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      <title>Marketing Consultancy Project by </title>
      <link>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn</link>
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      <pubDate>2023-10-10 14:21:59 UTC</pubDate>
      <lastBuildDate>2024-01-08 20:48:10 UTC</lastBuildDate>
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         <title></title>
         <author>foziauddin1</author>
         <link>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2740114170</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://careers.boohoogroup.com/jobs/prettylittlething-jobs/325960/affiliate-marketing-executive" />
         <pubDate>2023-10-10 14:50:55 UTC</pubDate>
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      <item>
         <title></title>
         <author>foziauddin1</author>
         <link>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2740125381</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.voguebusiness.com/talent/jobs/media-and-digital-executive-cartier-4474/" />
         <pubDate>2023-10-10 14:55:56 UTC</pubDate>
         <guid>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2740125381</guid>
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         <title></title>
         <author>foziauddin1</author>
         <link>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2740129520</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.voguebusiness.com/talent/jobs/media-communication-intern-chanel-4471/" />
         <pubDate>2023-10-10 14:58:13 UTC</pubDate>
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         <title></title>
         <author>foziauddin1</author>
         <link>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2740150798</link>
         <description><![CDATA[<ul><li><p>Experience within the Affiliate Industry - at least 1 year experience within an Affiliate Marketing Role.</p></li><li><p>A competent individual with a passion for success and driving channel growth.</p></li><li><p>Strong numerical and analytical skills, able to review data and provide insight confidently.</p></li><li><p>Brand / client-side experience would be an added benefit.</p></li><li><p>Excellent communication skills, managing relationships with internal and external stakeholders.</p></li><li><p>A great team player – works well with multiple teams, able to collaborate and engage effectively.</p></li><li><p>Organised with a strong attention to detail.</p></li><li><p>A pro-active individual with a positive attitude.</p></li><li><p>Ability to review and understand commercial proposals and negotiate well.</p></li><li><p>Perform well under pressure, deliver results, and use own initiate to solve problems.</p></li></ul>]]></description>
         <enclosure url="" />
         <pubDate>2023-10-10 15:09:41 UTC</pubDate>
         <guid>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2740150798</guid>
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         <title></title>
         <author>foziauddin1</author>
         <link>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2740163934</link>
         <description><![CDATA[<ul><li><p>You justify of at least 3 years of experience in communications especially Media, Digital Marketing, social media and PR, luxury is a plus.</p></li><li><p>You have strong knowledge of Malaysia’s media landscape.</p></li><li><p>You strive in excellent project management, communication and writing skills, and copywriting.</p></li><li><p>You are skilled in Microsoft Office, trained and proficient in Google Analytics.</p></li><li><p>You have strong knowledge and skills in Adobe Creative Suite (Photoshop, Illustrator), Adobe Acrobat, and major graphic/video file formats a plus.</p></li><li><p>You are known to be Curious, Open-Minded, Diligent, meticulous, systematic and results oriented.</p></li><li><p>You have the ability to manage multiple tasks simultaneously, solve problems, manage and meet deadlines and maintain a high quality of work</p></li><li><p>You are a Team player and enthusiastic.</p></li><li><p>You are a naturally Digitally-savvy, creative, enjoys innovation and new challenges</p></li></ul>]]></description>
         <enclosure url="" />
         <pubDate>2023-10-10 15:16:43 UTC</pubDate>
         <guid>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2740163934</guid>
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      <item>
         <title></title>
         <author>foziauddin1</author>
         <link>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2840716984</link>
         <description><![CDATA[<ul><li><p>Native Japanese, Fluent in English.</p></li><li><p>Holding an appropriate Working Visa in case of non-Japanese nationality.</p></li><li><p>Familiar with Excel, PowerPoint.</p></li><li><p>Data analysis capabilities.</p></li><li><p>Strong interest in luxury personal goods.</p></li></ul>]]></description>
         <enclosure url="" />
         <pubDate>2024-01-07 20:26:49 UTC</pubDate>
         <guid>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2840716984</guid>
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      <item>
         <title></title>
         <author>foziauddin1</author>
         <link>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2841983950</link>
         <description><![CDATA[<ul><li><p>You will be responsible for the day-to-day running and optimisation of PLT’s multiple affiliate programs across several Global markets.</p></li><li><p>Working closely with account management teams at AWIN to strategize and develop the channel.</p></li><li><p>A key day to day contact for our affiliate network (AWIN), top publishers and other third-party partnerships.</p></li><li><p>Weekly reporting on the Affiliate channel; monitoring results and analysing performance against key KPIs and ROI targets, to make suggestions for future optimisations and activities.</p></li><li><p>Responsible for organising and booking exposure across a range of publisher types based on data, past learnings, and making suggestions for future optimisations and improvements.</p></li><li><p>Initiate ideas for activities across the different markets in line with the needs of the business.</p></li><li><p>Manage the promotional Affiliate schedule, working alongside finance to strategies on the best promotional offers based on business and profit performance.</p></li><li><p>Pro-actively look to trial, activate, and retain new and/or existing opportunities for growth.</p></li><li><p>Tactical management of larger partnerships such as Student partners and Influencer networks.</p></li><li><p>Regular quality control checks and exposure auditing across affiliate partners – along with reviewing competitor/ industry activity.</p></li><li><p>Partnership vetting and managing the approvals of new partnerships onto our affiliate programmes.</p></li><li><p>Opportunities to attend conferences across the country and world to expand knowledge of the industry and create/ maintain key relationships.</p></li><li><p>Collaborate with internal teams such as Finance, Business Intelligence, and the wider Marketing department, to understand and support key campaigns, promotions and focuses.</p></li><li><p>Collaborate with teams at our affiliate network and/or other external partners to drive the channel forward and grow in our key markets.</p></li><li><p>Briefing of assets to design teams to share with affiliates to ensure creative and the brand image are up to date and relevant to time of year/ market</p></li><li><p>Wider collaboration within our Digital Marketing team to understand performance and any cross-channel digital activities and initiatives.</p></li></ul>]]></description>
         <enclosure url="" />
         <pubDate>2024-01-08 20:15:41 UTC</pubDate>
         <guid>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2841983950</guid>
      </item>
      <item>
         <title></title>
         <author>foziauddin1</author>
         <link>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2841984418</link>
         <description><![CDATA[<ul><li><p>Support to report our competitor’s new products’ launch, service, and marketing activities through desk research</p></li><li><p>Develop a query to extract social listening date to analyze luxury consumer voice.</p></li><li><p>Translate Japanese into English to help developing a report.</p></li><li><p>Manage and maintain a social media account across IG, Tiktok and X</p></li><li><p>Meeting Arrangements.</p></li></ul>]]></description>
         <enclosure url="" />
         <pubDate>2024-01-08 20:16:08 UTC</pubDate>
         <guid>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2841984418</guid>
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      <item>
         <title></title>
         <author>foziauddin1</author>
         <link>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2841985493</link>
         <description><![CDATA[<p>MEDIA AND DIGITAL CAMPAIGNS</p><ul><li><p>Adapt and Implement a localised Media Wave Plan alongside Communication and PR Manager with HQ</p></li><li><p>End-to-end management of creative process and approvals: liaising with Media and Production Agencies to order, approve and traffic creatives by production deadlines.</p></li><li><p>Monitor and scrutinize the performance of all campaigns across digital channels (Display, Video and Social); work closely with Media Agency to recommend optimizations and ensure all KPIs are met.</p></li><li><p>Prepare and disseminate materials for all partner communication channels.</p></li><li><p>Manage and develop local content with creative agencies when necessary; ensure content aligns with HQ guidelines and meets local objectives.</p></li></ul><p>BUDGET</p><ul><li><p>Consolidation and timely reporting of media budget to Communications and Strategic Planner for Athena.</p></li></ul><p>SEARCH ENGINE MARKETING</p><ul><li><p>Ensure always-on Search advertising to maximize ROI and support eCommerce; regularly review keywords and creatives.</p></li><li><p>Monitor and scrutinize performance of account, recommend optimizations or new tools in line with strategy.</p></li></ul><p>ASSET MANAGEMENT</p><ul><li><p>Timely and orderly archiving of Media assets.</p></li><li><p>Updating internal and external stakeholders (Retail Partners) of new Ad Panorama.</p></li></ul><p>ANALYSIS AND REPORTING</p><ul><li><p>Monitoring, clippings and reporting of competitor Media activities.</p></li><li><p>Data extraction from DMR/BumbleBee for reports</p></li><li><p>Prepare, submit, and distribute all necessary Media and PR plans / reports to internal stakeholders.</p></li></ul><p>BILLING, ADMINSTRATION &amp; LOGISTICS</p><ul><li><p>Assist in processing vendor account, PO/SO creation and follow up on Invoices for Media, Production.</p></li><li><p>Assist on logistical functions via SAP/LGSM/FISM or local logistics partners</p></li></ul>]]></description>
         <enclosure url="" />
         <pubDate>2024-01-08 20:17:17 UTC</pubDate>
         <guid>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2841985493</guid>
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         <title>Innovative Digital Marketing for Fashion Online Short Course</title>
         <author>foziauddin1</author>
         <link>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2841987982</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.arts.ac.uk/subjects/fashion-communication/short-courses/fashion-marketing/innovative-digital-marketing-for-fashion-online-short-course-lcf" />
         <pubDate>2024-01-08 20:20:13 UTC</pubDate>
         <guid>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2841987982</guid>
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      <item>
         <title></title>
         <author>foziauddin1</author>
         <link>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2841989661</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://alison.com/course/digital-marketing-and-crm-for-increased-sales?utm_source=bing&amp;utm_medium=cpc&amp;utm_campaign=530823752&amp;utm_content=1354600829244566&amp;utm_term=kwd-84663698165611:loc-188&amp;msclkid=eefea465b2c61c2b6e12c1f9ebfaf78a" />
         <pubDate>2024-01-08 20:21:59 UTC</pubDate>
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         <title></title>
         <author>foziauddin1</author>
         <link>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2841991273</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://digitalmarketinginstitute.com/resources/webinars/event/grow-your-brand-with-short-form-video-content" />
         <pubDate>2024-01-08 20:23:45 UTC</pubDate>
         <guid>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2841991273</guid>
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      <item>
         <title>BoF Podcast</title>
         <author>foziauddin1</author>
         <link>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2841993007</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.businessoffashion.com/podcasts/workplace-talent/the-bof-podcast-why-fashion-media-and-entertainment-are-converging/" />
         <pubDate>2024-01-08 20:25:52 UTC</pubDate>
         <guid>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2841993007</guid>
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      <item>
         <title></title>
         <author>foziauddin1</author>
         <link>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2841995089</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.forbes.com/sites/chloesorvino/2018/07/11/huda-kattan-huda-beauty-billion-influencer/?sh=73f265dc6120" />
         <pubDate>2024-01-08 20:28:30 UTC</pubDate>
         <guid>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2841995089</guid>
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      <item>
         <title></title>
         <author>foziauddin1</author>
         <link>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2841995901</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.vogue.com/article/12-fashion-podcasts-to-know" />
         <pubDate>2024-01-08 20:29:35 UTC</pubDate>
         <guid>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2841995901</guid>
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      <item>
         <title></title>
         <author>foziauddin1</author>
         <link>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2841996658</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.voguebusiness.com/talent/jobs/" />
         <pubDate>2024-01-08 20:30:35 UTC</pubDate>
         <guid>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2841996658</guid>
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      <item>
         <title></title>
         <author>foziauddin1</author>
         <link>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2841997216</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.forbes.com/sites/sboyd/2022/03/08/15-female-founders-taking-the-fashion-industry-by-storm/?sh=79458f162f5a" />
         <pubDate>2024-01-08 20:31:15 UTC</pubDate>
         <guid>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2841997216</guid>
      </item>
      <item>
         <title></title>
         <author>foziauddin1</author>
         <link>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2841997893</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.voguebusiness.com/story/companies/what-the-new-guard-of-fashion-and-beauty-taught-us-in-2023" />
         <pubDate>2024-01-08 20:32:07 UTC</pubDate>
         <guid>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2841997893</guid>
      </item>
      <item>
         <title></title>
         <author>foziauddin1</author>
         <link>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2842003544</link>
         <description><![CDATA[<ul><li><p>Being a team player and contributing to my group</p></li><li><p>Being able to improvise and think quickly to find solutions </p></li><li><p>visual creativity</p></li><li><p>listening to others and taking in different ideas and criticism </p></li><li><p>being able to manage time well and work efficiency</p></li><li><p>think outside the box and think of wider solutions </p></li><li><p>good academic and essay writing skills </p></li><li><p>organised and cohesive  </p></li><li><p><br/></p></li></ul>]]></description>
         <enclosure url="" />
         <pubDate>2024-01-08 20:38:52 UTC</pubDate>
         <guid>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2842003544</guid>
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      <item>
         <title>Gibbs, G. (1998) Learning by Doing: A Guide to Teaching and Learning Methods. Oxford: Further Education Unit, Oxford Polytechic.</title>
         <author>foziauddin1</author>
         <link>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2842010596</link>
         <description><![CDATA[<p>Using Gibbs reflection theory, I will be reflecting on my role as a marketing consultant within my group. </p><p>Upon meeting my group, at first I realised that we all had different ideas and expectations as to what to outcome of what the group work would be. Individually, we all had unique and and strong ideas that were contributed to the assignment and had good reason as to why and how they should be used. one of the issues we faced, is deciding what ideas should be used and which shouldn't, this dilemma caused a stir in the group dynamic. As a group, we came together and to discus if we could compromise, and think of any pros and cons of the different ideas and think of the bigger picture of the end goal of the assignment in order to reach a solution that everyone was happy with. Through compromise, and listening to constructive criticism, we were able to narrow down our ideas and come to a solution which suited everyone. Together, we thought about all our strengths and weaknesses, and which roles best suited us individually. After a personal and group reflection, we were able to assign roles that we were all comfortable and happy with which showed off our strengths. This allowed us all to contribute our best to the assignment, and create a piece of work that we were all happy with. </p>]]></description>
         <enclosure url="" />
         <pubDate>2024-01-08 20:48:10 UTC</pubDate>
         <guid>https://padlet.com/foziauddin1/7m1i0ueeq3yb5syn/wish/2842010596</guid>
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