Lucozade Group 1 by Candi Media https://padlet.com/candimediaalevel/6jwievsggy37 en-us 2018-03-23 08:20:17 UTC 2018-03-23 12:11:54 UTC hello@padlet.com Why include the profile of Gareth Bale? https://padlet.com/candimediaalevel/6jwievsggy37/wish/245407501 Gareth Bale is a  Welsh professional footballer who plays as a winger for a Spanish club Real Madrid and the Wales national team. He originally played for Tottenham and was classified as the sixth most expensive association footballer transfer (2013). 
Including the profile of Gareth Bale intices any football fans from all ages into also buying the drink for any sports that they play because they idolise Gareth Bale as a rolemodel. ]]> 2018-03-23 12:01:50 UTC https://padlet.com/candimediaalevel/6jwievsggy37/wish/245407501 Who is the target audience? How do you know? Badruddin https://padlet.com/candimediaalevel/6jwievsggy37/wish/245407904 -Sports people or athletes
-Theres a play on words so they would expect people who are into football to understand it
-He is wearing an adidas tshirt and adidas is a sports clothing brand]]> 2018-03-23 12:03:01 UTC https://padlet.com/candimediaalevel/6jwievsggy37/wish/245407904 Why use an eye-level angle for the close up? https://padlet.com/candimediaalevel/6jwievsggy37/wish/245408365 Because the advertisement wants to address their audience directly. By addressing their audience directly, they are able to not only grab their attention but also show that the product is a serious brand that is not pitched to be funny or light-hearted. It's for an audience that takes their sport seriously. ]]> 2018-03-23 12:04:33 UTC https://padlet.com/candimediaalevel/6jwievsggy37/wish/245408365 How is font and layout used to engage the audience? Badruddin https://padlet.com/candimediaalevel/6jwievsggy37/wish/245408760 - Bold and large font
- Matches the colour palette of the lucozade bottle

]]> 2018-03-23 12:05:42 UTC https://padlet.com/candimediaalevel/6jwievsggy37/wish/245408760 What does the tiny writing at the very top of the page indicate? Badruddin https://padlet.com/candimediaalevel/6jwievsggy37/wish/245409451 It indicates that he is an official person, it gives him a sense of authority]]> 2018-03-23 12:07:34 UTC https://padlet.com/candimediaalevel/6jwievsggy37/wish/245409451 How does the play on words "IN A DIFFERENT LEAGUE" contribute to meaning? Badruddin https://padlet.com/candimediaalevel/6jwievsggy37/wish/245409671 Relates to the context (the movement of Gareth Bale to a different league) and the lucozade bottle itself.]]> 2018-03-23 12:08:08 UTC https://padlet.com/candimediaalevel/6jwievsggy37/wish/245409671 Is this ad following or subverting conventions? Badruddin https://padlet.com/candimediaalevel/6jwievsggy37/wish/245410493 It follows typical conventions such as the z line ]]> 2018-03-23 12:10:10 UTC https://padlet.com/candimediaalevel/6jwievsggy37/wish/245410493 How is Gareth Bale presented? How does this reflect the dominant ideology? https://padlet.com/candimediaalevel/6jwievsggy37/wish/245411081 2018-03-23 12:11:38 UTC https://padlet.com/candimediaalevel/6jwievsggy37/wish/245411081