You can post your WAM as:

🎥 90-second video (recommended)

🎙 Short audio (next best)

✍️ Written post (works too!)

After posting your WAM please watch a couple of others and cheer them on in the comments.

2. Click on the options to post (+16)

3. Use the Video Recorder, Audio Recorder, or just type your text in the note (no need to see these options)

4. Click Publish.

1. Weekly Execution Score

66% of planned commitments completed

*Your target is 80 percent.

2. Planned vs Executed

Planned tactics: 36

Executed tactics: 24

3. Primary Execution Breakdown: Only complete this if your score is under 80 percent.

Choose ONE root cause:

✅ Poor planning

4. Next Week’s Execution Commitment

Choose ONE commitment. It must be scheduled and measurable.

Commitment: Plan tactics for two weeks with new understanding

Optional: Execution Adjustment Applied This Week

✅ Reduce scope

1. Weekly Execution Score

This is your primary metric.

10 % of planned commitments completed

Your target is 85 percent. North of 80 percent consistently means you are building real momentum.

2. Planned vs Executed

This catches overcommitment immediately.

Planned commitments: 42

Executed commitments: 4

If you planned ten and executed four, that tells us something. We adjust the system, not your worth.

I know this, it's just in numbers and a report here. I feel this every day. Trying to do too much, plus this week my job has been more demanding than usual, taking time and mental capacity from my other things. Also got sick on Monday and Saturday this week. Every day I had on my radar my primary goal - to get another product on my etsy shop which WAS accomplished this week, so it's a good win! Other things on my tracker are exercise and my doctor wants me to try the Mediterranean diet. Goals are not easy while spending 12 hours a day away from home.

3. Primary Execution Breakdown

Only complete this if your score is under 85 percent.

Choose ONE root cause:

☐ Overcommitment

Just one. We are not writing a novel. We are identifying the pattern.

4. Next Week’s Execution Commitment

Choose ONE commitment. It must be scheduled and measurable.

Commitment: Launch one more product on etsy.

This keeps you from scattering your energy. One clear move.

Optional: Execution Adjustment Applied This Week

Use this when needed.

☐ Fewer commitments

90 Second Template: Share Your Weekly WAM Metrics

1. Weekly Execution Score

_________% of planned commitments completed

*Your target is 80 percent.

2. Planned vs Executed

Planned tactics: _______

Executed tactics: ___________

3. Primary Execution Breakdown: Only complete this if your score is under 80 percent.

Choose ONE root cause:

☐ Poor planning

☐ Time not protected

☐ Focus drift

☐ Resistance

☐ Overcommitment

4. Next Week’s Execution Commitment

Choose ONE commitment. It must be scheduled and measurable.

Commitment:____________________________________________

Optional: Execution Adjustment Applied This Week

☐ Reduce scope

☐ Fewer commitments

☐ Earlier time block

☐ Stronger boundary

☐ Different sequencing

1. Weekly Execution Score

75% of planned tactics completed

*Your target is 80 percent.

2. Planned vs Executed

Planned tactics: 44

Executed tactics: 33

3. Primary Execution Breakdown: Only complete this if your score is under 80 percent.

Choose ONE root cause:

☐ Overcommitment (Super busy work as I had two days of training and another commitment.

4. Next Week’s Execution Commitment

Choose ONE commitment. It must be scheduled and measurable.

Commitment: Block off a full 3 hour strategy block early in the week – Tuesday from 8 to 11 am.

☐ Stronger boundary: Not as many daytime commitments this week. I should be able to accomplish 80% or higher.

1. Weekly execution score

   86% of planned commitments completed

   • Visited family on Sunday so lost a day

2. Planned vs Executed

   Planned tactics: 7

   Executed tactics: 7

   4. Next week's execution commitment

      Get shipping/insurance and 3PL estimates.

   5. Work Spend Friday and half of Saturday on the human design training to understand my ideal client and my brand messaging.

      • My only focus right now is to secure a 3PL and shipping quote, understand customs clearance requirements, build my website, and start using Pinterest. The priority is 3PL and shipping quotes, and learning marketing by human design to identify my ideal audience and my brand messaging. Once I understand the marketing I will then be able to start learning Pinterest.

1. Weekly Execution Score

This is your primary metric.

36 % of planned commitments completed

Better than last week :-) PLUS I ALSO launched a product on etsy... the main weekly goal.

2. Planned vs Executed

This catches overcommitment immediately.

Planned commitments: 22

Executed commitments: 8

If you planned ten and executed four, that tells us something. We adjust the system, not your worth.

3. Primary Execution Breakdown

Only complete this if your score is under 85 percent.

Choose ONE root cause:

☐ Focus drift

I'm starting to wonder if its worth my time to put products on etsy for a side income. I watched a webinar on monetizing substack and am intrigued.

4. Next Week’s Execution Commitment

Choose ONE commitment. It must be scheduled and measurable.

Commitment: Add one more product to my etsy shop - the mega bundle from my plan.

This keeps you from scattering your energy. One clear move.

Optional: Execution Adjustment Applied This Week

Use this when needed.

☐ Stronger boundary

I didn't actually implement what I was supposed to do last week. I didn't do the tactics and everything in the right way, so I don't really have a score for this week.

But what I did do was get the audiobook of The 12-Week Year, listen to it, go through it, and start to really think about how I want to structure things.

I don't think I started this 12-week year in the way I wanted to, or went into it in enough depth before I began.

So what I want to do for the rest of this 12-week year is refine the process and learn about it. I'm still going to work towards my goals, but I want to make it like an experimental 12 weeks and see what I can achieve. Then work for the next 12 weeks on having a better plan and a better idea of how I'm going to structure this, so I can achieve my maximum outcome.

Because I realised when I was picking my goals, I wasn't really thinking properly. There's one goal that yes, I'm absolutely certain on, and the other ones are good as well. It's just I feel like I didn't really structure it in the right way from the beginning.

And that's okay as well. Because I feel like this is my learning curve.

I can see how effective this will be when I get the hang of how to make it work. How to do the daily tasks. How to do the tactics. Because one of the things I'm struggling with is the daily tasks. I feel like I'm duplicating my to-do list, and I know that's not what I'm supposed to be doing.

So part of what I'm doing in these 12 weeks is learning how to actually do the tactics and the tasks and everything so that it's properly effective.

That's my WAM update for this week. It's not quite what we would have expected, but that's where I'm at right now 💛

90 Second Template: Share Your Weekly WAM Metrics

1. Weekly Execution Score

41 % of planned commitments completed

*Your target is 80 percent.

2. Planned vs Executed

Planned tactics: 32

Executed tactics: 17

3. Primary Execution Breakdown: Only complete this if your score is under 80 percent.

Choose ONE root cause:

☐ Overcommitment

4. Next Week’s Execution Commitment

Commitment: Slow down and do less, follow through on new weekly outcomes

69% of planned commitments completed. *My target is 80 percent.

2.      Planned vs Executed

a.      Planned tactics: 41

b.      Executed tactics: 29

3.      Primary Execution Breakdown: Overcommitment

4.      This Week’s Execution Commitment: Reduce Scope (I’m training for 4 of my 5 workdays this week.)

1. 86% of planned commitments completed

2. Planned tactics: 9 Executed tactics: 6

   I dont have many 'tactics' but each take a decent number of hours to complete. Market prep took longer than planned (printing product). Maybe I should rather get it manufactured even though it eats into profit margin?

3. This week's execution Commitment: Revamp my website with all products listed. Take Reels course with strategy in place.

4. Stronger Execution: Only 1-2 tactics per project/week (including regular work) so things feel more achievable and still maintain a healthy work/life balance.

Life got in the way a bit this week and I did not meet my goals. I started learning and practicing a diet that is hard for me and also today my partner is in surgery today (scheduled not emergency) and we have a houseguest arriving today.

I have one pack almost ready to publish but didn’t quite list it yet. I did actually hire another designer to help me get packs published to my Etsy shop So maybe this week I will add 2 packs instead of one.

2. Planned v. Executed:

   1. 52

   2. 25

3. Primary Execution Breakdown: Overcommitment due to cold. Instead of getting better as the week went on, I got sicker. Still not feeling great.

4. This Week's Execution Commitment: Reduce Scope again. I have training tomorrow and I'm away on a girl's trip for 3 days over the weekend!

4. This week's Execution Commitment: Since starting this I realize I can only have 2-3 'focus areas' a day (about 6-8 hrs of work) and need 2 half days so I don't burn out and take time for self-care/balance that my body is asking for. I am learning to just have a few manageable tactics a day/week, and am able to manage them easier while still progressing towards my goals.

81 % of planned commitments completed

2. Planned vs Executed

Planned tactics: 10

Executed tactics: 8

4. Next Week’s Execution Commitment

Commitment: Take time off with family on spring break in Mountains and do small number of tactics

79% of planned commitments completed

Your target is 80 percent.

2. Planned vs Executed

Planned commitments: 37
Executed commitments: 30

3. Primary Execution Breakdown

Only complete this if your score is under 80 percent.

☐ Overcommitment

4. Next Week’s Execution Commitment

Choose ONE commitment. It must be scheduled and measurable.

Commitment: To share about my summit everyday on my socials

Execution Adjustment Applied This Week

☐ Fewer commitments

I am still finding commitments, tactics and tasks hard to work out. I know I need to sit and go through this in a lot more detail but I seem to have too many other things to do. Maybe I need to make that one of my commitments and see if I can get clear on it

2. Planned vs Executed

Planned commitments: 13
Executed commitments: 8

3. Primary Execution Breakdown:
☐ Overcommitment. Once again, things take longer than I anticipate, and I cannot complete all tactics. I also had an 'off' day where time was wasted.

This Week’s Execution Commitment: Film more conent for my social media (I had a reel go viral last week) to keep momentum. Strategy in place.

By the end of the week I started experimenting with how to automate more parts of my process. It’s going to take more work than I thought to set that up and get it as accurate as I’d like.

Didn’t get any new products listed on my Etsy shop. Here’s to a new week!!

69% of planned commitments completed

*Your target is 80 percent.

2. Planned vs Executed

Planned tactics: 46

Executed tactics: 32

3. Primary Execution Breakdown: Only complete this if your score is under 80 percent.

Choose ONE root cause:

X Overcommitment – Struggling to balance full-time job with The 12 Week Year. Was also away for the weekend with a bunch of women.

4. Next Week’s Execution Commitment

Choose ONE commitment. It must be scheduled and measurable.

Commitment: Stronger Boundaries – Follow through with the blocked off strategy blocks. Again, just struggling to find the time. Life has been getting lifey with the mislabeling of my journals on Amazon.

78% of planned commitments completed

Your target is 80 percent.

2. Planned vs Executed

Planned commitments: 34
Executed commitments: 30

4. Next Week’s Execution Commitment

Choose ONE commitment. It must be scheduled and measurable.

Commitment: To post and promote during my summit everyday

I was a bit late adding this in because with my summit I have hardly had time to think

What I will say though is that I made significant progress on all my goals this last week and so I feel positive.

One of them I think I will finish next week, one is well underway and my plan of getting 100 premium members is a long way off but I am doing a serious amount of work towards it

73% of planned commitments completed

Your target is 80 percent.

2. Planned vs Executed

Planned commitments: 26
Executed commitments: 19

4. Next Week’s Execution Commitment

Choose ONE commitment. It must be scheduled and measurable.

Commitment: To send at least 5 emails

I am really struggling with how I do this 12 week year because if it is mapping tasks I can manage that, when it is strategy, I am not really sure how to do it

2. Copy the template

3. Paste it in your own comment

4. Comment on other's WAMs

66.6& of planned commitments completed

*Your target is 80 percent.

2. Planned vs Executed

Planned tactics: 9

Executed tactics: 7

3. Primary Execution Breakdown:

Choose ONE root cause:

☐ Time not protected (Wednesday!)

4. Next Week’s Execution Commitment

Commitment: I will make sure that each day is doable now after this WAM.

96% of planned commitments completed

*Your target is 80 percent.

2. Planned vs Executed

Planned tactics: 15

Executed tactics: 14

4. Next Week’s Execution Commitment

Keep at it! Even when it's hard!

100% of planned commitments completed! Woohoo! Let's go!

2. Planned vs Executed

Planned tactics: 11

Executed tactics: 11

4. Next Week’s Execution Commitment

Commitment: To keep going, stay away from shiny objects!