The law and advertising - how is the consummer protected from the sharks? by jfrost https://padlet.com/jfrost9/77oslqgr3phz Surviving the Sharks en-us 2017-05-11 15:27:17 UTC 2018-04-16 12:33:35 UTC hello@padlet.com Have you ever wondered if what you see is for real? Or what the advertisement claims is true? All marketing and advertising must be: jfrost9 https://padlet.com/jfrost9/77oslqgr3phz/wish/171287855 Legal
decent
truthful
honest
socially responsible - which means the advertisement should not encourage you to behave in an illegal, unsafe or anti-social manner. Watch this and tell me what you think!]]> 2017-05-11 15:29:23 UTC https://padlet.com/jfrost9/77oslqgr3phz/wish/171287855 In the UK there are 2 codes of practice regarding promotional communications depending on where the advert or promotion will appear. jfrost9 https://padlet.com/jfrost9/77oslqgr3phz/wish/171292928 1. Non-broadcast media i.e. emails, telemarketing, sales promotion and direct marketing, non-broadcast media and print.
2. Broadcast media, TV, Radio, cinema, and the internet and especially social media.
Many people use social media these days and this has opened the door to a new way of targeting customers from products to services. Do you use Snap chat, twitter, facebook - how do you feel about being bomarded with ads. How do these marketeers no what you like? Why do they seem to be targeting you with specific products? ]]> 2017-05-11 15:45:24 UTC https://padlet.com/jfrost9/77oslqgr3phz/wish/171292928 Watch this! jfrost9 https://padlet.com/jfrost9/77oslqgr3phz/wish/171297195 2017-05-11 15:59:39 UTC https://padlet.com/jfrost9/77oslqgr3phz/wish/171297195