ADV60208- Zhen Silu by https://padlet.com/0364060_1/bbe95y58pje40kqe This is my weekly log for ADV60208 ABMCP in the April 2024 semester. en-us 2024-06-02 14:30:25 UTC 2024-08-04 13:21:18 UTC hello@padlet.com Week 2（29/4-5/5） 0364060_1 https://padlet.com/0364060_1/bbe95y58pje40kqe/wish/3015450417

TASKS:

  1. Come up with creative brief

  2. Group Name

I proposed the name AdVenturers.

Fig:As a result of the initial voting decision, I immediately learnt about and screened Nestlé's products and came up with the corresponding ideas.


]]> 2024-06-02 14:57:43 UTC https://padlet.com/0364060_1/bbe95y58pje40kqe/wish/3015450417 week 3（6/5-12/5） 0364060_1 https://padlet.com/0364060_1/bbe95y58pje40kqe/wish/3015472930

TASKS:

  1. Creative Brief

  2. Rework Group name

I came up with idea of group name’Witty Whirlwinds‘.

Fig:As a result of the initial voting decision, I immediately learnt about and screened Nestlé's products and came up with the corresponding ideas.

]]> 2024-06-02 15:48:45 UTC https://padlet.com/0364060_1/bbe95y58pje40kqe/wish/3015472930 Week 4（13/5-19-5） 0364060_1 https://padlet.com/0364060_1/bbe95y58pje40kqe/wish/3015568211 TASKS:

  1. Design Company Logo

  2. Think of at least 10 questions for the market research

  3. Prepared some questions for the next day ‘s meeting

  4. Modify and improve creative brief

Fig: Screenshot of the company logo draft i made .


]]> 2024-06-02 19:46:33 UTC https://padlet.com/0364060_1/bbe95y58pje40kqe/wish/3015568211 Week 5（20/5-26/5） 0364060_1 https://padlet.com/0364060_1/bbe95y58pje40kqe/wish/3015572077 TASKS:

  1. Analyzed market questionnaire.

  2. Do proposal

  3. Do presentation slides

Fig: Screenshot of the data that i analyzed.


]]> 2024-06-02 19:58:57 UTC https://padlet.com/0364060_1/bbe95y58pje40kqe/wish/3015572077 Week 6（27/5-2/6） 0364060_1 https://padlet.com/0364060_1/bbe95y58pje40kqe/wish/3015576831 TASKS:

  1. Create key visual

  2. Copywriting and make content interactive.

  3. Complete group weekly log

  4. Rework proposal

Fig: The key visual I made.



]]> 2024-06-02 20:12:13 UTC https://padlet.com/0364060_1/bbe95y58pje40kqe/wish/3015576831 Week 7(3/6-9/6) 0364060_1 https://padlet.com/0364060_1/bbe95y58pje40kqe/wish/3021739320 TASK: Designed the Graffiti Art Board.

]]> 2024-06-08 05:58:16 UTC https://padlet.com/0364060_1/bbe95y58pje40kqe/wish/3021739320 Week 8(10/6-16/6) 0364060_1 https://padlet.com/0364060_1/bbe95y58pje40kqe/wish/3067046413 TASK: Draft drawing ideas to add to Graffiti Wall

]]> 2024-08-04 11:49:31 UTC https://padlet.com/0364060_1/bbe95y58pje40kqe/wish/3067046413 Week 9(17/6-23/6) 0364060_1 https://padlet.com/0364060_1/bbe95y58pje40kqe/wish/3067051342 TASKS:

  1. Create Wau Social IG account

  2. Analyse data and user preferences on SEARCCT's major social media outlets.

]]> 2024-08-04 12:06:32 UTC https://padlet.com/0364060_1/bbe95y58pje40kqe/wish/3067051342 Week 10(24/6-30/6) 0364060_1 https://padlet.com/0364060_1/bbe95y58pje40kqe/wish/3067056267 TASKS:

  1. Create the ‘tinder profiles’ for Natalie to input into the website

  2. New key visual

  3. First time shooting for video ad.

Fig: The key visual i made.

]]> 2024-08-04 12:24:09 UTC https://padlet.com/0364060_1/bbe95y58pje40kqe/wish/3067056267 Week 11(1/7-7/7) 0364060_1 https://padlet.com/0364060_1/bbe95y58pje40kqe/wish/3067059136 TASK: Come up with on-ground activity idea.

Fig: Screenshot about idea of memory game.

]]> 2024-08-04 12:33:22 UTC https://padlet.com/0364060_1/bbe95y58pje40kqe/wish/3067059136 Week 12(8/7-14/7) 0364060_1 https://padlet.com/0364060_1/bbe95y58pje40kqe/wish/3067062074 TASK: Find information to put in 4 of infographics.

]]> 2024-08-04 12:42:39 UTC https://padlet.com/0364060_1/bbe95y58pje40kqe/wish/3067062074 Week 13(15/7-21/7) 0364060_1 https://padlet.com/0364060_1/bbe95y58pje40kqe/wish/3067062714 TASKS:

  1. Prepare materials for showcase.

  2. Design the website with Moa.

  3. Gathering price information about our existing hypothetical forms of publicity

  4. Rationalise budget allocations and make pie chart

  5. Do master slides

]]> 2024-08-04 12:44:30 UTC https://padlet.com/0364060_1/bbe95y58pje40kqe/wish/3067062714 Week 14(22/7-28/7) 0364060_1 https://padlet.com/0364060_1/bbe95y58pje40kqe/wish/3067064032 TASKS:

  1. Do group weekly log from week12-14.

  2. Showcase and presentation

  3. Collecting and analysing data from market survey.

  4. Do final report

Fig: Screenshot of part of weekly log slides i made.

]]> 2024-08-04 12:48:45 UTC https://padlet.com/0364060_1/bbe95y58pje40kqe/wish/3067064032