Keen interest in video-first content creation and social media such as TikTok and Instagram

Well-versed in a variety of editing tools and apps

Creation of motion graphics and simple animation elements

Team-player and comfortable working in a matrix organisation with multiple stakeholders.

3+ years experience as a Digital Manager or similar role in the designer or luxury e-commerce sector

Strong understanding of website development processes and technologies, including CMS platforms (e.g., Shopify, Magento) and web analytics tools (e.g., Google Analytics).

Extensive knowledge of digital marketing channels, including SEO, SEM, social media marketing, email marketing, and content marketing.

Experience with e-commerce operations, including inventory management, order processing, and customer support.

Proficient in data analysis and reporting, with the ability to derive actionable insights and make data-driven decisions.

Excellent project management skills, with the ability to prioritize tasks, meet deadlines, and manage multiple projects simultaneously.

Exceptional communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and stakeholders.

Good product knowledge and interested in the world of Comme des Garçons and Dover Street Market.

Knowledge of working on international digital marketing is a bonus

Experience in SEO is a bonus

Excellent organization and communication skills

Comfortable working in a fast-paced environment, and delivering results under pressure

You have an analytical mind balanced with finding creative solutions

You consistently role model our brand values

Experience across multiple digital channels; email and CRM, PPC, Google Shopping, Paid Social would also be beneficial.

Proven experience working with/alongside an agency would be beneficial.

Excellent knowledge of Microsoft Office – Word, Excel and Outlook, and an aptitude to learn new software, as well as Google Office. Experience with V-LOOKUPS, Pivot Tables is essential.

Knowledge of GA/GA4, or similar reporting tool.

Experience managing a budget would be beneficial.

A flexible and ‘can do’ working style.

Ability to adapt in a fast-paced environment and work calmly under pressure.

Excellent time management and organisational skills.

Possess the willingness to learn, improve and adapt.

A team player: work effectively in a small team, provide support and training when required.

Excellent communication skills, within the team, wider business and with external partners.

Meticulous attention to detail.

Experience in luxury fashion and/or eyewear would be beneficial.

• Collaborate with cross-functional teams, including designers, developers, and content creators, to plan and execute the website development process.

• Lead the design and user experience (UX) enhancements to ensure an exceptional online shopping experience.

• Oversee the implementation of responsive design, ensuring compatibility across various devices.

E-commerce Operations:

• Manage the day-to-day operations of the e-commerce websites, ensuring smooth functionality, inventory management, order processing and customer service.

• Optimize product listings, descriptions, and pricing to maximize conversions and customer satisfaction.

• Stay up-to-date with industry trends and best practices to implement innovative ecommerce strategies.

Marketing and SEO:

• Develop and execute digital marketing campaigns and social media plans to generate qualified traffic, increase brand visibility, and drive conversions.

• Implement effective SEO techniques to improve search engine rankings and organic traffic.

• Monitor website analytics, track key performance indicators (KPIs), and provide actionable insights to improve overall performance.

Customer Engagement and Conversion Optimization:

• Identify opportunities to enhance customer engagement, loyalty, and retention.

• Utilize analytics and user feedback to optimize conversion funnels, checkout processes, and overall website performance.

·       Be responsible for executing the affiliate marketing strategy.

·       Own and lead the affiliate briefing process within the internal marketing team.

·       Proactively research and source new affiliate partners to drive new customer acquisition.

·       Build strong relationships with partners.

·       Ensure both the quantity and quality of placements and campaigns meet and exceed expectations.

·       Analyse and report on KPIs to monitor channel performance. Summarise insights and recommend relevant actions. Share learnings with the wider department.

·       Support E-commerce Manager with the implementation of the wider Digital Marketing strategy, including email/CRM, Paid Search, SEO and Social.

·       Support the E-commerce Manager with trade reporting on a weekly and monthly basis, reporting on KPIs and suggesting actions to drive growth.

·       Brief Social Ads and Emails to the wider team (Brand Copy Editor and Digital Designer) and provide support for the E-commerce Assistant when building.

·       Provide training and support for the Ecommerce Assistant across the paid social, email and SEO channels.

·       Support the E-commerce Manager, Marketing Manager and Brand Copy Editor with the Marketing Calendar, suggesting messaging.

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