Advertising Detectives: Discover the AIDA Formula by Lisa Van Der Merwe https://padlet.com/st10031097/3wcneuux7eqw1ips Your mission is to become advertising detectives. Take a look at each advert and spot how it uses the AIDA principles (Attention, Interest, Desire and Action) to help entrepreneurs sell their products. Use the sticky notes to share your ideas and explain why each advert works. en-us 2025-08-11 18:14:17 UTC 2025-08-12 10:22:24 UTC hello@padlet.com https://padlet.net/icons/8.0/svg/1f575-2640.svg Advert 1 st10031097 https://padlet.com/st10031097/3wcneuux7eqw1ips/wish/3540658989

  • How does the ad grab your Attention?

  • What keeps you Interested in the product or service?

  • Does it make you Desire the product? How?

  • What action does it ask you to take? (Buy, call, visit, etc.)

    • Let me know in the comments below:

    ]]>     2025-08-11 18:35:32 UTC https://padlet.com/st10031097/3wcneuux7eqw1ips/wish/3540658989     Advert 2 st10031097 https://padlet.com/st10031097/3wcneuux7eqw1ips/wish/3540665531

  • How does the ad grab your Attention?

  • What keeps you Interested in the product or service?

  • Does it make you Desire the product? How?

  • What action does it ask you to take? (Buy, call, visit, etc.)

    • Let me know in the comments below:

    ]]>     2025-08-11 18:46:23 UTC https://padlet.com/st10031097/3wcneuux7eqw1ips/wish/3540665531     Advert 3 st10031097 https://padlet.com/st10031097/3wcneuux7eqw1ips/wish/3540681370

  • How does the ad grab your Attention?

  • What keeps you Interested in the product or service?

  • Does it make you Desire the product? How?

  • What action does it ask you to take? (Buy, call, visit, etc.)

    • Let me know in the comments below:

    ]]>     2025-08-11 19:15:23 UTC https://padlet.com/st10031097/3wcneuux7eqw1ips/wish/3540681370