https://padlet.com/rayde2/Bookmarks Made with a taste for adventure en-us 2021-09-07 03:35:59 UTC 2023-01-22 09:15:05 UTC hello@padlet.com rayde2 https://padlet.com/rayde2/Bookmarks/wish/1791556154 The ad I chose was the 2018 Tide Super Bowl Ad. I thought this ad had a unique take on tv advertisements. The theme of the commercial was that in every television commercial the people in the ads are wearing clean clothes, so that makes them Tide ads. This ad uses humor by basically saying every ad is a Tide ad, I think that’s great copywriting that makes the viewer laugh and think. “If it’s clean, it got to be Tide” The ad sticks with the companies values, and that’s to keep clothes clean. Also David Harbour is great in this! ]]> 2021-10-05 02:57:57 UTC https://padlet.com/rayde2/Bookmarks/wish/1791556154 rayde2 https://padlet.com/rayde2/Bookmarks/wish/1791572703 An old Burger King ad. Trying to see how Burger King used to be. Very fun ad to watch with a catchy jingle. Burger King is now using this slogan just shortened, now its just "Your Way"]]> 2021-10-05 03:04:54 UTC https://padlet.com/rayde2/Bookmarks/wish/1791572703 rayde2 https://padlet.com/rayde2/Bookmarks/wish/1791576901 I really like how Adidas edits their ads, makes them unique and different from other brands. ]]> 2021-10-05 03:06:36 UTC https://padlet.com/rayde2/Bookmarks/wish/1791576901 rayde2 https://padlet.com/rayde2/Bookmarks/wish/1827167337 I saw this on TV a few weeks ago and I thought it was hilarious. Progressive and other insurance companies have one of the funniest commercials and the thing about it is that their selling the most boring thing on earth, insurance. These insurance companies understand that their products are mundane and nothing exciting, so they create super funny commercials to get people to remember their brand and maybe in the future use their products. ]]> 2021-10-19 13:32:10 UTC https://padlet.com/rayde2/Bookmarks/wish/1827167337 rayde2 https://padlet.com/rayde2/Bookmarks/wish/1827191839 Arby's used to be a huge success back in the 80s and 90s but as the recession hit around the mid-2000s people stopped going there. Arby's was being bought out left and right and it looked like the fast food chain was done for good. But then they created their "we have the meats" campaign which took off and boosted sales. This is a great example of how good copy can save a whole company from going under. Also fun fact, Arbys is a made up word, it's a mix of two of the original creators, the Raffel Brothers. R B sounds like Arbys]]> 2021-10-19 13:38:16 UTC https://padlet.com/rayde2/Bookmarks/wish/1827191839 rayde2 https://padlet.com/rayde2/Bookmarks/wish/1859742259 I am adding this on my padlet because I have seen this ad a million times on Youtube. I wonder how much State Farm spends on Youtube/Google ads a year?]]> 2021-11-01 19:52:16 UTC https://padlet.com/rayde2/Bookmarks/wish/1859742259 rayde2 https://padlet.com/rayde2/Bookmarks/wish/1875999576 This ad by Toyota was a part of their 2021 Start Your Impossible global campaign. These ads included Paralympic athletes and their stores, Toyota is trying to expand and become a technology company and trying to communicate that they are more than cars. All these ads are unique because they don't showcase any cars at all. This ad in particular really got my attention during the Olympics, it's a motivating ad that is full of emotion and determination. Toyota did a great job on this ad. ]]> 2021-11-08 18:31:30 UTC https://padlet.com/rayde2/Bookmarks/wish/1875999576 rayde2 https://padlet.com/rayde2/Bookmarks/wish/1925786485 This article goes into how AR is advancing and how it can be used for trying on clothes. This relates to my final project, for our interactive tactic we will be using AR. VR/AR is extremely important to advertising. A great read!]]> 2021-12-02 18:05:28 UTC https://padlet.com/rayde2/Bookmarks/wish/1925786485 rayde2 https://padlet.com/rayde2/Bookmarks/wish/1941038991 Hulu has been a major player in Subscription Video-on Demand for a decade, but almost two years after launching Hulu and Live TV, its growth had stagnated. 

This ad was to highlight HULU's live tv feature. The copy is very blunt and direct. Its funny because the athletes say get Hulu live and then go on to get paid right after. 

The campaign led to Hulu seeing a 2x year-over-year growth in subscribers who enrolled to watch NBA, generating 176.9M earned impressions and 2.7M earned engagements.]]> 2021-12-10 20:08:58 UTC https://padlet.com/rayde2/Bookmarks/wish/1941038991 rayde2 https://padlet.com/rayde2/Bookmarks/wish/1941053295 A great example of a billboard ad that will catch your eye. This unique take on a billboard shows the product in a fun way. ]]> 2021-12-10 20:19:38 UTC https://padlet.com/rayde2/Bookmarks/wish/1941053295 rayde2 https://padlet.com/rayde2/Bookmarks/wish/1941055607 An inspirational ad that is simple but powerful. Saying less is more. ]]> 2021-12-10 20:21:32 UTC https://padlet.com/rayde2/Bookmarks/wish/1941055607