User Research: Article Evaluation by https://padlet.com/beckyszeman/at9xmvnr18mwjgpg en-us 2021-10-08 16:08:30 UTC 2023-10-11 16:49:31 UTC hello@padlet.com Group #1 - The Essential Guide to User Research beckyszeman https://padlet.com/beckyszeman/at9xmvnr18mwjgpg/wish/1802898798


]]> 2021-10-08 16:11:54 UTC https://padlet.com/beckyszeman/at9xmvnr18mwjgpg/wish/1802898798 Group #2 - You Won't Believe What They Said... beckyszeman https://padlet.com/beckyszeman/at9xmvnr18mwjgpg/wish/1802902516 ----
This article presents user research tips and explanations from a UX designer at Whitesmith Co. Here is a brief summary of the article:

There is no way to follow user-centered design without talking to your users.

There are hundreds of different methods to user research, you do not need to use them all on a single project.

]]> 2021-10-08 16:13:49 UTC https://padlet.com/beckyszeman/at9xmvnr18mwjgpg/wish/1802902516 Group #3 - User Research: What is it and Why You Should Do It beckyszeman https://padlet.com/beckyszeman/at9xmvnr18mwjgpg/wish/1802904631 Why do user research? 
1. Creating designs that are going to be relevant to your target audience. Create a sense of empathy with your users and build on that understanding with your research.
2. To create a design/interface that is easy to use. A design with alot of problems is not going to be used often if at all. It will make your work processes faster, safer and efficient.
3. It helps to understand that the effort in creating a good design through research will give you a good return on investment.Using analytics or A/B tests of different designs can help in this process. ]]> 2021-10-08 16:15:00 UTC https://padlet.com/beckyszeman/at9xmvnr18mwjgpg/wish/1802904631 Group #4 - User Research, But Why? beckyszeman https://padlet.com/beckyszeman/at9xmvnr18mwjgpg/wish/1802906266 7 Common reactions:

1. “We don’t have time for it in this sprint. Let’s do it later ”
  • No Time is no excuse, even a little user research is better than none at all.

2. “Research is boring. Design is more fun.”

      *Discover
      *Define
      *Refine
      *Execute
      *Analyse
      *Transform

3. “We already know so much. What do we need research for ?”
  • You and your team know so much? Be aware of your own biases. Use User Research to Validate what you already know.
4. “We should also ask users about our new features during the interview. ”
  • Don't! feed back is great but focus on what the Users want to tell you and their observations rather than getting them to approve or disapprove of your product. 

5. “Do we have enough data to support this ?”
  • Use data for iteration, use stories for inspiration.
  • A story can help reinforce why we need to rework a site to help the Users.
6. “We got lots of insights from the usability study ”

7. “How did you infer this ? We spoke to just 5 users”
__________________________


]]> 2021-10-08 16:15:51 UTC https://padlet.com/beckyszeman/at9xmvnr18mwjgpg/wish/1802906266 G3 stremick5905 https://padlet.com/beckyszeman/at9xmvnr18mwjgpg/wish/2742126193 Methods:
  • Quantative - surveys and formal experience (A/B testing and tree testing)
  • qualitative- interviews and usability tests

]]> 2023-10-11 16:26:43 UTC https://padlet.com/beckyszeman/at9xmvnr18mwjgpg/wish/2742126193 Group #2 https://padlet.com/beckyszeman/at9xmvnr18mwjgpg/wish/2742126293 Who are your users?
-Knowing nothing about your target user means you do not understand their fears, goals, and frustrations. Conducting an interview will allow for a smoother experience.
-When recruiting users for research, it's best to get existing users (or possible users) of the product. This is because they have more context, and are closer to your target demographic.

The interview script
-When making an interview script, avoid yes/no questions, as it is important to listen carefully on what the user is saying. Always have the user explain their thought process.

-Having a second person in the interview is helpful, as one can guide the user through the process, while the other takes notes.
-"it only takes 5 users to discover 85% of issues, 15 can discover all of them"

Now What?
-Separate a summary into three sections (Pains, Gains, General Notes)

Pains: Dissatisfactions, tensions, apprehensions

Gains: Requirements, wants,  and expectations




]]> 2023-10-11 16:26:47 UTC https://padlet.com/beckyszeman/at9xmvnr18mwjgpg/wish/2742126293 Group 1 https://padlet.com/beckyszeman/at9xmvnr18mwjgpg/wish/2742126757 Def. User research is the process of understanding the impact of design for the audience using qualitative and quantitative methods.

Approach:
- be specific
- focused and relevant
- practical with existing resources
- actionablei tme
- flexible

Good UX is driven by user research and user insights. User-centred research, including users in the design process, creatives a successful product. 

An empathetic approach helps designers anticipate user-needs. 
- WHY are we achieving the goal
- HOW are we achieving this goal
- WHAT is the outcome of achieving this goal

Not conducting user research is disadvantageous in the long run as the product doesn't solve user's problem, the product is falsely assumed user-friendly, and the product is confusing for the user. There is never a one-size-fits-all approach to user-research.

Designing is a team effort and all research must be shared with stakeholders . Good user research can be used as leverage for stakeholder buy-in

Different stages of product life-cycle requires different methods of research.


]]> 2023-10-11 16:27:06 UTC https://padlet.com/beckyszeman/at9xmvnr18mwjgpg/wish/2742126757 G3 - User Research Definition traviskm117 https://padlet.com/beckyszeman/at9xmvnr18mwjgpg/wish/2742128461 User research is the information gathered (and methods used to gather that information) from the users of your product for the purpose of using said information to make improvements to your product.

]]> 2023-10-11 16:28:20 UTC https://padlet.com/beckyszeman/at9xmvnr18mwjgpg/wish/2742128461 Group 4 clarkson3649 https://padlet.com/beckyszeman/at9xmvnr18mwjgpg/wish/2742147265 1. Not having time is no excuse...coming up with something basic to do some user research among staff or family can yield very usable results.
2. Research methods can be tailored and designed to make the user research process more appealing to designers.
3. Even if you think you know a lot about the users of your product, user research can help validate your idea and open you to new ones.
4. Open-ended questions get people to tell you about what they really want/need, rather than trying to get them to approve of your ideas.
5. Stories from users can give just as much valuable feedback as hard data and facts.
6. Observations are things you see, whereas insights are connecting the observations to identify real needs and new ideas.
7. It is important to apply your imagination/intuition to predict the latent, unstated need of the users you're researching.]]> 2023-10-11 16:41:25 UTC https://padlet.com/beckyszeman/at9xmvnr18mwjgpg/wish/2742147265 Group 1: Quantitative Research vs Qualitative Research https://padlet.com/beckyszeman/at9xmvnr18mwjgpg/wish/2742148062 Quantitative Research - Used to understand the 'what', of the research. It explores large data sizes to find trends and patterns. For example, surveys and analytics are types of quantitative research methods

Qualitative Research - Used to understand 'why'. It explores the users' attitudes, behaviours and opinions to understand the context on why trends and patterns occur. Example, why do people like this specific trend? Interviews, field studies and customer calls are types of qualitative research]]> 2023-10-11 16:41:56 UTC https://padlet.com/beckyszeman/at9xmvnr18mwjgpg/wish/2742148062