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      <title> by 550451 Chelsi-leigh Flonentine - Student</title>
      <link>https://padlet.com/5504511/5p87370trpm5</link>
      <description></description>
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      <pubDate>2017-01-10 14:57:06 UTC</pubDate>
      <lastBuildDate>2017-01-10 15:45:05 UTC</lastBuildDate>
      <webMaster>hello@padlet.com</webMaster>
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         <title>press</title>
         <author>5504511</author>
         <link>https://padlet.com/5504511/5p87370trpm5/wish/146265972</link>
         <description><![CDATA[<div>definition <br>A <strong>press release</strong>, <strong>news release</strong>, <strong>media release</strong>, <strong>press statement</strong> or <strong>video release</strong> is a written or recorded communication directed at members of the news media for the purpose of announcing something ostensibly newsworthy. Typically, they are mailed, <a href="https://en.wikipedia.org/wiki/Fax">faxed</a>, or e-mailed to assignment <a href="https://en.wikipedia.org/wiki/Copy_editing">editors</a> and <a href="https://en.wikipedia.org/wiki/Journalist">journalists</a> at newspapers, magazines, radio stations, online media, television stations or television networks.<br><br>DMG Media<br><br>DMG Media publishes the following newspapers.<br><br>the daily mail<br>mail on sundays<br>mailonline<br>mail today<br>7 days<br><br>its a private company <br><br><br><br></div>]]></description>
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         <pubDate>2017-01-10 14:58:48 UTC</pubDate>
         <guid>https://padlet.com/5504511/5p87370trpm5/wish/146265972</guid>
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         <title>Photo-imaging</title>
         <author>5461481</author>
         <link>https://padlet.com/5504511/5p87370trpm5/wish/146266190</link>
         <description><![CDATA[<div>Photo-imaging is a broad term, one type of photo-imaging would be editing/manipulating images to enhance the quality of the image for commercial uses.<br><br>Usually referred to as "Photoshopping" this type of Photo-imaging is a widely used practice to help advance image quality for big company's advertisement campaigns and distribution.<br><br>An example of Photo-imaging in the industry would be:<br>One company has just developed a game and needs images to advertise their game, the developer may source a smaller company to enhance their provided rough advertisement images. The smaller company then will use the rough images and enhance the quality of them so they are more better suited for the public.<br><br>Link to an page about this type of Photo-imaging:<br><a href="https://www.reference.com/hobbies-games/photo-imaging-1891d2e9c213ab22">https://www.reference.com/hobbies-games/photo-imaging-1891d2e9c213ab22</a><br><br>Another type of Photo-imaging is taking photographs for specific purposes.<br><br>This could be for a number of reasons such as:</div><ul><li>Image references&nbsp;</li><li>Advertising purposes</li><li>Fashion</li><li>News related&nbsp;</li><li>Archiving</li><li>Visual research</li></ul><div><a href="https://app.hiive.co.uk/job-roles/photo-imaging/departments/all/">https://app.hiive.co.uk/job-roles/photo-imaging/departments/all/</a></div>]]></description>
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         <pubDate>2017-01-10 14:59:19 UTC</pubDate>
         <guid>https://padlet.com/5504511/5p87370trpm5/wish/146266190</guid>
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      <item>
         <title>Advertising and Marketing</title>
         <author></author>
         <link>https://padlet.com/5504511/5p87370trpm5/wish/146266361</link>
         <description><![CDATA[]]></description>
         <enclosure url="" />
         <pubDate>2017-01-10 14:59:41 UTC</pubDate>
         <guid>https://padlet.com/5504511/5p87370trpm5/wish/146266361</guid>
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         <title>Advertising and Marketing Definition</title>
         <author>5486531</author>
         <link>https://padlet.com/5504511/5p87370trpm5/wish/146267676</link>
         <description><![CDATA[<div>An advertising agency is a service based on advertising business dedicated to creating, planning, and handling advertising and sometimes other forms of promotion and marketing in a promotion for its clients.</div>]]></description>
         <enclosure url="" />
         <pubDate>2017-01-10 15:03:02 UTC</pubDate>
         <guid>https://padlet.com/5504511/5p87370trpm5/wish/146267676</guid>
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         <title>Advertising agency structure</title>
         <author>5486531</author>
         <link>https://padlet.com/5504511/5p87370trpm5/wish/146268908</link>
         <description><![CDATA[<div>Six very different, but essential, departments that make it possible to produce effective advertisements. These can be split into other sub-departments, or given various creative names, but the skeleton is the same.<br>These departments are:<br>1. Account Service<br>2. Account Planning<br>3. Creative<br>4. Finance &amp; Accounts<br>5. Media Buying<br>6. Production<br>Larger agencies may also separate out the following departments:<br>7. Human Resources &amp; Facilities<br>8. Research<br>9. Web Development<br>10.Traffic</div>]]></description>
         <enclosure url="" />
         <pubDate>2017-01-10 15:06:19 UTC</pubDate>
         <guid>https://padlet.com/5504511/5p87370trpm5/wish/146268908</guid>
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      <item>
         <title>7 structures for Marketing agencies</title>
         <author>5486531</author>
         <link>https://padlet.com/5504511/5p87370trpm5/wish/146270958</link>
         <description><![CDATA[<div><a href="http://www.modernmarketingpartners.com/7-types-of-marketing-organization-structures/">http://www.modernmarketingpartners.com/7-types-of-marketing-organization-structures/</a></div>]]></description>
         <enclosure url="" />
         <pubDate>2017-01-10 15:11:29 UTC</pubDate>
         <guid>https://padlet.com/5504511/5p87370trpm5/wish/146270958</guid>
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      <item>
         <title>Incorporating ads in games.</title>
         <author></author>
         <link>https://padlet.com/5504511/5p87370trpm5/wish/146271166</link>
         <description><![CDATA[<div><a href="http://www.rapidfire.com/">http://www.rapidfire.com/</a></div>]]></description>
         <enclosure url="" />
         <pubDate>2017-01-10 15:12:01 UTC</pubDate>
         <guid>https://padlet.com/5504511/5p87370trpm5/wish/146271166</guid>
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         <title></title>
         <author>5486531</author>
         <link>https://padlet.com/5504511/5p87370trpm5/wish/146273653</link>
         <description><![CDATA[<div>1. The account service department comprises account executives, account managers, and account directors, and is responsible for liaising with the agency's many clients.<br>This department is the link between the many departments within the agency and the clients who pay the bills.</div>]]></description>
         <enclosure url="" />
         <pubDate>2017-01-10 15:17:17 UTC</pubDate>
         <guid>https://padlet.com/5504511/5p87370trpm5/wish/146273653</guid>
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      <item>
         <title></title>
         <author>5486531</author>
         <link>https://padlet.com/5504511/5p87370trpm5/wish/146274239</link>
         <description><![CDATA[<div>2. This department combines research with strategic thinking. Often a mix of researchers and account managers, the account planning department provides consumer insights, strategic direction, research, focus groups and assists helps keep advertising campaigns on target and on brand.</div>]]></description>
         <enclosure url="" />
         <pubDate>2017-01-10 15:18:34 UTC</pubDate>
         <guid>https://padlet.com/5504511/5p87370trpm5/wish/146274239</guid>
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         <title>Top advertising agencies.</title>
         <author></author>
         <link>https://padlet.com/5504511/5p87370trpm5/wish/146275983</link>
         <description><![CDATA[<div><a href="http://www.adbrands.net/uk/top_uk_advertising_agencies.html">http://www.adbrands.net/uk/top_uk_advertising_agencies.html</a></div>]]></description>
         <enclosure url="" />
         <pubDate>2017-01-10 15:22:38 UTC</pubDate>
         <guid>https://padlet.com/5504511/5p87370trpm5/wish/146275983</guid>
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         <title></title>
         <author>5486531</author>
         <link>https://padlet.com/5504511/5p87370trpm5/wish/146279310</link>
         <description><![CDATA[<div>5. It is the function of the media buying department to procure the advertising time and/or space required for a successful advertising campaign. This includes TV and radio time, outdoor (billboards, posters, guerrilla), magazine and newspaper insertions, internet banners and takeovers, and, well, anywhere else an ad can be placed for a fee.<br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2017-01-10 15:30:21 UTC</pubDate>
         <guid>https://padlet.com/5504511/5p87370trpm5/wish/146279310</guid>
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      <item>
         <title></title>
         <author>5486531</author>
         <link>https://padlet.com/5504511/5p87370trpm5/wish/146279638</link>
         <description><![CDATA[<div>3. This is the engine of any advertising agency. It's the lifeblood of the business because the creative department is responsible for the product. And an ad agency is only as good as the ads the creative department puts out. The roles within the creative department are many and varied, and usually include:<br>Copywriters<br>Art Directors<br>Designers<br>Production Artists<br>Web Designers<br>Associate Creative Directors<br>Creative Director(s)<br>In many agencies, copywriters and art directors are paired up, working as teams. They will also bring in the talents of other designers and production artists as and when the job requires it.</div>]]></description>
         <enclosure url="" />
         <pubDate>2017-01-10 15:31:12 UTC</pubDate>
         <guid>https://padlet.com/5504511/5p87370trpm5/wish/146279638</guid>
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      <item>
         <title></title>
         <author>5486531</author>
         <link>https://padlet.com/5504511/5p87370trpm5/wish/146280167</link>
         <description><![CDATA[<div>6. Ideas are just ideas until they're made real. This is the job of the production department. During the creative process, the production department will be consulted to talk about the feasibility of executing certain ideas. Once the ad is sold to the client, the creative and account teams will collaborate with production to get the campaign produced on <a href="https://www.thebalance.com/small-business-advertising-ideas-2947892">budget.</a> This can be anything from getting original photography or illustration produced, working with printers, hiring typographers and TV directors, and a myriad of other disciplines needed to get an ad campaign published</div>]]></description>
         <enclosure url="" />
         <pubDate>2017-01-10 15:32:31 UTC</pubDate>
         <guid>https://padlet.com/5504511/5p87370trpm5/wish/146280167</guid>
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