https://padlet.com/diana_sikandar/aslz3rlsrkqo Made with magic en-us 2018-02-04 19:44:04 UTC 2023-02-08 04:30:47 UTC hello@padlet.com diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/227896952 2018-02-04 19:46:50 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/227896952 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/228512992 2018-02-06 10:42:28 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/228512992 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/228513114 2018-02-06 10:42:50 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/228513114 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/228513234 2018-02-06 10:43:14 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/228513234 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/228513417 2018-02-06 10:43:51 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/228513417 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/228513531 2018-02-06 10:44:12 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/228513531 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/228513683 2018-02-06 10:44:40 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/228513683 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/228521664 2018-02-06 11:12:01 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/228521664 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/228521763 2018-02-06 11:12:20 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/228521763 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/228521970 2018-02-06 11:13:05 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/228521970 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/228522162 2018-02-06 11:13:40 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/228522162 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/228536283 After receiving this feedback, our group decided to go out and film again to include more camera movement shots of the artist. For the location we chose King's Kross where we can use lights as our synergy. Furthermore, we did more editing on the length of the shots to increase the pace of the music video.]]> 2018-02-06 12:01:40 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/228536283 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/228554924 After receiving this feedback, we focused on editing. We colour graded shots from our music video to make the colours stand out and make the whole music video look more consistent.]]> 2018-02-06 12:58:32 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/228554924 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/228555358 the target audience for our artist is females of the ages 17 to 25. This is significant as it means we can direct our feedback request on this age group to know what our audience wants to see. Knowing the expectation of our target audience is desired to create a product that will be easily consumed and guarantees a market.]]> 2018-02-06 12:59:52 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/228555358 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/229349139 This feedback was given to us after we had filmed again and added that footage. The main criticisms had to do with the aesthetic of the shots, which we needed to improve by colour grading.]]> 2018-02-07 21:50:51 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/229349139 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/229552516 The ancillary work consisted of a website and a poster of the artist. I wanted feedback from my audience to see what they thought of the look overall, if they thought it was appropriate for the artist and if they liked it in general. As they are my target audience, it is important for them to like it as this marketing of the artist is towards them]]> 2018-02-08 13:43:55 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/229552516 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/229560485 2018-02-08 13:58:48 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/229560485 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/229560796 2018-02-08 13:59:25 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/229560796 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/229560862 2018-02-08 13:59:32 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/229560862 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/229561949 2018-02-08 14:01:27 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/229561949 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/229570471 when looking at the audience feedback of the official music video, I would like to know if they liked it, if they thought the theme was presented well and if different elements (such as editing, camera and performance) worked well to present the theme we were going for.]]> 2018-02-08 14:15:10 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/229570471 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/229586175 This is the reaction of the audience after they had watched the music video. Judging from this I would say they enjoyed the music video overall. This is good to know as the room was filled with people fitting my target audience plus other groups as well.]]> 2018-02-08 14:38:55 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/229586175 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/229624604 Here is a person giving me feedback on my advertising poster. She comments on the effectiveness of synergy with the images and the colours. Her constructive criticism is to add icons and links as this would allow the audience to get more information, which I have done]]> 2018-02-08 15:34:51 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/229624604 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/229642051 the person really liked the website. Her main points for this is that it is a convenient layout and easy to navigate. Plus she enjoyed elements of synergy which remind her of the music video + the merch shop. What she suggested I do is add an "About" page or add some text about the artist on one part. After doing some research I decided against doing this as I haven't seen any "About" pages on websites of artists similar to mine.]]> 2018-02-08 15:58:18 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/229642051 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/229642329 This person enjoys the synergy and running theme throughout the website. She suggested I make the logo of the artist larger, which I have after looking at the size if logos in other websites. Plus she suggested I add a bit of information about the single/artist.]]> 2018-02-08 15:58:41 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/229642329 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/229857142 A big part of the comments from the audience is on editing. They seemed to have really enjoyed the edits of the music video, such as the layering and the "glitches", which means they were effective in portraying and strengthening the theme of the video. They also liked the locations and use of smoke. This means that the different elements from the production and post-production stages tied in well together.]]> 2018-02-08 23:27:17 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/229857142 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/229858067 2018-02-08 23:34:53 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/229858067 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/230264239 2018-02-10 12:15:28 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/230264239 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/230264241 2018-02-10 12:15:30 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/230264241 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/230264254 2018-02-10 12:15:33 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/230264254 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/230264643 2018-02-10 12:21:28 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/230264643 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/230265331 the music genre of our artist is electro pop/ pop therefore it was important to look under a music video of this genre to find the target audience. We went to the original song we used for our music video and asked the audience what kind of music video they would expect to see. As you can see by the responses, there is an emphasis on lighting and nightlife.]]> 2018-02-10 12:33:50 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/230265331 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/230265966 2018-02-10 12:44:18 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/230265966 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/230265996 Overall, what I learnt from my audience feedbacks is:

1. what my audience expects from a music video an artist like mine would create: looking at the audience feedback online, my group and I were able to focus on elements that our target audience would actually like to see such as lighting and nightlife scenery. 

2. how to improve what we've created: looking at the feedback from our draft, what I learnt from my audience feedback is how to complete the aesthetic we were trying to convey during post-production. This was done through trippy editing (which you can see with the gif on the right), colour grading and layering. It has proven to be quite effective when looking at the final piece's audience feedback.

3. the feedback from the ancillary helped me as I was able to create a piece that was expected from the audience and add things that helps this specific audience to connect and get more information on the artist or album. For example, adding a link to my website and other music platforms that this audience uses. This is important as it is a very digital generation, so my target audience prefers seeing/hearing things online therefore it is vital to add links to the poster and website.]]> 2018-02-10 12:44:44 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/230265996 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/230267170 from this audience feedback, I've learnt that my product's use of synergy is effective because it is able to link everything together by the theme shared in the pictures used. As you can see, the person is reminded about one product when looking at another one, which is essentially the function of synergy.]]> 2018-02-10 13:00:25 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/230267170 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/230267652 2018-02-10 13:07:12 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/230267652 diana_sikandar https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/230268213 here is a padlet I made for ideas on how to include more camera movement.]]> 2018-02-10 13:14:46 UTC https://padlet.com/diana_sikandar/aslz3rlsrkqo/wish/230268213