https://padlet.com/caraferro/bwlxls5kihldwg2e Collection of school projects that display digital marketing skills en-us 2021-04-20 00:43:00 UTC 2025-04-02 16:44:19 UTC hello@padlet.com caraferro https://padlet.com/caraferro/bwlxls5kihldwg2e/wish/1435696356 This is a presentation done for my advantaged digital marketing class, in which we worked with a client (Super Coffee) to create suggestions that help them reach their goals. This presentation focuses on creating a campaign that targets college-aged people, while providing SEO recommendations for support. My team presented in a competition that included teams from across North America and Asia and placed 9th overall.]]> 2021-04-20 00:45:50 UTC https://padlet.com/caraferro/bwlxls5kihldwg2e/wish/1435696356 caraferro https://padlet.com/caraferro/bwlxls5kihldwg2e/wish/1435808303 This is a final presentation for my intro digital marketing class, during which I created a social media playbook for the Bryant Graduate Program. It evaluates the current social media of the program and compares it to competitors. I then make recommendations for achieving goals in the awareness, consideration and conversion stage of the buyer journey.]]> 2021-04-20 01:25:47 UTC https://padlet.com/caraferro/bwlxls5kihldwg2e/wish/1435808303