https://www.instagram.com/nick.digiovanni

Brittany Broski- Her podcast which is called Royal court is set in a medieval time scene in which she interviews celebrities and news.

Boosts confidence

Snapchat - respond to a story

Youtube - comments on a video

figure out the number of engagements and compare them to the reach, if its over 10% it's successful

Stitch/Remix

Leaving a comment

Reposting on the app

Saving the post for future reference

YouTube - Standing out with your Thumbnail

LinkedIn - Start discussions on profile, use leverages

Instagram - Story likes

-monitor engagement rate

Youtube: 1) posting videos 2) subscribing to users on the platform 3) liking videos

-measure how many users stop watching after a certain point , measure watch time

• Likes

• Views

• Comments

  
  

  Monitoring these interactions with your audience can give you a monthly average and can also help you get a better understanding on which content your audience enjoys from you the most

Instagram: Monitoring these interactions with your audience can give you a monthly average and can also help you get a better understanding of your audience interests.

. Likes

.story mentions

.comments

Old: Jack Antonoff confirms he’s working on Lana Del Ray’s Lasso

New: #1 Producer Jack Antonoff SPILLS tea on producing Lana Del Ray’s “Lasso”.

• 20

• Male

• London

• Music Uni Student

• Likes going out and meeting new people

Goals and Challanged

• wants to find new underground music

• low on money

Values and fears

• Interesting grassroots artists, and meeting people who value the same

• Fears, being left out

Marketing Message :

9 affordable gigs with artists you should be watching

• 24

• Female

• New York City

• Studying fashion at NYU

• Has 2 sisters, close with sister and single mum.

Goals and Challenges:

• Her goal is to style Queen Latifah and Mo'Nique. Her challenges is she wants to travel out of New York City to study and interact with new fashion beings but has no money.

Values and Fears:

• Values- authentic and suitable fashion (re purposing things like charity shop/vintage)

• Fear- Fast fashion linking to the environment.

Marketing Message:

• How to re- purpose

• Collaborating with

• Fast Fashion downfall

• 21 yo

• Males

• Band from Liverpool

• Grunge band

• Studied music - graduates

• Friends

Age: 19

Gender: Female

Location: London

Education: Events and Management

Family: 1 sister, parents still together

Goals and Challenges: Wants to get a better understanding on what’s happening in the pop industry so she can gain more knowledge for events and management tasks.

Values and fears: Diversity, new and trustful sources. Fear for fake news and failing.

Marketing message: Ariana Grande Spills Tea About New Album and Wicked

Explanation from The Tab:

When you type Taylor Swift into the search bar on Google, a lovely seasidey little blue vault will appear. The vault then gives you a riddle to solve, with a jumble of letters that make up the words of what will be song titles in the From The Vault of 1989 (Taylor’s Version), when Swift releases it next month. When I joined in, I got “She Lost Him”, and when I played the puzzle again I got “Pen Click”.

When you’ve worked out what you think the song title will be, search it in the Google bar and Google will tell you if you got it right or not. It will also reveal that Taylor Swift is using the Vault puzzle on Google for 1989 to count how many searches each correct answer gets, and when it reaches the small sum of 33 million searches the Taylor vault shall open.

• is interactive with the 360 Brand consulatry for music and audio wheel so I'm playing a game while learning about what's within the company.

• as soon as you are on the website you get a showreel of brands and people they have worked with and when you put your mouse near it will say 'play showreel'

• At the bottom has all the subheadings and a question that motivates you.

• 
  

Their branding is clear, the website feels like you have the actual paper but with more efficiency.

As you scroll it groups articles that are related together, and includes how long of a read it is so you have more of a chance of clicking something even if you have little time.

You can also decide not to scroll and just go to the top for a more effective direct line.

Their content also ranges.

Interest - watch clicks on link tree/ new followers, post single on story with links 

Desire - make post if sign up to newsletter through website get special rewards/ discounts 

Action - 50% off code for next gig after signing up to newsletter 

Interest: Vibrant, eye catching visuals look interesting to the fan, they decide to go to the artist’s website/ click on the link in the newsletter.

Desire: there’s a video of the artist talking about the CD/ tour date on the website, giving a behind the scenes look, and discussing more about what the potential customer would get out of purchasing, which would ideally convince the fans to want the product. 

Action: the fan purchases a CD/show ticket and receives a discount code for their next purchase.

Interest- Sophisticated colourful visuals of Kemi. Videos of her talking about her faith and videos of her performing with choirs, at church and her performances. 

Desire- Viewers to want to hear more of Kemi’s music and follow her journey and follow on social media for more shows.  

Action- Download Vulnerable single  

bright colors, nail polish, pearl necklaces, feather boas.

music: Billie eilish, olivia rodrigo - two examples of artists who have set the tone for generation z artists' music sonically and lyrically. in my opinion most artists in gen z have in a way been inspired by billie's singing or olivia's aesthetics, songwriting or genre bending sounds.

i think in music we're going to see a lot more chappel roans and sabrina carpenters and brat esque campaigns for albums!

They provide different styles of fitness wear that suits all body types. The clothes are cute, comfortable and great to wear even outside of the gym.

@soompi - One of the biggest news outlets on K-pop. On Instagram they've got 312K followers but on X (Twitter) they got 3.6 million followers

Both promote K-pop groups, soompi also writes for smaller groups. However, I feel like people look faster on nugupromoter to discover more groups, as they're more limited on whom they write for.

macro - NAMED collective - clothing brand that focuses on promoting on social media - 900k followers

@best.dressed on insta 1.4m outfit photos and aesthetic, got big on youtube now just does instagram

Drop down: Positive News

Burger: TLOBF

Stories- Charlotte Jacklin

Reels - Daria's #bookstagram

Live streams - Comparison coach Lucy Sheridan

https://www.instagram.com/katseyeworld/

Short video - https://www.instagram.com/reel/DA27gfGymfA/

Long form - https://www.youtube.com/@tracysohn

Livestream - https://www.youtube.com/watch?v=3gzP820OS5A

stories - lilybchapman

short form video - AngusTheScottie (Tik Tok)

Live videos - live news on youtube

stories - lilybchapman

short form - AngusTheScottie (tik tok)

live - news on youtube

stories - lilybchapman

short form - AngusTheScottie (tik tok)

live - news streams on youtube

me in more colorful outfits does better,