BUS 3100 April 4th by Bill Redford https://padlet.com/redford_bill/62lm33kno0qb en-us 2016-04-04 22:54:20 UTC 2016-04-05 02:22:52 UTC hello@padlet.com Group 1: redford_bill https://padlet.com/redford_bill/62lm33kno0qb/wish/104021218 http://www.forbes.com/sites/forbesleadershipforum/2012/05/30/10-commandments-for-delivering-bad-news/#617bdc0a1df9 
GA, CF, EB, KM, AC 
1. Never surprise the superiors/ subordinates with bad news. Action should be swift. 
2.Never hide bad news because it will delay your ability to react swiftly.
3. Bad news should be delivered in a formal setting and kept on writing.
4. Delaying bad news can be unethical or illegal.
5. Always justifying reasons for the bad news or decision is an important part of both the direct and indirect approach of writing the negative message.
6. Looking for a positive message in the bad news can help lessen the repercussions of the delivery.
7. Have alternate solutions in mind when presenting bad news.
8.  Know your situation so that you can choose to use the direct approach or indirect approach so that your news is received in the best way.
9. Choose your words wisely when delivering bad news to avoid any misunderstandings. 
10. Always close on a respectful note.

Link:http://www.inc.com/guides/201101/how-to-deliver-bad-news-to-employees.html

]]> 2016-03-24 23:37:53 UTC https://padlet.com/redford_bill/62lm33kno0qb/wish/104021218 Group 3: redford_bill https://padlet.com/redford_bill/62lm33kno0qb/wish/104021220 TG,LH,AG,KM,DT
http://www.forbes.com/sites/jaysondemers/2013/08/05/how-to-use-the-aida-formula-to-boost-your-content-marketing-strategy/#289fbb9f43b5 

AIDA Helps

- Persuasive arguments are not either all logic nor are they all emotional. You have to find a balance that will capture the audience and achieve your goal. 

- Anticipating your objectives is important when using the AIDA method. It is important to know the audience that you are trying to persuade so you can relate to them and their desires on their levels. This will help when calling them into action for what you want.

- Methods like this can be very beneficial to any business that takes advantage of them.

-When you use AIDA it takes your reader down through a funnel until they reach a decision point.

-First things you need to do is make sure you grab the readers attention, if the reader is not initially intrigued they will not continue to read.

-Every business piece we write should have a call to action, otherwise there is no purpose for the information to be in circulation

-To gain the audiences attention be sure to find something that is deeply relevant to them.

-Try to find interest in your audience by finding commonality with them and by sharing a personal experience.  Once you've made a deeper connection you are on your way to getting an emotional reaction.

-Once the reader is hooked it is important to let the reader know that you understand their problem

- using this method is an easy way to be successful in many different ways such as writing a letter or promoting a new upcoming buisness





Link:https://www.mindtools.com/pages/article/AIDA.htm
]]> 2016-03-24 23:38:12 UTC https://padlet.com/redford_bill/62lm33kno0qb/wish/104021220 Group 2: redford_bill https://padlet.com/redford_bill/62lm33kno0qb/wish/104021221 https://www.mindtools.com/pages/article/bad-news.htm 
Lorena, Nicole, Michelle, Kayla
Link:  

How Great Leaders Deliver Bad News

1. Be credible- Your words and sentiments are only as believable as you are. 
2. Choose the right time and place- you’ll want to communicate the bad news as soon as possible. People will feel betrayed if they think you have unnecessarily kept them in the dark.
3. Tailor your message to your audience- you have to create a message that is suited to each audience’s particular concerns, roles and responsibilities.1.your employees, your department, your team. 2. Several audiences – the board of directors, your executive team, stockholders, 3. the public, the media.
4. Give people in advanced warning-Letting people know the general purpose of the meeting will give them a heads up and brace them for bad news.
5. Be prepared- Make sure you choose your words carefully and have a confident delivery.
6. Start with the facts- Be truthful and never say anything that you can’t substantiate. For all too obvious reasons, people today have grown distrustful of leaders in both politics and business. So make sure what you are saying can be backed up.
7. Be empathetic- Acknowledge people’s feelings in a compassionate way without turning the event into a therapy session or a sob fest. Avoid telling people you know exactly how they feel, or going into too much detail
8. Provide hope-  Do not make promises that you may not be able to keep or give assurances about the future that may not hold true. But give people reason to believe that their work has meaning, their contributions have value, and their prospects have potential.
9. Encourage Action- Tell people exactly what you want them to do, and show them how they will benefit from doing it. 
10. Reinforce Values- Show people how everything your organization is doing to address the situation or to respond to the crisis is in alignment with its values.

Link: http://www.forbes.com/sites/erikaandersen/2013/03/06/how-great-leaders-deliver-bad-news/#338188742b47]]> 2016-03-24 23:38:02 UTC https://padlet.com/redford_bill/62lm33kno0qb/wish/104021221 Group 4: redford_bill https://padlet.com/redford_bill/62lm33kno0qb/wish/104021222 http://writing2.richmond.edu/writing/wweb/business/message.html 

TB JA HR

- The purpose for business communication is to deliver a message good or bad. Resulting in positive, negative or persuasive messages.

- Positive message: easy to write, audience receptive of the message. - Request for information/action.
- Claims: Letters sent with the    intention of correcting something that went wrong, but in a courteous manner. 
- Replies: Begin by telling the reader what they want to hear and avoid long, drawn out openings.

- Negative message: 
- Cushioning bad news with a positive statement. 
- Avoid negative words.
- When closing with a negative message end it with a positive.
- Don't use company policy when giving bad news.

Persuasive Message:
- Start with something that grabs the readers attention.
-engage the reader into your message/keeping them interested.
encourage the reader to respond.

Link:
Positive and Negative Persuasive Messages
http://www.ehow.com/info_8498613_positive-negative-persuasive-messages.html]]> 2016-03-24 23:38:21 UTC https://padlet.com/redford_bill/62lm33kno0qb/wish/104021222