BGM 4283 MARKETING MANAGEMENT(FEB2022) by Mona Fairuz https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT n this comprehensive and practical introduction to marketing management, students will improve ability to make effective marketing decisions, including assessing marketing opportunities and developing marketing strategies and implementation plans. Course topics include market-oriented strategic planning, marketing research and information systems, buyer behavior, target market selection, competitive positioning, product and service planning and management, pricing, distribution, and integrated communications, including advertising, public relations, Internet marketing, social media, and sales promotions en-us 2021-08-15 01:20:26 UTC 2025-12-12 01:32:23 UTC hello@padlet.com https://padlet.net/icons/png/1f3af.png s0191113021 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2060137046 NAME: HAZIQAH ALINAPIAH
MATRIC NO: 0191113021]]> 2022-02-22 08:41:26 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2060137046 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2060169954 Activity: 1
ABRAR BIN KAMAL
5201123002]]> 2022-02-22 09:04:14 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2060169954 Students activities: 0191113033 RINA AYU PUTRI RAHMAD https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2062052467 2022-02-23 07:05:16 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2062052467 s0191113021 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2062630053 Assalamualaikum and hai. My name is Haziqah Binti Alinapiah. I was born in 1998 and from Sarawak. Now, I'm currently in semester 6 and taking BBA courses.]]> 2022-02-23 13:56:59 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2062630053 Activity Marketing management ieraariff9 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2062635888 2022-02-23 14:00:06 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2062635888 CHAPTER 1 DEFINING MARKETING FOR NEW REALITIES (STUDENT ACTIVITIES) khaiy https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2062717698 MUHAMMAD KHAIRUL FIKRI BIN MUHAMAD RUZI

0191113019]]> 2022-02-23 14:41:17 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2062717698 MUHAMMAD KHAIRUL FIKRI BIN MUHAMAD RUZI https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2062842683 Assalamualaikum 💕
Hi everyone 🤗🤗

My name is Muhammad Khairul Fikri bin Muhamad Ruzi .. you all guys could call me khai!  I am from Sungai Petani, Kedah . Currently semester 6 in study of  Bachelor Business Administration 

Spread happiness 😊 , make a smile😁 , have peace✌️ no war💕..

]]> 2022-02-23 15:41:59 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2062842683 NUR AYUNI DIYANA BINTI MIJAN 0191113113 s0191113113 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2063621486 2022-02-24 00:53:06 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2063621486 NUR AYUNI DIYANA BINTI MIJAN 0191113113 s0191113113 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2063622789 2022-02-24 00:53:50 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2063622789 NUR AYUNI DIYANA BINTI MIJAN 0191113113 s0191113113 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2063668857 2022-02-24 01:29:18 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2063668857 STUDENT INFORMATION https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2064113738 NAME: ABRAR BIN KAMAL
PROGRAM: BBA
SEM: 4
NATIONALITY: BANGLADESHI.

]]> 2022-02-24 07:56:17 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2064113738 ieraariff9 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2065562731 2022-02-25 01:12:19 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2065562731 ieraariff9 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2065563390 2022-02-25 01:12:52 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2065563390 RINA AYU PUTRI RAHMAD (0191113033) https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2075366203 My name is RINA AYU PUTRI RAHMAD, can call me 'rina'. I'm from Langkawi, Kedah. Semester 6. Course BBA.]]> 2022-03-03 08:31:31 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2075366203 RINA AYU PUTRI RAHMAD 0191113033 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2075407166 2022-03-03 08:58:49 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2075407166 In this chapter, we will address the following questions: monafairuz78 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2082626707  1. How does marketing affect customer value?
2. How is strategic planning carried out at different levels of the organization?
3. What does a marketing plan include? ]]> 2022-03-07 22:10:16 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2082626707 Defining marketing for the 21 centry monafairuz78 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2082630061 2022-03-07 22:13:24 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2082630061 Creating Customer value,satisfaction and loyalty monafairuz78 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2083088392 Students activities:
Do in a group and prepared slides/bulletin/flyers presentation forms:
1. What are customer value, satisfaction and loyalty, and company deliver them. (group 1)
2. what is the lifetime value of customers and how can marketers maximise its? (group 2)
3.How companies both attract and retain customers? (Group 3)

]]> 2022-03-08 03:11:21 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2083088392 Analysing consumer Markets monafairuz78 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2083096687 1. How do consumer characteristics influence buying behavior .
2. What major psychological processes influence consumer responses to the marketing program.
3. How do consumers make a purchasing decision?
4. In what ways do consumers stray from a deliberative, rational decision process]]> 2022-03-08 03:16:06 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2083096687 Segmentation,targeting and positioning monafairuz78 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2083138325 1. What are different levels of market segmentations ?
2.in what ways can a company divide a market into segmentation.
3.What are the requirements for effective segmentation.
4.How should a company choose the most attractive target market.

]]> 2022-03-08 03:40:51 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2083138325 monafairuz78 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2083142963 student activities:
1.What is a brand and how does branding work?
2.What is brand equity?
3.What are the important brand architecture decisions in developing a branding strategy?.]]> 2022-03-08 03:44:08 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2083142963 monafairuz78 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2083144521 1. How can a firm develop and establish an effective positioning in the market.
2.how are brands successfully differentiated
3. what are the differences in positioning and branding with a small business.]]> 2022-03-08 03:45:16 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2083144521 monafairuz78 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2083148216 Students activities:
1. What is the business market, and how does it differ from the consumer market.
2. What to buy situations do organizational buyer face.
3. Who participates in the business-to-business buying process.

]]> 2022-03-08 03:47:44 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2083148216 Slide Presentation https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2083485451 CHAPTER 2
 Developing Marketing Strategies and plans

MUHAMMAD KHAIRUL FIKRI BIN MUHAMAD RUZI 0191113019

HAZIQAH BINTI ALINAPIAH(0191113021)

NURUL SHAHIRAH BINTI ROSLI 0192123001]]> 2022-03-08 07:50:27 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2083485451 y6w8xjm97y https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2083508395 ku muhamad nazri bin ku hasan
0202113002
Abrar bin kamal
5201123002]]> 2022-03-08 08:06:46 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2083508395 CHAPTER 1: DEFINING MARKETING MANAGEMENT (SLIDES) https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2083510795 MUHAMMAD KHAIRUL FIKRI BIN MUHAMAD RUZI (0191113019)

HAZIQAH BINTI ALINAPIAH (0191113021)

NURUL SHAHIRAH BINTI ROSLI (0192123001) 

]]> 2022-03-08 08:08:38 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2083510795 s0191113113 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2083527451 RINA AYU PUTRI BINTI RAHMAD 
(0191113033)

NUR AYUNI DIYANA BINTI MIJAN 
(0191113113)

SITI MUSAFIRAH BINTI SAIMIN 
(0191113071)
]]> 2022-03-08 08:20:01 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2083527451 MID TERM EXAM (20%) monafairuz78 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2085188130 14 APRIL 2022]]> 2022-03-09 02:21:20 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2085188130 Defining Marketing Management s0191113113 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2085936937 NUR AYUNI DIYANA BINTI MIJAN 
(0191113113)

RINA AYU PUTRI BINTI RAHMAD 
(0191113033)

SITI MUSAFIRAH BINTI SAIMIN 
(0191113071)
]]> 2022-03-09 12:16:04 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2085936937 CHAPTER 3 - CREATING LONG TERM LOYALTY RELATIONSHIP https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2095083118 GROUP 1

MUHAMMAD KHAIRUL FIKRI BIN MUHAMAD RUZI 0191113019

HAZIQAH BINTI ALINAPIAH(0191113021)

NURUL SHAHIRAH BINTI ROSLI 0192123001]]> 2022-03-15 03:09:01 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2095083118 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2095354336 ABARAR BIN KAMAL
5201123002
KU MUHAMMAD NAZRI BIN KU HASAN
0202113002
CHAPTER 1]]> 2022-03-15 06:48:46 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2095354336 CHAPTER 3 s0191113113 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2095503475 GROUP 2
NUR AYUNI DIYANA BINTI MIJAN (0191113113)

RINA AYU PUTRI BINTI RAHMAD (0191113033)

SITI MUSAFIRAH BINTI SAIMIN (0191113071)
]]> 2022-03-15 08:37:07 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2095503475 CHAPTER 4 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2099223126 ABRAR BIN KAMAL
5201123002
KU MUHAMMAD NAZRI BIN KU HASAN
0202113002]]> 2022-03-17 02:58:08 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2099223126 CHAPTER 4 - ANALYSING CONSUMER MARKET https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2099223877 HAZIQAH BINTI AlLINAPIAH (0191113021)
NURUL SHAHIRAH BINTI ROSLI 0192123001
MUHAMMAD KHAIRUL FIKRI BIN MUHAMAD RUZI 0191113019]]> 2022-03-17 02:58:42 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2099223877 CHAPTER 4 : ANALYSING CONSUMER MARKET. ieraariff9 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2099332842 NUR AYUNI DIYANA BINTI MIJAN (0191113113)

RINA AYU PUTRI BINTI RAHMAD (0191113033)

SITI MUSAFIRAH BINTI SAIMIN (0191113071)
]]> 2022-03-17 04:30:09 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2099332842 y6w8xjm97y https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2106822949 ABRAR BIN KAMAL
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KU MUHAMMAD NAZRI BIN KU HASAN
0202113002]]> 2022-03-22 05:45:24 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2106822949 3. Who participates in the business-to-business buying process. khaiy https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2110061475 Shark's Group

HAZIQAH BINTI AlLINAPIAH (0191113021)
NURUL SHAHIRAH BINTI ROSLI 0192123001
MUHAMMAD KHAIRUL FIKRI BIN MUHAMAD RUZI 0191113019]]> 2022-03-23 16:09:09 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2110061475 4.How should a company choose the most attractive target market. khaiy https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2110064170 HAZIQAH BINTI ALINAPIAH (0191113021)
NURUL SHAHIRAH BINTI ROSLI 0192123001
MUHAMMAD KHAIRUL FIKRI BIN MUHAMAD RUZI 0191113019]]> 2022-03-23 16:10:34 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2110064170 CHAPTER 5 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2110442863 ABRAR BIN KAMAL
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KU MOHAMMAD NAZRI BIN KU HASAN
0202113002]]> 2022-03-23 19:36:42 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2110442863 1. WHAT ARE DIFFERENT LEVELS OF MARKET SEGMENTATIONS? ieraariff9 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2110908043 RAM'S GROUP]]> 2022-03-24 02:03:17 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2110908043 1. WHAT IS THE BUSSINESS MARKET, & HOW DOES IT DIFFER FROM THE CONSUMER MARKET. ieraariff9 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2110924394 RAM'S GROUP]]> 2022-03-24 02:13:53 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2110924394 y6w8xjm97y https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2118659142 KU MOHAMMAD NAZRI BIN KU HASAN
0202113002
ABRAR BIN KAMAL
5201123002]]> 2022-03-29 05:43:13 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2118659142 chapter 6 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2118668779 ABRAR BIN KAMAL
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KU MOHAMMAD NAZRI BIN KU HASAN
0202113002]]> 2022-03-29 05:50:55 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2118668779 GROUP ASSIGNMENT DUE DATE 25 MAY 2022 monafairuz78 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2137847848 2022-04-10 07:53:41 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2137847848 2. How are brands successfully differentiated. ieraariff9 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2140420642 RAM'S GROUP]]> 2022-04-12 06:56:49 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2140420642 How can a firm develop and establish an effective positioning in the market. khaiy https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2142814251 HAZIQAH BINTI ALINAPIAH (0191113021)
NURUL SHAHIRAH BINTI ROSLI 0192123001
MUHAMMAD KHAIRUL FIKRI BIN MUHAMAD RUZI 0191113019]]> 2022-04-13 18:15:39 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2142814251 NOte 1 monafairuz78 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2148324672 Student activities:
1.What is a marketing channel system and value netwok?
2. How should companies integrate channels and manage channel conflict?
3. What are the key issue with e- commerce and m-commerce?]]> 2022-04-19 09:43:08 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2148324672 Note 2 monafairuz78 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2148325202 2022-04-19 09:43:41 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2148325202 Note monafairuz78 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2148329792 Student activities:
1.What major types of marketing intermediaries occupy this sectors?
2. What are the major trends with marketing intermediaries?
3. What does the future hold for private label brand.]]> 2022-04-19 09:49:07 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2148329792 case study monafairuz78 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2148332333 2022-04-19 09:52:04 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2148332333 Note monafairuz78 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2148333744 Students activities:
1. What is the  role of marketing communication?
2. What are the major steps in developing effective communication.
3. What is an integrated marketing communication program.]]> 2022-04-19 09:53:56 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2148333744 1. WHAT IS A BRAND AND HOW DOES BRANDING WORK? https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2152026893 HAZIQAH BINTI ALINAPIAH (0191113021)
NURUL SHAHIRAH BINTI ROSLI (0192123001)
MUHAMMAD KHAIRUL FIKRI BIN MUHAMAD RUZI (0191113019)]]> 2022-04-21 13:19:29 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2152026893 Question 2: What is brand equity? ieraariff9 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2152650998 RAM'S Group]]> 2022-04-21 20:32:47 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2152650998 WHAT IS A MARKETING CHANNEL SYSTEM AND VALUE NETWORK? https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2156879163 HAZIQAH BINTI ALINAPIAH (0191113021)
NURUL SHAHIRAH BINTI ROSLI (0192123001)
MUHAMMAD KHAIRUL FIKRI BIN MUHAMAD RUZI (0191113019)]]> 2022-04-25 16:14:51 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2156879163 y6w8xjm97y https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2157345072 ABRAR BIN KAMAL
5201123002
KU MOHAMMAD NAZRI BIN KU HASAN
0202113002]]> 2022-04-25 20:57:49 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2157345072 y6w8xjm97y https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2157345590 ABRAR BIN KAMAL
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KU MOHAMMAD NAZRI BIN KU HASAN
0202113002]]> 2022-04-25 20:58:22 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2157345590 question 2:how should company integrate channels and manage channel conflict s0191113113 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2158648043 RAMS GROUP 
NUR AYUNI DIYANA BINTI MIJAN (0191113113)
RINA AYU PUTRI BINTI RAHMAD (019113033) 
SITI MUSAFIRAH BINTI SAIMIN (0191113071)
]]> 2022-04-26 14:38:11 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2158648043 3. WHAT DOES THE FUTURE HOLD FOR PRIVATE LABEL BRAND? https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2160525347 HAZIQAH BINTI ALINAPIAH (0191113021)
NURUL SHAHIRAH BINTI ROSLI (0192123001)
MUHAMMAD KHAIRUL FIKRI BIN MUHAMAD RUZI (0191113019)]]> 2022-04-27 14:48:41 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2160525347 2. What are the major steps in developing effective? https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2160546373 HAZIQAH BINTI ALINAPIAH (0191113021)
NURUL SHAHIRAH BINTI ROSLI (0192123001)
MUHAMMAD KHAIRUL FIKRI BIN MUHAMAD RUZI (0191113019)]]> 2022-04-27 15:00:07 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2160546373 CHAPTER 10 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2161136043 ABRAR BIN KAMAL
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0202113002


]]> 2022-04-27 21:48:48 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2161136043 y6w8xjm97y https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2161178034 ABRAR BIN KAMAL 5201123002 
KU MUHAMMAD NAZRI BIN KU HASAN 0202113002 
]]> 2022-04-27 22:48:03 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2161178034 y6w8xjm97y https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2161205393 ABRAR BIN KAMAL 
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]]> 2022-04-27 23:26:53 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2161205393 y6w8xjm97y https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2161229047 ABRAR BIN KAMAL 5201123002 
KU MUHAMMAD NAZRI BIN KU HASAN 0202113002 
]]> 2022-04-27 23:55:24 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2161229047 2. What are the major trends with marketing intermediaries? ieraariff9 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2161282432 Ram's Group]]> 2022-04-28 00:45:38 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2161282432 What is the role of marketing communication? ieraariff9 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2161385062 RAMS GROUP]]> 2022-04-28 02:07:12 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2161385062 CHAPTER 11 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2161438263 ABRAR BIN KAMAL
5201123002
KU MUHAMMAD NAZRI BIN KU HASAN
0202113002]]> 2022-04-28 02:51:37 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2161438263 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2177069344 NAME: ABRAR BIN KAMAL
5201123002

COMMENTS: 
We are discussing about Starbucks distribution channels. we normally make mistakes with products and business. products can not be a business. Businesses run with the distribution. distribution means selling or sending a product to consumers through channel. place, products, promotion, and price are the elements of distribution channel. Starbuck's main business is real estate and shop. They sell their franchise in suitable location by though they can sell their products easily. for promotion they take an opportunity by online such as Facebook, Instagram, YouTube etc. these channels are their promotion distribution channel and they get commission also from that. coffee is starbuck products. selling these products by distribution channel are more beneficial and get more consumers with range price. more consumers more profits and reduce money to spend for advertising. here youtube or facebook like an affiliater market.]]> 2022-05-10 06:37:54 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2177069344 NUR AYUNI DIYANA BINTI MIJAN 0191113113 s0191113113 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2177258379 CASE STUDY

Build a successful business that generates huge amounts of money but this has nothing to do with affiliate marketing or digital product sales it is a completely new tool and way to look at business most people think Starbucks is in the coffee business but some are not, coffee is a product but their business is actually distribution and the real estate store represents Starbucks distribution channel through television, YouTube and Facebook are these distribution channels are the medium through which marketing messages flow and goodness is sold to the participating audience. Therefore, if Starbucks wants to sell more coffee, they must expand their channel by opening more stores without such stores having no business. At the same time it is similar to MacDonald's and Walmart all these companies have learned that their real business is their distribution channel through which goods and services are sold, need them as well as the key to building a business. The good thing about event -generating distribution channels rather than revenue -generating products is that it can leverage great products and services that others take the time to create. This is commonly called affiliate marketing pioneered by amazon.com can basically promote a product or service and pay a commission for each sale if it is a digital product such as an e-book or an online course to promote a product, there are two import rules that need to be followed which is to only promote the product purchased and check its quality. Next, only promote the product because they believe it will be of great benefit to the people listed.

]]> 2022-05-10 09:03:53 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2177258379 NURUL SHAHIRAH BINTI ROSLI (0192123001) https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2177520049 Starbucks aims to maintain the quality of its coffee by working back up the supply chain to the actual growers. This has resulted in bypassing much of the middle market and saving a sufficient amount of funds. The company works on attaining expertise and good relationships with the coffee growers themselves.

Starbucks uses multiple distribution channels to reach a wider market. They import and process coffee and then sell it under their own brand name in their own stores. The company also has agreements with office coffee suppliers, hotels, and airlines for distribution of its coffee products.]]> 2022-05-10 12:41:38 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2177520049 NAME: RINA AYU PUTRI RAHMAD (0191113033) https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2177780877 COMMENTS ABOUT VIDEO:-

- Wow! I like this video because has new knowledge about distribution channels marketing strategy can make business successfully in long term. This video discuss about distribution channels marketing strategy. First talk about building a successful business that makes a significant amount through distribution channel Television, YouTube, Amazon.com and Facebook. Which I understand, if Starbucks wants to sell more coffee they must expand channel by opening more stores without those stores there is no business  same with McDonald's, Walmart and all. Because, real business is distribution channel through which goods and services are sold. Second, Cristina want to sell tips book parenting. Because, she have following step such as know distribution channels, like trust value provided, get good will, value distribution channels, consumer products and services for as long as continue to create good will in product. Last, I know has two important rules namely have personally bought or checked out for quality and believe will provide a real tangible benefits fit to the people on your list. Conclusion, distribution channels have related all about marketing, business, B2B marketing and etc in era modern. That's all for me. Thank you.]]> 2022-05-10 15:05:44 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2177780877 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2199175441 HAZIQAH BINTI ALINAPIAH (0191113021)
NURUL SHAHIRAH BINTI ROSLI (0192123001)
MUHAMMAD KHAIRUL FIKRI BIN MUHAMAD RUZI (0191113019)
KU MUHAMAD NAZRI BIN KU HASAN 
(0202113002)]]> 2022-05-25 10:14:06 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2199175441 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2199176683 HAZIQAH BINTI ALINAPIAH (0191113021)
NURUL SHAHIRAH BINTI ROSLI (0192123001)
MUHAMMAD KHAIRUL FIKRI BIN MUHAMAD RUZI (0191113019)
KU MUHAMAD NAZRI BIN KU HASAN 
(0202113002)]]> 2022-05-25 10:15:23 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2199176683 GROUP ASSIGNMENT: CASE STUDY 2 (PIZZA HUT) ieraariff9 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2199447562 GROUP MEMBER:
1. ABRAR BIN KAMAL  (5201123002)
2. NUR AYUNI DIYANA BINTI MIJAN (0191113113)
3. RINA AYU PUTRI BINTI RAHMAD (0191113033)
4. SITI MUSAFIRAH BINTI SAIMIN (0191113071)

]]> 2022-05-25 14:10:11 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2199447562 GROUP ASSIGNMENT: CASE STUDY 1 (STARBUCKS) ieraariff9 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2199455199 GROUP MEMBERS:
1.  ABRAR BIN KAMAL (5201123002)
2. NUR AYUNI DIYANA BINTI MIJAN (0191113113)
3. RINA AYU PUTRI BINTI RAHMAD (0191113033)
4. SITI MUSAFIRAH BINTI SAIMIN (0191113071)
]]> 2022-05-25 14:14:56 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2199455199 BGM 4283 MARKETING MANAGEMENT (STARBUCKS) https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2202767092 2022-05-28 06:17:07 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2202767092 Video presentation Case study 2 (Pizza Hut) ieraariff9 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2202849156 Group members:
Abrar bin Kamal
Nur Ayuni Diyana binti Mijan
Rina Ayu Putri binti Rahmad
Siti Musafirah binti Saimin]]> 2022-05-28 10:07:13 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2202849156 ieraariff9 https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2202849871 Siti Musafirah Saimin
0191113071

Starbucks- coffee is their product, their real business is actually distribution and real estate. Stores represent Starbucks distribution channels, television, YouTube, Facebook are distribution channels.

Starbucks uses different channels to distribute its products outside of company -operated stores. These include arrangements with food service companies, licensed partners, retail channels, warehouse club accounts, direct market channels to customers, joint ventures and other specialized operations.

This is the medium through which marketing messages flow and items are sold to a participating audience so if Starbucks wants to sell more coffee, they must expand their channel by opening more stores, because without such stores then there is no business, just like McDonald’s and Walmart, all these companies real business is their distribution channel, through which goods and services are sold.]]> 2022-05-28 10:09:08 UTC https://padlet.com/monafairuz78/BGM4283MARKETINGMANAGEMENT/wish/2202849871