Evidence:

- He was emotionless and serious 

- He is a professor and prepared the video for his class therefore, he should have notice the bad habits and wanted his students to start taking action so, he made the video.

 In the video “Think B4 you speak” Wanda Sykes told some teenagers that if other person talking to you with same word, what’s your feeling at that moment. There more and more popular vocabulary in today's society, and some words will bring bad emotions to people. Therefore, you have to think about what you will say next. I think that’s a respect for others. 

 

Evidence: 

1.     Post it in YouTube. (Logic) 

2.     Don’t say some words. Besides, thinking before you speak. (message) 

1.     Sykes reaction (emotional and surprise) to the conversation caught the attention of the teenagers.

2.     The manner in which Sykes demonstration the offensive nature of the teenagers phrase made him rethink about what he had said. 

3.     Does the use of a Sykes, who is a lesbian, could have influenced the campaign?

2) Making use of famous people like musicians or comedians. 

KEY:  Thesis, Point, Evidence, Effectiveness

 “When you say something do you really mean what you say?” (Sykes, 2018). When we talk among our peers we may not realize that some of the things we say may cause harm. Instead of grounding ourselves in the reality of the society we live in, we focus on ourselves and forget that words are powerful. The “Think B4 You Speak” ad spreads awareness of how words can make others feel. This ad was created by the Gay, Lesbian, and Straight Education Network (GLSEN) to inform American youth that using anti-LGBT remarks to call something stupid make others, particularly in the LGBTQ community, feel disrespected or unwanted. In addition, the ad features a famous comedian, Wonda Sykes, who is also a part of the LGBT community. This essay will focus on one of the “Think Before You Speak” television ads, where Wonda Sykes confronted a trio of teenagers who found it funny to call a small statue of a chef “gay” because they all thought it looked stupid.  GLSEN effectively communicates that words can hurt using a famous LGBTQ, Wonda Sykes, as a speaker, and visual aids to bridge an understanding with teenagers.  

Firstly, featuring a celebrity in an ad campaign is an effective strategy to connect with the audience. This ad campaign starred Wonda Sykes who is not only a famous comedian, but also openly gay.  In the commercial, Wonda Sykes is in a humble diner, where she tells the teenagers that saying something is gay is not nice. Here, she doesn’t look like a celebrity, but an ordinary person, like many in the audience. She is a part of LGBTQ, which means this ad has sentimental values that are important to her and not just another gig.  Through her life experiences, it is plausible that she has dealt with similar challenges as people in the LGBTQ community.  Sykes is familiar with how they feel when they are in an unwanted situation and therefore makes it effortless for her to form trust and credibility with those who are watching the ad.  Not only does she build a bridge with LGBTQ audience, but also with people who like her work. They would find it uplifting to see her take on a serious stance for a change and know that she is aware of social issues and not just living in a Hollywood bubble. Even more, they would admire her altruism, and want to help stop this behavior from happening in young persons.  Sykes shows the audience how much she believes that this campaign would benefit the community and how she is compassionate for the well-being of others. 

-        The “KNOCK IT OFF!” at the end of the ad made the message very clear and direct. The black background and the “KNOCK IT OFF!” in all capitals and white sets a serious tone to the matter.

-        these images draw out an emotional response from the audience. It has a strong appeal to their emotions especially since their sense of sight and hearing is interacting with what is being said. 

-        the effects of images provide clarity and consistency which enhances the purpose and the purpose of the “Think B4 You Speak” campaign ad.

 

o   Survey 650 undergraduate and postgraduate in 10 countries

o   Writing notes led to greater retention of data than typing
-TimesHigherEducation.com

o   Laptops users lowered their GPAs by 0.27 to 0.38 points
o   The authors concluded using laptops for note taking “significantly worsens academic performance”
2) Logic
- Writing by hand is slower

o   More selective about what you write, putting more thoughts

o   Increase retention and ability to recall what you write

o   Fast typists tempted to copy down everything

- Involves greater tactile sense

o   Involves more muscle group and gives greater sense of touch in pulling your hand across the paper

o   Increase ability to recall and to absorb information

Thesis Statement: 

In Dr. Anadale’s video “Why I don’t allow laptops in Class”, Dr. Anadale point out that laptops are not allowed in his class at the very beginning of his video. Then, he explained why laptops are prohibited in his class. Using a research study, Dr. Anadale claimed that laptops are a distraction to students. All in all, Dr. Anadale used correct rhetorical strategies to convince his students of his classroom rule. First, Dr.Anadale, who is a college professor, his identity enforced the credibility of his video. Also, the study that Dr. Anadale used to support his statements also contributes a lot to the credibility of the text. Then, he used severe facial make his audience get involved in his statements. 

 

Evidence: 

1.Dr. Anadale is a college professor, which increased the credibility of his words. 

2. Citing resource from academic organization is good to the credibility of his video. 

3. His serious facial expression rose the pressure of his students, which makes them follower his classroom rule. 

1)     Using short video clips.

2)     Incorporating non-verbal communication skills such as facial expression and tonal variation. 

3)     Quoting famous authors in relation to the context of the video.