Media Power by https://padlet.com/philipmcewan/4aihb2mgocfd Made with a warm hug en-us 2018-04-18 10:02:56 UTC 2025-10-09 15:51:24 UTC hello@padlet.com philipmcewan https://padlet.com/philipmcewan/4aihb2mgocfd/wish/255576968 The objective of my marketing is to build awareness of myself as a key individual in the hip hop seen in northern Ireland with reach over seas, be able to sell my music to the right audience and make them aware that I have the abilities and the most valuable contacts to accomplish their vision. The same applies with Djing and my 2 piece group, right now the objective is getting my name and brand infront of the right people and getting paid gigs and instrumental placements. 
I am beginning to achieve this trough social media and first hand networking, I am currently working on branding for a visual reference point however. Music, videos and picture or events will be spread across social media through numerous twitter, facebook, soundcloud accounts and other music and social media sights including my own Website as well as paid facebook advertising.

 
]]> 2018-04-26 10:55:08 UTC https://padlet.com/philipmcewan/4aihb2mgocfd/wish/255576968 philipmcewan https://padlet.com/philipmcewan/4aihb2mgocfd/wish/255577062 Ways of measuring your reach of particular promotion methods are easier than ever especially online, with soundcloud and Spotify and other music streaming services you can view how many times a track has been listened to and who and where in the world they are.
 
 
Below is a screen shot of my listening statistics from the past 30 days from my soundcloud page. 
]]> 2018-04-26 10:55:39 UTC https://padlet.com/philipmcewan/4aihb2mgocfd/wish/255577062 philipmcewan https://padlet.com/philipmcewan/4aihb2mgocfd/wish/255578286 Below are my most listened to tracks so I can see what is working and also who listens the most so that’s a would be fan and where in the world most of my listners are, right now it’s the uk but this changes from week to week, it even tells me the city where Im most relevant at this time which happens to be Belfast.
 
]]> 2018-04-26 11:01:16 UTC https://padlet.com/philipmcewan/4aihb2mgocfd/wish/255578286 philipmcewan https://padlet.com/philipmcewan/4aihb2mgocfd/wish/255578779 Again below I can even see which devices I am most listened to on, this is very important as the sound quality ad compression from a phone or computer speakers are very different. ]]> 2018-04-26 11:03:32 UTC https://padlet.com/philipmcewan/4aihb2mgocfd/wish/255578779 philipmcewan https://padlet.com/philipmcewan/4aihb2mgocfd/wish/255579991 This is my home page where people can listen to my music instantly and view prices. There are also links in the top right to my social media accounts.
 
]]> 2018-04-26 11:09:03 UTC https://padlet.com/philipmcewan/4aihb2mgocfd/wish/255579991 philipmcewan https://padlet.com/philipmcewan/4aihb2mgocfd/wish/255584903 This is an about page where clients can read about my experience and available services.]]> 2018-04-26 11:31:16 UTC https://padlet.com/philipmcewan/4aihb2mgocfd/wish/255584903 philipmcewan https://padlet.com/philipmcewan/4aihb2mgocfd/wish/255585233 Music page aswell as on the home page people can purchase music or listen to it and see whats on offer with some more in depth post os on what goes on behind the music.]]> 2018-04-26 11:32:38 UTC https://padlet.com/philipmcewan/4aihb2mgocfd/wish/255585233 philipmcewan https://padlet.com/philipmcewan/4aihb2mgocfd/wish/255585637 A video page for artists I have produced, interviews and live performances.]]> 2018-04-26 11:34:30 UTC https://padlet.com/philipmcewan/4aihb2mgocfd/wish/255585637 philipmcewan https://padlet.com/philipmcewan/4aihb2mgocfd/wish/255587072 A simple contact page for inquiries and pricing but also a means to mine contact information for clients, I also plan to have  a newsletter sign up and a gigs and an events page for more areas of contact mining and building an email list.]]> 2018-04-26 11:38:46 UTC https://padlet.com/philipmcewan/4aihb2mgocfd/wish/255587072 My own experience philipmcewan https://padlet.com/philipmcewan/4aihb2mgocfd/wish/255938764 So from my own experience of social media it has been absolutely invaluable, I was at the output festival recently and got talking to Dizzee Rascals A&R man, John Saunderson, years ago I would have had to give him a CD and hope he would listen to it, but I was able to bring up my soundcloud app on my phone and let him here some of my work on the spot which he liked and told me to email him, which is exactly what I did and he has been in touch, it's the same with my contact in Chicago Krashman who is connected to some of the biggest hip hop artists in the world, through email and soundcloud I've been able to send him music and work with him remotely, He's currently using my music for a hip hop documentary series hes pitching in America, all of this wouldn't be possible without social media so for me it's a huge resource and has helped me greatly.]]> 2018-04-27 09:23:44 UTC https://padlet.com/philipmcewan/4aihb2mgocfd/wish/255938764 Media Power philipmcewan https://padlet.com/philipmcewan/4aihb2mgocfd/wish/255939986 In this Padlet I will look at the power of social media and how it has allowed me to gain information I would have otherwise been able to obtain and connect with people on a global scale.]]> 2018-04-27 09:29:50 UTC https://padlet.com/philipmcewan/4aihb2mgocfd/wish/255939986