Group 4 by Candi Media https://padlet.com/candimediaalevel/alrdrky63gsf Advertising and audience reach for commercial radio breakfast shows en-us 2018-03-09 07:50:54 UTC 2023-01-24 03:22:52 UTC hello@padlet.com THE LONDON BROADCASTING COMPANY https://padlet.com/candimediaalevel/alrdrky63gsf/wish/240060943
  • Began broadcasting on Monday 8 October 1973.
  • Is a London-based national talk and phone-in radio station.
  •  It was the UK's first licensed commercial radio station. 
  • Capital radio and independent local radio stations nationwide.
    • ]]>     2018-03-09 09:39:08 UTC https://padlet.com/candimediaalevel/alrdrky63gsf/wish/240060943     Different Platforms That Allow Audience Reach https://padlet.com/candimediaalevel/alrdrky63gsf/wish/240062405 - Mobile (accessible for the younger generation)
    - Web
    - Radio Streaming
    - TV Streaming]]>     2018-03-09 09:44:00 UTC https://padlet.com/candimediaalevel/alrdrky63gsf/wish/240062405     TOP 5 COMMERCIAL STATIONS IN LONDON https://padlet.com/candimediaalevel/alrdrky63gsf/wish/240065364 1. Capital 2.125m (aimed at younger audiences - teenagers and young adults)
    2. Kiss 1.869m (aimed at young adults and middle age audiences)
    3. Magic 1.541m (aimed at middle age to older audiences)
    4. Heart 1.515m (middle age to older audiences)
    5. LBC 1.110m (aimed at older audiences)]]>     2018-03-09 09:52:10 UTC https://padlet.com/candimediaalevel/alrdrky63gsf/wish/240065364     HOW THEY ADVERTISE TO ATTRACT AUDIENCES https://padlet.com/candimediaalevel/alrdrky63gsf/wish/240067977 Radio stations such as Capital Extra they use celebrity endorsement to advertise their channels.
    they interview celebrities that they believe their target audience will be interested in and this helps develop their name and brand within the industry.  ]]>     2018-03-09 10:01:10 UTC https://padlet.com/candimediaalevel/alrdrky63gsf/wish/240067977     RAJAR STATISTICS https://padlet.com/candimediaalevel/alrdrky63gsf/wish/240070230 2018-03-09 10:09:35 UTC https://padlet.com/candimediaalevel/alrdrky63gsf/wish/240070230 https://padlet.com/candimediaalevel/alrdrky63gsf/wish/240072929 2018-03-09 10:19:40 UTC https://padlet.com/candimediaalevel/alrdrky63gsf/wish/240072929 Social Media Reach https://padlet.com/candimediaalevel/alrdrky63gsf/wish/240074854 Official Youtube Channel - 4,538,202 subscribers
    Twitter Account - 3.07M followers
    Facebook ]]>     2018-03-09 10:26:24 UTC https://padlet.com/candimediaalevel/alrdrky63gsf/wish/240074854     HOW DOES RADIO 1 BREAKFAST SHOW REACH ITS AUDIENCE? https://padlet.com/candimediaalevel/alrdrky63gsf/wish/240074920 Nick Grimshaw- advertises the show through his private instagram account and twitter account by posting pictures and posting posts of up coming events and pictures with famous guests with theBBC radio 1s breakfast shows logo in the background.]]> 2018-03-09 10:26:37 UTC https://padlet.com/candimediaalevel/alrdrky63gsf/wish/240074920