Questions to Ask Ourselves to Develop Our Positioning Statement Who is our target market? What are our customer’s primary needs and/or problems? The category the DCBU lives in (diving company vs. marine contractor)? What are the key benefits of choosing to work with us? Our Differentiating Factors: Why Choose Us Over a Competitor? by

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1 - Utility Owners, hydroelectric, City Water, outfall operators, Department of Defense, Engineering Firms

2- Survey, Inspection for repairs, project development, permit compliance, annual condition assessment

3- Marine Contractor; we've added more and more non-diving only work to our portfolio over the years. Building on the basic diving work to provide a larger range of solutions for our customers.

4 - All in one contractor, versed in providing unique solutions, tackling logistical challenges for working in remote areas.

5 - Quality Deliverables, Honesty in work and what we can and cant do, trying to work with clients to find solutions to problems that meet their needs and not being afraid to make recommendations for another provider if something is too far out of our wheelhouse.

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Private sector, Government, City, State

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Who is our target market?

Public and private entities with on or in water assets.

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Engineering Firms

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Differentiating factor - Our ability to access capital gives us a broader scope of services than a small dive outfit. More of a full scope turn key marine contractor

Target market is marine infrastructure and waterway clients. Municipalities, Army Corp of Engineers, utility companies with hydro power.

Waterway clients are Department of Land, USCG, and insurance companies

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Anyone requiring mid market marine solutions

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Department of Defense

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Q1. Infrastructure with marine components in need of repair, upgrade, or additions.

Q2. Our customers are seeking a comprehensive, turnkey solution for their marine construction and casualty needs. This can be planned capital projects, ongoing maintenance, unplanned emergent work, or emergencies.

Q3. Marine contractor. We prefer work with a marine component. Our projects do not always have a large diving component.

Q4. We are willing to walk the client through the issues and solve their problem, while willing to take part in the engineering planning process. We can provide budgetary assistance by lump summing portions or the entire project at times.

Q5. Many of our competitors prefer to offer day-rate pricing. We are willing to be a partner in the project.

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Overall our target market is infrastructure and utilities. Through engineering, owner or prime.

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Energy companies, Government, City/Municipal, Insurance companies, Large Marine Contractors
Challenging repair work, access/location problems, technically challenging, new infrastructure
Marine Contractor ideally
Knowledge and expertise in-house to bring the most effective solution, not necessarily at the lowest price.
See 4, we take care of our customers TRANSPARENCY

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Private Sector Companies, Public Sector by way of small construction work or partnerships with strategic prime contractors, energy sector (traditional and renewable)

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Q1.

Technical solutions

Strong subcontractor experience

Relationship built

Low number game $$

Q2.

Some need a turnkey solution via personnel, equipment, bonding, etc.

Meeting a safety standard

Diverse skillsets and workforce from construction to vessels to ER projects.

Q3.

Marine contractor, not unlike when we eliminated Enviro to Marine services.

Q4.

We can manage ourselves and provide the deliverables on both small and large projects.

Financial backing in place to play the long game on projects.

Q5.

Quality work. Known operator, sometimes it may cost more, but we stand behind our people and work. We are also willing to our partners towards a solution for the project and both parties.