Casper by Manolo Gualdron https://padlet.com/nolo84/6wwj3a9g2liw done right en-us 2018-11-17 01:06:30 UTC 2025-06-27 15:38:27 UTC hello@padlet.com Casper instagram nolo84 https://padlet.com/nolo84/6wwj3a9g2liw/wish/305489470 915 publications
135k followers
353 following

Type of content: 
pictures
retweets from clients
video
insta stories
influencer content
stop motion
pet friendly content

Frequency:
irregular 
sometimes twice or three times a day. 





]]> 2018-11-17 01:08:30 UTC https://padlet.com/nolo84/6wwj3a9g2liw/wish/305489470 Casper LinkedInCasper “is focused on the benefit, not the feature,” lwaqatairewa https://padlet.com/nolo84/6wwj3a9g2liw/wish/305490179 14,023 followers
1 post monthly.
Posts emphasis sleep with the help of Casper.
Working demographic -post of travel pillows & nap club NYC.
Overall not so active on LinkedIn with 6 posts from 2017.

 Company Aims:
Casper aspires to be “the Nike of sleep.”


]]> 2018-11-17 01:17:32 UTC https://padlet.com/nolo84/6wwj3a9g2liw/wish/305490179 YouTube mafcamonias25 https://padlet.com/nolo84/6wwj3a9g2liw/wish/305490190 https://www.youtube.com/channel/UCvjxT5R3HviugBbIJQNkToQ/featured

Joined -  April 21, 2014
You Tube follower - 4,430
Views - 31, 500, 656 views
(7 seconds to 3.48 minutes length)

Views number is good but not much engagement
nth times post monthly yet no definite 
 
Recommendation:
Video of existing client.
Before and after experience  (documented)

Winnie Harlow as their influencer/endorser 
" The Essential" 
Growing into yourself and realising that you don’t have to please anyone else—it is a mattress with a message that extends far beyond the bedroom ]]> 2018-11-17 01:17:41 UTC https://padlet.com/nolo84/6wwj3a9g2liw/wish/305490190 Casper Facebook caaroltk https://padlet.com/nolo84/6wwj3a9g2liw/wish/305490224  663,117 people like this 
 662,108 people follow this 
About 5x/week
Replies to people's comments
funny

Types of contents:
-pools
-status
-videos (products, reviews)
-customer's reviews
-press reviews (images)
-curated content (pictures, news articles)
-blog posts/wooly mag
-promoting new stores

]]> 2018-11-17 01:18:12 UTC https://padlet.com/nolo84/6wwj3a9g2liw/wish/305490224