https://padlet.com/laurencowcher/bna8u6djckxolszu By Lauren May Cowcher en-us 2020-11-10 09:08:25 UTC 2024-11-20 20:28:24 UTC hello@padlet.com laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907760085 This article says that, "The brand credits its success to the quality of the product it makes and its able to stay up to date on the latest trends." This shows that Naked Wardrobe wants the best for their customer and give them a high quality item that can be own again and again. Showing they aren't a fast fashion brand that you only wear once.]]> 2020-11-10 09:35:42 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907760085 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907761120 2020-11-10 09:36:05 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907761120 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907762129 The sisters that own NK are Shirin, Shida, and Shideh Kavian. Naked Wardrobed is a " Fast-forward to today" global brand. They saw the direction technology was moving towards and the influence it would have on our day to day lives.]]> 2020-11-10 09:36:28 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907762129 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907763552 Famous faces including Kylie Jenner.]]> 2020-11-10 09:37:01 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907763552 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907765398 These articles are showing celebrities seen in Naked Wardrobe.]]> 2020-11-10 09:37:42 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907765398 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907767604 Naked Wardrobe have a high celebrity following and seen in a variety of clothing such as Lady Gaga, Jennifer Lopez, and Khloé Kardashian, all these celeb's Instagram posts generate big sales for Naked Wardrobe. NW stated “Social media is a blessing and a curse”.]]> 2020-11-10 09:38:33 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907767604 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907768941 Naked Wardrobe was founded in 2012 on their desire to create basic wardrobe essentials, bodysuits, biker shorts, and figure, hugging dresses, all of which fall under the $100 price point. They said "look good, but feel good and makes customers happy, all at an affordable price."]]> 2020-11-10 09:39:03 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907768941 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907770656 2020-11-10 09:39:42 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907770656 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907771733 "They recently introduced maternity and in September are set to launch a statement collection that includes suiting, dresses, streetwear, outerwear and mix-and-match pieces. Plans call for men’s about a year from now."]]> 2020-11-10 09:40:07 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907771733 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907773015 The Media catching celebs wearing Naked Wardrobe featured on Naked Wardrobe Website]]> 2020-11-10 09:40:35 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907773015 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907774498 2020-11-10 09:41:06 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907774498 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907780973 2020-11-10 09:43:27 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907780973 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907785870 2020-11-10 09:45:20 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907785870 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907788906 2020-11-10 09:46:33 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907788906 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907797016 2020-11-10 09:49:31 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907797016 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907856452 2020-11-10 10:13:26 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907856452 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907860013 2020-11-10 10:14:51 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907860013 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907937893 2020-11-10 10:47:47 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907937893 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907940939 2020-11-10 10:49:12 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907940939 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907956642 2020-11-10 10:56:12 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907956642 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907964367 Malika's collection with Naked Wardrobe gave the brand a lot of publicity as she is very close with the Kardashians. ]]> 2020-11-10 10:59:32 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/907964367 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/908244545 digital shopping platform ]]> 2020-11-10 13:01:39 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/908244545 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/908248351 2020-11-10 13:02:56 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/908248351 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/927609916 WGSN also have many reports on Pale Neutrals. The articles stated that pale neutrals and pastel hues set the tone for this ultra-feminine story. Offset this delicate balance by pairing with deeper watercolour tints. ]]> 2020-11-16 15:29:51 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/927609916 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/927616364 S/S 21 colours 
Used the 'Pale Neutrals' colour trend. The Pale Naturals colour pallet has also been seen across Spring / Summer 2021. The key designers seen using these colours are Acne Studios, Fendi and Jacquemus. A shift towards hues associated with interiors, include the warming shades of camel, peach and rose in head-to-looks that also offer a sense of comfort and balance.]]> 2020-11-16 15:31:02 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/927616364 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/927839538 WGSN have many reports on the Cutout Cross-Category Body Wear. The articles stated that stretch bodysuits, pull-on bra sets, short unitards and cycling shorts designed to be worn as underwear or base layers are given fashion interest with cutout detailing. This trend is ideal for dressed up loungewear and sportswear that can be styled in many ways - either dressed up or down. Cutout loungewear is the new' 'naked trend' that shows your skin in many ways that you wouldn't show on a normally. ]]> 2020-11-16 16:12:02 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/927839538 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/956337966 An idea where the customer lives]]> 2020-11-24 14:29:20 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/956337966 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/958098982 The Cutout Cross-Category Body Wear has been seen across Spring / Summer 2021 Cat walk shows, key designers include Dion Lee, Mugler and Fendi. Also this trend can be seen across street style. ]]> 2020-11-24 22:58:05 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/958098982 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/959698480 2020-11-25 12:55:50 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/959698480 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/963156533 Naked Wardrobe wanted to create an aesthetic that appealed to a more fashionable woman. “These major retailers are trying to pull in a younger demographic and the Gen Z and Gen Y demographic,”]]> 2020-11-26 10:54:02 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/963156533 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/973746281 2020-11-30 23:02:11 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/973746281 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/973747692 2020-11-30 23:02:59 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/973747692 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/973748210 On Brand and Trend Report]]> 2020-11-30 23:03:17 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/973748210 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/973748600 2020-11-30 23:03:31 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/973748600 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/976051093 2020-12-01 15:35:58 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/976051093 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/976052634 TEAMWORK]]> 2020-12-01 15:36:17 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/976052634 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1126786090 When researching trends for SS21, I came across easy-to-wear loungewear and lingerie. And in this trend I found Cutout Cross-Category Body Wear for young, sexier looks with shoulder-revealing openings and dressed-up shape wear and with a less sporty look. ]]> 2021-01-26 14:13:31 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1126786090 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1126793673 When researching what colours would be best for my range I looked closely into past colours that have sold well at Naked Wardrobe. I decided to choose pale neutrals for my range as it has been predicted as a key colour trend for S/S21(WGSN).]]> 2021-01-26 14:14:54 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1126793673 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1126806707 In this WGSN report it stated the S/S 21 catwalk colour mix and the top colour was beige and dark brown.]]> 2021-01-26 14:17:23 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1126806707 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1147931518 2021-02-01 10:15:45 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1147931518 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1147943859 2021-02-01 10:19:30 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1147943859 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1234196792 When researching trends for SS21, I came across easy-to-wear loungewear and lingerie. And in this trend I found Cutout Cross-Category Body Wear for young, sexier looks with shoulder-revealing openings and dressed-up shape wear and with a less sporty look. ]]> 2021-02-24 00:15:37 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1234196792 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1250986997 Their clothing is comfortable, sexy, that their customers feel good in. Naked Wardrobe is the 'trend setter' by having the celebs seen in their looks.

'We’re in the age of fast-fashion, so when it comes to manufacturing and production on our end, we try to do 90% of it here'. Naked Wardrobe like to make their clothing locally, so that they can have more control. And their turnaround is anywhere from two to four weeks and if something sells out they able to replenish in a timely manner. Naked Wardrobe don’t have many production issues, and they think that’s their strong suit.]]> 2021-02-28 22:51:00 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1250986997 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1258234405 2021-03-02 13:40:19 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1258234405 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1281609161 2021-03-08 12:16:56 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1281609161 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1281609844 2021-03-08 12:17:09 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1281609844 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1281611094 Group Work]]> 2021-03-08 12:17:33 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1281611094 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1281612423 Excel Sheet]]> 2021-03-08 12:17:58 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1281612423 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1281613458 2021-03-08 12:18:17 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1281613458 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1284259663 For their colour palette, they like to test the waters, but are very true neutral lovers. They love very black, white, brown, and grey, but their customer does like colour so they like to incorporate some pieces with colour throughout the years.]]> 2021-03-08 20:04:02 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1284259663 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1284281257 "It’s the woman going to the club, going on a date, going to the store, or even the one at the gym."
"Naked Wardrobe, I think about a fabulous, sexy woman who also loves to be comfortable. She’s your everyday girl who loves to look amazing while doing her day-to-day tasks."]]> 2021-03-08 20:08:54 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1284281257 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1284334273 2021-03-08 20:21:06 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1284334273 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1284337732 2021-03-08 20:21:56 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1284337732 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1289684160 ASOS launch new ‘Flex’ sportswear collection - 2021
The "flex" collection is "here to serve you the motivation to move in whatever way feels good in 2021, giving you the confidence to experiment with your exercise routine, and meet new fitness challenges".]]> 2021-03-09 19:56:07 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1289684160 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1289691505 Strengths, Weaknesses, Opportunities, Threats top ASOS competitors and includes ASOS target market, segmentation, positioning & Unique Selling Proposition ]]> 2021-03-09 19:57:38 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1289691505 laurencowcher https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1289699564 2021-03-09 19:59:22 UTC https://padlet.com/laurencowcher/bna8u6djckxolszu/wish/1289699564