Digital marketing by Edurne Iñigo Alday https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4 Brainstorming on digital marketing en-us 2021-11-03 09:20:10 UTC 2025-01-10 17:28:02 UTC hello@padlet.com Find an image that summarizes your perception of digital marketing edurneinigo1_2 https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864104408 2021-11-03 09:22:02 UTC https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864104408 To which stages of the marketing process can digital marketing be applied? edurneinigo1_2 https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864105409 2021-11-03 09:22:37 UTC https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864105409 Provide 2 examples of how digital marketing may be used for each of the 4 Ps of marketing edurneinigo1_2 https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864107674 2021-11-03 09:23:49 UTC https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864107674 https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864222477 2021-11-03 10:31:07 UTC https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864222477 https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864223117 2021-11-03 10:31:27 UTC https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864223117 https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864223312 2021-11-03 10:31:34 UTC https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864223312 https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864223367 2021-11-03 10:31:37 UTC https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864223367 https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864223724 2021-11-03 10:31:50 UTC https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864223724 Image that summarizes our perception of digital marketing. https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864224628 Image that summarizes our perception of digital marketing.]]> 2021-11-03 10:32:23 UTC https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864224628 https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864224670 2021-11-03 10:32:25 UTC https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864224670 https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864224807 2021-11-03 10:32:31 UTC https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864224807 https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864227530 2021-11-03 10:34:17 UTC https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864227530 It can be applied to all stages https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864228265 2021-11-03 10:34:46 UTC https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864228265 integrated marketing program that delivers superior value https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864237573 2021-11-03 10:40:35 UTC https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864237573 engage customers https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864238001 2021-11-03 10:40:52 UTC https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864238001 https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864238783 online promotion in prices]]> 2021-11-03 10:41:23 UTC https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864238783 personal selling in relation to promotion https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864239317 2021-11-03 10:41:45 UTC https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864239317 https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864239545 
-Companies can provide information about discounts and so, via email
]]> 2021-11-03 10:41:55 UTC https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864239545 - Netflix uses twitter as a tool to promote series https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864244174 2021-11-03 10:44:47 UTC https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864244174 https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864244715 -In promotion, digital advertising. That means it is possible to show adds online]]> 2021-11-03 10:45:09 UTC https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864244715 Provide 2 examples of how digital marketing may be used for each of the 4 Ps of marketing https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864245802 Product:
1. Online services or products (English online classes)
2. The same product (a book)
Place:
1. The website of the brand (Apple Store)
2. Wholesaler (Amazon)
Price:
1. Price online for a type of purchase (for example Booking when it says: "price available only for smartphones"
2. Online payment without registering every time (Uber)
Promotion: 
1. Online channels (social media)
2. Promotion based on the cookies, the know what you like and send you promotion about it (when you are going to buy a phone)]]> 2021-11-03 10:45:54 UTC https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864245802 - Flight prices vary depending on your interest, using an algorithym https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864245922 2021-11-03 10:46:00 UTC https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864245922 https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864248694 PRICE:
-Cost reducing
-Price reducing
PROMOTION:
-Online promotion
-Web, social media, email marketing
PLACE:
-Harvesting online selling
-Eliminating physical massive purchasing
PRODUCT:
-More competitive, as the difference is more foreseeable.
-Huge importance to design and packaging.]]> 2021-11-03 10:47:34 UTC https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864248694 https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864248984 place: online distribution / wholesaler
price: buy products online /special prices offers via networks
promotion: advertisement on digitals services/ influencers
product: more adequate to the needs and wants of consumers because the more specific information obtained/ online services]]> 2021-11-03 10:47:46 UTC https://padlet.com/edurneinigo1_2/7lay8zumqaa3pbl4/wish/1864248984