GROUP 4 by Hariz A Jaidi https://padlet.com/aj_hariz/3zbjvrdbk8rh PROGRESS REPORT en-us 2018-05-21 07:31:35 UTC 2025-11-25 09:56:28 UTC hello@padlet.com Background hongtaeyang0 https://padlet.com/aj_hariz/3zbjvrdbk8rh/wish/262286414 Escape park by Sim Leisure Sdn Bhd
828 Jalan Teluk Bahang 11050 Penang Malaysia]]> 2018-05-21 07:38:38 UTC https://padlet.com/aj_hariz/3zbjvrdbk8rh/wish/262286414 SWOT hongtaeyang0 https://padlet.com/aj_hariz/3zbjvrdbk8rh/wish/262286468 Strength
-Has various of activities that can pull all types of customer
-All extreme sports under one roof

Weakness
- Employees training cost is high due to extreme activities
High maintenance of property

Opportunities
- Can form a partnership with influential social media personalities or celebrities.
- Add in more extreme activities ( e.g : Military simulation )

Threats
- Vandalism can happen in the Escape Park
- Faced huge completion from Skytrex and Sunway Extreme Park

]]> 2018-05-21 07:39:03 UTC https://padlet.com/aj_hariz/3zbjvrdbk8rh/wish/262286468 Conclusion hongtaeyang0 https://padlet.com/aj_hariz/3zbjvrdbk8rh/wish/262286488 2018-05-21 07:39:12 UTC https://padlet.com/aj_hariz/3zbjvrdbk8rh/wish/262286488 Benchmarking aj_hariz https://padlet.com/aj_hariz/3zbjvrdbk8rh/wish/262286576 Benchmark 
1) Sunway Lagoon theme park
2) SkyTrex Adventure]]> 2018-05-21 07:40:08 UTC https://padlet.com/aj_hariz/3zbjvrdbk8rh/wish/262286576 Budgeting aj_hariz https://padlet.com/aj_hariz/3zbjvrdbk8rh/wish/262286586 to provide budget on online ad prices such as Facebook and IG]]> 2018-05-21 07:40:14 UTC https://padlet.com/aj_hariz/3zbjvrdbk8rh/wish/262286586 Target Market aj_hariz https://padlet.com/aj_hariz/3zbjvrdbk8rh/wish/262286621 Mass Market
- All Ages
- Not suitable for pregnant women and people with chronic disease or senior citizens ]]> 2018-05-21 07:40:27 UTC https://padlet.com/aj_hariz/3zbjvrdbk8rh/wish/262286621 Strategy Alternatives hongtaeyang0 https://padlet.com/aj_hariz/3zbjvrdbk8rh/wish/262286638
  • Partnership with social media influencer or celebrities
  • Escape must do the paid media technique
  • Maintain the level of security 


    • ]]>     2018-05-21 07:40:35 UTC https://padlet.com/aj_hariz/3zbjvrdbk8rh/wish/262286638     Marketing Mix hongtaeyang0 https://padlet.com/aj_hariz/3zbjvrdbk8rh/wish/262289557 Price
    -Annually 
    • Junior Kid (4-12 years) : RM600 
    • Big Kid (13 - 60 years) : RM980
    • Super Kid (61 - 100+ years) : RM600 
    Walk in (Family & Friends) 
    • Walk in 
    • Junior Kid : RM 90 
    • Big Kid : RM136 
    • Super Kid : RM90** 
    Place 
    -Penang, Jalan Teluk Bahang 
    Product 
    -Atan's leap 
    -A-Maze
    -Gecko Tower
    -Flying Lemur 
    -Kite flyer 
    Promotion 
    -FB 
    -IG 
    -YouTube 
    ]]>     2018-05-21 08:06:10 UTC https://padlet.com/aj_hariz/3zbjvrdbk8rh/wish/262289557     aj_hariz https://padlet.com/aj_hariz/3zbjvrdbk8rh/wish/262292100 2018-05-21 08:23:08 UTC https://padlet.com/aj_hariz/3zbjvrdbk8rh/wish/262292100