https://padlet.com/ebroughton015/bb616j4bbol1jvt2 Visual Communication 2 en-us 2022-01-31 12:38:13 UTC 2025-11-19 15:13:34 UTC hello@padlet.com ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2021148277 Whilst looking for festivals similar, I struggled, as there are only a select number of festivals that are located underwater, most of them being music related. I looked at 'Underwater Sunshine Fest' in particular, to see the style of branding in terms of the concept with typography, colours, icons etc. I am aware that using a blue could be considered to by generic to the theme of oceans, so with my colour selection I hope to try out a number of outcomes, with colours that can relate to both climate change and the ocean, whilst correlating well together.]]> 2022-01-31 12:45:13 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2021148277 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2021161378 2022-01-31 12:53:19 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2021161378 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2021229789 Fun experience
Bucket List
Location, next to the sinkhole
Atlantis, a city underwater?]]> 2022-01-31 13:31:14 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2021229789 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2021232906 The 2 images below have been sourced from UnSplash, the visual side of me likes to take a look at images early on to see what is available for me to piece together ideas for certain compositions etc. I have found that (unsurprisingly) the primary colours are blue, which I want to move away from slightly, thus it is a possibility that I keep the use of images to a minimum, and lead with a typographic base, as it it also something that my style of work could experiment well with.]]> 2022-01-31 13:32:52 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2021232906 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2021236931 2022-01-31 13:35:10 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2021236931 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2021556007 COMMUNITY
female empowerment festival
inspired by hk lecture BWC inclusive for people
target audience young, driven women, future female entrepreneurs, looking to start a business etc
possible touchpoints- guest speakers, books, 
dua lipa album, for the recognition of women.]]> 2022-01-31 15:43:18 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2021556007 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2021581016 2022-01-31 15:52:57 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2021581016 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2021584123 Another idea that I proposed was a female empowerment festival, I really like this idea as female empowerment and women in design is something that I feel strongly about, therefore can connect to quite personally in this project, however I am aware that as the brief was to brand an unique festival experience, that the underwater concept may be more suited. Regardless, I have conducted some research into some successful female entrepreneurs such as Grace Beverley and her book 'Working hard or hardly working'.]]> 2022-01-31 15:54:09 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2021584123 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2022425391 This website gave me some insight into female empowerment festivals currently happening around the world.]]> 2022-01-31 23:33:09 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2022425391 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2022428265 touching on a problem, climate change
experience what future life will be like, with a city experience underwater, such as Manchester or New York.]]> 2022-01-31 23:37:04 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2022428265 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2022436124 something slightly different to generic female colour palettes?
focus on type? filled with quotes from female entrepreneurs?]]> 2022-01-31 23:48:08 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2022436124 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2022436251 2022-01-31 23:48:18 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2022436251 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2022445787 Similar as the 1st idea, but a female art festival, celebrating female artists and designers and celebrating how much design has shifted to become more equal

AIM: to showcase, empower and celebrate female creative working in the design industry

making it unique: ALL MALE target audience? will some aspects of the design have to change to appeal to male audience? colour, aesthetic etc?

OR target audience could be female, young, ambitious designers]]> 2022-02-01 00:02:02 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2022445787 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2022446422 2022-02-01 00:03:06 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2022446422 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2022448827 2022-02-01 00:06:57 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2022448827 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2022448913 Again, these images are sourced from UnSplash. I felt really connected to these images, as coming from a female in design, I can see how this image could portray how female artists/designers could feel invisible in this industry, like no one knows their name. It could also work as an element of surprise, if you don't know the name of the designer/artist, your only opinion on the art can be the work itself, no other opinion based on the gender of background of the artist.]]> 2022-02-01 00:07:06 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2022448913 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2022452113 A part of my research has included taking a look at some female designers, there is such a broad range of incredible work that a possibility could be to use only research and inspiration from female artists and designers to inform this project/festival.]]> 2022-02-01 00:11:35 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2022452113 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2022452499 Carolyn Hawkins is an artist living in Naarm, Melbourne in Australia, whose practice spans graphic design, printmaking, illustration, ceramics, writing, animation, and various musical projects. ]]> 2022-02-01 00:12:09 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2022452499 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2022455985 Design by Women is a platform that celebrates successful female designers. Taking a look at their work is inspiring and also gives me the idea that artists like these could be a part of my touch points, as guest speakers and workshops in the festival.]]> 2022-02-01 00:17:21 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2022455985 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2031865889 The piece of moving image on the Tribecca Festival website immediately stood out to me over the rest. The bright colours help with the eye catching element, however it was the movement of the typography that caught my eye the most. The letters begin in a cluster together in the centre of the composition, and slowly spread out and move away from the centre, forming the name of the festival in a combination of sizes.]]> 2022-02-06 21:44:32 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2031865889 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2031867551 2022-02-06 21:47:11 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2031867551 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2031874763 Again, this poster composition for 'Building Cycles' is one of my favourites as I think the typography has been handles really well above the bright yellow, it is really clear to read despite the bold yellow background and the playful element of hand rendered is inspiring.]]> 2022-02-06 21:58:54 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2031874763 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2032803393 I chose this sequence of posters from Pentagram, as it made me consider that the generic form of posters being placed together in a sequence doesn't have to mean that they are all the same size. A form similar to this is something that I would like to consider in my project if I take on a similar approach for a touchpoint outcome.]]> 2022-02-07 11:07:59 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2032803393 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2032847699 Some visual inspiration for this project, in particular the bright colour palette that I want to incorporate regardless of which festival concept I choose. Inspired by studios such as 'Yukiko' and 'My Name is Wendy'.]]> 2022-02-07 11:36:44 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2032847699 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2032859833 The project ‘tech central’ stood out to me in particular on this website for the chunky type, with small gaps in between the letterforms. This gave me a possible avenue for development with the idea of sea levels rising. I could cut up the top and bottom halves of the letters and it could be an illustrative colour split to show waves rising up the letters.]]> 2022-02-07 11:45:34 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2032859833 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2032884511 2022-02-07 12:01:18 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2032884511 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2032924472 2022-02-07 12:30:32 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2032924472 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2032983162 2022-02-07 13:05:04 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2032983162 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2046204340 An initial idea of mine was to locate a festival underwater, using the concept of climate change, in particular rising sea levels. A few names and ideas on touch points have been circling.]]> 2022-02-14 13:34:36 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2046204340 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2046206198 2022-02-14 13:35:28 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2046206198 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2048786690 Visually, piecing the eating zone together using menus could be a starting point, however I have found that I am struggling with forming ideas to touch points regarding events that will happen in the festival, as nothing like this has been done before from my research. Therefore I will seek some feedback from my deck presentation next week, to see if i can gather any new ideas or directions to take my festival,]]> 2022-02-15 15:08:57 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2048786690 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2049076723 2022-02-15 17:07:31 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2049076723 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2054258064 2022-02-17 23:48:58 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2054258064 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2061219473 2022-02-22 19:05:02 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2061219473 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2061245177 2022-02-22 19:19:43 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2061245177 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2064487295 2022-02-24 12:49:38 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2064487295 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2064497418 2022-02-24 12:57:31 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2064497418 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2068497549 2022-02-27 21:56:13 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2068497549 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2068497832 focus touchpoints on the marketing side
tanks of water in the city
posters with facts on, slowly fading away, really likes the purely type based idea

]]> 2022-02-27 21:56:46 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2068497832 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2068503920 could cut out small cards with facts on, cut the corners to emulate waves? and have them scattered around the city? 

Use the thick card that I have to print them off, get large white card, and photoshoot it at home. May need to print the designs off at uni and glue them over the thick card at home?

Above is my thought process behind designing, printing and marketing the idea of tickets that could be given out around the city to anyone that comes across them.]]> 2022-02-27 22:08:55 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2068503920 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2068514219 I also think that a concertina poster could work really well with this festival, as the handling of a concertina could represent the idea of things emerging and submerging, as the brochure becomes folded and pulled open.]]> 2022-02-27 22:29:28 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2068514219 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2068516065 5th June to Friday 14th June 2022. Crossing paths with world oceans day.]]> 2022-02-27 22:33:53 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2068516065 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2068517502 2022-02-27 22:37:09 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2068517502 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2068520323 The below websites are all of the sources of research I have used to gather facts and figures from, for my typographic information compositions.]]> 2022-02-27 22:43:07 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2068520323 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2069762300 2022-02-28 15:56:52 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2069762300 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2069764230 2022-02-28 15:57:47 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2069764230 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2077850506 2022-03-04 13:00:05 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2077850506 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2077857481 2022-03-04 13:04:58 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2077857481 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2077858542 2022-03-04 13:05:48 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2077858542 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2078044316 2022-03-04 14:47:35 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2078044316 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2078057098 2022-03-04 14:53:44 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2078057098 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2078066566 2022-03-04 14:58:35 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2078066566 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2078072931 Inspired by the Tribecca moving image type, I have tested something similar out with my logo/type.]]> 2022-03-04 15:01:36 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2078072931 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2078370189 2022-03-04 17:48:46 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2078370189 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2078373787 2022-03-04 17:50:48 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2078373787 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2078374755 2022-03-04 17:51:26 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2078374755 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2078376078 2022-03-04 17:52:15 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2078376078 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2078381088 2022-03-04 17:55:22 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2078381088 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2078381117 2022-03-04 17:55:24 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2078381117 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2079450450 2022-03-05 21:17:53 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2079450450 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2079450659 2022-03-05 21:18:27 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2079450659 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2079451016 2022-03-05 21:19:32 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2079451016 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2079451202 2022-03-05 21:19:53 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2079451202 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2079451291 2022-03-05 21:20:09 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2079451291 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2079451504 These are some icons developed from the ideas behind my touchpoints. A section to understand the ocean, a sleeping zone and a restaurant/meat free zone.]]> 2022-03-05 21:20:31 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2079451504 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2079451597 2022-03-05 21:20:52 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2079451597 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2079451750 I am really pleased with the final colour scheme that I have developed. I think that it was a long time coming as I struggled with the option of whether to include bright blues from the ocean or not. I think this one works well as it touches on both climate change and the coral colours of the ocean.]]> 2022-03-05 21:21:18 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2079451750 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2079451799 2022-03-05 21:21:26 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2079451799 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2079451850 2022-03-05 21:21:35 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2079451850 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2079476756 Following feedback, the slight change in my festival is the target audience of young people, such as school children.

My reason for this is the friendly nature of my hand rendered type and the lack of images that present a positive festival for change.]]> 2022-03-05 22:35:13 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2079476756 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2079476858 2022-03-05 22:35:35 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2079476858 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2079476919 2022-03-05 22:35:48 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2079476919 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2080242976 This is the website where I have discovered some of the best mock-ups for a concertina brochure that I am going to develop for one of my touchpoints.]]> 2022-03-06 20:34:02 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2080242976 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2080244393 Taking an initial mock-up of a newspaper pile, I have taken my hand rendered typographic outcomes and placed them onto the mock-up. The idea behind this is that the pages can be pulled out of the newspaper and will fold out into large scale posters that can be taken home as a gift.]]> 2022-03-06 20:36:16 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2080244393 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2080285723 Taking my type developments, this was a case of finding dimensions of a concertina and placing my work onto them in a way that presents the type as visually appealing, yet easy for young people to read and understand. I think that I have done this well with the colour choices and white space around some of the type.]]> 2022-03-06 21:47:14 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2080285723 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2080346668 2022-03-06 23:39:56 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2080346668 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2081453562 For the other side of the concertina, I have decided to keep it more simple, using lots of white space, and including the 4 locations of the travelling submarine. London, Southampton, Liverpool and Glasgow.

The submarine will travel up the country over 10 days, and dock in at each location for the ticket holders to come and see the event, which will be similar to a science aquaium. Filled with facts, fun games, and goodies to take home.]]> 2022-03-07 11:35:32 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2081453562 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2081461270 2022-03-07 11:41:06 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2081461270 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2081760930 2022-03-07 14:26:59 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2081760930 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2082002116 Mock-up]]> 2022-03-07 16:10:14 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2082002116 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2082004044 2022-03-07 16:11:08 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2082004044 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2082006097 Whilst looking for a suitable mock-up, I found a project on behance and I loved the way that the tote bags were presented as part of the branding, this is something that I will consider when mocking my touchpoints up.]]> 2022-03-07 16:12:08 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2082006097 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2082022497 2022-03-07 16:18:30 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2082022497 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2082025937 Here, small elements such as changing the background photo have helped to bring the bag into part of the branding rather than just being used as a mock-up for the touchpoint.]]> 2022-03-07 16:19:57 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2082025937 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2082077027 2022-03-07 16:43:20 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2082077027 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2086211459 life water
logo or type on the bottle
encouraging a sustainable lifestyle

]]> 2022-03-09 14:42:41 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2086211459 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2086216932 I have found a suitable billboard mockup online, and using my branding elements that I have developed, my aim is to make something on the billboard animate, to give an exciting element to passers by to notice.

]]> 2022-03-09 14:44:50 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2086216932 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2086221585 possible advertistment compositon]]> 2022-03-09 14:46:45 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2086221585 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2086230287 2022-03-09 14:50:07 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2086230287 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2086986375 The first workshop was a great insight into creating icons and logos as an element to the branding project. Here, I was working from home as I was isolating with covid-19, so I took it upon myself to conduct the workshop from home and took a photograph of my cup of tea. I then chose to work with the font 'Helvetica bold' as it is quite diverse and can be manipulated quite well, and you can still pick out the font as it is so well known all over the world.]]> 2022-03-09 21:59:37 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2086986375 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2086986580 In the second workshop, I chose to reflect my sport tennis in the paper. The red and yellow, and white and red, represent a birds eye view of the lines on a tennis court, and the blue and white represents a tennis net, however I can see that it could also be portrayed as a keyboard too, which could represent my digital hobbies in graphic design.]]> 2022-03-09 21:59:50 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2086986580 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2086986683 The art direction workshop was really interactive and playful, it made me think more about what the foreground of an image can be when you cut out the more distracting elements. In our group we took a red chair (bright and bold against other elements) and took it on a journey around the campus. starting in the art school, onto the roads around oxford road, and finally flying in the air around all saints park. ]]> 2022-03-09 21:59:57 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2086986683 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2086986838 This workshop has been one of my favourites so far. I was branding an identity for Sophie. I asked her questions such as, what is her style? Is she illustrative? Type? what is her favourite shape? What is something about her that we don't know/is interesting? Does she have a nickname? What is her favourite colour scheme.

Sophie works on her ipad using procreate often, and this is reflected in the hand rendered type that I produced for her logo.]]> 2022-03-09 22:00:08 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2086986838 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2087020497 2022-03-09 22:36:33 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2087020497 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2087026212 2022-03-09 22:43:12 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2087026212 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2087028617 My favourite films are Home Alone, so when choosing the film quote, I went with this iconic scene from Home Alone. The large space between the words reflects the gap between the words being spoken in the film. So the type takes you on a journey from the top of the composition to the bottom as you read the quote. Black and white was a simple choice as I wanted to purely focus on the type and not allow any colour to distract from this.]]> 2022-03-09 22:45:43 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2087028617 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2087930584 This was some quick research into wayfinding, as it could be something that could be an element of the festival, if I don't have time to consider this for my portfolio, this could be something that can come back to in the future if I ever wanted to revisit this project.]]> 2022-03-10 09:06:49 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2087930584 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2088113506 2022-03-10 11:11:40 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2088113506 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2088113874 2022-03-10 11:11:57 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2088113874 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090225800 2022-03-11 10:47:38 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090225800 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090260692 2022-03-11 11:18:33 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090260692 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090416524 Printing them off and adding a frame around helped me to cut out the distracting elements, so the viewer will now just seen a floating chair, and not Lucy lobbing it in the air! 

I think if I selected my other images of the chair still, it would have made for a more pleasing composition to look at, however I am pleased with the outcomes and the journey and playfulness of the workshop that they showcase.]]> 2022-03-11 13:22:29 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090416524 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090471446 My proposal for the Ian Anderson workshop, 'Make me something I'd want to keep forever']]> 2022-03-11 13:53:27 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090471446 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090475475 This is a quick idea for some stickers that could come as part of a tote bag, however will only finish these if I have enough time, as there are some more crucial ideas that I need to develop first.]]> 2022-03-11 13:55:28 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090475475 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090488531 2022-03-11 14:02:54 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090488531 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090623280 Based on my feedback after my presentation, I agree with what my peers had to say, which was that I seemed to have hit a wall after I got to a certain point. So to focus my touch points with a marketing perspective will help me to visualise my festival coming to life especially as it has never been done before.

We also discussed the possibility of my working purely type based, as I can't source images that would suit the festival, such as people under the water at the festival. I agreed with the idea of this, as type is something I have enjoyed experimenting with in this project with my logo and tag lines etc.]]> 2022-03-11 15:16:26 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090623280 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090637242 Type posters variation]]> 2022-03-11 15:24:17 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090637242 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090638282 Type posters variation]]> 2022-03-11 15:24:52 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090638282 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090639644 Sticker/ticket experiment, taking the motion of waves on the tickets.]]> 2022-03-11 15:25:39 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090639644 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090640899 A quick outcome to help with my visual thinking, as I wantied to visualise how this might look in a double page spread of a magazine. I don't think it works as well as a concertina could, as there are no images so it could make it difficult to understand.]]> 2022-03-11 15:26:23 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090640899 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090681409 The screenshots above show the development of my digital billboard, taking frame by frame shots of the moving image, and flowing onto a simple outcome that gives the name of the festival, with the type slightly submerging out of frame.]]> 2022-03-11 15:50:58 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090681409 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090692894 As instagram is one of the most popular platforms, it seems right to mock up an instagram page for my festival, starting by filling the page with facts on rising sea levels, moving to date reveals, location reveals, and moving image marketing.]]> 2022-03-11 15:58:07 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090692894 ebroughton015 https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090705361 Here was a case of taking the hand rendered typography that I thinks suits the reusable water bottle the best. Raise your voice not the sea level works as it links to water/ the ocean, which is the bottle. It is also a great tag line for the festival that young people can use to encourage others to educate themselves on the topic. ]]> 2022-03-11 16:05:59 UTC https://padlet.com/ebroughton015/bb616j4bbol1jvt2/wish/2090705361