My Padlet by Simisola mustapha

B2C market

mustaphasimisola2 — 2024-09-13 07:13:26 UTC

This refers to business that sells product to consumers. They buy goods for sale for example, furniture, equipment and many services.

B2B market

mustaphasimisola2 — 2024-09-13 07:38:08 UTC

This refers to business that sells products and services to other business.

BOM (Bill of material)

mustaphasimisola2 — 2024-09-13 09:13:24 UTC

This is a comprehensive inventory of the raw materials, assemblies, parts and components as well as the quantities of each needed to manufacture a product.

Aesthetics

mustaphasimisola2 — 2024-09-13 09:15:22 UTC

This is a branch of philosophy dealing with the nature of beauty, art, and taste and with the creation and appreciation of beauty

Derived demand

mustaphasimisola2 — 2024-09-13 09:18:54 UTC

This is a term in economics that suggest that the sale to a customer can be derived from how much the customer sells to its own customers.

Oligopolistic

mustaphasimisola2 — 2024-09-13 09:31:30 UTC

This is when a few companies exert significant control over a given market. Together, this companies may control prices by colluding with each other, ultimately providing uncompetitive prices in the market.

Branding

mustaphasimisola2 — 2024-09-13 09:34:01 UTC

This is the process of creating an identity for the company.

Reciprocity

mustaphasimisola2 — 2024-09-13 09:44:02 UTC

This is a social, behavioral, or ethical principle where people respond to positive actions with positive actions and negative actions with negative actions.

Phenomenon

mustaphasimisola2 — 2024-09-13 09:47:08 UTC

This is any observable event or occurrence, particularly one that is remarkable or unusual. The term can be used across various fields such as science, philosophy, and everyday language to describe both natural and human-made events that can be seen, experienced, or measured.

Consolidation

mustaphasimisola2 — 2024-09-13 09:55:57 UTC

This refers to two or more business coming together to form a new entity, expecting to increase market shares and profitability and benefit from combining talents, industry expertise and technology.

Quotation

mustaphasimisola2 — 2024-09-13 09:58:39 UTC

This is a document that a seller provides to the buyer to offer goods or services at a stated price under specific conditions.

Distribution channel

mustaphasimisola2 — 2024-09-13 10:02:37 UTC

This is the network of businesses, individual and intermediaries facilitating the journey of a product or service from the manufacturer to the end consumer.

Market segmentation

mustaphasimisola2 — 2024-09-13 10:07:02 UTC

This refers to the process of dividing a market with different types of customer into more homogenous submarkets, called market segments.

Homogenous market

mustaphasimisola2 — 2024-09-13 10:11:00 UTC

This means that providers and product offered are relatively uniform without much differentiation. This market have the advantage of matching providers and customer with minimal search cost.

Heterogenous market

mustaphasimisola2 — 2024-09-13 10:13:19 UTC

This marketplace, providers have a lot of variation in skills, approach, interest and other factors.

Marketing mix

mustaphasimisola2 — 2024-09-13 10:18:27 UTC

This is the combination of products, pricing, places and promotion it uses to differentiate itself from its competition.

Positioning

mustaphasimisola2 — 2024-09-13 10:21:52 UTC

This refers to the place that a company wants their brands or product to have within a particular target market.

Inbound sales

mustaphasimisola2 — 2024-09-13 10:33:07 UTC

This means that a company builds its online and media presence in such a way that customers who recognize the potential the company is offering will approach them.

Inbound marketing

mustaphasimisola2 — 2024-09-13 10:37:52 UTC

This is a digital marketing method that helps a company attracts customer to their business by creating useful content and experience that resonates with the audience.

Profitability

mustaphasimisola2 — 2024-09-13 10:42:45 UTC

This measure how much profit a company can generate with their operations; if the company earns less than it spends, it will eventually run out of money.

Liquidity

mustaphasimisola2 — 2024-09-13 10:44:16 UTC

This refers to the ability to manage short-term liabilities such as invoices and loan payments.

Solvency

mustaphasimisola2 — 2024-09-13 10:46:16 UTC

This evaluates the financial structure or financial 'health' of the comapany.

Value proposition

mustaphasimisola2 — 2024-09-13 11:03:44 UTC

This term describes the unique value a product or service provides to its customers. Understanding how to articulate a compelling value proposition requires knowledge of both market needs and competitive advantages.