Remake of Essay #3 Padlet by https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c Visual Rhetorical Analysis en-us 2022-08-10 16:07:28 UTC 2025-11-26 12:54:55 UTC hello@padlet.com https://padlet-assets.s3.amazonaws.com/icons/Templeball.png 1989 Jell-o Pudding Pops Print Ad laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321379 2022-08-10 16:07:28 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321379 Essay Topic laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321380 Address:
1) Context
2) Purpose/Audience
3) Rhetorical Appeals - Ethos, Pathos, Logos
How does the ad reflect the American Dream and is it effective? 

]]> 2022-08-10 16:07:28 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321380 Thesis Statement laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321381 Although the 1980s print ad for Jell-o's Pudding Pops may not be relevant today, after analyzing the context, audience/purpose, and rhetorical appeals, it can be seen how the intended effect of this ad relates to American society and ideals in the 1980s.

]]> 2022-08-10 16:07:28 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321381 Body Paragraph #1 - Context laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321382 1) Background info
2) Original place of publication
3) Describe image


]]> 2022-08-10 16:07:28 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321382 Body Paragraph #2 - Audience/Purpose laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321383 1)Which audience are they trying to reach? 
2) What is the desired effect?



]]> 2022-08-10 16:07:28 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321383 Body Paragraph #3 - Rhetorical Appeals laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321384 Which one is the most prevalent? Or are they all equally represented?
1) Ethos
2) Pathos
3) Logos]]> 2022-08-10 16:07:28 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321384 Conclusion - Evaluation of Author's Decisions laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321385 Describe the overall effectiveness of the creator's decisions? Do they effectively represent the American Dream?]]> 2022-08-10 16:07:28 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321385 Reminder: Don't forget to add Introduction! laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321387 2022-08-10 16:07:28 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321387 Intro laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321388 In the 1980's, it was essential for a company to produce advertisements that caught the buyer's eye. Bill Cosby was a major father figure and influence during this time. He was loved by people of all ages and well known amongst celebrities. Jell-o managed to secure Bill Cosby as a spokesperson for their beloved Pudding Pops and Bill Cosby was a factor in their huge success. In order to promote and convince buyers to buy their product, Jell-o's decision to hire Bill Cosby was genius and fitting for the image they wanted to represent. + Thesis

]]> 2022-08-10 16:07:28 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321388 Body Par. #1 RD laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321389 The inclusion of Bill Cosby in this specific ad was influential and effective in selling Jell-o's newest flavor of Pudding Pops, Peanut Butter Chocolate Swirl. To introduce their new flavor as well as have Bill Cosby as the spokesperson of this flavor invoked excitement in buyers. Since Bill Cosby was so recognizable, it was exciting to see a product and celebrity they loved on one box. ]]> 2022-08-10 16:07:28 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321389 American Values in 1980s laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321390 american consumers spend more money
consumerism ^^^^
malls and supermarkets became very popular because "everything necessary for the good life appeared to be for sale. and Americans bought."]]> 2022-08-10 16:07:28 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321390 Detail Dump laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321391 bill cosby - celebrity endorsement
signature face expression
jell-o pudding pops > "NEW"
white background - contrast bill cosby as main subject of picture
wedding ring -- married-- father 
cartoon characters on box -- for kids
"a snack you can say YES to"

]]> 2022-08-10 16:07:28 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321391 Body Par. #2 RD laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321392 The audience intended to be reached by this ad are the children and their parents. Jell-o wants to put the message in their heads that their newest product is so tasty and irresistible that they have to buy it. (Talk about how Jell-o is putting an answer in their head 'Yes')]]> 2022-08-10 16:07:28 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321392 Body Par. #3 RD laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321393 Out of the three Rhetorical Appeals, both Ethos and Pathos are the most prevalent. ]]> 2022-08-10 16:07:28 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321393 Example of Background Info laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321394 Pudding pops have been out for a few years but once Bill Cosby becomes a spokesperson for the snack, a new flavor comes out. This is why the box says 'NEW' because the new flavor peanut butter chocolate swirl is the newest addition to the Pudding Pop flavors.]]> 2022-08-10 16:07:28 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321394 Publication laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321397 magazine, newspaper + other pudding pop advertisements were televised]]> 2022-08-10 16:07:28 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321397 Description of Ad laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321398 Bill Cosby is the new spokesperson for Jell-o's popular Pudding Pops in the 1980s. This ad was specifically printed in 1989, and he is holding up the newest flavor, Peanut Butter Chocolate Swirl while smirking. Next to him are the words, "A snack you can say Yes! to"]]> 2022-08-10 16:07:28 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321398 Quote/Evidence laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321399 "New Jell-O Pudding Pops. It’s a rich, creamy-tasting new snack, frozen on a stick. And you can feel good about serving Jell-O pudding pops to your family, because it’s made with all the wholesome goodness of real pudding."]]> 2022-08-10 16:07:28 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321399 Audience laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321401 Children, Parents, people who love Jell-o products and ice-cream/popsicles

]]> 2022-08-10 16:07:28 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321401 Purpose/Desired Effect laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321402 To influence the buyer into thinking that this snack is irresistible so it must be good (something so good it is addictive)

]]> 2022-08-10 16:07:28 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321402 Quote/Evidence laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321403 "The projection of the machine worldview was later enlarged to incorporate both human and nonhuman phenomena, including not only the mind but also entities such as the organization, the factory, the family, and the society.."(543).]]> 2022-08-10 16:07:28 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321403 Ethos laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321404 Through Ethos, the company uses Bill Cosby as a sponsor. Due to Cosby's popularity and influence in the 70s and 80s, many people found him credible. These people might have thought that if Bill Cosby is sponsoring Jell-o, then their products must be high quality or of some worth. ]]> 2022-08-10 16:07:28 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321404 Pathos laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321405 In a similar way, Pathos is also seen in this ad because people found comfort in Bill Cosby. He was seen in this time to be a fatherly figure who knew what he was doing, and if Bill Cosby advocates for Pudding Pops, then the parents would want to buy this treat for their own children.]]> 2022-08-10 16:07:28 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321405 Quote laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321407  "Human minds are to be rated in terms such as productivity, efficiency, and effectiveness. "]]> 2022-08-10 16:07:28 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321407 Essay Directions laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321408 2022-08-10 16:07:28 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258321408 resource for audience laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258346808 2022-08-10 16:46:42 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258346808 ''People as Machines" laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258347833 A second prominent theme in consumer research in both 1980 (37.8 percent) and 1990 (56 percent) was the use of the machine metaphor to characterize the be- havior of human beings.]]> 2022-08-10 16:48:13 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2258347833 Works Cited laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2260805873
Hirschman, Elizabeth C. “Ideology in Consumer Research, 1980 and 1990: A Marxist and Feminist Critique.” Journal of Consumer Research, vol. 19, no. 4, Mar. 1993, pp. 537–55. EBSCOhost, https://doi.org/10.1086/209321.


]]> 2022-08-15 01:09:31 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2260805873 laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2260827149 https://clickamericana.com/topics/food-drink/jell-o-pudding-pops-1982]]> 2022-08-15 01:50:42 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2260827149 laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2260862461 https://www.encyclopedia.com/social-sciences/culture-magazines/1980s-lifestyles-and-social-trends-topics-news]]> 2022-08-15 02:52:54 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2260862461 laurenreynolds2 https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2260869974 Jell-o's idea to hire Bill Cosby as a spokesperson for their brand turned out to be a brilliant decision. Their sales increased and this business transaction also benefited Bill Cosby. This ad represents the American values during the 1980s by incorporating the idea of the importance of a family man who loves his family. Being a family man as well as appreciating one's family was a value that many people during the eighties found essential for happiness in life. As Bill Cosby was known as a father figure on his popular television show, 'The Cosby Show' he was the perfect person for Jell-o to hire. Not only does he represent this family man that all Americans loved to see, but he also represents a minority group. Even though Bill Cosby is not the most loved or admired father figure in today's world, he was the perfect representative of Jell-o's Pudding Pops in the eighties due to the perception of his character to the American majority.]]> 2022-08-15 03:07:14 UTC https://padlet.com/laurenreynolds2/3u6n4ty5v03jw03c/wish/2260869974