S.4 THS Ch. 6.1 Government's Role in Tourism by Yim, Tracy CHAU

Public Facilities and Infrastructure

s221723_3 — 2025-11-07 01:00:58 UTC

Before developing tourism, investing in public facilities and infrastructure is essential to create a positive, safe, and enjoyable experience for visitors. This foundation not only attracts tourists but also supports the local economy and community, ensuring sustainable growth in the tourism sector.

For example,

Waste Management: Cities like Tokyo have efficient waste disposal systems that keep public spaces clean, positively impacting tourist experiences.

Therefore, it is essential for the government to first develop basic public facilities before developing tourism.

5. Working with Neighbouring Countries or Regions

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The development of tourism is based on its attractiveness towards tourists.A country can increase and boost its attractiveness via working with the neighbouring countries or regions with close economic or social ties to attract more short-haul travellers.

Regarding publicity and promotion

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The government can promote the tourism industry of their country by working with reputable travel websites to post pictures or documentaries to try and persuade foreigners to travel there. An example of this is one of France’s official tourism website: https://www.france.fr/en/

Examples

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Governments directly own, manage, and operate national parks and museums as tourist attractions. For example, the U.S. National Park Service runs a network of national parks. Direct ownership of national parks and museums by governments reflects a commitment to preserving natural and cultural resources for public benefit, ensuring that these treasures are maintained, accessible, and enjoyed by future generations.

Transportation

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Most countries and regions in the world hold major shares in major transportation enterprises such as airlines, airports, and railways.For example, The Hong Kong government owns approximately 74% to 75% of MTR Corporation, making it the majority and controlling shareholder . MTR is the major railway enterprise in Hong Kong, so the Hong Kong government plays a role of direct ownership of transportation.

Visa Arrangements

s221723_3 — 2025-11-07 01:07:38 UTC

Some passport does not allow you to enter some countries without a visa.For example if your passport is weak, you would have to apply for visas more often and can be troublesome and time consuming.Some visas must be obtained before departure and in other cases, there are visa-on-arrival which means that travellers can apply when they reach the host country

Managing Foreign Exchange

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Foreign exchange refers to the foreign currency used in international trade amongst countries.For instance, If a country has strict foreign exchange policy’s, the country’s foreign exchange may be confined and hindered, as a result tourists that visit the country will have to exchange to the designated countries currency which may hinder the economic and tourism development in the long run.

1. New Tourist Attractions and Projects

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Creating new facilities to attract new tourists

E.g. the Kai Tak Sports Park

Watching concert, watch world-class sports events, go shopping and dining in the Kai Tak Mall, enjoy recreational activities like jogging and cycling, or relax in the open spaces and playgrounds

Public cultural

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Government own many cultural and recreational,provides lots of museums, for example Hong Kong Palace Museum, M+ , they provide a place to let tourists to visit and also serve a society’s cultural and recreational needs

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1.market research….do survey and questionnaires for example Netflix: Uses market research in the form of continuous data analysis on viewing habits and user behavior to personalize recommendations for each user.

2.review various policies and plans…statistics on visitors and analyse the effectiveness of promotional programmes like YouTube ads & questionnaires to viewers

3.evaluate existing resources…The companies regularly use SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis to evaluate internal resources (strengths and weaknesses) and external factors (opportunities and threats).

Publicity and Promotion

s221468_ — 2025-11-07 01:09:02 UTC

the government can promote tourism in their country by inviting celebrities to visit the tourist destination as a publicity campaign . As celebrities have lots of fans from all around the world. inviting the celebrities to visit the tourist destination , could bring global exposure . https://macaonews.org/life/entertainment/who-is-uncle-ishowspeed/

Fans like him will travel to the countries with their favourite celebrities and get a chance to meet them

Approving tourism projects

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Tourism projects with big economic and social impacts are essential to bringing tourists into the country and overall development.

Eg: in India, the government is formulating the Swadesh Darshan 2.0 scheme, which plans to develop 40 lesser-known tourist destinations across 23 states, promote niche tourism such as weddings and adventure, and to develop infrastructure like the Cruise Bharat Mission.

Eg2: in Hong Kong, the government is enhancing facilities and signage at the “four peaks” to develop the green tourism.

2. Attract investors

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Investment Schemes:

The New Capital Investment Entrant Scheme (New CIES) aims to attract global investors to settle in Hong Kong and explore diverse investment opportunities.

The government plays a vital role in coordinating tourism activities to ensure sustainable and beneficial growth for society.

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For instance, one of the example is that in Saudi Arabia, female tourists aren’t allowed to wear revealing clothes as it violates their religious beliefs. This helps conserve their religious belief without any disturbance

Coordinating tourism activities

The government needs to formulate a coordinated strategy and proper resource allocation to attract visitors. Eg. In some countries or regions, there are some tourism boards which help tourists have a better experience and understanding in that destination.

Licensing Systems

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The government would utilise a licensing system to monitor tourism businesses, all travel agencies, airlines, and public transportation must be approved by the government, receive an operating license, and fulfil certain requirements, that protects the rights and safety of consumers and passengers.

Monitoring

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Different government departments or public bodies will monitor the tourism operators to ensure the standard are met and consumer interest are probably protected.

Support to travellers

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Many tourists destinations nowadays have booths or workers in places such as airports or famous landmarks to guide tourists, since in many cases many tourists may not know how to communicate with the locals however these tourism workers are people who are well versed in language eg.(Korean,Japanese,Mandarin and English etc.)

This helps the present tourists travel in the city /country and also attracts future tourists as people will see that tourist destination as a hospitable destination for tourists.

s213042_2 — 2025-11-07 01:12:06 UTC

From government announces projects in May 20 this year, the Hong Kong working group referred to the tourists' preferences and chose 9 projects to be implemented.

Hong Kong Film Archive

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Eg. Hong Kong Film Archive is dedicated to the preservation of Hong Kong’s film heritage, and conducts a wide variety of activities to the public that promote Hong Kong’s film culture and facilitate relevant research.

Providing courses in Universities to train students

s222571_3 — 2025-11-07 01:12:58 UTC

JS4226 Hospitality and Real Estate in HKCU prepares students to work in diversified industries in lodging. Also, Students can integrate hospitality and real estate research and education in this course. Therefore, students can early learn about the basics knowledge of the working of the jobs.

Educational and training is one of the Government’s roles in tourism.

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As tourism is a labor-intensive industry, there are many tourism courses provided by different tertiary industries, companies, and universities in Hong Kong like CUHK, POLYU, and TICHK provide a variety of courses for tourists guides to upgrade themselves, acquire new knowledge constantly, and to attract more people to work in to tourism industry.

For the degree and diploma courses, Advanced Diploma in Hospitality Management in HKU space, Tourism and Hospitality Management in HKBU, and BBA in Hospitality and Real Estate in CUHK.

For continuing education courses, mostly TICHK offers courses for people who are finding jobs in the industry. Short workshops are available on topics like "Advanced Barista Skills" and "Introduction to Wine & Spirits".

3. Proper Use of Public Resources

livialeung0127 — 2025-11-07 01:15:37 UTC

using assets like money, equipment, and time in a way that is efficient, effective, economical, and ethical, solely for official, public purposes.

e.g. allocating funds and assets equitably for public services like defense, education, and healthcare

2. Attract investors

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The Hong Kong government has investment schemes to stimulate economic growth by attracting capital, supporting local businesses, and encouraging strategic sectors like innovation and technology. These schemes provide funding for small and medium enterprises (SMEs), attract foreign and high-net-worth individuals through programs like the New Capital Investment Entrant Scheme (New CIES).

2. Attract Investors

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Under Invest Hong Kong is responsible for assessing the financial assets and investment of the Scheme Applicants/Entrants as well as monitoring their continuous compliance of the Investment Requirements and Portfolio Maintenance Requirements, while Immigration Department is responsible for assessing applications for visa/entry permit, extension of stay and unconditional stay pursuant to the Scheme.

How important

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Direct ownership grants the owner full control and responsibility over the asset, influencing aspects of an investor's investment portfolio.