Group 2 Exercise 1 - Who Inspires You by Chan Leong Teng https://padlet.com/chanleong/96qnjb490mc6mu20 Choose any brand and explain what you like about them en-us 2021-11-22 17:44:03 UTC 2021-11-23 03:57:27 UTC hello@padlet.com Top 3: 1) Disney (content/signature) 2)Netflix/Spotify (customer experience) 3)Tesla/Apple (technology) --> DISNEY/NETFLIX/APPLE https://padlet.com/chanleong/96qnjb490mc6mu20/wish/1907464913 IKEA - put your life together
Netflix - save your life, similar business model with Amazon, pandemic save them, customer experience
Tesla - very advanced, futuristic 
Apple - security, not always jam like Androids
Microsoft - very profitable, innovation is boring
Ritz Carlton - used to have good concierge/butlet (change mgmt) but service level reduced
Amazon - stood against change, innovate according to trends/demands, money making
Disney - biggest content company, capture all age, experiential cannot buy, signature (stand for something i.e. Mickey/Minnie), No no.2nd, MacD the only company that sells happiness





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