Marketing, Digital and Social Media (DSM) by Emma Jackson https://padlet.com/400908171/amzrci36gjuv In Marketing: Digital and Social Media you will be exposed to innovative and visionary contemporary new media communications campaigns, used to generate sales and awareness for fashion retail. You will consolidate your understanding of fashion marketing and integrated marketing communication strategies. Debate and discussion will take place by studying companies who are currently pushing marketing and promotion boundaries in the fields of digital and social media. en-us 2020-01-19 11:34:14 UTC 2023-02-02 12:43:45 UTC hello@padlet.com Personal SWOT 400908171 https://padlet.com/400908171/amzrci36gjuv/wish/433380447 2020-01-19 11:35:57 UTC https://padlet.com/400908171/amzrci36gjuv/wish/433380447 400908171 https://padlet.com/400908171/amzrci36gjuv/wish/433760019 Christmas Break Reading Research]]> 2020-01-20 21:32:37 UTC https://padlet.com/400908171/amzrci36gjuv/wish/433760019 400908171 https://padlet.com/400908171/amzrci36gjuv/wish/433926853 Christmas Reading PDF]]> 2020-01-21 11:19:28 UTC https://padlet.com/400908171/amzrci36gjuv/wish/433926853 400908171 https://padlet.com/400908171/amzrci36gjuv/wish/442596293 2020-02-08 21:53:47 UTC https://padlet.com/400908171/amzrci36gjuv/wish/442596293 PROBLEM??!! 400908171 https://padlet.com/400908171/amzrci36gjuv/wish/442596325 2020-02-08 21:54:12 UTC https://padlet.com/400908171/amzrci36gjuv/wish/442596325 400908171 https://padlet.com/400908171/amzrci36gjuv/wish/442597852 2020-02-08 22:10:11 UTC https://padlet.com/400908171/amzrci36gjuv/wish/442597852 Mood board of initial idea 400908171 https://padlet.com/400908171/amzrci36gjuv/wish/442598998 2020-02-08 22:22:21 UTC https://padlet.com/400908171/amzrci36gjuv/wish/442598998 400908171 https://padlet.com/400908171/amzrci36gjuv/wish/442599801 2020-02-08 22:31:08 UTC https://padlet.com/400908171/amzrci36gjuv/wish/442599801 Technology in Beauty 400908171 https://padlet.com/400908171/amzrci36gjuv/wish/442600055 2020-02-08 22:34:14 UTC https://padlet.com/400908171/amzrci36gjuv/wish/442600055 Notes from Elevator Pitch w/ Accenture 400908171 https://padlet.com/400908171/amzrci36gjuv/wish/444890017
  • Partner with rewards card - if you bring a bottle back get 50p off 
  • Boots drop off point - recycle 
  • Same bottles for several products / brands - so people can drop old bottles off and then get another one which has already been cleaned 
  • Walgreens US
  • The money side - price points 
  • Stick with No7 - number 1 brand in UK?
  • The refill image would fit well within boots as they have the pharmaceutical side too
  • Clinique Amelia Clarke - uses the same bottles but has attachments to personalise it 
    • ]]>     2020-02-13 10:21:22 UTC https://padlet.com/400908171/amzrci36gjuv/wish/444890017     Module Guide & Brief 400908171 https://padlet.com/400908171/amzrci36gjuv/wish/444891881 2020-02-13 10:27:08 UTC https://padlet.com/400908171/amzrci36gjuv/wish/444891881 No7 Statista - 13/02/20 400908171 https://padlet.com/400908171/amzrci36gjuv/wish/444895434 https://www.statista.com/statistics/304997/boots-make-up-foundation-face-powder-and-tinted-moisturiser-brands-in-the-uk/]]> 2020-02-13 10:38:06 UTC https://padlet.com/400908171/amzrci36gjuv/wish/444895434 Beauty trends shaping the future 13/02/20 400908171 https://padlet.com/400908171/amzrci36gjuv/wish/444897466 2020-02-13 10:44:16 UTC https://padlet.com/400908171/amzrci36gjuv/wish/444897466 Sustainable beauty 13/02/20 400908171 https://padlet.com/400908171/amzrci36gjuv/wish/444898454 2020-02-13 10:47:28 UTC https://padlet.com/400908171/amzrci36gjuv/wish/444898454 BBC - Beauty Laid Bare 400908171 https://padlet.com/400908171/amzrci36gjuv/wish/444910067 Useful info and quotes regarding sustainability]]> 2020-02-13 11:24:52 UTC https://padlet.com/400908171/amzrci36gjuv/wish/444910067 ELLE - Refillable Makeup - 13/02/20 400908171 https://padlet.com/400908171/amzrci36gjuv/wish/445032108 "Recent research has revealed that 8 million tonnes of plastic are currently being dumped in our ocean every year, and the cosmetics industry is accountable for around 30-40% of all landfill waste". 

    "The vast majority of beauty products have always been packaged in single-use plastic, (then usually placed in a cardboard box, and wrapped again in cellophane".

    "Not to mention the cost-saving appeal of buying top-ups, which are often up 50% cheaper than the original product"

    https://www.elle.com/uk/beauty/a28794621/refillable-beauty-products/ ]]>     2020-02-13 15:07:34 UTC https://padlet.com/400908171/amzrci36gjuv/wish/445032108     No7 - 17/02/20 400908171 https://padlet.com/400908171/amzrci36gjuv/wish/446393268 https://www.independent.co.uk/life-style/no7-serum-anti-ageing-wrinkle-reduction-waiting-list-boots-skincare-results-better-botox-a8301016.html 

    https://www.glamourmagazine.co.uk/gallery/boots-no7-new-serum-range]]>     2020-02-17 14:38:14 UTC https://padlet.com/400908171/amzrci36gjuv/wish/446393268     400908171 https://padlet.com/400908171/amzrci36gjuv/wish/446454844 2020-02-17 17:32:07 UTC https://padlet.com/400908171/amzrci36gjuv/wish/446454844 The future of sustainable beauty - 17/02/20 400908171 https://padlet.com/400908171/amzrci36gjuv/wish/446454897 2020-02-17 17:32:16 UTC https://padlet.com/400908171/amzrci36gjuv/wish/446454897