Branding Inspiration by Alena Lotter

Example #1

ajl2468244 — 2024-09-15 07:46:03 UTC

What I love about this brand website are the multiple tabs - he offers a lot a sections everything well! His testimonials are right on the front page at the bottom exemplifying his credibility. The button on the top right of the page says "start now" which brings the call to action to the forefront of importance.

Example #2

ajl2468244 — 2024-09-15 07:50:45 UTC

What appeals to me about this brand is that it's very earthy and elemental. There are a lot of words describing flow, alignment, creativity and vision sprinkled in the first page of the website. The colors are neutral tones and videos of water are at the top and bottom of the page.

Example #3

ajl2468244 — 2024-09-15 07:53:19 UTC

The aspect I love about this brand is the way the information is chunked together. When looking at the tabs that are available to click on on this website, there are a lot and it seems daunting. As you scroll on the first page, those tabs are presented, but are separated via screen-wide background images and clustered text. It makes the information easier to digest and find in the sea of options.

Example #4

ajl2468244 — 2024-09-15 07:56:14 UTC

The main page of this brand gives very little information, but a place to type in your website URL and to "start analysis." The brand gives little enough information that makes you wonder what it's about, but offers a hand in leading you where you need to be - completing the analysis. It guides you into learning about what the brand is by doing.

Example #5

ajl2468244 — 2024-09-15 08:01:11 UTC

With this brand, I love that the personal branding and selling items goes hand in hand. The creator of the designs is highlighted while the links to what they sell look more like portfolios instead of an Amazon search. I would love to incorporate the sleekness of the display-like presentation of sellable items rather than placing price first.