Rhetorical Techniques in Commercials by Adrienne Jackson

Skateboarder falling

adriennesjackson — 2021-11-09 18:30:31 UTC

The image of the skateboarder falling is intended to appeal to the audience’s sense of touch by showing the skateboarder experiencing pain.

"Crazy"

adriennesjackson — 2021-11-09 18:31:02 UTC

The writer of the commercial COULD have described dreams as “challenging” or “difficult.” The word “crazy” has a stronger connotation than these two words. By using the word “crazy,” it implies that others view the people with dreams as insane and not being able to understand how impossible they are.

Derisive/Insulting Tone

adriennesjackson — 2021-11-09 18:32:55 UTC

By using the word “crazy,” the writer is showing that the other people have a DERISIVE or INSULTING tone toward those who have big dreams. They are trying to make the people with dreams feel bad about what they believe.

Skateboarder does not give up.

adriennesjackson — 2021-11-09 18:33:03 UTC

In the commercial, the skateboarder character attempts three difficult stunts and falls each time. The writer of the commercial is characterizing the skateboarder as someone who sets challenging goals for himself and perseveres, even after failures. He will not give up.

2021-11-10 16:45:33 UTC

The image of the skater is intended to make us understand that you can experience pain in a dream that you have but that does not mean that you will not achieve it.

disabled children

2021-11-10 16:47:24 UTC

disabled children represent that in life we are going to have obstacles but we have to overcome them in order to win.

if experience pain but still keep trying until you achieve it

2021-11-10 16:48:19 UTC

Pamela Vasquez <3

No matter how crazy my dream is, it will not matter what others say or their mockery, I will achieve it.

2021-11-10 16:49:17 UTC

kimberly

2021-11-10 17:27:30 UTC

It does not matter the obstacles you have, it may be a tumor or you may not have hands or feet, you can sound big because sooner or later if you propose your dreams they will be fulfilled and it does not matter what people say that if you are crazy, remember that madness is essential to sound big.

Nolvin Mejia

Dany Cardoza

2021-11-10 18:56:11 UTC

The image of the skater aims to make us understand that you may experience pain in a dream that you have, but that does not mean that you will not achieve it "be brave".

The image of the boy with only one hand playing football can show how having a disability you can have the happiness of fulfilling your dreams

2021-11-10 18:57:19 UTC

karen

Dany Cardoza

2021-11-10 18:59:20 UTC

It does not matter that my dreams are crazy, the important thing is to be brave and not lose heart.

2021-11-10 19:00:53 UTC

follow the dreams do not let anyone stop you fight for them the other people do not want to see you grow in the future

The image wants us to understand that even if something crazy sounds, all dreams are possible

2021-11-10 19:02:09 UTC

2021-11-10 19:02:40 UTC

The image of the child shows that not only because you need a part of your body you cannot achieve your dreams, you always have to dream big
YARENIS

It does not matter that my dreams are crazy, the important thing is to be brave and not get discouraged

2021-11-10 19:02:48 UTC

karen

2021-11-10 19:05:19 UTC

The word "crazy" defines very well why you should never doubt people's abilities

2021-11-10 19:09:05 UTC

It makes us understand that we put aside the bad comments and comparison believing in ourselves

the author motivates you, showing that although there are obstacles when you want you can

2021-11-10 19:12:31 UTC