https://padlet.com/estheryee10/5wov72xtr50xai2x Prospecting & Approach en-us 2021-01-07 13:27:01 UTC 2021-01-18 07:10:21 UTC hello@padlet.com estheryee10 https://padlet.com/estheryee10/5wov72xtr50xai2x/wish/1063042227 Esther
Prospecting:  We can use social media to attract potential buyers by heavily posting on social media account to attract engagement or engaging social media influencers to share about our product. We can consider sending them our product and get them to post on their own social media with catchy captions and reviews followed by referral/promo code to attract customers to purchase from us 

Approach:  We can engage part time salesperson to promote the product at departmental store such as OG as departmental stores are widely visited by our target audience 

We can host a FB live & share about the product and host Q&A session during the live to engage w the audience. Those who attended the FB live can like and share to get a promo code private messaged to them when they make a purchase or host giveaway after the live by asking a simple question 

]]> 2021-01-07 13:41:05 UTC https://padlet.com/estheryee10/5wov72xtr50xai2x/wish/1063042227 https://padlet.com/estheryee10/5wov72xtr50xai2x/wish/1066104721 huien
Prospecting: Hold pop-up booths in shopping malls to
introduce the product and its benefits to customers.

Advertise on Facebook with age-based targeting (Gen X) to reach out to a larger audience and gain more potential buyers.

Approach: Use product approach in the pop-up booths and in stores, giving customers a free 6 month membership to enjoy exclusive discounts so that they would be inclined to buy the products.

Use premium approach by holding a giveaway for the product (e.g. a bracelet) to attract interest and build a brand relationship.]]> 2021-01-08 06:11:59 UTC https://padlet.com/estheryee10/5wov72xtr50xai2x/wish/1066104721 https://padlet.com/estheryee10/5wov72xtr50xai2x/wish/1071171786 Prospecting: Post/Advertise using social media platforms like Instagram and Facebook. Why? It saves cost on advertising expenses. How so? By abusing the strong AI Algorithm that is used in these social media platforms. It helps to target audiences not only by age but also the keywords they used such as "health accessories" or any related keywords. Approach: Give a free trial to customers who are doubtful of the effectiveness of the product and get them to evaluate the product at the end of the trial. By compiling the reviews, the company could show them to future doubtful customers to lift their suspicions of the effectiveness of the product.]]> 2021-01-10 11:39:20 UTC https://padlet.com/estheryee10/5wov72xtr50xai2x/wish/1071171786 https://padlet.com/estheryee10/5wov72xtr50xai2x/wish/1072740602 Kang Yee

Prospecting:
With to covid-19 situation around, I think it is best to advertise our product through social media. The benefits we can reap off includes, low cost, more audience can be reached and most importantly adhere to the covid-19 guidelines. To target our audience I think it is best to advertise using Facebook as Instagram is mainly for teenagers. However it is important to also include reviews when advertising to increase the credibility of our product.

Approach:
We can consider premium approach, provide them with a free trial of maybe a few weeks or a low cost package to experience our product. With our minimalistic design, it can also decrease the concern of not being able to match our product to their daily outfits. This premium approach may be one of the best ways to increase the credibility of our product in addition to the reviews we put out.]]> 2021-01-11 05:00:02 UTC https://padlet.com/estheryee10/5wov72xtr50xai2x/wish/1072740602 https://padlet.com/estheryee10/5wov72xtr50xai2x/wish/1094035802 Derrick- Prospecting : Reach out to fitness individual to ask for reviews on the products as after all this is about health accessories, people will be more likely to trust what a "fit" individual has to say about the products rather than just normal influencers they can also better describe the health benefits to wearing the accessories.]]> 2021-01-16 15:52:12 UTC https://padlet.com/estheryee10/5wov72xtr50xai2x/wish/1094035802 https://padlet.com/estheryee10/5wov72xtr50xai2x/wish/1094037895 Derrick- approach: we can reach out to gyms and health clubs in singapore to advertise the products as people who goes to the gym will be more interested in our products as it is regarding to health, we can better target customers this way]]> 2021-01-16 15:53:58 UTC https://padlet.com/estheryee10/5wov72xtr50xai2x/wish/1094037895 https://padlet.com/estheryee10/5wov72xtr50xai2x/wish/1094055822 bel prospecting: get influencers to promote the products on social media platforms so as to reach out to a wider audience, their followers as well as when the advertisement gets reposted. so, the influencers can test out the product and review it on their page. this will then attract individuals to purchase the product under the influence. ]]> 2021-01-16 16:07:01 UTC https://padlet.com/estheryee10/5wov72xtr50xai2x/wish/1094055822 https://padlet.com/estheryee10/5wov72xtr50xai2x/wish/1094058162 bel approach: allow testing of products by influencers at 50% off or set up a small pop-up store where crowds frequent so that people can test out the product and be more enticed into purchasing it. Have people to promote the products at crowded places such as mrts and give out flyers. ]]> 2021-01-16 16:08:44 UTC https://padlet.com/estheryee10/5wov72xtr50xai2x/wish/1094058162