Data Mining by REGINE MARGALLO https://padlet.com/mrc1410/650gp3m94gouu62 Data mining uses automated computer systems to sort through lots of information to identify trends and patterns. en-us 2022-03-23 21:47:11 UTC 2022-03-23 22:51:38 UTC hello@padlet.com https://padlet.net/icons/png/1f4f2.png Scenario 2: Data Mining mrc1410 https://padlet.com/mrc1410/650gp3m94gouu62/wish/2110647637 1. Tisetso sells hardware and software to over 100 000 customers per year.
2. She uses a data mining tool to derive useful client information, including sensitive data.
3. She uses this information for marketing, without the clients' knowledge.]]> 2022-03-23 22:41:55 UTC https://padlet.com/mrc1410/650gp3m94gouu62/wish/2110647637 Should a company mine data? mrc1410 https://padlet.com/mrc1410/650gp3m94gouu62/wish/2110649107 Yes, but only if the customers are aware of it and its use. Data mining is a useful tool in businesses in order to have a better understanding of their customers. It could provide a competitive advantage in marketing.]]> 2022-03-23 22:43:46 UTC https://padlet.com/mrc1410/650gp3m94gouu62/wish/2110649107 Should the customer be notified? mrc1410 https://padlet.com/mrc1410/650gp3m94gouu62/wish/2110651193 The customers should be notified of how their provided information will be utilized. Otherwise, it would be a risk for them to entrust their data to a company.]]> 2022-03-23 22:46:33 UTC https://padlet.com/mrc1410/650gp3m94gouu62/wish/2110651193 Is there a need for establishment of policy? mrc1410 https://padlet.com/mrc1410/650gp3m94gouu62/wish/2110654060
Policies must be established before providing information to any individual or company. The utilization of customers' information should also be limited to the customer's permission, because it is the company's job to ensure its customers' data privacy.
For example, an employee should not expose a customer's information.


]]> 2022-03-23 22:49:58 UTC https://padlet.com/mrc1410/650gp3m94gouu62/wish/2110654060 Do professionals have a responsibility to ensure computing serves humanity well? mrc1410 https://padlet.com/mrc1410/650gp3m94gouu62/wish/2110655369 Professionals have a responsibility to ensure that computing serves humanity well, or at least does no harm. Since they have expertise in a certain field, it would be in humanity's best interest if they will fulfill their duty in a useful and important purpose that abides to a code of ethics.]]> 2022-03-23 22:51:38 UTC https://padlet.com/mrc1410/650gp3m94gouu62/wish/2110655369