: Covergirl released a new set of limited edition cosmetics for buyers to use. <br>Typography: Covergirl's classic logo is in bold letters, while the description of the product is in cursive. Gives an elegant touch to the ad.&nbsp;<br>Visual Claim: Their&nbsp;products are perfect for Christmas presents and to use during the holiday season.&nbsp;</div>]]></description>
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         <pubDate>2022-03-17 00:31:07 UTC</pubDate>
         <guid>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2099001894</guid>
      </item>
      <item>
         <title>Mr. Clean</title>
         <author></author>
         <link>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2099003489</link>
         <description><![CDATA[<div>Purpose: to promote this product to make your house clean and shiny with just a sponge.<br>Context: Mr. clean is supposed to cleam surfaces with a sponge, easily<br>Audience: person who owns a household or someone that cleans<br>Visual claim/Persuasion:&nbsp;<br>Typography: bold red letters that stand out<br>Claim/Persuasion: shows how shiny it could make something with with the reflection on their faces<br><br><br><br><br></div>]]></description>
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         <pubDate>2022-03-17 00:32:08 UTC</pubDate>
         <guid>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2099003489</guid>
      </item>
      <item>
         <title>Ashley Wellik</title>
         <author></author>
         <link>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2146185987</link>
         <description><![CDATA[<div>Purpose: To persuade the audience that Viceroy cigarettes are good for your teeth and you should smoke these cigarettes instead.&nbsp;<br>Audience: People that smoke cigarettes, consumers<br>Context: This is an ad from 1950s- when many people smoked.&nbsp; This dentist suggested this specific brand of cigarette to keep from your teeth yellowing.<br>Typography: Using big, bold letters and a quote from a friendly looking dentist<br>Visual Claim: The dentist claims this cigarette is better for your teeth, and that the cigarette filters the smoke from hitting your teeth.</div>]]></description>
         <enclosure url="https://researchleap.com/wp-content/uploads/2015/11/Impact-Of-Unethical-Advertising-Misleading-Information-Or-Deceptive-Advertising-On-Customer-Purchasing-Intention-With-Mediating-Effect-Of-Word-Of-Mouth-In-Pakistan.jpg" />
         <pubDate>2022-04-17 19:42:39 UTC</pubDate>
         <guid>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2146185987</guid>
      </item>
      <item>
         <title>Ikea Ad</title>
         <author></author>
         <link>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2169304208</link>
         <description><![CDATA[<div>Purpose: To show people that Ikea is about putting your own furniture and things like that together, and to use humor to draw you in.<br><br>Audience: People looking to buy furniture for wherever they need it and for people who are willing to put it together themselves<br><br>Context: Ikea is a large warehouse store that sells furniture and is known for it's big size along with take home and put together business idea.<br><br>Typography: Re-making logo to be funny and catch attention, Bold yellow text<br><br>Claim: When shopping at Ikea you get to assemble your furniture for yourself so you can add some personality to it knowing you did it</div>]]></description>
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         <pubDate>2022-05-04 02:57:01 UTC</pubDate>
         <guid>https://padlet.com/iranrazcon1/by0a9lrs1jqcahuy/wish/2169304208</guid>
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