Ethos in this 8-second video doesn't rely on an 'issue' as such but endorses the fact that even the most serious motorsports in the world can have fun and relax at work.

Ethos influences the mood of the audience if it comes from a 'creditable' source like a verified TikTok Account like Aston Martin Formula One Team the audience is likely to interact with it than if the account was not verified.

They are full of high energy and working together as a team to create a joyful setting.

For the veiwer this creates feelings such as:

• Joyful

• energetic

• lighthearted

• happy

This also generates feelings and a new found connection to the team to see them from a more humanistic perspective.

Likes: 85.9 K

Comments: 112

Shares: 326

• Tone: Calm, mischievous, happy.

• Language: Appealing, Relatable, Gaslighting (To her partner in a funny way), lighthearted, feminist language.

Key Lines:

" I feel like every woman knows what I am doing"

"Don't rat on me dogs"

"Not that he tells me what to do, I have my own money I can buy my own bags. However, it was more of uhhh con-To prove a point"

"But then I could not just say no to this one"

"No I've had this, this is old" "Since when" "Ages, you don't pay attention" "What do you mean?" "You think you know all of the bags in here?" "Yeah"

"No, No this is old, this is old" "No that's brand-new for sure" "No it's not"

The audience is more likely to stay intuned to the content if the content is filmed with personal touches.

Personal Rooms such as bedrooms convey a sense of invitation, the audience feels like they are in the room with her.

The conversation with her partner: This was included with the setting as it is set up to relate to those who are in a relationship and one may buy on impulse than the other.

It conveys relatability well as most couples have been through this and know the feeling of denying you've bought something.

in this video she is wearing a cow neck pink floral mini dress, a gold vintage belt, and pink with black toe chanel flats. But i wouldnt say she is completly dolled up.

She has left her hair in natural waves - these would have been styled with a heat brush as she has naturally curly hair, and her makeup is kep quite simple.

Her styliastion is pretty but gives of the 'girl next door' vibe instead of LA influencer vibes, which allows for audiences to relate to her more than if she went with a heavy full glam moment.

This is partially because it needs to make sure it is conveying that it is as authenthentic as possible.

As she is uses objects such as the 'handbag' to uses as a focus object to keep the audience engaged.

• Is it going to be considered real?

• Is it going to relate to audiences?

• Is it going to be 'influenced' by Paid Partnerships?

• Is it going to be AI Generated?

  
  

• Would audiences interact heavy with this video?

• Would this video be easy to share?

• Will audiences want more content from you after this video?

• Will this cater to the idea around an Instant Fix?

• Will this match with the audio chosen for my set trend in terms of pace and rhythm?

  
  

• What other viral trends have this type of editing? (Include Examples)