https://padlet.com/getthatproeffect/aejctwp9a4fvnor7 What are the changes in strength and weaknesses of Shopify (compared to its IPO) en-us 2022-10-24 18:06:17 UTC 2022-10-24 19:44:06 UTC hello@padlet.com https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354257833 Strength: Brand Name
Weakness: Keeping up with the supply chain]]> 2022-10-24 19:37:05 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354257833 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354257956 Strength: Strong customer care services
Weakness: Limited customization]]> 2022-10-24 19:37:10 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354257956 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354258206 Strength - they have capital and are more well-known now

Weakness - increased opportunity for cyber attacks]]> 2022-10-24 19:37:21 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354258206 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354258288 Strength - There are very few competitors in the industry at the time of inception. There still isn't much competition for Spotify.

Weakness - It took time to gain credibility and for websites to be a more accepted way of running a business. 

Nick Soble]]> 2022-10-24 19:37:25 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354258288 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354258401 IPO
Strength - first movers advantage 
Weakness - had to build IP from ground up

PRESENT
Strength - large IP base
Weakness - bad retention methods ]]> 2022-10-24 19:37:31 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354258401 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354258732 Strength 
-since it’s IPO software as a service has become much more popular and their product has grown and become very well integrated and well rounded

Weakness
-stock price have become very volatile coming out of the pandemic compared to its IPO where it had very linear stable growth 


]]> 2022-10-24 19:37:45 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354258732 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354259241 Strength: An IPO brings brand recognition and attracts capital that would otherwise be harder to attract

Weakness: With the company's information now public, rivals can see how they compare financially and can adjust pricing to out price shopify]]> 2022-10-24 19:38:03 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354259241 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354259289 Strength: Logistic infrastructure 
Weakness: layoffs]]> 2022-10-24 19:38:05 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354259289 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354259299 Strength: Brand logo results in more brand equity

weakness: Faces more criticism when making hard decisions]]> 2022-10-24 19:38:05 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354259299 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354259765 Strength: Better technology, easier to navigate now

Weakness: bigger target now more companies trying to rival them and using them as inspiration]]> 2022-10-24 19:38:25 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354259765 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354259905 Strength: 
- Have grown to hold a large share of the market in their respective industry
Weakness: 
- Have become a target company for new entrants]]> 2022-10-24 19:38:31 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354259905 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354260500 Strength - more consumer/user focused (takes into account public’s preferences and investment), could lead to larger and more development firm

Weakness - more open to economic risk (change in investments) ]]> 2022-10-24 19:39:01 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354260500 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354260862 Blake Pingue

IPO:
Strength - first market capture
Weakness - regulations need to be met (change to organizational structure)

Present:
Strength - increase in exposure (more capital to be made)
Weakness - constant need to innovate / adapt]]> 2022-10-24 19:39:18 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354260862 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354260873 Strength: 
More opportunity to grow since there is more money within the company. The company is able to develop more tools that can help their customers succeed with their small business operations.

Weakness:
There have been many more Shopify-esque businesses that have launched since Shopify's IPO. Shopify will now need to keep innovating in order to outlast the competitors. ]]> 2022-10-24 19:39:19 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354260873 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354261105 Strength - availability
Weakness - gaps in product categories ]]> 2022-10-24 19:39:31 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354261105 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354261157 Strength: Marketing strategies - they use content marketing for its growth of the brand. 

Weakness: need for investment in technology.


]]> 2022-10-24 19:39:34 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354261157 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354261483 Strength's

Larger target audience of merchants 
Brandname
Strong employees 
Strong ties government 
Costs

Weakness:
Legal threats
Target of hackers
Must innovate 


]]> 2022-10-24 19:39:48 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354261483 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354261500 Strength - Spotify has more credibility as a public company
Weakness - after releasing their IPO they would be under more scrutiny as they have a large amount of shareholders that want them to perform well]]> 2022-10-24 19:39:49 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354261500 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354261559 Strengths
-  unique platform for its time period 
- they have a simple set up process 
- are a worldwide platform 

Weaknesses 
- high transaction fees ]]> 2022-10-24 19:39:52 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354261559 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354261691 Strength- minimal competition at beginning
Weakness- less demand at beginning because it was a new idea]]> 2022-10-24 19:39:58 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354261691 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354261727 S- Number of integrations available for users to optimize their site 

W- New technologies entering the market ]]> 2022-10-24 19:40:00 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354261727 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354261760 Strength 

Shopify was established very early in 2006 as a solid competitor 

Shopify’s user friendliness has improved since it’s IPO through technological advancements

Weakness


There isn’t much choice on their platform compared to competitors such as Amazon and Walmart

]]> 2022-10-24 19:40:02 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354261760 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354261818 Strengths: 
- more people are aware/using e commerce platform
- brand awareness 



Weaknesses: 
- more people using higher chance for data breach 
-

]]> 2022-10-24 19:40:04 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354261818 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354261943 Strength: new possibility of growth, already an established area for e-commerce, low potential new entrants

Weakness: not a popular industry at the time, risk of cyber security

]]> 2022-10-24 19:40:10 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354261943 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354262218 Strength: increased use in e-commerce creates greater brand name

Weakness: increased economic risk ]]> 2022-10-24 19:40:22 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354262218 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354262461 Significant increase in competition since they started in 2006 as most companies in the industry started in 2009 

Keeping up with innovation, at the IPO they were the trend setter with regards to innovation, now with more differentiation and demand they may struggle to keep up.

Since the IPO there has been a drastic increase in Social Media usage. This means that shopify and the individuals that use it can to gather consumer data and feedback on their products


]]> 2022-10-24 19:40:34 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354262461 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354262769 Strengths- increasing consumer interest. Consumers are more aware and trust firms like shopify for their needs unlike at the time of ipo. Brand awareness and consumer loyalty is much higher today than at the time of ipo

Weaknesses- stock prices are slowly stabilizing and falling, signalling lack of growth. ]]> 2022-10-24 19:40:49 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354262769 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354262936 Compared to their initial public offering their opportunities are that there are few threats as a building e-commerce platform. A weakness however as seen in like the rise in inflation is the suppliers issues]]> 2022-10-24 19:40:57 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354262936 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354263830 Strength 
-Businesses have easier access to shopify 
-consumers are more digitally educated 

Weakness
- More substitutes
- Possibility for data breaches increasing]]> 2022-10-24 19:41:39 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354263830 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354263842 Strength : the brand has become well-known with the increased use of e-commerce 
Weakness : With everything going online, they have a need to continuously innovate as there are an increase in competitors. new back in 2015, $17 a share ]]> 2022-10-24 19:41:40 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354263842 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354264539 Strength - Increase in individuals using e commerce platforms

Weakness - Lower profits due to higher rivalry ]]> 2022-10-24 19:42:17 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354264539 https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354265088 Developed by Guelph students! ]]> 2022-10-24 19:42:49 UTC https://padlet.com/getthatproeffect/aejctwp9a4fvnor7/wish/2354265088