Business Metrics - Week Eight by Lisa Campton https://padlet.com/lcampton/4l61b0ynbhclyg20 This is your padlet, with links to all Week Eight class materials. en-us 2022-08-01 09:01:47 UTC 2025-10-16 20:05:18 UTC hello@padlet.com Business Metrics - Lecture Topic Eight lcampton https://padlet.com/lcampton/4l61b0ynbhclyg20/wish/2252692164 2022-08-01 09:01:47 UTC https://padlet.com/lcampton/4l61b0ynbhclyg20/wish/2252692164 Digital Marketing Metrics lcampton https://padlet.com/lcampton/4l61b0ynbhclyg20/wish/2252692165 14 min video]]> 2022-08-01 09:01:47 UTC https://padlet.com/lcampton/4l61b0ynbhclyg20/wish/2252692165 Class Activity lcampton https://padlet.com/lcampton/4l61b0ynbhclyg20/wish/2252692167 Campaign Launch - new rideshare airoort transport,  Similar to uber, however specialising in home/hotel to airport transport, from a few central locations.   Taking the idea of a shared hotel drop off "courtesy" bus and offering for a fee. Cheaper than uber or taxi, more convenient than the airport bus.

What are the business objectives - what are the main marketing metrics? ]]> 2022-08-01 09:01:47 UTC https://padlet.com/lcampton/4l61b0ynbhclyg20/wish/2252692167 Social Media Benchmarks lcampton https://padlet.com/lcampton/4l61b0ynbhclyg20/wish/2252692168 2022-08-01 09:01:47 UTC https://padlet.com/lcampton/4l61b0ynbhclyg20/wish/2252692168 Assessment Brief lcampton https://padlet.com/lcampton/4l61b0ynbhclyg20/wish/2252692171 2022-08-01 09:01:47 UTC https://padlet.com/lcampton/4l61b0ynbhclyg20/wish/2252692171 Join our class WhatsApp Group via this link https://chat.whatsapp.com/Hk1HseOnrSAJYHrz39xELm lcampton https://padlet.com/lcampton/4l61b0ynbhclyg20/wish/2252692173 2022-08-01 09:01:47 UTC https://padlet.com/lcampton/4l61b0ynbhclyg20/wish/2252692173 Questions? lcampton https://padlet.com/lcampton/4l61b0ynbhclyg20/wish/2252692174 What did you learn today?
Add in comments below.  One sentence from everyone please. ]]> 2022-08-01 09:01:47 UTC https://padlet.com/lcampton/4l61b0ynbhclyg20/wish/2252692174 Lecture Recording lcampton https://padlet.com/lcampton/4l61b0ynbhclyg20/wish/2252692175 Updated after class]]> 2022-08-01 09:01:47 UTC https://padlet.com/lcampton/4l61b0ynbhclyg20/wish/2252692175 Zoom Link 748 431 6595 lcampton https://padlet.com/lcampton/4l61b0ynbhclyg20/wish/2252692176 Same every week 

]]> 2022-08-01 09:01:47 UTC https://padlet.com/lcampton/4l61b0ynbhclyg20/wish/2252692176 Assessment One Presentations lcampton https://padlet.com/lcampton/4l61b0ynbhclyg20/wish/2252693509 2022-08-01 09:05:03 UTC https://padlet.com/lcampton/4l61b0ynbhclyg20/wish/2252693509 Lecture Recording lcampton https://padlet.com/lcampton/4l61b0ynbhclyg20/wish/2254136853 2022-08-03 13:03:49 UTC https://padlet.com/lcampton/4l61b0ynbhclyg20/wish/2254136853