Rizki Ardhana (202303510005)

Katarina Maura (202303010003)

Felicia Laura (202303010012)

Hazel Josephine (202303010001)

Discover : menemukan

Services : layanan / pelayanan

Travel : perjalanan

Tour : wisata

Corporate : perusahaan

Contact : kontak

Travel : Berpergian

Expert : Pakar/Ahli

Offer : penawaran

Service : jasa

Contact : Kontak

Fees : harga / biaya

Consultant : konsultan

Booking : pemesanan

Trip : perjalanan

Tour : wisata

Rate : tarif/penilaian

Deal : kesepakatan

Vacation: Liburan

Brochure: Brosur

Accommodation: Akomodasi

Beach view: pemandangan pantai

Package: paket

Complimentary: gratis

Booking: pemesanan

Ticket: tiket

Non-stop flight: Penerbangan langsung

Time difference: Perbedaan waktu

Reserve a seat: memesan tempat duduk

Payment: pembayaran

Online: daring

Account details: rincian akun

Inquiring: asking for information or clarification

Informing: providing information or details

Requesting: asking someone to do something

Confirming: verifying information or agreeing to something

Suggesting: offering an idea or option

Inform

Describe the agency's services, like corporate travel solutions, visa help, and spiritual pilgrimage tours. It also provides an overview of their mission, vision, and commitment to community impact.

Assure

Emphasizes high service standards, well-trained experts, and dedication to customer satisfaction, building confidence in quality and care.

Persuade

Uses emotive language to highlight unique experiences, such as "transformative exploration" in pilgrimage tours, encouraging travelers to choose their services for memorable journeys.

Inform --> Convey information about the services that the travel agency offers

Assure --> Assure potential customers that the travel agency will do its best to accommodate their needs

Persuade --> Persuade potential customers to choose the travel agency

Inform 

• “We offer incredible value through our irresistible deals, exclusive MyTime benefits, and Expert picks from the best deals in the industry.”

• “Up-to-date information like our Traveler Resources Hub and pre-travel entry requirement emails and phone calls give you the knowledge you need, when you need it most.”

Assure

• “To ensure your next vacation is as priceless as your last, we are committed to offering you guidance, value, peace of mind, and service. It’s a reminder that when you trust us with your travel plans, we take that responsibility seriously. Real people helping real people. Beside you every step of the way.” 

• “You can rely on us to deliver insight and guidance on any changing travel conditions.”

Persuade 

• “Our travel experts craft the perfect trip for every traveler through our award-winning customer service.”

• “We know travel. Liberty Travel takes pride in our selection of partners, and the rates and benefits that curated for our customers. We always have a fresh offering of deals that are irresistible.”

Present Simple Tense

This tense is used extensively to describe facts, habits, and schedules.

Example:

• "I have some time off..."

• "That flight departs at 6 p.m."

• "We advise customers..."

• "It includes your flight confirmation number..."

Present Continuous Tense

This tense is used to describe actions happening now or in the future.

Example:

• "Due to the pandemic, travel destination requirements could affect your travel plan."

Present Tense

Primarily uses the present tense (e.g., “is,” “believe,” “provide”) to describe the agency’s ongoing services and mission. The present continuous (“are committed”) emphasizes active, ongoing dedication to quality.

Relative Clauses

Often uses complex sentences with relative clauses (e.g., “who seek,” “that go beyond”) to provide detailed descriptions of services and values.

Descriptive Phrases

Uses descriptive phrases like “curated travel experiences” and “premier travel company” to enhance credibility and attract attention. The passive voice appears in phrases like “are crafted” to shift focus onto the experiences offered rather than the agency.

Modality

Uses modal verbs like “can,” “will,” and “should” to convey possibility and commitment, as in “you can rely on us” and “we will ensure.” This strengthens the sense of reliability and assurance for potential clients.

Present Tense

Is used to clearly inform readers on what the agency currently has that readers can take advantage of, whether it be services, partnerships, deals and so on. For example, it is visible in the following sentence: “Liberty Travel works with our partners to advocate on your behalf.”

Pronouns

There is a predominance of the first-person pronoun “we” and the second-person pronoun “you”. The former is used to refer to the travel agency itself as a community of professionals rather than one person, and the latter is used to directly address the audience or the potential customers. This creates a sense of speaking directly to customers, making it feel more personalized and persuasive as readers are more likely to feel that the agency will truly offer them the best services.

Semi-formal Register

Is used to make it more conversational, such as with the presence of contractions (e.g. it’s), while still maintaining an air of professionalism and credibility. Once again, this contributes to the persuasiveness of the website as it gives an impression that is both friendly and full of expertise.