https://padlet.com/doraglez/7sbesahlq8nlq4oh Evlución del marketing en-us 2021-03-01 17:02:06 UTC 2021-03-01 19:56:49 UTC hello@padlet.com doraglez https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1254244538 2021-03-01 17:02:06 UTC https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1254244538 doraglez https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1254244539 Cada integrante de equipo deberá aportar información sobre cómo se visualiza el marketing del futuro. Recordar la fuente consultada]]> 2021-03-01 17:02:06 UTC https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1254244539 https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255096155 2021-03-01 19:28:04 UTC https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255096155 https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255100559 2021-03-01 19:28:54 UTC https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255100559 https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255102997 2021-03-01 19:29:23 UTC https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255102997 https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255106916 2021-03-01 19:30:07 UTC https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255106916 https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255114726 2021-03-01 19:31:35 UTC https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255114726 https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255124740 Según el 33% de los encuestados, en los próximos cinco años los perfiles de talento más buscados para complementar los equipos de marketing serán científicos de datos y analistas. Por otra parte, el 31% opina que la inteligencia artificial y automatización en la vida de los consumidores será la macrotendencia más importante que afectará la disciplina del marketing. En cuanto a los componentes más importantes que contribuyen al éxito de la transformación digital, el 78% de especialistas identifican tener una estrategia de datos conectados, mientras que el 59% indican que se encuentran construyendo su infraestructura tecnológica adecuada.
http://amdia.org.ar/site/como-sera-el-futuro-del-marketing-en-los-proximos-10-anos/]]> 2021-03-01 19:33:29 UTC https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255124740 https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255127117

Se centra en el producto.

Tiene difusión solo en medio tradicionales.

Se basa en las necesidades básicas del cliente.

]]> 2021-03-01 19:33:56 UTC https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255127117 https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255134149 -involves its audience in product creation
-combine administration and services with a strategic mission and positive qualities.
-Spiritual marketing encompasses ethics and values adopted by an organisation 
-Winning customer loyalty]]> 2021-03-01 19:35:18 UTC https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255134149 https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255142474 The new approach to customer value proposition, which embodies Engagement, Experience, Exclusivity and Emotion.

Emotional branding is what makes a business stand out.

In the face of technological development, the role of marketers, apart from the creative one, will require the knowledge and command of tools, most likely, AI-fueled tools.

Most consumers wouldn’t care if 73% of brands disappeared for good

Digital media monitoring and analytics the goldmine of insights

Build intimate one-to-one relations

Influencer marketing is a key to Millennials’ world

9 Thoughts About the Future of Marketing - Trends & Changes | Brand24 Blog]]> 2021-03-01 19:36:58 UTC https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255142474 https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255181017 2021-03-01 19:44:52 UTC https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255181017 https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255212997 2021-03-01 19:51:32 UTC https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255212997 https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255217700 - El consumidor es quien esta al mando
- Multi channel marketing 
- Hace uso de los intereses del consumidor
- Analiza grandes cantidades de datos de los comportamientos de los usuarios ]]> 2021-03-01 19:52:34 UTC https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255217700 https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255221349 2021-03-01 19:53:19 UTC https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255221349 https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255223979 *El cliente tiene la razón
*Tecnología]]> 2021-03-01 19:53:52 UTC https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255223979 https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255232249 Catching attention and connecting with today’s digitally savvy consumers to drive the message home is no mean feat. Challenges are manifold-- today’s consumers have several touchpoints to make shopping decisions, attention spans are dwindling, and competition is stiff. Further, segmentation is complex than ever before as the same consumer can purchase a product from high or low-price range. For instance, the same customer who prefers lowest fare flight could also purchase the latest version of Apple phone or watch.]]> 2021-03-01 19:55:29 UTC https://padlet.com/doraglez/7sbesahlq8nlq4oh/wish/1255232249