CoolFoodSchool by Darragh Boyle https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh My 4th year Semester 1 Portfoilio en-us 2021-01-04 15:14:16 UTC 2021-01-04 16:10:23 UTC hello@padlet.com https://padlet-uploads.storage.googleapis.com/443240863/93b34a4b143e1b9b2c27f55caf566335/output_onlinepngtools.png First Meeting with Deirdre darraghboyle96 https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052227319 Enclosed is the minutes of the meeting for the first meeting Aaron and I had with Deirdre. Looking back this helped us a lot as we we're able to look back and discuss what Deirdre wanted to succeed within the semester ]]> 2021-01-04 15:16:31 UTC https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052227319 Proposal darraghboyle96 https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052237411 After the meeting we designed a proposal to run by Deirdre. In hindsight we achieved everything we had set out for my goals and Deirdre's]]> 2021-01-04 15:18:41 UTC https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052237411 Social Media Audit darraghboyle96 https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052245156 Deirdre had asked for an audit on her Instagram which we completed and gave our ideas for how to improve the posting and interaction.]]> 2021-01-04 15:20:19 UTC https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052245156 Social Media Influencers darraghboyle96 https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052254664 Deirdre asked for an influencer list on specific "bloggers" that had children between the age of 3-8 which were realistic targets. UK was a big target so that was focused on. ]]> 2021-01-04 15:22:20 UTC https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052254664 Social Media Audit Presentation darraghboyle96 https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052268336 After advice from our lecturer we decided to use power point as a good way to visualize our ideas and this was received well as it helped the client see our point of view rather than solely trust our words.]]> 2021-01-04 15:25:11 UTC https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052268336 Increasing Engagement darraghboyle96 https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052276949 We presented a document over zoom to show Deirdre our ideas on how to increase engagement. This included examples and information to back up our ideas. ]]> 2021-01-04 15:27:06 UTC https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052276949 Content Calendar darraghboyle96 https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052290017 Next on the list was a content calendar. Aaron and I had discussed together and decided Deirdre posts a bit too much and some of it is very random so we devised a plan/calendar to increase engagement ]]> 2021-01-04 15:30:07 UTC https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052290017 Redesign of CoolFoodSchool darraghboyle96 https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052300613 Next we aimed to help modernize the posts on Deirdre's Instagram. Using the primary colors of the Business to make each post resonate with followers was important. We created a guide and created side to side images as to why this would do better and help engagement and sales. ]]> 2021-01-04 15:32:36 UTC https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052300613 Social Media Posts darraghboyle96 https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052319632 Using Primary Colors and modernizing posts made them more eye-catching. ]]> 2021-01-04 15:37:09 UTC https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052319632 Social Media Posts darraghboyle96 https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052325101 2021-01-04 15:38:24 UTC https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052325101 Social Media Posts darraghboyle96 https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052327814 Weekly Recipe example]]> 2021-01-04 15:39:01 UTC https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052327814 Social Media Posts darraghboyle96 https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052338795 2021-01-04 15:41:32 UTC https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052338795 Social Media post (OLD) darraghboyle96 https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052341886 This is an example of a old recipe post compared to the new one. It looks outdated, bland and not as professional. ]]> 2021-01-04 15:42:14 UTC https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052341886 Templates darraghboyle96 https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052378151 Finally we created templates for Deirdre that she could interchange to save her time in the future. These templates were made with our new brand guidelines for the re-design in mind and include the modern look and the use of the primary business colors. ]]> 2021-01-04 15:50:38 UTC https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052378151 Conclusion darraghboyle96 https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052386070 I feel looking back we completed all the tasks set out by Deirdre and Aaron and I both learnt a lot about working with a client. Personally my business skills improved as did my marketing knowledge and it was beneficial and confidence boosting using the knowledge I've gained over the previous years. I feel this semester will benefit me in the 2nd semester and when I enter the workplace. ]]> 2021-01-04 15:52:27 UTC https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052386070 References darraghboyle96 https://padlet.com/darraghboyle96/5ujt43oqnmo0ckuh/wish/1052402305 Included is the references used in my reflection. These were the basis of my work for the live client and using what I had learnt I was able to back up my opinion.
Booker, S., 2018. The Importance Of Asking Questions. [Online] 
 Available at: https://www.anyoldtask.ca/the-importance-of-asking-questions/#:~:text=Asking%20questions%20helps%20you%20step,understand%20what%20they%20really%20need.&text=Getting%20deeper%20insight%20into%20your,services%20to%20perfectly%20suit%20them.
 [Accessed 19 december 2020].

Deirdre, 2020. CoolFoodSchool. [Online] 
 Available at: https://www.thecoolfoodschool.ie/about
 [Accessed 19 december 2020].

Olson, N., 2019. The Secrets to Instagram Success: 7 Proven Strategies. [Online] 
 Available at: https://www.yrcharisma.com/2019/10/22/secret-to-instagram-success/
 [Accessed 19 december 2020].

Thornton, J., 2019. Moodle. [Online] 
 Available at: https://vle-bn.tudublin.ie/course/view.php?id=1867
 [Accessed 19 december 2020].

Tšernov, K., 2019. why you should listen. [Online] 
 Available at: https://www.qminder.com/listening-to-customers/#:~:text=1.,gather%20enough%20business%2Dimportant%20information.&text=And%20customer%20feedback%20is%20one,product%20or%20service%20you%20deliver.
 [Accessed 19 december 2020].

 

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