70+ consumer by https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi collaborative challange en-us 2021-12-05 23:24:19 UTC 2024-10-17 08:43:51 UTC hello@padlet.com population of mature consumer（70+） ali0620201_2 https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935004649  ]]> 2021-12-08 03:09:39 UTC https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935004649 There are 2.5 million people aged 50 or over living in London. Of this number, 1.1 million are aged over 65 and this is projected to increase by 86% in the next thirty years. This is a far quicker rate than younger age groups ali0620201_2 https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935005545 2021-12-08 03:10:18 UTC https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935005545 Older Londoners are much more likely to be living with a long-term health condition that affects their daily life. 52% of those aged 65+ are disabled, as are 24% of people aged 50-64. This contrasts greatly with those under the age of 64 in London, for whom the figure is 9% ali0620201_2 https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935008144 2021-12-08 03:12:05 UTC https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935008144 Study outline：Purpose: Make changes to the mature consumer (70+) market based on understanding the needs of mature consumer (70+) Design/methodology/approach: through questionnaire surveys to collect information about the fashion attitude, customer behavior, wearing habits/social lifestyle and needs of the mature consumer (70+) groupsrationale:based on the technology readiness scale compriseswith 4 dimensions: Optimism/innovativeness/discomfort/insecurity Hypotheses:mature consumer (70+) should pay more attention to better quality, tailoring, color. ali0620201_2 https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935041424 2021-12-08 03:36:09 UTC https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935041424 data we collection-questionnaire result ali0620201_2 https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935560292 2021-12-08 10:36:04 UTC https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935560292 ali0620201_2 https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935560611 2021-12-08 10:36:21 UTC https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935560611 ali0620201_2 https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935560957 2021-12-08 10:36:37 UTC https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935560957 ali0620201_2 https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935561846 2021-12-08 10:37:14 UTC https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935561846 ali0620201_2 https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935567940 2021-12-08 10:41:51 UTC https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935567940 ali0620201_2 https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935568535 2021-12-08 10:42:21 UTC https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935568535 ali0620201_2 https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935569276 2021-12-08 10:42:54 UTC https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935569276 The results of this study suggested that a majority of mature consumer are moderately to very interested in clothing, the changingtrends in apparel styles, and their own appearance (i.e. they arefashion conscious). However, this mature market must recognize that although maturewomen value ‘dressing smartly’, they do not do so at the expenseof comfort. In other words, attracting apparel purchases from olderwomen will necessitate integrating elements of current fashionwith comfort factors, such as: (1) good fit with adequate ease; (2)soft, non-abrasive materials; (3) adequate insulation or ventilation(depending upon the season); and (4) garment lengths and fullnessthat facilitate free, uninhibited movements. ali0620201_2 https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935586171 2021-12-08 10:55:28 UTC https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935586171 ali0620201_2 https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935586354 2021-12-08 10:55:37 UTC https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935586354 Colors act on people's senses, stimulate people's nerves, and then have an emotional and psychological impact. The life of young people in modern society is getting faster and faster, and the time to accompany the elderly is also less and less. This also makes the elderly who are already in the aging period more sensitive, sad, emotionally unstable, and lonely. Then you can let the color help.Red and orange colors can create a lively atmosphere, reduce the loneliness of the elderly, and stimulate enthusiasm for life; the combination of yellow and green colors can express the breath of spring and make the elderly feel the hope of life; use light blue, Blue and white tones can express a peaceful and distant space mood, so that the mood of the elderly is calm and reduce irritability. The psychological effects of color can be transmitted to neurons through sensory cells and then fed back to the brain, thereby affecting bodily functions. ali0620201_2 https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935606847 2021-12-08 11:11:05 UTC https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935606847 ali0620201_2 https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935609702 2021-12-08 11:13:18 UTC https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935609702 ali0620201_2 https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935609952 2021-12-08 11:13:28 UTC https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935609952 ali0620201_2 https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935610190 2021-12-08 11:13:38 UTC https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935610190 ali0620201_2 https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935610379 2021-12-08 11:13:48 UTC https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935610379 ali0620201_2 https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935610555 2021-12-08 11:13:57 UTC https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935610555 ali0620201_2 https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935610743 2021-12-08 11:14:07 UTC https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935610743 ali0620201_2 https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935611007 2021-12-08 11:14:19 UTC https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935611007 ali0620201_2 https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935611191 2021-12-08 11:14:28 UTC https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935611191 ali0620201_2 https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935611374 2021-12-08 11:14:37 UTC https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935611374 Top Sales chaihan90jin https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935732577  ]]> 2021-12-08 12:42:22 UTC https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1935732577 3:attracting apparel purchases from mature consumer will necessitate integrating elements of current fashion with comfort factors, such as: (1) good fit with adequate ease; (2)soft, non-abrasive materials; (3) adequate insulation or ventilation(depending upon the season); and (4) garment lengths and fullnessthat facilitate free, uninhibited movements.（5）Well-designed opening and closing ali0620201_2 https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1982790067 2022-01-10 00:46:48 UTC https://padlet.com/ali0620201_2/7w4spdn7tkk5m8oi/wish/1982790067